Master of Business Administration in Marketing

at Shorelight Group - University of Massachusetts - Boston USA

The Economics department has approximately 400 declared undergraduate economics majors and serves students from many other departments and programs in the College of Liberal Arts, as well as students from other colleges of the university.  Currently 8% of declared undergraduate majors in the College of Liberal Arts have chosen Economics as their major. Their interests include Economic Development, Economic History, Environmental Issues, Health Economics, Industrial Organization, Immigration, International Economics, Labor Economics, Macroeconomics, Marxism, Monetary Theory, Political Economy of Race and Gender, Public Policy, Public Sector Economics, Social Welfare, Statistics and Econometrics, and Urban Economics. In addition to teaching, faculty members are engaged in research, writing, consulting, and other professional activities in their areas of interest.

The Psychology major is a 12-course major.  The requirements of these 12 courses provide students with a foundation in each of five core areas of the discipline of psychology, upper-level coursework in one or more areas and basic information about the research practices used in the field.  The basic structure of the major is represented by four parts.

The description below provides an outline of the major.  The phrase “major requirements” refers to the minimum number and distribution of psychology courses a student must complete successfully in order to graduate as a psychology major. We encourage students to take more than the minimum number of courses in psychology and allied disciplines. Only one of the 12 required classes may be taken pass/fail; the other 11 classes must be taken for a grade.  Eight of the 12 courses for the major must be taken in residence at UMass Boston.

UMass Boston's MS in Business Analytics (MSBA) is a 10 course, 30 credit degree program. To receive the MSBA, students must complete a minimum of 10 courses: Analytical Core, MSBA Electives, and the MSBA Capstone. One (1) prerequisite course must be satisfied or waived through prior relevant coursework, based on a review of transcripts.*

The MSBA program is designed to prepare students for utilizing analytical techniques, methods, and applications for data-driven practices in diverse organizations and enterprises of all sizes.

As businesses become more and more reliant on data-driven strategies, the needs and opportunities for graduates in Business Analytics have grown rapidly. Breakthroughs in data collection, storage, and analysis to uncover and capture business value have fueled this growth, and post-recession companies have recognized this potential and increasingly emphasize data-driven decision-making in their business strategies. The current annual rate of job growth in this area is approximately 11.8%, a rate that is only expected to accelerate in the future.

This program covers theories of powerful techniques and quantitative methods in Business Analytics and how they are applied in the real world. The program focuses on using current software tools to study effective techniques of problem formulation, developing solutions with mathematical and algorithmic techniques, and methods for implementing those solutions with technology.

The MSBA program offers students a choice of two specializations, Big Data Analytics and Supply Chain Analytics. Each includes a core of analytical courses, elective courses in that specialization, and a capstone course.

Big Data Analytics
The Big Data Analytics specialization focuses on data mining and analytical techniques, big data management, storage, and modeling. The objectives consist of enabling students to process big data in an effective and efficient way, discover knowledge patterns in big data, build predictive models, and use big data to answer business questions.

UMass Boston's Department of Modern Languages, Literatures, and Cultures (MLLC) offers a diverse and engaging curriculum, with courses focusing on language, literary, cultural, and film studies. Our well-rounded faculty, made up of prolific scholars and dedicated teachers, is committed to creating a strong community of language learners, critical thinkers, and responsible global citizens, who are well prepared for the professional demands of today’s global markets. The department offers language courses in Arabic, Chinese, French, German, Italian, Japanese, Russian, and Vietnamese as well as a wide variety of courses exploring the cultures of the Arabic-, Chinese-, French-, German-, Italian- and Japanese-speaking world taught in English.

The English major invites students to engage in the study of literature, composition, language, and film. English majors learn how to write well, read critically, develop research skills, and work hands-on in digital environments. The English major allows students to create print, visual, and digital texts across a range of genres including poetry, fiction, and nonfiction.

Through a diverse range of course offerings, the English major develops a student’s abilities to engage with the world while also cultivating a variety skills, including:

• Analytical writing
• Critical interpretation
• Original inquiry and research
• The ability to develop, discuss, and debate complex ideas

Program Highlights

• Choose to explore an area of concentration: Creative Writing, Professional and New Media Writing, or Race, Ethnicity, and Literature.
• Choose to pursue initial teaching licensure in the English Teaching program.
• Work side-by-side with professors and fellow students in small, discussion-based classes on a diverse range of topics.
• Participate in extracurricular activities, ranging from the Sigma Tau Delta Honors Society to the Literary Theory Reading Group.
• Be prepared to enter the workforce, with a one-credit mini-course on “English 457: Careers in English and Preparing for the Job Market.”
• Engage with a dynamic and accomplished faculty. The English Department hosts vibrant events—such as guest speakers, creative writing readings, and contests—that are free and open to the UMass Boston community.
• Participate in The Watermark, a journal of literature and artwork created by UMass Boston students.

Integrating aspects of electrical engineering and computer science, computer engineering focuses on the design, analysis, and application of computers, and on their applications as components of systems. Computer engineers work on projects ranging from microprocessors to supercomputers to circuit design, as well as related fields such as robotics.

The Computer Science Department offers a BA degree in Computer Science. It provides a similar education in the theory and practice of computer science with more of an emphasis on outside humanities. Either degree can be used as a basis for many jobs in industry or for graduate work in computer science and other fields. 

The Information Technology major offered through UMass Boston's College of Management is designed to offer pathways to highly-demanded careers in IT for both high school graduates and students of Massachusetts community colleges. Our small classes ensure personalized attention from IT faculty while our ties to the Greater Boston business and technical communities add an extra dimension of learning to our program of business information technology education. The IT major offers an “applications-path” format for students which includes a core of technical knowledge (nine courses), an area of specialization or track within IT (four or five courses, depending on track selection), three professional electives in an application or domain area (preferably outside of IT but within business), and two wrap-up courses (project management and IT capstone), in addition to general education requirements.

The IT major is project-based.  Every exercise assigned throughout the BSIT is designed to be of the kind that a student might encounter in his or her work: collaboration, competence, and outcomes assessment are the hallmark characteristics of the program.  Students will learn how to use IT to solve real-world problems within the context of a field in which they wish to work. Graduates will be familiar with, and be able to apply, the following core information technologies to solve business problems:

• Programming
• Networking
• Databases
• Web technologies

System Administration Track
The Information Technology (IT) major is a jointly offered program between the College of Management (CM) and the College of Science and Mathematics (CSM) at the University of Massachusetts Boston. The BSIT consists of a common core of ten courses, a track of four to six courses in a particular area of specialization (the system administration track requires four courses), a common capstone course, and three professional electives.

The goal of the Criminology and Criminal Justice major is to provide social scientific grounding to issues of crime and criminal justice. Through classes, internships and projects, students explore the nature of criminal behavior, its causes, the role of punishment, and prison as a social institution. Students learn about the criminal justice system, including law enforcement, corrections, and the law. Classes focus on issues central to criminal justice policies and practices, including mental illness, substance use and abuse, racial and ethnic inequality, gender and immigration. Differences among societies and historical trends are also addressed.

A major focus of the criminal justice faculty is to help students connect theory and research with policy and practice in the “real world.” Using current events, their own research and observations, and critical study of criminal justice systems, students better understand broader trends and future options. For example, during classroom discussion and debate, students may consider the rapidly increasing prison population and high cost of incarceration and ask: Who is being incarcerated and why? Do prison alternatives work? How do incarceration policies affect families and communities?

UMass Boston's MS in Business Analytics (MSBA) is a 10 course, 30 credit degree program. To receive the MSBA, students must complete a minimum of 10 courses: Analytical Core, MSBA Electives, and the MSBA Capstone. One (1) prerequisite course must be satisfied or waived through prior relevant coursework, based on a review of transcripts.*

The MSBA program is designed to prepare students for utilizing analytical techniques, methods, and applications for data-driven practices in diverse organizations and enterprises of all sizes.

As businesses become more and more reliant on data-driven strategies, the needs and opportunities for graduates in Business Analytics have grown rapidly. Breakthroughs in data collection, storage, and analysis to uncover and capture business value have fueled this growth, and post-recession companies have recognized this potential and increasingly emphasize data-driven decision-making in their business strategies. The current annual rate of job growth in this area is approximately 11.8%, a rate that is only expected to accelerate in the future.

This program covers theories of powerful techniques and quantitative methods in Business Analytics and how they are applied in the real world. The program focuses on using current software tools to study effective techniques of problem formulation, developing solutions with mathematical and algorithmic techniques, and methods for implementing those solutions with technology.

The MSBA program offers students a choice of two specializations, Big Data Analytics and Supply Chain Analytics. Each includes a core of analytical courses, elective courses in that specialization, and a capstone course.

Supply Chain Analytics
The Supply Chain Analytics specialization focuses on data analytics and decision-making in the context of a major functional area in businesses-- supply chains. The specialization offers courses on analytics in service operation. The objective is to use data and data modeling to optimize activities within the supply chain and consequently maximize the organization’s competitive advantage.