Bachelor of Science in Advertising

at Kent State University USA

The Master of Arts degree in Biology is for students wishing to gain additional knowledge in any area of the biological sciences. This is a non-thesis master's degree designed for secondary school science teachers, individuals looking for additional background or preparation for professional school (e.g. medicine, dentistry or Ph.D. programs) and those seeking employment in life science industries in a non-research capacity.

The Biology major includes the following concentration:

• The Cellular and Molecular Biology concentration provides a heavy focus on cell-to-cell interactions and signaling pathways to give students a deep understanding of the cellular and molecular processes that occur within cells and physiological systems.

Students who declare the Biology major with no concentration will select their area of specialization in consultation with an academic faculty advisor.

Program Learning Outcomes

Graduates of this program will be able to:

• Understand advanced biological concepts beyond the scope of the typical undergraduate degree and to increase the depth of their knowledge through coursework and hands-on experiences.
• Apply scientific principles and appreciate work outside of their particular field.
• Effectively communicate about science with colleagues as well as those outside of the student's area of expertise.
• Develop the necessary laboratory skills that will allow testing of hypotheses.

The Bachelor of Science degree in Mechatronics Engineering integrates mechanical, electrical, computer and controls engineering to understand automated machinery, specifically, how to design it and how to make it work. Mechatronics engineering revolves around the design, construction and operation of automated systems, robots and intelligent products, which result from the integration of software and hardware.

Using automated systems is becoming more popular for operating equipment or machinery on manufacturing lines, boilers and aircraft to reduce labor costs, increase precision and accuracy and provide quality and safety for workers. Mechatronic devices can be found in agriculture, hospitals, buildings, homes, automobiles, manufacturing plants, the toy and entertainment industry and in aids for the elderly and disabled.

Program Learning Outcomes

Graduates of this program will be able to:

• Apply knowledge of mathematics, science and engineering
• Design a system, component or process to meet desired needs within realistic constraints, such as economic, environmental, social, political, ethical, health and safety, manufacturing and sustainability
• Use the techniques, skills and modern engineering tools necessary for engineering practice.

The Bachelor of Science degree in Construction Management employs a professional-service approach that applies effective management techniques and oversight to the building and management of construction projects. Students learn the business of construction from inception to completion of a project—including emphasis on construction materials and methods—that will enable them to estimate costs, schedule work, oversee construction work-site activities and manage projects.

The Construction Management major includes the following optional concentrations:

• Civil Management concentration offers students an opportunity to further explore civil construction estimating functions, utility systems, soils, and subcontractor leadership. Focusing on the critical systems that are needed on all projects, this concertation will provide construction managers with the tools to navigate civil construction on any project.
• Mechanical and Electrical Management concentration offers students expertise in mechanical systems. By exposing students to sustainable building technologies, specific mechanical and electrical estimating, BIM, and leadership this concentration sets students apart in knowledge base and experience.  Construction Managers are more effective with an in-depth understanding of critical MEP systems.
• Safety Management concertation is for those wishing to pursue a career in safety and/or construction managers looking to expand their knowledge in safety-related to construction. Students will take advanced OSHA and safety course while exposing them to insurance and workman’s compensation laws and procedures. Safety is the #1 priority of project management teams, and this concentration looks to provide future leaders with the tools to lead a safe job site.

Cooperative education opportunities are available to students in construction companies and architect/engineering firms in the region. In addition, students have an opportunity to pursue a dual degree with the B.A. degree in Architectural Studies.

Twelve credit hours of electives (from a total of 15 credit hours of electives) must be taken from the CAED, with at least nine credit hours from the CM Program. Three credit hours of non-Construction Management electives, taken in the CAED must be with special approval. The three remaining credit hours of electives can be taken outside of the CAED, but if taken within the CAED, special approval will also apply.

The Bachelor of Arts degree in Physics prepares students for such varied fields as secondary education, patent law, science journalism or interdisciplinary science careers. The core requirements permit a large number of elective courses, which allow students to complete a minor or second major in preparation for an interdisciplinary career. This program is well suited for those with a strong interest not only in science but also in a non-science field. Students completing the program may choose to continue their physics studies on a graduate level.

Program Learning Outcomes

Graduates of this program will be able to:

• Demonstrate the technical and cognitive skills important in a good physicist, including the following:
  • Think critically and analytically.
  • Define a problem and how to solve problems.
  • Understand advanced mathematics (e.g., calculus and differential equations) and computer skills.
  • Use, design and even build lab equipment.
• Demonstrate the traits important in a good scientist, namely, hard working, creative, meticulous, persistence, tenacious and self confidence.
• Communicate results of their work to peers, to their instructors or supervisors, to various target groups within the physics community and to people outside the discipline.

The Master of Arts degree in Biology is for students wishing to gain additional knowledge in any area of the biological sciences. This is a non-thesis master's degree designed for secondary school science teachers, individuals looking for additional background or preparation for professional school (e.g. medicine, dentistry or Ph.D. programs) and those seeking employment in life science industries in a non-research capacity.

The Biology major includes the following concentration:

• The Medical Biology concentration provides students with a deep understanding of physiological systems and the mechanisms that underlie various disorders and disease pathologies.

Students who declare the Biology major with no concentration will select their area of specialization in consultation with an academic faculty advisor.

Program Learning Outcomes

Graduates of this program will be able to:

• Understand advanced biological concepts beyond the scope of the typical undergraduate degree and to increase the depth of their knowledge through coursework and hands-on experiences.
• Apply scientific principles and appreciate work outside of their particular field.
• Effectively communicate about science with colleagues as well as those outside of the student's area of expertise.
• Develop the necessary laboratory skills that will allow testing of hypotheses.

The Bachelor of Arts degree in Architectural Studies is a liberal arts program that exposes students to the theory and processes of design and prepares them for directed graduate study and careers in a variety of design-related disciplines.

As the only liberal arts degree in Kent State's College of Architecture and Environmental Design, the Architectural Studies major allows students to pursue dual degrees, double majors and/or multiple minors in related fields such as art history, business, construction management, fashion, geography, history, marketing, music, physical/life sciences, studio arts, urban studies, visual communications design and others. The program includes required design studios; lecture/studio hybrid courses; and seminars on architectural history, theory/criticism, urban issues and theories of sustainability. Additionally, students take architecture electives, which allow them to explore digital design processes, landscape architecture and urban design, or to pursue a minor in architectural history or historic preservation.

Students have the option of graduating with a streamlined dual degree, the B.A. degree in Architectural Studies and the B.S. degree in Construction Management.

Program Learning Outcomes

Graduates of this program will be able to:

• Demonstrate understanding of the language, logic and rhetoric of design, and ability to deploy this understanding in design projects, research, analysis and critique.
• Demonstrate abilities in design thinking, visual thinking, critical thinking and design discourse.
• Demonstrate skills in research and apply these skills to the design of the built environment.
• Recognize the value of cultural diversity and a broad range of historical traditions.
• Demonstrate understanding of the interconnectedness of the allied design disciplines, and the ability to articulate relationships between these professions and other areas of study
• Appreciate a wide range of contrasting perspectives on sustainability, recognize the relationship between these perspectives and the design of the built environment, and advocate for specific positions
• Utilize and interpret literature and data related to environments and their design.
• Demonstrate leadership skills in cross-disciplinary settings

The Master of Science degree in Data Science provides a focus on developing scientists who will understand the theories, methods and tools of data science and apply data science to solving research and workplace questions in the natural, health and social sciences for businesses and industries.

Data science is an emerging STEM discipline founded on the principles of mathematics and the sciences and developed through a synthesis of mathematics and computer science. One may think of data science as a blending together of methods and ideas from analysis, statistics, databases, big data, artificial intelligence, numerical analysis, graph theory and visualization for the purposes of finding information in data and applying that information to solving real-world problems.

Program Learning Outcomes
Graduates of this program will be able to:

• Ask the questions so that problems in a particular business or industrial situation become clear.
• Determine if the problem may be addressed with data science methods and tools, and if yes, propose potential methods for solving the problems.
• Make suggestions for how data science may be used to enhance the quality and value of currently existing products (whether the products are physical or methods) and how data science may be used in the development of new products.

The Bachelor of Science degree in Botany focuses on the scientific study of plants, and the understanding of how plants provide aesthetic beauty, as well as materials for the basic needs, including food, shelter and oxygen. Botanical research has diverse applications in modern horticulture, agriculture, soil science and forestry, in addition to pharmacology and biotechnology.

Many students continue their education in graduate or professional programs. Those opting to enter directly into the workforce find jobs in fields related to the economic importance of plants, including agriculturally-based and related professions, environmental consulting or in federal, state or local agencies. The Department of Biological Sciences offers several mechanisms to help students prepare for their future careers.

Program Learning Outcomes

Graduates of this program will be able to:

• Understand fundamental biological principles.
• Acquire fundamental skills necessary for laboratory and field investigations.
• Conduct proper experimental design, analyze biological data and communicate research results.
• Know and appreciate the role that biology plays in societal issues, such as those related to the environment, biodiversity, ethics, human health and disease.

The Bachelor of Music degree in Music Education prepares students for Ohio licensure to teach music in grades K-12 in choral general and instrumental music. The program includes studies in jazz, folk, musical theatre, world music and music technology, while providing a strong grounding in Western art music history, theory and performance.

The Music Education major comprises the following concentrations:

• Choral General
• Instrumental

Program Learning Outcomes

Graduates of this program will be able to:

• Successfully meet all requirements for state licensure.

The Master of Science degree in Architecture and Environmental Design is a research-intensive program with one-year full residency requirement. The curriculum includes research methods, theories of architecture, thesis research, thesis and directed and free electives. The program is best suites for individuals interested in pursuing a specialization in the built environment.