Bachelor of Business Administration in Economics

at Kent State University USA

The Master of Engineering Technology degree offers a curriculum that provides students with advanced technical and management knowledge and skills that meet the needs of the technical workforce in industry and business.

The Master of Science degree in Computer Science provides students with an educational and research environment to develop career paths through necessary training with emerging technologies. Graduates have the technical knowledge and skills necessary for success within the information and high technology industries.

The M.S. degree in Computer Science has two culminating options: thesis or non-thesis. Students planning to pursue a Ph.D. degree an/or academic research should select the thesis option. Students planning to pursue applied research and development in industry may select the non-thesis option. The thesis option requires original research and a written thesis. The non-thesis option requires a capstone project and an optional industrial internship.

The Computer Science major includes the following optional concentrations:

• The Computational Data Science concentration prepares students to process big data. In a spectrum of real-world applications, the collected data (from such sources as mobile devices, GPS, sensor/RFID networks, Internet, social media, etc.) is so large and complex, the traditional data processing tools cannot efficiently and effectively handle it. This concentration focuses on algorithms development, machine learning, computation techniques, network and computing infrastructure and software.
• The Computer Engineering concentration prepares students to meet the need of computer engineering professionals in the industry for designing and managing emerging smart devices and computer-integrated physical systems with programmable intelligence. Students learn the hardware-software co-design principles and theory, architecture of the associated software and hardware, devices and sensors communication protocols and the interfaces to effectively design, build and evolve such smart devices and computer-driven intelligent physical systems.
• The Computer Security concentration exposes students to a wide range of topics on the security of computer systems. Students study the vulnerabilities in software and networks and develop algorithms and software to protect data, using digital encryption coding, protected databases and protected computer networking techniques.

Students opting to not pursue a concentration will create a 12-credit hour individualized plan of study with their advisor.

Program Learning Outcomes
Graduates of this program will be able to:

• Demonstrate breadth-of-knowledge and understanding of essential facts, concepts, principles and theories relating to advanced topics in computer science.
• Conduct literature searches, comprehend advanced research materials and uncover connections between related work and critical evaluation and synthesis.
• Perform research, discovery and integration by applying advanced knowledge of computer science.

The Bachelor of Science degree in Biotechnology is an interdisciplinary program that provides a strong academic foundation in biological sciences and chemistry, practical training in the various biotechnologies and a solid understanding of their application in industry and biomedicine. The science of biotechnology extends across many areas of biology and chemistry and provides cutting-edge technology tools for modern biology and biomedical research. The curriculum includes a research experience at Kent State and/or an internship at a biotechnology company.

Biotechnology graduates have employment opportunities in biomedical research and in the rapidly growing biotechnology and pharmaceutical industries.

Program Learning Outcomes

Graduates of this program will be able to:

• Apply knowledge and information to complex issues in biotechnology
• Use problem-solving and data-gathering skills to comprehend issues in biotechnology.
• Develop inductive reasoning and technical communications skills in the context of working in a complex group environment.
• Analyze scientific papers and expand skills for listening to and critiquing scientific seminars based on the literature or current research.
• Effectively communicate scientific information.
• Develop collaborative working relationships with research mentors and laboratory members.

The Bachelor of Science degree in Emerging Media and Technology offers students the space to play, imagine and solve problems. The degree program draws on a number of disciplines, including emerging media, design, information sciences, human-computer interaction and communication. The technology curriculum is grounded in social science and the humanities, introducing students to theories of how technology shapes and changes people and societies. Students learn technical applications and skills in problem solving, design, user experience, creative applications and programming. Students synthesize technical and organizational skills in a series of experiential, hands-on and project-based courses in which they work collaboratively in interdisciplinary teams.

Program Learning Outcomes

Graduates of this program will be able to:

• Demonstrate competency in the technical skills needed to pursue jobs in emerging media and technology, which includes web development, coding, data, human-computer interaction, creative applications, programming and problem-solving.
• Utilize emerging media technologies to design better experiences, improve existing systems and analyze digital social structures.
• Recognize the rapidly changing nature of emerging media and technology and learn the skills needed to adapt.
• Apply interdisciplinary solutions to solving technical, social and human problems related to emerging media and technology.
• Employ teamwork and project management as a problem solving technique.
• Critically analyze the effectiveness of their own work and the work of others.

The Master of Music degree in Performance is designed to prepare the student for professional music activities, including solo performance, orchestral playing, ensemble playing, collaborative performance, studio teaching; as well as doctoral study. The program emphasizes development of skills, knowledge and background in the following areas: literature and repertoire, performance skills, practice skills, interpretation and expression, performance pedagogy, historical performance practices, music history and music theory.

The Performance major includes the following optional concentrations:

• The Chamber Music concentration is for intensive coaching and performance of string quartet literature.
• The Collaborative Piano concentration provides focused study on performance, chamber music, accompanying and literature.

Program Learning Outcomes
Graduates of this program will be able to:

• Recognize, identify, interpret and perform representative literature from different historical periods, countries and composers.
• Apply advanced performing skills in solo and ensemble settings, including tone production, accuracy, intonation, instrumental/vocal technique, musicality/expression, vocal language and diction and stage presence/presentation.
• Discuss, utilize and achieve high-quality results from efficient and effective practice techniques, including time management, achievable goals and use of appropriate technical skills, musical expression skills and focused work ethic.
• Have an enhanced understanding of interpretation and expression in music.
• Identify, explain and utilize performance pedagogy appropriate to the specific area of study.
• Identify, associate, differentiate and utilize performances practices appropriate to the literature of the various stylistic periods.
• Utilize and discuss score study of literature performed and also representative literature from various historical periods and composers.

Computer engineers design and test new computer technologies and develop innovations for modern-day life, from medical equipment and automobiles, to hand-held devices and video games, to power grids and communication systems.

To prepare for a career in this field, you will build skills in both electrical engineering and computer science. You will learn not only about the software side of computing technology, but also about the design of computer chips, circuit boards, control systems, and other electronic hardware.

You will learn to apply your broad-based knowledge and technical skills to develop computing technology for instrumentation, control, communication and power-conversion systems.

The Bachelor of Business Administration degree in Marketing provides a general approach that can be applied in a wide range of areas of business (e.g., for profit, nonprofit, service and manufacturing).  The program addresses the breadth within the marketing field through courses (e.g., consumer behavior, marketing research, international marketing, personal selling, advertising and promotion management) that provide the student with an appreciation of all central topic areas in the field.

The program gives students a generalist’s perspective and working knowledge of the theory and practice of marketing. Students learn the tasks involved in the analysis, planning, implementation and control of marketing programs that result in strategies and tactics used by businesses to sell products to consumers and other businesses. Typically, a traditional lecture format is used by instructors in this program.

Marketing students may apply early to the M.B.A. degree and double count 9 credit hours of graduate courses toward both degree programs. See the Combined Bachelor's/Master's Degree Program policy in the University Catalog for more information.

Program Learning Outcomes

Graduates of this program will be able to:

• Demonstrate an understanding of segmentation, target marketing, and positioning.
• Demonstrate an ability to collect and analyze market research data.
• Demonstrate an understanding of effective personal selling tactics.
• Demonstrate an ability to conduct financial analyses for the purposes of making strategic marketing decisions.

Graduates of all Bachelor of Business Administration programs will be able to:

• Recall strategic frameworks that are used to make business decisions.
• Perform basic calculations using quantitative tools that are used to support business decisions.
• Articulate and deliberate their ideas in writing.
• Articulate and deliberate their ideas orally.
• Identify ethical dilemmas and stakeholders.
• Recommend alternatives and consequences and choose a reasoned conclusion from the alternatives given.
• Identify global factors in making a business decision.
• Analyze global factors in making a business decision.

The Master of Public Health degree in Public Health is designed to help students develop real-world knowledge and skills needed to pursue success in the public health industry.

The Public Health major comprises the following concentrations:

• The Health Policy and Management concentration prepares students to address public health risks and develop effective health services delivery models. This concentration incorporates health services research, health policy analysis and health care planning and management. Given the active research of the college’s faculty in identifying service gaps and in developing evidence-based practices and policy analysis, students emerge with strong skills in health services management, alternative models of service financing and strategies for improving services. Career opportunities for graduates include administrative and management positions in hospitals, clinics, state and local health departments, nursing homes and mental health facilities; policy analyst positions in health planning organizations and governmental agencies; and planning and management positions in health maintenance organizations and health insurance companies.

The Bachelor of Arts in Interior Design degree seeks to exemplify design excellence, make interior spaces for human well-being and to continually expand the reputation and rigor of the program. The program educates highly skilled and empathetic interior designers through a diverse curriculum that emphasizes research, creativity, professionalism and leadership in an era of social and technological change. Competencies achieved in the program include fundamental design skills tempered with the application of research and creative inquiry; knowledge of materials, methods and systems; space planning and programming; professional practice knowledge and critical thinking; gaining experiences through a guided internship; inquiry into human factors in design; and the comprehensive designing of interior spaces with vigilance toward the health, safety and welfare of the public.

The college offers a semester abroad for qualified third-year students in the Interior Design major. The study abroad program is housed in the heart of historic Florence, Italy. The program is open to all students who have made satisfactory progress toward completion of their undergraduate program.

Interior Design students may apply early to the Master of Healthcare Design degree and double count 9 credit hours of graduate courses toward both degree programs. See the Combined Bachelor's/Master's Degree Program policy in the University Catalog for more information.

Program Learning Outcomes

Graduates of this program will be able to:

• Understand the foundations of the interior design discipline: history, theories of design, technical knowledge, human factors, human sciences, design thinking and professional practices.
• Understand the complex relationships between design practice, materials, technology, sustainability and social issues in the built environment.
• Conduct and apply technical, historical, material and cultural research, using quantitative and qualitative methods to design projects.
• Understand how a variety of building materials, finishes and systems are used, assembled and interconnected in construction.
• Skillfully manipulate two- and three-dimensional representational techniques using a wide range of media.
• Demonstrate effective visual, verbal and written communication skills.
• Contribute effectively to multidisciplinary, diverse teams prepared to practice in complex, multicultural global contexts.
• Create interior spaces at varying scales, in various contexts and for varying purposes, using research, critical thinking, analysis and problem solving, which respond to user needs and promote human well-being.
• Create interior spaces that conform with required codes, standards and regulations to protect the life, safety, health and wellness of the building occupants.
• Develop an ethical bearing that addresses sustainability, social justice, leadership, responsibility to clients and society and respect for difference and equity.

The Bachelor of Science degree in Digital Media Production educates students to create exciting fiction and non-fiction content for delivery in today’s most in-demand formats. Whether they want to produce the next award-winning podcast, write a hit streaming series, or influence millions with social media content, students learn from seasoned professionals using industry standard technology to tell their stories on screens big or small.

Many opportunities exist to collaborate with students from theatre and dance, game design, science, music, art, fashion and technology during the production of live TV, short films, audio series, documentaries and animated works.

Students also have the chance to work with Kent State’s TeleProductions operations, the nationally recognized Student Media outlets at the School, and even NPR affiliate WKSU.

With the added professional experience students earn from the required internship, they graduate ready to play a leading role in the entertainment industry of tomorrow.

Program Learning Outcomes

Graduates of this program will be able to:

• Demonstrate critical thinking, grounded in a legal and ethical framework.
• Gather information, analyze it, and make informed judgments using methods and tools appropriate to their professions.
• Demonstrate the ability to apply theory and research appropriate to their professions, including quantitative and qualitative methods.
• Demonstrate the ability to apply basic ethical principles to their professional work.
• Demonstrate the ability to apply laws and regulations applicable to their professional work.
• Write correctly and clearly in forms and styles appropriate for the communications professions, audiences and purposes they serve.
• Demonstrate understanding of how media and their professions evolved historically, their role in societal development and their global interaction today with institutions and individuals.
• Demonstrate appreciation for diverse cultures and individual differences, and reflect that appreciation in their work.