Bachelor of Arts in Communications

at Kaplan Group - Simmons University USA

A Bachelor of Arts in Writing trains you to write with insight, clarity, and creativity. It prepares you for a variety of career paths or further degree programs.

Students will develop appreciation for the art of writing and hone their own skills as writers. They  will be able to read closely, produce creative and critical written pieces driven by their own insights in conversation with the ideas of others, do research independently, reflect critically on their own writing, and talk intelligently about their insights in discussions or formal presentations.

Our students develop sophisticated understandings of writing through reading and producing essays, short stories, poems, and public humanities writings. Students learn to read with a writers’ eye by analyzing the craft of published authors.  They sharpen their critical skills and their writing technique by participating in peer workshops.  Guided by award-winning faculty who are poets, novelists, literary scholars, and cultural critics, Writing majors discover their own style and talent as thinkers and writers.

Writing majors learn to read with discernment and write with clarity and force. Such abilities enrich students’ personal lives while providing them with practical skills that serve them well in their professional lives. Writing majors discover their own voices, learn to collaborate and revise, develop skills of critical analysis and creative expression, and gain confidence in themselves as independent thinkers.

Our students are on the cutting edge of marketing theory, developing innovative social media campaigns, and engaging in the ongoing online conversation. The marketing landscape is constantly changing, including pressures in the global economy, sweeping changes in technology that have altered the ways in which organizations distribute their products and communicate with their customers, the shift from mass marketing to relationship marketing with the resulting array of market segments and subcultures, and the continued challenges and opportunities posed by issues of social impact and corporate ethics.

Our students work in teams to gather, analyze, and draw conclusions from industry and market data and craft marketing plans for local organizations. You'll learn to design compelling marketing campaigns that reflect your understanding of branding and consumer behavior, as you prepare for marketing opportunities in the workplace.

At Simmons, you'll learn advanced language skills and speak eloquently about subjects ranging from civilization to literature.

Our students are eager, intuitive and hard-working, expanding their understanding of French culture through in-depth courses and independent learning.

We encourage our students to develop their global perspective through study abroad opportunities. Our students go on to successful careers in fields such as education, writing, marketing and law.

Our students perfectly blend information technology with computer science, management and communications, able to solve complex computing problems and communicate the results.

Technology is constantly developing and evolving, presenting new challenges and opportunities
Through hands-on class projects you'll learn vital skills — like modern programming language, database management and web applications — and hone your quantitative skills.

As an information technologist, you'll determine user needs and develop, manage, and support technology-based solutions. Our students are well prepared for careers as web developers, web administrators, IT consultants, network supporters, system integrators, system analysts and application developers.

We offer two tracks within the Bachelor of Science in Nutrition and Food program: Food Service Management; and Nutrition, Wellness, and Health Promotion.

Do you have a passion for food? It's time to put it to use
In the Food Service Management track, you'll focus on the controls of the food service system — like accounting, budgeting, pricing and regulations — and critically understand the theories and applications of human resources management, marketing and organizational design.

Through in-depth team projects, our students focus on modern food production, design, quality and productivity. You'll understand the health effects of nutrient inadequacies and excesses — and learn the value of producing quality food to achieve organizational and nutritional goals.

Are you interested in communicating nutrition information through social media, believe in exercise as part of a holistic approach, and have an entrepreneurial spirit? In the Nutrition, Wellness, and Health Promotion track you will work across disciplines to gain an appreciation for communicating sound nutrition information to targeted populations and communities to encourage individuals to make healthy decisions. You’ll learn to assess and evaluate community programs, while taking advantage of our location to work in a wide range of program sites.

Our students apply their skills through internships at organizations like Panera Bread, Women's Lunch Place, Rosie's Place, The Boston Elder Protective Services Program, Aramark and the Somerville Health Department. Our graduates are leaders in the food service management industry and find success as directors, planners and managers.

Students in our Communications degree at Simmons University are progressive and innovative, whether they're working on a publication, shooting a video, designing a website, or crafting a clever tweet.

Why pursue a degree in Communications?
Communication is key in all aspects of life; it is how we interact, connect, and make impressions on each other and the world around us. The Communications degree at Simmons University focuses on how people use messages to generate meaning within and across contexts, cultures, channels, and media.

Generating and conveying meaning is central to the work we do in our Communications major, as is an emphasis on media convergence—the intersection and interaction of the multiple media disciplines.

If science is your passion, the chemistry management joint major will help you translate that interest into a business career.

The chemistry-management joint major is designed for students who would like to apply their scientific interests to a business career. The major is appropriate for a variety of careers at the interface of the two disciplines, such as sales and marketing specialists for chemical and pharmaceutical companies, business officers in science-based industries or institutions, and scientific information liaisons (e.g., public relations, political advising, and lobbying).

The formal joint major in Economics and Mathematics is offered with the Department of Mathematics and Statistics and is administered by the Department of Economics. The specialization has arisen because of the increased role of mathematics and statistics in economic analysis, Also, for students with good mathematical aptitude who do not wish to specialize only in mathematics and statistics, the joint major in Economics and Mathematics provides the opportunity to develop a field of applied mathematics.

You will be able to immerse yourself in a subject you love as you prepare yourself for a career that brings you lifelong joy.

At Simmons, we believe in your passion for music
You can focus on music history or performance, or study music as part of arts administration. You'll enjoy Boston's rich music and cultural scene and attend concerts by world-renowned orchestras and performers. You will benefit from the extracurricular groups and partnerships designed just for our students. These include the Simmons Concert Choir, many performing arts opportunities and private lessons at the New England Conservatory. View performances and listen to samples of our students' work.

Our students find success in a wide variety of fields, including teaching, performance, arts management, marketing and development.

Students in our Communications degree at Simmons University are progressive and innovative, whether they're working on a publication, shooting a video, designing a website, or crafting a clever tweet.

Why pursue a degree in Communications?
Communication is key in all aspects of life; it is how we interact, connect, and make impressions on each other and the world around us. The Communications degree at Simmons University focuses on how people use messages to generate meaning within and across contexts, cultures, channels, and media.

Generating and conveying meaning is central to the work we do in our Communications major, as is an emphasis on media convergence—the intersection and interaction of the multiple media disciplines.