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Bachelor of Science in Business Administration - Marketing

Bachelor of Science in Business Administration - Marketing

at Kaplan Group - Simmons University USA

Overview

Our students are on the cutting edge of marketing theory, developing innovative social media campaigns, and engaging in the ongoing online conversation. The marketing landscape is constantly changing, including pressures in the global economy, sweeping changes in technology that have altered the ways in which organizations distribute their products and communicate with their customers, the shift from mass marketing to relationship marketing with the resulting array of market segments and subcultures, and the continued challenges and opportunities posed by issues of social impact and corporate ethics.

Our students work in teams to gather, analyze, and draw conclusions from industry and market data and craft marketing plans for local organizations. You'll learn to design compelling marketing campaigns that reflect your understanding of branding and consumer behavior, as you prepare for marketing opportunities in the workplace.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Kaplan Group - Simmons University

Location

Bachelor of Science in Business Administration - Marketing Assistant Fee

$41872

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Bachelor of Science in Business Administration - Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School.
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Where would you like to study*

Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

83.0

Minimum Overall Score

60.0

Minimum Overall Score

Other Courses by Kaplan Group - Simmons University,USA

Environmental Studies & Earth Sciences

Bachelor of Science in Environmental Science (STEM)

Environmental science teaches students to address growing concerns about environmental problems in the contemporary world. You'll explore this interdisciplinary field, working to understand the interactions among physical, chemical, biological, and human factors.

Environmental science is a joint major offered by the Departments of Biology and Chemistry. This major recognizes the importance of environmental problems and human-caused climate change in the contemporary world, and the resulting expansion of career opportunities as well as graduate programs in this area. Environmental science is a broad interdisciplinary field working to understand the interactions among physical, chemical, biological, and human factors. A comprehensive understanding of how the environment functions and the influence of human actions, has the potential for improved conservation, sustainable development, environmental justice, and restoration of natural resources. Concerns about environmental degradations and climate change are ever more pressing in the 21st century and have led to a growing demand for specialists in this field as well as programs to train these specialists.

48 month

Duration

$ 41872

Tuition

The interdisciplinary major in international relations seeks to understand the political, economic, social, and cultural relations among states as well as the transnational roles of non state actors. Such an understanding is critical in today’s world and can support a variety of career options. The major consists of core courses in international politics, economics, history, and women’s studies. Electives are chosen from these disciplines, as well as from modern languages and sociology. The senior year includes an integrative seminar and, if the student chooses, an internship or independent study. Students have interned at organizations involved in international relations such as the World Affairs Council, the United Nations Association, Amnesty International, the International Business Center, the offices of U.S. Senators, and Grassroots International.

48 month

Duration

$ 41872

Tuition

Health Sciences, Nursing and Emergency Services

Bachelor of Science in Nursing (STEM)

Nurses are always in high demand. According to the Bureau of Labor Statistics, employment of registered nurses (RNs) is projected to grow 7 percent from 2019 to 2029, much faster than the average for all occupations. Furthermore, the need for trained nurses will never disappear.

Trained nurses with a BSN degree from Simmons University have the ability to work anywhere around the country—or even internationally. No matter where you end up, no two days will be the same in your nursing career. The constant changes and challenges of the healthcare field are undoubtedly demanding, but, more importantly, incredibly rewarding.

Nursing majors at Simmons graduate with a Bachelor of Science in Nursing (BSN) degree, prepared for the registered nurse licensure (NCLEX) exam, graduate school, and entry-level nursing positions in offices, homes, hospitals, and schools.

48 month

Duration

$ 47028

Tuition

Natural Sciences & Mathematics

Bachelor of Science in Chemistry (STEM)

BS graduates in chemistry work in laboratories developing pharmaceuticals, cosmetics, energy resources, solutions to environmental problems, and other areas of modern industry. A chemistry bachelor’s degree is also excellent preparation for professional schools of medicine or dentistry, especially with the increasing dependence of medical research and practice on knowledge of living systems at the molecular level. With the M.S. or Ph.D., a scientist can take responsibility for planning research and supervising laboratories. Excellent career opportunities are found in private industry, in government laboratories, and on college and university faculties.

48 month

Duration

$ 41872

Tuition

The Accounting major is a gateway to lucrative opportunities in a wide variety of exciting professional careers. Students will master the knowledge and skills needed to pass the CPA, CMA, or CIA exams. Whether your goal is to be an officer in a CPA firm, lead an accounting department in industry, establish a private practice, or any of a host of other possibilities, our accounting program will help you get there.

48 month

Duration

$ 41872

Tuition

Our Bachelor of Science in Data Science and Analytics program prepares students to change the world by harnessing the power of information. In fact, Data Science already impacts your world. It is the force behind everything from Facebook ads to personalized medicine.

Data Science and Analytics, a field that also goes by the names of Data Science, Data Analytics, and Predictive Analytics — is also related to “Big Data”, “Machine Learning” or “Artificial Intelligence”. In the Bachelor’s in Data Science and Analytics degree program, students combine computer science, statistics and project management with in-depth knowledge of a specific discipline to become expert analysts. They then apply their expertise in the real world through internships that prepare them for exciting careers in their chosen field.

What can you do with a Bachelor’s degree in Data Science and Analytics?
Many careers opportunities exist for Data Science and Analytics degree holders. Depending on your chosen concentration, or area of expertise, career possibilities for Simmons graduates include:

  • Data Analyst
  • Big Data Engineer
  • Data Architect
  • Business Intelligence
  • Analyst
  • Data Scientist
  • Drug Discovery Scientist
  • Genomics/Epidemiologist
  • Data Warehouse Analyst
  • Social Science and Public Policy Analyst
  • Ethical Hacker
  • Meteorologist

48 month

Duration

$ 41872

Tuition

Our students explore the science of consumer behavior, combining theories from anthropology, sociology, psychology, economics and neuroscience to understand how consumers choose products —and how those choices affect the development of society and culture.

The Prince Program in Retail Management, established in 1905 by Lucinda Prince, is recognized as one of the few undergraduate programs specifically geared toward preparing students for a career in all aspects of retailing. Retailing is a major segment of the U. S. and global economy. Success in this industry greatly depends upon the retailer’s ability to adapt to changing demographics and lifestyles, respond quickly and effectively to global competition, utilize the available technology, and apply sound marketing and financial management. The Prince Program, leading to the BSBA degree, equips its graduates with the academic foundation and the experiential tools required to succeed in this environment. The major also provides an opportunity to acquire specialized knowledge about this large sector of the economy— the retail industry.

48 month

Duration

$ 41872

Tuition

Sound economic analysis is the foundation of business, government and nonprofit organizations.

Do you want to be an effective decision-maker and influential leader?
To succeed in economics, you'll need a strong understanding of issues like health care reform and inequality, institutions such as the Federal Reserve and the International Monetary Fund, and debates about government debt, globalization and sustainability.

Our program will help you develop the analytical, research, writing, quantitative and communication skills you'll need to produce significant research papers and confidently present your findings.

Outside the classroom, faculty interact with students in the Economics Liaison, discussing economic news and debates, organizing special lectures, and attending off-campus events. The Economics Liaison also collaborates with the Department in organizing a series of activities aimed at helping students secure internships and transition to careers and graduate school. In addition, students prepare for career success through the Department's Econnect program, featuring events like the annual Economics Student-Alumnae Networking Dinner and alumnae-led workshops on networking, negotiation, interviewing, résumé development and LinkedIn.

Our students combine their passions, incorporating their expertise into fields like finance, community development and government. Study in economics is also excellent preparation for law school and graduate study in economics, public policy, international relations, management, finance, and many other fields.

48 month

Duration

$ 41872

Tuition

Our students perfectly blend information technology with computer science, management and communications, able to solve complex computing problems and communicate the results.

Technology is constantly developing and evolving, presenting new challenges and opportunities
Through hands-on class projects you'll learn vital skills — like modern programming language, database management and web applications — and hone your quantitative skills.

As an information technologist, you'll determine user needs and develop, manage, and support technology-based solutions. Our students are well prepared for careers as web developers, web administrators, IT consultants, network supporters, system integrators, system analysts and application developers.

48 month

Duration

$ 41872

Tuition

The intellectual domain of Africana Studies (AST) consists of four major areas:

  • The study of African and European American relationships beginning in the 16th century.
  • The study of African/African American community building, i.e., African Americans’ founding and organization of economic, educational, religious, and cultural institutions and related achievements of self-determination.
  • Africanity and diaspora studies in the Americas, Africa, and Europe.

Africana women’s studies which seeks to study race, gender, and culture in ways that allow us to understand often interrelated diasporic experiences across the globe.
Each of these areas may be examined further by focusing upon specializations in the humanities (e.g., literature, film, journalism), social sciences (e.g., research, public policy, health care), physical sciences (e.g., environmental studies), interdisciplinary studies (e.g., women’s and gender studies, management, education) or in professional programs (nursing, teacher preparation, social work). An AST major or minor is appropriate for students with strong interests in studies of Americans of color; in the intersectional study of race, gender, and class in the humanities or social sciences; or in one or more subject areas indicated above. The department prepares students for the labor market and continued professional and graduate training by providing a solid foundation of critical, analytical, and technological skills. Pre-graduation internships are available for all interested students. Study abroad and modern language skills are highly recommended. Students interested in dual degree programs or self-designed majors should consult with program faculty to design an individualized program.

48 month

Duration

$ 41872

Tuition

View All Courses by Kaplan Group - Simmons University, USA

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