Bachelor of Arts in Advertising and Marketing Communications

at Global University Systems (GUS) - Webster University - St. Louis Campus USA

This course of study builds a broad conceptual understanding of the health care industry, and develops specific, focused administrative skills that will help graduates guide health care organizations toward greater efficiency, effectiveness and patient-centered care.

The MHA is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Learning Outcomes

• Students will be able to explain healthcare leadership styles and demonstrate effective communication skills that are required in managing effective teams and in predicting human behavior in an organization.
• Students will be able to apply health care management skills in problem solving, decision making, planning, delegating and managing time.
• Students will be able to incorporate strategic thinking to set priorities, focus energy and resources, and strengthen operations, in order to ensure that employees and other stakeholders are working toward common goals, and to operationalize healthcare organization's mission and vision. 

Advance your business skills to develop and implement value-creating ideas and solutions in today's worldwide economy. The innovative MBA program at Webster University is designed for professionals who want to shape their own career, upgrade credentials, and be strategic players in the world of business.

Why Choose the Webster MBA?

• A focus on creating value in an ESG (environmental, social, governance) framework consistent with modern business practice.
• A competency-based program that builds your skills in 18 business and nine personal effectiveness areas. 
• A "flipped classroom" option with two hours of in-class experiential learning each week.
• Gain international perspective by working with students from across the Webster network.
• Specialize with 10 areas of emphasis, and 12 dual-degree options.
• Annual flat-rate textbook fee for all MBA designated courses. 

The master of science in criminal justice provides students with a multidisciplinary approach to the wider criminal justice system, with particular emphasis on enhancing technical skills, critical thinking skills, decision-making processes, and increasing analytic capabilities to provide students with the ability to explain, predict, and prevent crime and victimization.

Learning Outcomes

• Apply theories of crime to the extent, causes, and prevention of crime, the processes of criminalization, and the practices and reforms of the criminal justice system, in the U.S. and globally.
• Identify quantitative and qualitative methods to analyze crime and crime control systems.
• Articulate ethical implications of decision making in the criminal justice system.
• Explain the interdependence of institutions in the criminal justice system and broader social, legal and socioeconomic environments.
• Articulate the ways issues of diversity affect the operation of criminal justice organizations and actors, including differences by race, ethnicity, sexual orientation, sex, gender, age and so on.
• Demonstrate effective written and oral communication skills.

The Bachelor of Science degree in computer science is designed around identified core knowledge areas of computer science. The program includes theoretical and practical hands-on approaches preparing students to enter the IT workforce or continue their education in a professional graduate degree program.

Advance your business skills to develop and implement value-creating ideas and solutions in today's worldwide economy. The innovative MBA program at Webster University is designed for professionals who want to shape their own career, upgrade credentials, and be strategic players in the world of business.

Why Choose the Webster MBA?

• A focus on creating value in an ESG (environmental, social, governance) framework consistent with modern business practice.
• A competency-based program that builds your skills in 18 business and nine personal effectiveness areas. 
• A "flipped classroom" option with two hours of in-class experiential learning each week.
• Gain international perspective by working with students from across the Webster network.
• Specialize with 10 areas of emphasis, and 12 dual-degree options.
• Annual flat-rate textbook fee for all MBA designated courses. 

The BA in animation offers students the opportunity to learn core principles and techniques focusing on storytelling, motion, drawing, performance and expression through traditional and digital forms. Each student will undertake an intensive course of study including character animation, experimental concepts, fine art techniques and diverse applications, building a strong, global foundation before embarking upon an eventual area of concentration.

Learning Outcomes

Successful graduates of the animation program will be able to:

• Create animation with fundamental and technical proficiency.
• Express visual concepts artistically.
• Integrate storytelling and performance.
• Synthesize theory and practice creating animation from a global perspective.

The bachelor of arts (BA) in psychology is designed to provide students with a foundation in the field of psychology. Students will gain an understanding of the complexity and diversity of human behavior and the psychological theories and concepts which help explain human behavior. Consequently, students who have successfully completed the degree may be able to apply psychological principles to become a more effective manager, supervisor or educator. In addition, some students may be able to pursue a variety of career and graduate opportunities within psychology, counseling and related fields (e.g. nursing).

Students graduating with a bachelor of arts (BA) in psychology will need to pursue a graduate degree before they are able to obtain professional licensure. Students are encouraged to check entrance requirements for any post-graduate program prior to finishing their BA at Webster in the event they need to take additional coursework.

The bachelor of science (BS) degree is designed for students who seek a rigorous, cross-disciplinary education in the physical sciences. Additional coursework is taken in the areas of biology, chemistry, physics and mathematics, providing the student with a broad scientific foundation suitable for careers in biotechnology, medicine, science-based research, health-related professions, chemical and molecular disciplines and advanced graduate studies.

Students can earn the BS in biological sciences alone, or with one of four emphases: chemistry, computational biology, health and medicine, or research and technology.

Emphasis in Health and Medicine
The emphasis in health and medicine is designed for students interested in a continuing education in any of the various medical fields, particularly those pursuing a pre-professional program like pre-med or pre-vet. It is meant primarily for students preparing for careers such as medical doctors, physician's assistants, dentists, veterinarians, chiropractors, physical therapists or athletic trainers. In addition to the science courses listed below, students entering health and medical fields are encouraged to take 4 semesters of a foreign language and 2 semesters of writing-intensive courses.

Data analytics is the science of interpreting vast amounts of complex data to make sound decisions. The MS in data analytics focuses on developing and applying data analytics skills to fulfill significant needs in the business community. Students will integrate business concepts as well as key methods and tools for large-size data modeling, analysis and solving challenging problems involving "Big Data." The program provides a strong foundation in data analytics by bringing together salient techniques from statistics, mathematics, computer science, business, accounting, finance and management in a realistic business context.

Learning Outcomes
By the end of the program, students will be able to:

• Compose query statements to implement the data definition and manipulation.
• Construct multidimensional data cubes analysis.
• Apply effective methods for analyzing, presenting and using informational data.
• Develop meaningful reports and visualization of business data analytics appropriate to a technical and non-technical audience.
• Articulate forecasting and predictive models for real-world analytical applications.

The human services curriculum is designed to prepare students for professional careers in human and social service agencies. The curriculum incorporates interdisciplinary local and global perspectives and knowledge, which facilitate the interpretation, analysis, synthesis and communication of human services concepts, theories and skills.

Learning Outcomes
Upon completion of the program, students will be able to:

• Analyze the scope of social and human conditions that promote or inhibit effective human services delivery systems, policies and outcomes.
• Identify core human services ethics, values, systems and skills.
• Evaluate policy or process recommendations to improve the functioning of human service agencies and interventions.
• Apply current research-based knowledge, theories, skills and ethics in a human services context.