Bachelor of Science in Advertising and Public Relations

at Grand Valley State University USA

Grand Valley's Biomedical Engineering (B.S.E.) program prepares students for engineering careers and leadership roles. It integrates academic studies with hands-on learning and paid professional experiences in actual engineering companies. Grand Valley also offers a graduate program in engineering for those who want to expand their knowledge and skills.

Why Study Biomedical Engineering At Grand Valley?

• Prepare for a career where you can directly impact lives by designing medical devices, modeling physiologic systems, and developing medical instrumentation.
• Work with state-of-the-art motion capture equipment, tools for testing physiologic signals, and advanced prototyping capabilities to design and analyze biomedical systems.
• Complete real-world hands-on projects in small, student-focused courses.
• Partner with industry supporters who sponsor capstone design projects, fund engineering scholarships, and provide career opportunities.
• Join a group of successful graduates who have achieved a nearly 100% placement in industry-based careers or advanced graduate study.

We offer major and minor programs in both Spanish and Spanish Education (Elementary and Secondary levels). Spanish major (33-36 credits) and minor (21-27 credits) programs begin at the 300-level, and include courses across a variety of areas, including language study, literature, linguistics, and civilization and culture.

We offer courses on Spanish in a professional setting, including Health, Business, Law Enforcement, and Writing. Students in our program frequently complete portions of their coursework through summer, semester, and full year study abroad programs in countries across the world.

All languages listed below count toward the BA third semester language requirement. We offer:

• Majors in French, German, and Spanish
• Minors in Arabic, Chinese, French, German, and Spanish
• Three years of language and culture courses in Japanese
• Two years of language in Italian

Why Study Spanish At Grand Valley?

• With such a large Latino population in the U.S. and booming economies outside the U.S., there is a huge demand for Spanish-speaking professionals in nursing, construction management, and media, among many other fields.
• Spanish is the second largest native language in the world, with almost 40 million native speakers in the U.S.
• More than 500 million people in the world can speak and communicate in Spanish, with a growing trend that will reach 600 million speakers by 2050.
• Spanish complements majors in many other fields, such as international relations, international business, culture, and political science.
• The Department of Modern Languages and Literatures works closely with the Padnos International Center to make many opportunities for study abroad available.

The curriculum is designed to prepare you to act ethically and effectively in the public sector at the federal, state or local level; in policy analysis advocacy and evaluation positions; in health care management and administration; nonprofit management and leadership; and criminal justice management and administration.

The M.P.A. program offers the following concentrations:

• Criminal justice
• Health administration
• Nonprofit management and leadership
• Policy analysis, advocacy, and evaluation
• State, regional, and local governance

Why Study Public Administration At Grand Valley?

• The M.P.A. serves both part- and full-time students with a flexible delivery that includes evening and weekend courses, workshops, and web-enhanced learning.
• The curriculum is supportive of our students' diverse career goals and provides concentrations to help achieve those goals.
• Students can participate in research opportunities that have local and regional impact.
• Professional internship opportunities are available and encouraged. Students can participate in up to two, three-credit internships.
• Accredited by the Network of Schools of Public Policy, Affairs and Administration for more than 20 years.

Those who major in statistics get experience and receive training in verbal and written communication skills, which are essential in today's society. Students learn the theory and application of statistical methods and get hands-on experience analyzing real-life data. Numerous minors in statistics, as well as graduate degrees in applied statistics and biostatistics, are also available.

Why Study Statistics At Grand Valley?

• Faculty members who are experts in the field pay close personal attention to students.
• Opportunities exist for students to work collaboratively with faculty members on a variety of research initiatives.
• The coursework ensures widespread application of statistical methods and hands-on experience with analyzing real-life data.
• Students have access to an extensive list of undergraduate courses where they can learn about the branches of statistical methodology.
• The program boasts a nearly 100-percent placement rate into work or graduate school.

The program offers a flexible, practical education in the theatrical arts. It prepares students for careers in the entertainment industry and for careers that require skills in creativity, collaboration, communications, and problem-solving. In addition, the program provides professional orientation and background within a broad liberal arts framework.

Why Study Theatre At Grand Valley?

• Coursework includes a solid foundation of theatre training taught entirely by faculty members with years of professional experience.
• Students may take courses outside of theatre, pursue a minor, or double major in other disciplines to expand their education.
• Participation occurs at every level and area in theatre production, so students graduate with many marketable skills and experiences.
• The Thomas J. and Marcia J. Haas Center for Performing Arts features the state-of-the-art Linn Maxwell Keller Black Box Theatre for intimate productions, as well as a traditional proscenium space.
• There are opportunities for students to participate in touring productions.

The major is administered by the psychology department. Students can earn a Bachelor of Science (B.S.) or Bachelor of Arts (B.A.) degree in behavioral neuroscience. The B.S. degree requires students to take the degree requirement sequence from the psychology department. The B.A. degree requires third semester proficiency in a foreign language.

Why Study Behavioral Neuroscience At Grand Valley?

• Faculty members have diverse interests and training that covers the field of neuroscience with breadth and depth, so a wide range of courses are available, as well as research opportunities.
• Students can expect a high-quality, student-focused education in the field of behavioral neuroscience.
• Undergraduate behavioral neuroscience students have opportunities to work closely with a faculty member on a research project.
• Students are immersed in an atmosphere of inquiry, integrity, engagement, community, curiosity, and creativity among faculty and staff.
• Learning opportunities are available through study abroad in 25 countries.

General business majors pursue the bachelor of business administration (B.B.A.) degree and typically fall into one of two groups:

• Those who prefer to take a generalist approach to their business education.
• Those who have entrepreneurial interests.

There is secondary admission to this program.

Why Study General Business At Grand Valley?

• Faculty members have strong academic and professional credentials and are often asked to consult on real business issues.
• Small class sizes allow for personal faculty interaction.
• There are professional networking opportunities with business leaders and the Small Business Technology Development Center.
• Internships are set up to relate to the field of study and are scheduled around classes, so students can earn money while getting valuable business experience.
• Campus is located in the heart of an exciting business environment in downtown Grand Rapids,

Majoring in geography provides students with the knowledge and technical skills to find long-term, place-based solutions that are socially, environmentally, and economically sustainable.

Both a Bachelor of Science and Bachelor of Arts degrees are offered. In addition to the general geography degree, there are four distinctive areas of emphasis:

• Climate change mitigation, adaptation and resiliency planning
• City and regional planning
• Environment and global development
• Geospatial technology using Geographic Information Systems (GIS) and satellite imagery

Why Study Geography At Grand Valley?

• Coursework includes research and community engagement opportunities that provide hands-on, real-world experience and networking connections.
• Geographic Information Systems (GIS) and planning are in the top 10 hot jobs in the country.
• Students acquire skills in research and analysis using the latest technology, leading to exciting, well-paid jobs both foreign and domestic, all while enhancing graduate school admissions.
• Career preparation and skills for academia, business, government and non-profits.
• The 2019 median pay for a geographer with a bachelor's degree was $81,540 per year and $39.20 per hour.

Cybersecurity is focused on protecting the confidentiality, integrity, and availability of data, information, and computer systems. It includes learning how to recognize risks, implement and test security measures, investigate attacks, and defend against adversaries. Graduates possess the combination of knowledge and practical, hands-on expertise to defend an organization's information systems from a wide variety of internal and external threats.

The Bachelor of Science degree in cybersecurity at Grand Valley provides broad coverage of cybersecurity concepts as well as hands-on techniques. A strong computing foundation ensures that students have the knowledge to understand the effects of security measures on computing systems as a whole, as well as how to apply security measures to a variety of computing systems. Coverage of societal and organizational issues regarding cybersecurity prepares students with the necessary context to understand how to apply these skills to the diverse challenges facing a wide variety of organizations.

Why Study Cybersecurity At Grand Valley?

• Students can tailor their degree to fit their individual interests and career goals by choosing electives and minors in related subject areas.
• Theoretical foundation and practical experience offer excellent preparation for the job market, along with valuable industry experience.
• By focusing on the underlying principles behind cybersecurity, our program prepares students to handle future cybersecurity challenges, in addition to today's threats.
• Most faculty members hold doctoral degrees and have a breadth of experience in the industry.
• Dedicated state-of-the-art computer labs offer relevant, hands-on learning.

The biology program prepares students for leading positions in a wide range of careers that improve human welfare and environmental stewardship. Students can customize their program by specializing in areas that focus on biomolecular processes, ecology and evolutionary biology, general studies for preprofessional programs, or teacher certification

Why Study Biology At Grand Valley?

• Students receive extensive hands-on, student-focused, and project-based learning from expert faculty members, supported by state-of-the-art lab and field facilities.
• Opportunities for internships, international and domestic field study, and mentor-guided student research are available to complement coursework.
• Students make valuable connections through networking opportunities with faculty, peers, alumni, professional organizations, and industry stakeholders.
• A broad range of research opportunities provide undergraduate students the chance to engage in real-world projects.
• Graduates enjoy successful careers in conservation, ecology, zoology, and teaching, as well as admission to graduate studies in veterinary studies and human medicine.