Bachelor of Science in Marketing

at University of Delaware USA

The Energy and Environmental Policy (ENEP) degree prepares students to address Energy and Environmental initiatives from multiple disciplines. The major offers an exciting opportunity for students to prepare for academic and professional careers in the high-demand fields of energy, environment, sustainable development and climate change.

Remember that inspiring Spanish teacher from high school? That could be you! Our dedicated professors will help you attain proficiency in Spanish and in classroom instruction. Supervising cooperative teachers will enrich your learning experience by sharing years of classroom wisdom and activities. Our joint program with the College of Education ensures that our Spanish education majors will be prepared to successfully meet the needs of a diverse, modern student population.

Sustainable Food Systems will train you to approach key food system challenges critically and innovatively — from agriculture and production, processing, retail consumption and waste. Sustainable food businesses, nonprofits and policymakers need more thinkers, strategists, planners and activists to help lead the population in utilizing, yet preserving our precious natural resources.

Students studying chemistry education engage in observation, analysis, synthesis and experimentation, breaking natural substances down into their component parts, replicating in the laboratory chemical processes that occur in the physical world and creating new substances to fulfill specific needs. The courses offered in the chemistry education major emphasize the practical application of the principles of chemistry and students learn how chemical knowledge can benefit humankind and society.

From heart-rate monitors and refrigerators to laptops and mobile phones, computerized gadgets are everywhere. More and more of these gadgets are communicating and coordinating through networks to massive cloud computing centers that are distributed around the world.

Not only do computer engineers design computers and digital equipment, but they also design software that runs on the computers and develop algorithms that are implemented by the software.

Today’s computer engineers brought us the internet in our connected world. How will you change the future as a computer engineer?

UD electrical and computer engineering graduates pursue exciting, rewarding, and successful careers. On average, 70–80% of graduates with a Bachelor of Computer Engineering degree choose employment in private industry, government laboratories and agencies, and non-profit research centers. Approximately 15–20% of computer engineering graduates choose to continue their education toward a master’s or Ph.D. degree, and some graduates will opt to attend medical, law, or business school. Students who earn advanced degrees in engineering usually pursue a career in advanced research in industry or academia.

The marketing major prepares you to serve a vital role as the liaison between businesses and consumers.

As a marketer, you will identify wants and needs among diverse groups of people, select target markets and develop strategies for new and existing products. You will formulate plans for pricing, distributing and promoting these products and services while utilizing knowledge of branding, advertising, social media and new product development. This work requires careful analysis, creativity and action to tailor products and services to meet consumers’ needs.

If you like coming up with new ideas for products, advertisements and beating the competition, and if you want a career that involves solving challenging problems with analytical thinking and creativity, then marketing is the major for you.

Program Highlights

Blue Hen Marketing Club
The Blue Hen Marketing Club provides resources and opportunities for real-world experience to students interested in marketing. This active community hosts various events throughout the year, including a marketing-specific career fair, speakers, panels, field trips and social events to get students more involved in the marketing community.
Other organizations of interest to marketing majors include:

• Alpha Mu Alpha National Honor Society in Marketing
• Blue Hen Investment Club
• Lerner College Trading Center
• Women in Business
• Minority Business Student Association
• Alpha Kappa Psi Business Fraternity
• Delta Sigma Pi Business Fraternity

Sociology is the study of social organizations, social change and the social causes and consequences of human behavior in the modern world. The Sociology Education degree offers a liberal arts curriculum that integrates teaching theory and methods with courses focusing on contemporary social issues and problems. Students working toward teaching certification in the social sciences will be able to augment their training in pedagogy with sociological content emphasizing inequality, social justice, law and society, deviance and criminology, social correlates of health and wellbeing and disasters and the environment.

Medical laboratory science encompasses the essence of biology, chemistry, and medicine. It is associated with the prevention, diagnosis, and therapy of disease through the understanding, application, and performance of clinical laboratory analyses. Medical laboratory scientists perform laboratory tests on blood and other body fluids to aid in the maintenance of health and the diagnosis and treatment of disease. The medical laboratory science major prepares students for national certification as medical laboratory scientists through the American Society for Clinical Pathology Board of Certification (ASCP BOC).

Freshmen enter as medical laboratory and diagnostics interest majors. In order to enter the medical laboratory science major at the end of the sophomore year certain criteria are required: a minimum 2.00 GPA for the first 4 semesters, minimum 2.00 GPA for prerequisite courses in chemistry and biological sciences (science index), and completion of at least 60 credit hours, including the prerequisite courses. Admission to the junior/senior major is determined by academic achievement. Students who meet the standards are admitted to the major in descending order of grade point average until the 36 positions in the junior class are filled. In the past, all sophomores with both a 2.5 or better GPA and a 2.00 or better science index have been successful in gaining admission to the junior/senior major.

Conserving insects, the foundation of the world’s biodiversity, is the first step towards protecting the planet. Insects are becoming extinct faster than any other group of species. From their role as major pest species threatening global food security to their use as a nutritious protein source that could help feed the world, the integrity and maintenance of insect diversity is one of the grand challenges facing coming generations. Join our Insect Ecology and Conservation major and experience a hands-on education that will empower you to make a difference in the stewardship of our planet.

Have you ever considered how governments solve complex problems in areas like immigration, healthcare or environmental protection? In political science education you will learn about national and international politics and policymakers and how to teach political science content at the secondary level. You will learn valuable skills in critical thought, oral and written communication and quantitative reasoning while working toward teaching certification. All majors are required to complete 30 credits of political science coursework including three core courses: Introduction to American Politics, Introduction to Global Politics and Research Methods for Political Science. Beyond the core courses, you will take upper-level courses across the political science catalog, related coursework in economics, history, geography and psychology and professional courses in education. You will also have a student teaching experience.