Bachelor of Arts in Journalism and Promotional Communication

at Shorelight Group - Cleveland State University USA

The Master of Information Systems program at Cleveland State University is a specialized degree program designed to prepare students for careers as information professionals. Housed within the Monte Ahuja College of Business, the coursework combines a blend of technology and management-oriented courses designed to prepare the next generation of technology managers to lead enterprises in innovative ways. Specializations within the program allow students to build specific skill sets in areas such as: information security, information technology management and business analytics.

Sociologists study human behavior in industrialized societies. Sometimes this behavior involves personal relationships, perhaps among teenagers or the elderly, sometimes the difficulties facing the urban poor or drug addicts, sometimes the development of modern nation-states and political conflict. Sociology open new windows--challenging conventional wisdom, dissolving myths about social reality, illuminating how the world is socially constructed and clarifying our options and choices.

Sociology students at Cleveland State University are taught to analyze modern social problems scientifically. In addition, they are taught how to do research about these issues using statistics, interviews and participant observation. Good research requires a grasp of the "sociological imagination"--the connections between historical, large-scale social forces and biography, the ways in which people live and understand their lives.

Majors in sociology develop the critical thinking and writing skills basic to a sound liberal arts education; they learn research skills and an understanding of the sociological perspective. This prepares them for a wide range of careers: some students use the degree as preparation for graduate work in one of the social sciences or law, others work in human resource management, social service, criminal justice, corporations or schools.

Anthropology is the study of the human being: anthropo. Our cultural and biological diversity has developed over human history. In this discipline, we study how humans have come to be who and what we are today- our physical development and the effects of nutrition and diseases, the ways we organize ourselves in groups, the beliefs and values shared within and across cultures, the ways we mark our identity with the languages we speak.

Criminologists conduct research on a variety of topics linked to criminal behavior, including how criminal activity is defined and measured, the causes of crime, the consequences of crime, and the impacts of criminal justice system intervention on individuals and society.

Students who choose to major or minor in Criminology will take courses that will help them strengthen their critical thinking skills and prepare them for fieldwork in corrections, policing, courts, and victim services.  A degree in Criminology is also a great choice for students who wish to gain a foundation that will prepare them for graduate studies or law school.

Business Economics is a specialized area of economics that uses economic and quantitative analysis to make strategic business, financial, and management decisions. Business economists study the allocation of scarce resources, and the resulting forces that shape our business, economy and society both locally and globally.

The Bachelor of Business Administration (BBA) in Business Economics can lead to many career opportunities in the public sector, financial institutions, marketing institutions, investment institutions, consulting firms, market research organizations, mergers and acquisitions departments, insurance companies, and international organizations.

The primary goal of the Economic Development program is to provide students with a firm, evidence-based grounding in economic development principles and public policy issues.  In gaining this critical knowledge individuals will be better equipped to address the various issues and problems they will encounter in their economic development professions.  The curriculum provides a direct path for degree completion in a timely fashion through a rigorous course of study.

This major is designed to give students the opportunity to engage in a multidisciplinary study of the variety of subjects concerned with international affairs. International Relations is the study of interactions among the various actors that participate in international politics, including states, international organizations, nongovernmental organizations, and multinational corporations. Career opportunities include employment in government, think tanks, global businesses, and nongovernmental organizations. An International Relations major also provides excellent preparation for graduate school in the field or in law.

A major in Economics equips a student with an improved ability to recognize and understand the important economic problems and issues.  It provides the technical tools needed for critically analyzing these problems and issues.  It also offers insights into how to design, evaluate, and choose among alternative solutions to these problems.  It is an excellent preparation for those who want to become professional economists as well as for those who plan to go on to graduate schools and professions in the areas of business, law, healthcare management, and engineering.

The School of Communication offers a Journalism and Promotional Communication (JPC) major with the two different sequences that provides specialization in journalism and promotional communication.

Journalism Sequence Students in the journalism sequence learn knowledge and skills essential to succeed in a digital newsroom, including hands-on training in digital tools used in reporting, writing, data analysis, multimedia content production, and audience engagement via social media. The theory courses focus on learning and understanding the relationship among news media, society, politics and economy. Promotional Communication Sequence: Promotional Communication students develop expertise in a wide range of strategic communication techniques. Our majors are well-versed in diverse communication specialties including advertising, public relations, visual communication, digital metrics, social media and content marketing. They learn social scientific theories that inform persuasion strategies and campaigns.

The Art History concentration exposes students to a wide range of artistic forms and traditions and to a broad diversity of cultures and issues. Art History students begin with introductory survey courses in Western, Asian, and African Art, and continue with courses in these areas along with Modern, American, AfricanAmerican, and Islamic Art. Advanced seminars in Art History draw on the faculty’s research interests: recent topics include Jewish-American Artists, Medieval Artistic Materials and Processes of Making, and Center and Periphery in African Art. As well as preparing students for graduate study in Art History and related fields, the Art History program provides students with the skills that employers want in college graduates including critical thinking, problem solving, information gathering, and effective oral and written communication.