Bachelor of Arts in Economics

at Kaplan Group - University of Connecticut - Stamford Campus USA

Art History at UCONN focuses on art’s transformative capacity to change the way we see and understand the world. Art History emphasizes not only the aesthetic and historical meanings of art, visual culture, and objects, but also their ability to address issues of social justice and social significance in our increasingly visual world. Art History endows core skills—critical observing, thinking, and writing—for seeing a better world. There is no field, no career, no area of work that is not enhanced by a degree in Art History. Skills honed by study in Art History are skills needed in all walks of life. Graduates succeed in arts professions such as curatorships, art conservation, gallery and museum directorships and management, arts administration, art critics, and non-profit work. Yet most take the skills gained through their study of Art History to pursue careers in areas such as law, healthcare, business, international relations, publishing, politics, and marketing.

A student majoring in economics should acquire a thorough grounding in basic principles and methods of analysis, plus a working competence in several of the specialized and applied fields. Examples of such fields are industrial organization, law and economics, money and banking, international trade and finance, public finance, labor economics, health economics, urban and regional economics, and economic development. The major in economics can lead to either a Bachelor of Arts or a Bachelor of Science degree.

Course work in economics serves a wide variety of vocational objectives. An economics major (supplemented by a rigorous calculus and statistics course sequence) is excellent preparation for graduate work in economics, which qualifies a person for academic, business, or government employment. Majors and others with strong economics training are attractive prospects for business firms and government agencies, and for professional graduate study in business or public policy. An economics background is especially desirable for the study and practice of law. The economics B.S. is recommended for students interested in professions that call for quantitative skills. The B.S. is especially recommended for Honors students and students considering graduate school in economics or other quantitative areas.

Marketing Management at UConn is distinguished by the integration of experiential learning and the latest insights from academic research. You develop conceptual, analytical, leadership, communication, and creative skills through case discussions and memos, writing marketing plans, in-class exercises, and company projects. You learn the academic evidence for “what works” in marketing from leading scholars in the field. UConn students have a number of opportunities to develop specialized skills in marketing, to do an internship to practice what they learn, and to participate in academic research.

Students will be able to declare an optional concentration in Digital Marketing & Analytics within Marketing Management, which equips students with the knowledge and skills to develop and implement digital marketing strategies. The concentration provides students with sufficient depth in both the analytics and strategic aspects of digital marketing to successfully use these tools to meet marketing and firm objectives.

Digital Media and Design majors must maintain a minimum cumulative grade point average of 2.7 for all graded coursework at the University of Connecticut. Digital Media and Design majors must maintain a minimum cumulative grade point average of 3.0 based on all courses required within the Digital Media and Design majors.

At the end of each semester, students with a grade point deficiency will be placed on departmental scholastic probation. During the subsequent semester, the student will have the opportunity to improve their standing. In the event that the student’s standing does not rise to the minimum level, they will be subject to dismissal from the Digital Media and Design major.

The study of history aims at the understanding and disciplined reconstruction of past human activities, institutions, ideas, and aspirations in the light of present knowledge and in the hope of usefulness for the future. History belongs both to the humanities and to the social sciences. It is studied both for its own sake and for the light it throws on the present problems and future prospects of particular societies and of humankind in general.

A major in history in combination with work in foreign languages, philosophy, literature, and the social sciences provides a broad foundation for informed citizenship. History majors find employment in many fields of human endeavor from arts and business to public service and education. Specialization in history is especially valuable as pre-professional training for law, government, diplomacy, and journalism and for library, archival, and museum administration.

This program produces graduates with a broad understanding of both computing principles and computing practice. The program emphasizes the fundamental computing models through the design and analysis of algorithms and software. Included in the program is coursework in a computing application area outside of the School of Engineering such as business or bioinformatics. The program is supported by study in mathematics, science, and engineering. Students gain hands-on experience in the laboratory courses accompanying classroom work, and develop design skills in course work beginning in the first two years. Design experience continues in junior and senior years in the areas of software engineering and in applications areas of the student’s choosing, culminating in the one semester Senior Design Project course.

The Communication major leads to a bachelor of arts degree. The major examines communication at multiple levels of society and in different settings, including interpersonal, nonverbal, organizational, intercultural, and international communication, while also considering the roles of media and technology in communication processes. Training in the basic theories, principles, best practices, and current research methods of communication can qualify students for a variety of communications and media industry positions in business, advertising, public relations, marketing, digital media production, government/politics, and promotion.

The department of Communication offers courses that span the discipline, enabling students to acquire breadth and depth in their education and training. A variety of focal areas are identified in the COMM curriculum, and students may focus their coursework in one or more of these areas to further their academic and professional goals.

Undergraduate education in business is designed to impart a broad base of general knowledge within which students pursue additional knowledge to become exceptional managerial and business leaders. The curricula seek to expand capacities, perspectives, and skills of students who wish direct preparation for careers in either business firms or the public service.

In addition to the business programs leading to the Bachelor of Science, a Management and Engineering for Manufacturing bachelor’s degree program is offered jointly with the School of Engineering and is described at the end of the list of business majors in this section of the Catalog.

Political Science serves students whose primary interest is in some phase of public affairs (law, politics, government service) or international relations (foreign service), in gaining a better understanding of the entire field of governmental organization and functions.

Digital Media and Design majors must maintain a minimum cumulative grade point average of 2.7 for all graded coursework at the University of Connecticut. Digital Media and Design majors must maintain a minimum cumulative grade point average of 3.0 based on all courses required within the Digital Media and Design majors.

At the end of each semester, students with a grade point deficiency will be placed on departmental scholastic probation. During the subsequent semester, the student will have the opportunity to improve their standing. In the event that the student’s standing does not rise to the minimum level, they will be subject to dismissal from the Digital Media and Design major.