Bachelor of Communication in Advertising

at Deakin University - Melbourne Burwood Campus Australia

A rewarding career in health gives you the chance to reduce health disparities and help individuals and communities – in Australia and overseas – to lead fuller, healthier, and happier lives. As a Bachelor of Health Sciences graduate, you can be confident you will have a solid grounding in a range of health-related fields. You will graduate prepared for a successful career in the largest and fastest-growing employment sector in Australia. 

Become a specialist in up to three major areas or broaden your knowledge and skillset through elective units. Combining your interests with multiple majors can increase your competitiveness for a variety of health roles while opening the door to further study. This course also offers valuable workplace learning opportunities, giving you the chance to apply your knowledge in real-world contexts and build professional networks in the health sector. 

Health Promotion
This major will equip students with a sound knowledge of the causes of health and illness and of effective strategies for prevention of the latter, as well as practical skills in health education and communication, health planning and management.

In a complex and changing world, effective communication is one of the most powerful tools to connect with people, pursue truth and inspire change. When you study a Bachelor of Communication at Deakin, you’ll learn how to craft content that resonates with your audience across print, digital, audio and video platforms. Whether you’re breaking a critical news story, writing a press release, creating a national campaign or running a high-profile event, you’ll create persuasive messages that move people to action.

You’ll develop specialised industry skills, with the option to major in the following areas:

• Advertising
• Digital and social media
• Journalism
• Public relations.

Journalism
Get hands-on learning experience and be taught by our expert team of journalism and media practitioners who have extensive experience across all the key media platforms. You'll learn how to identify, research, plan and produce newsworthy stories. Final-year students take part in a program of intensive news production in a digital newsroom, graduating with the ability to create and edit word, sound and vision to craft stories, news and features for print, online, radio, television or multimedia newsrooms.

More than 7% of total burden of disease in Australia is due to poor diet^*. Study Deakin's Bachelor of Nutrition Science and help tackle the challenges facing our society including disease prevention, lifespan nutrition, obesity, the spread of misinformation, and the social and physiological effects of food on our wellbeing. Modelled on commercial laboratories, our food preparation, food analysis and two sensory laboratories give students hands-on real-world laboratory experience preparing you for the workplace.

Gain at least 75 hours of workplace training through industry placement. These experiences ensure you have the practical skills to improve health through food and nutrition – skills that are increasingly in demand as society grapples with nutrition-related diseases and their impact on wellbeing. This course provides a pathway to the Master of Dietetics, which allocates 60% of places to Deakin graduates.

More than 7% of total burden of disease in Australia is due to poor diet*. Study Deakin's Bachelor of Nutrition Science and help tackle the challenges facing our society including disease prevention, lifespan nutrition, obesity, the spread of misinformation, and the social and physiological effects of food on our wellbeing. Modelled on commercial laboratories, our food preparation, food analysis and two sensory laboratories give students hands-on real-world laboratory experience preparing you for the workplace.

Gain at least 75 hours of workplace training through industry placement. These experiences ensure you have the practical skills to improve health through food and nutrition – skills that are increasingly in demand as society grapples with nutrition-related diseases and their impact on wellbeing. This course provides a pathway to the Master of Dietetics, which allocates 60% of places to Deakin graduates.

Family, Society and Health
This major focuses on the household and family as a setting for public health. It explores the issues facing households and families, such as the link between healthy human development and healthy households, economic wellbeing and health, and the need for supportive environments. It is ideal for students wishing to work in welfare, health promotion, or with organisations offering support services and resources for families.

Get high-level skills in theoretical and empirical analysis to interpret global issues.

This course is ideal if you work in public service, the private sector or for a small business, as you’ll learn how international forces shape your environment.

You’ll develop skills in policy analysis, get a systematic understanding of the threats to peace and security, and global forces shaping political, social and economic life.

The Master of International Relations aims to produce graduates who are able to demonstrate high-level skills of theoretical and empirical analysis and interpret global issues and events. This course will give you a substantial understanding of the complexities of contemporary international relations.

You’ll examine key contemporary issues and developments around the world, particularly in the Asia Pacific region. The program also offers optional postgraduate internships, giving you the opportunity to get experience overseas.

Develop intercultural competencies and an established global perspective by studying Deakin’s Bachelor of International Studies (Global Scholar). Designed for high-achieving students, this course will equip you with foundation knowledge of the global political climate and the forces shaping government, business and society in Australia and throughout the world. You’ll develop a professional portfolio of international experiences to build a global career from the very start of your studies.

If you have an innate curiosity about the world around you and a desire to create meaningful change, then a Bachelor of Arts is the perfect place to begin your journey towards realising your purpose.

Advertising
Sitting at the intersection of other communication degrees, advertising is an attractive option for those who wish to seek a professional outcome in the Bachelor of Arts. Students will work with client driven projects to enhance their communication skills. This practice and theory based series of units offers students technical and communication skills in the contemporary practices of the advertising industry, introducing them to this dynamic and competitive field.

Study Deakin’s Bachelor of Commerce and earn a well-recognised qualification that’s a pathway into the professions. You’ll receive an education that’s relevant to industry via commerce majors accredited to each discipline’s top industry bodies. Plus, you’ll get a taste of professional life and understand what it takes to be job ready in work-integrated learning and experiential learning programs.

Marketing
Marketing is about relationships with customers and involves developing, maintaining and enhancing those relationships. Modern marketing is about adding value to the customer experience and building a mutually beneficial relationship between buyers and sellers.

If you have an innate curiosity about the world around you and a desire to create meaningful change, then a Bachelor of Arts is the perfect place to begin your journey towards realising your purpose.

Criminology
Criminology provides students with a theoretical and practical understanding of crime, including causes of crime and different techniques used to control crime, within the broader context of the criminal justice system. Criminology aims to develop specific knowledge in various crime types, including street crime, crimes in the home, serious and organised crime, transnational crime and terrorism, and key topic areas such as victims of crime, media representations of crime, surveillance and privacy, policing and security; and theoretical and practical skills in understanding and responding to crime problems.

The information technology industry is central to the way we work, learn, play, communicate and socialise. Build a solid foundation for your future career with core IT skills suitable across multiple industries. During Deakin’s Bachelor of Information Technology, you will gain the essential skills and experience required to embark on a career in IT, while developing specialist knowledge in an industry-relevant major study area of your choosing.

This course will give you the opportunity to explore and experiment in areas like programming, networking, entrepreneurship and user-centred design. You will undertake a specialised capstone project and access co-working spaces, enabling you to collaborate with like-minded peers and kickstart your own professional network. An honours year is available for high-achieving students interested in undertaking a focused research project.
Cyber Security
Gain practical and theoretical knowledge in this critical aspect of IT, with an emphasis on understanding and assessing the need for IT security in a working environment, knowledge of the security solutions available, as well as understanding the business, ethical and legal implications of risk management. You will learn in a leading-edge study environment and graduate as a qualified IT professional.