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Bachelor of Science in Advertising and Public Relations

Bachelor of Science in Advertising and Public Relations

at Grand Valley State University USA

Overview

Students choose between a Bachelor of Arts or a Bachelor of Science. A minor is available. The advertising and public relations major stresses an integrated approach. Students may choose a focus in advertising or public relations, but they will take courses in both to prepare them for common practice in the field.

Why Study Advertising And Public Relations At Grand Valley?

  • The curriculum is geared to the demands of the industry's ever-changing standards and includes courses recommended by national panels of advertising and public relations educators and professionals.
  • Faculty members specialize in teaching communication concepts and skills that are relevant and in-demand. They have academic accomplishments and stellar professional resumes representing a variety of backgrounds in the field.
  • Coursework trains students to apply communication theories and concepts in a variety of work settings, while demonstrating the ability to think strategically, solve problems, and act ethically and legally.
  • Hands-on experience with real clients in classes, internships, GrandPR (a student-run PR firm), and the National Student Advertising Competition, in which our students have placed five times as national finalists.
  • Valuable industry connections through networking and via membership in local student chapters of the American Advertising Federation and the Public Relations Student Society of America.
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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Grand Valley State University

Location

Bachelor of Science in Advertising and Public Relations Assistant Fee

$19750

Tuition Fee

$0

Average Cost of Living

$30

Application Fee

Bachelor of Science in Advertising and Public Relations Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.

 

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Where would you like to study*

Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

80.0

Minimum Overall Score

53.0

Minimum Overall Score

Other Courses by Grand Valley State University,USA

Students are prepared for engineering careers and leadership roles through programs that integrate academic studies with hands-on learning and paid professional experiences in actual engineering companies. Grand Valley also offers a graduate program in engineering for those who want to expand their knowledge and skills.

Why Study Engineering At Grand Valley?

  • Program accredited by the Engineering Accreditation Commission of ABET, abet.org.
  • Extensive hands-on and project-based learning in small, student-focused classes.
  • Three semesters of paid cooperative-education work experience prior to graduation in recognized domestic and international engineering companies.
  • Strong support from industrial partners who fund many engineering scholarships for graduate and undergraduate students, as well as sponsor Capstone design projects.
  • A nearly 100-percent placement rate into work or graduate school for our graduates.

48 month

Duration

$ 19750

Tuition

The Professional Science Master's (PSM) in biotechnology offers a series of high-impact life science courses, as well as training in biostatistics and bioinformatics. The PSM program also includes training in scientific communication, ethics and professionalism in science, and business-related topics like project management and business plans. An internship serves as the culminating experience.

The thesis-based (research emphasis) track focuses on an intensive, 15-18 month research project that results in a publishable thesis. Students work closely with a research mentor and are expected to present the results of their research at a professional conference.

Why Study Cmb At Grand Valley?

  • The interdisciplinary core program of the PSM provides students with a cross-disciplinary perspective not possible within a single major.
  • Courses are taught in a region that is quickly developing into an important center for biotechnology research, industry, and education.
  • Rewarding internships are available at the Van Andel Research Institute, Michigan State College of Human Medicine, Spectrum Health Research Labs, Walter's Greenhouses, and other area organizations.
  • Faculty members are actively engaged in research, much of it carried out with students.
  • Laboratories provide students with hands-on experience using state-of-the-art equipment.

24 month

Duration

$ 13690

Tuition

Grand Valley's bachelor of science program is unique in that it embeds professional practicum experiences in food service, community, and clinical nutrition with didactic studies of food culture, nutrigenomics, and sustainability.

Why Study Applied Food And Nutrition At Grand Valley?

  • The program is accredited by the Accreditation Council on Education in Nutrition and Dietetics as a Didactic Program in Dietetics, making graduates eligible for further study in accredited internship and graduate programs leading to eligibility to be credentialed as a Registered Dietitian Nutritionist (RDN).
  • AF&N graduates are eligible to be credentialed as a Nutrition and Dietetics Technician, Registered (NDTR).
  • The program provides approximately 400 hours of supervised practice experience consisting of community learning, simulation and internship experiences.
  • Opportunities for quality improvement studies and involvement in faculty-led research, as well as collaborative projects.
  • Use of the culinary and food laboratory for advanced food management classes and the simulation center for clinical practice.

48 month

Duration

$ 19750

Tuition

Political Science is the study of politics in its many forms, including law-making and criminal justice, war and international conflicts, protest movements and revolutions, campaigns and elections, political ideas and ideologies, and human rights. Our courses provide the tools to understand these phenomena, and they also develop skills in research, analysis, writing, critical thinking, and speaking.

Students can choose a Bachelor of Arts or Bachelor of Science degree. A minor and a teachable minor are also available.

Why Study Political Science At Grand Valley?

  • Small class sizes ensure students get personal attention from expert, student-focused professors who are passionate about political science.
  • Students can study and intern for a semester or summer in Washington, DC, through our partnership with The Washington Center. Local internships are also available.
  • Students gain research, writing, speaking, critical thinking, and data analysis skills valued by graduate programs and employers.
  • Studying political science helps prepare students for success in a range of career fields, including nonprofit organizations, international affairs, law, business, education, advocacy groups, and in local, state, and national government.
  • We have a strong network of GVSU political science alumni across the country and around the world who are eager to help new graduates find opportunities.

48 month

Duration

$ 19750

Tuition

The program requires a minimum of 36 credits. Requisite courses, from statistics, computer science, and professional science, provide students with a strong foundation in data science. This is an applied program for the working professional.

Why Study Data Science And Analytics At Grand Valley?

  • Job postings for data science grew 57 percent for the first quarter of 2017. Data-related jobs are expected to grow by 11 percent from 2014 to 2024, according to the Bureau of Labor Statistics.
  • This flexible program is designed with the working professional in mind, offering evening classes.
  • The program offers experiential learning through field experiences and collaborative assignments and projects.
  • First-rate faculty members are trained professionals with advanced degrees in data science.
  • The program features a strong emphasis in the fundamentals of data science.

24 month

Duration

$ 13320

Tuition

The photography program offers high-quality, student-centered, production and theory courses aimed at developing liberally educated professionals able to thoughtfully adapt and thrive in a variety of professional and creative environments.

A Bachelor of Arts or a Bachelor of Science degree is offered. A minor is also available.

Why Study Photography At Grand Valley?

  • A dedication to the education of intelligent image-makers that is neither constrained in a vocational training program, nor a narrow studio art emphasis alone, is what makes the photography program at Grand Valley distinct and valued in the state and region.
  • The school has many ties with business, community, and cultural organizations, and has contacts with experts in a variety of areas in communications, which serve as outstanding resources both within the classroom and for internships.
  • The diversity of courses offered allows students the opportunity to explore a variety of photographic methods and applications as they develop their personal expertise and interests.
  • The program prepares students to engage graduate studies in fine art programs.
  • Faculty members in photography have a broad range of professional experience and a dedication to teaching.

48 month

Duration

$ 19750

Tuition

Students of the public and nonprofit administration program learn how to serve the public interest ethically, effectively, and efficiently. They may choose to focus on:

  • Community development and planning
  • Community health
  • Local economic development
  • Public and nonprofit budget and finance
  • Public personnel management

Why Study Public And Nonprofit Administration At Grand Valley?

  • All students participate in service learning courses and internships, through which they interact within the community, apply new skills, and build professional networks.
  • Many public and nonprofit administration students participate in study abroad programs and spring break service learning trips.
  • Over 90 percent of recent graduates are successfully placed (employed, attending graduate school, or both).
  • The Steelcase Library's Johnson Collection on Philanthropy and Nonprofit Leadership is a valuable resource to students and one of the most comprehensive collections in the country on philanthropy, volunteerism, and nonprofit management.
  • Students are required to complete one internship and may register for a second, which gives them the experience they need to succeed, make better career decisions, and jumpstart their career by helping them gain employment more quickly.

48 month

Duration

$ 19750

Tuition

The communications studies program stresses skills, such as the analysis of written and visual communication, designing clear and informative messages, building persuasive appeals, and critically analyzing the persuasive appeals of others. The curriculum covers a wide variety of topics, including courses from other major programs within and outside the School of Communications relevant to communication studies.

It is possible to combine communication studies with other major or minor programs, such as advertising and public relations, business, marketing, health communication, multimedia journalism, writing, photography, philosophy, sociology, political science, digital studies, and more.

Why Study Communication At Grand Valley?

  • Communication studies majors have flexibility, options, and electives within their curriculum.
  • Faculty members are engaged teachers and active scholars with various and complementary areas of academic and professional expertise.
  • There are many opportunities to develop talents and gain professional experience through the campus newspaper (Lanthorn), student-run television (GVTV), and radio (Whale), as well as with the visual and performing arts, and internships in professional settings (PBS/NPR) both on and off campus.
  • Coursework trains students to apply communication theories and concepts in a variety of work settings, while demonstrating the ability to think strategically, solve problems, and act ethically and legally.
  • Career opportunities are varied and wide-ranging for communications professionals.

48 month

Duration

$ 19750

Tuition

Economics is more than a business field. Students will study human behavior to explain and predict how people and organizations interact and why they do what they do. That might involve how managers can increase their profits. It's also about how to feed the hungry; what to do about deforestation in Brazil; and whether minimum wages really help the poor. Economics also looks at societal issues like distribution of wealth and income, health care, education, crime, poverty, pollution, and drugs.

The economics program offers you flexibility to choose between a Bachelor of Arts or a Bachelor of Science degree.

The department offers an "Honors" designation if you achieve a minimum 3.2 G.P.A. both overall and in your economics courses. This designation provides you the opportunity to engage in high profile projects and policy courses.

Why Study Economics At Grand Valley?

  • Economics stresses well-developed analytical skills, as well as excellent written and verbal communication skills, which are desirable to employers.
  • Faculty members work closely with students as they form career goals and select courses to help achieve those goals.
  • Networking opportunities include Omicron Delta Epsilon (the economics honor society), economics club, real estate groups, professional development series, and student organizations.
  • Internships are available and apply classroom learning to authentic work experiences.
  • Campus is located in the heart of an exciting business environment in downtown Grand Rapids, MI.

48 month

Duration

$ 19750

Tuition

Public Safety and Legal Studies

Bachelor of Science in Legal Studies

Legal studies students may earn a bachelor of arts (B.A.) or bachelor of science (B.S.) degree. The B.A. requires third semester proficiency in a foreign language. The B.S. requires completion of courses in statistics and research methods. A minor, not approved by the ABA, is also available.

Why Study Legal Studies At Grand Valley?

  • The legal studies major is approved by the American Bar Association and features a critical-thinking foundation that focuses on professional skills.
  • The program prides itself on the diverse professional experience of its faculty members, most of whom are licensed attorneys with experience working in areas of civil and criminal law.
  • Faculty are engaged in scholarly research and writing and have been recognized as award-winning teachers and mentors.
  • The program's advisory board consists of attorneys and paralegals who give guidance on matters such as curriculum, internship and employment opportunities, and trends in the legal field.
  • The legal studies internship program allows students to get college credit for work in law firms, corporate legal departments, government agencies, and other organizations that engage in law-related work.

48 month

Duration

$ 19750

Tuition

View All Courses by Grand Valley State University, USA

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