Bachelor of Marketing and Communication

at University of South Australia - City West Campus Australia

This Fast-track to Masters program allows you to fast-track your career by completing an undergraduate and postgraduate degree in just four years. You will be able to diversify your skill set, increase your earning potential with a more advanced qualification, and expand your career opportunities across a range of fields.

What you'll learn

You will start with core courses in business. These will give you a solid grounding in important areas including accounting and quantitative methods for business, business law, finance, business intelligence, data analysis, economics and management.

You’ll then branch out into your accounting specialisation, learning cutting edge knowledge and skills in:

• Financial and management accounting
• Taxation and company law
• Auditing
• Sustainability accounting
• Global and contemporary accounting issues
• Strategic financial analysis

In your postgraduate studies, you will developed skills in contemporary management practice. Build your expertise in core areas such as business ethics, business analytics, leadership and performance, and strategic thinking. Learn how to effectively manage organisations and achieve key business objectives.

You will also go on to develop skills and expertise in areas that include:

• Business analytics and the data-driven organisation
• The principles and practices of tourism
• Tourism impacts and sustainability
• People, leadership and performance

The Bachelor of Digital Business is the first degree offered by The Innovation Academy, an initiative combining the best of Accenture’s global practice and expertise with UniSA’s proven leadership in transformative, industry-informed business education and research. The Bachelor of Digital Business can also be studied 100% online through UniSA Online*.

What you'll learn

You'll learn a new hybrid skillset of advanced digital and business principles for a broad and future-proof career.

Learn how to use marketing automation to convert customers, when to use artificial intelligence to streamline processes, why cloud systems can make collaboration easier, and understand how technology can make the difference between business growth and decline.

With access to a suite of carefully curated industry case studies and projects, you’ll:

• Discover how business and technology have evolved to become inseparable
• Understand how emerging technologies will shape organisations in the future
• Learn to apply advanced leadership, stakeholder management, and change management methodologies 
• Explore how to scope and implement digital projects
• Learn how to utilise entrepreneurship for social and market impact.

The Bachelor of Digital Business takes you further than the basics, combining the best of Accenture's global practice and expertise with UniSA's proven leadership in business education and research. You'll build a suite of creative problem-solving tools that will put you at the forefront of change and the job market.

Pharmaceutical scientists are experts in the chemistry, biology, and biotechnology required to design and develop medicines. UniSA’s Bachelor of Pharmaceutical Science is the only degree of its kind in South Australia, equipping you with skills which are globally relevant.

You may also be eligible for the only double degree of its kind in Australia - a Bachelor of Pharmaceutical Science, Bachelor of Pharmacy (Honours) - which you can do with just two extra years of study.

• This degree places a unique emphasis on the development and commercialisation of a range of pharmaceutical products, such as injections, tablets, creams and ointments.

In your first year you’ll develop an understanding of basic sciences. You’ll learn about career development and factors influencing the pharmaceutical industry domestically and internationally.

During the second and third years you’ll focus on:

• pharmaceutical sciences (including formulation)
• pharmacology and pharmacokinetics
• drug discovery, development and commercialisation

You’ll also get the opportunity to fine-tune your study to your own personal interests and career aspirations when you choose from a range of specialist courses during your final two years.

You may choose to specialise in areas such as:

• research and development (including drug discovery)
• manufacturing and pharmaceutical chemistry (including quality control)
• drug development (including clinical trials)
• business (including sales, marketing, legal, regulatory and drug information)

With a focus on design research, theory and practice, this graduate diploma will prepare you for a career as an interior architect or interior designer. 

You will study the development and application of research processes. Through our industry connections, you will be given the opportunity to work on creative projects, developing skills in writing project proposals and presenting information.

A focus on practical learning also means you will gain the skills and knowledge needed to design stimulating, sustainable and visually appealing interiors, as well as the confidence to embark on real-world projects.

What you'll learn

You will graduate with the confidence and practical capabilities needed to succeed in this competitive field. Through your studies, you will develop an advanced understanding of the theoretical aspects of design, industry trends and design processes. You will also develop cognitive skills needed to review and analyse research. The graduate diploma includes design research studio classes, research methods, sustainable design, business practice, and electives.
 

This highly flexible degree allows you to tailor your studies to your interests and future career.

You could:

• Build your own degree by completing a mix of minors (with or without electives) or sub-majors across a range of different study areas
• Explore 16 other UniSA Bachelor of Business degrees across specialisations such as Innovation and Entrepreneurship, Marketing, Finance, Property, Management, Tourism and Event Management, and transfer with study credit for most successfully completed courses
• Complete a bachelor's degree and master's qualification in just four years with our Fast-track to Masters package
• Undertake a one-year international exchange with Rennes School of Business in Brittany, France.

What you'll learn

The degree starts with core courses in business. These will give you a solid grasp of business fundamentals such as international business, economics and entrepreneurship. There are also twelve courses that you can use to custom build your degree. For example, you could choose to do either:

• Three minors (four courses each), or
• Two minors (four courses each) and four electives, or
• Two sub-majors (six courses each), or
• A 12-month international exchange and four electives.

What you'll learn
The degree starts with core courses in business. These will give you a solid grasp of business fundamentals such as economics, accounting and business intelligence. You can also gain valuable insight and career skills while you study with advanced career-focused electives and internships in industry.

In your human resource management specialisation you’ll focus on people management, studying areas such as:

• recruitment and selection
• performance and compensation management
• human resource analytics
• employment relations

This Fast-track to Masters program allows you to fast-track your career by completing an undergraduate and postgraduate degree in just four years. You will be able to diversify your skill set, increase your earning potential with a more advanced qualification, and expand your career opportunities across a range of fields.

What you'll learn

Your undergraduate degree will start with core courses in business. These will give you a solid grounding in important areas including accounting and quantitative methods for business, business law, finance, business intelligence, data analysis, economics and management.

You will then branch out into your accounting specialisation, learning cutting edge knowledge and skills in:

• Financial and management accounting
• Taxation and company law
• Auditing
• Sustainability accounting
• Global and contemporary accounting issues
• Strategic financial analysis

What you'll learn

The degree starts with core courses in business. These will give you a solid grasp of business fundamentals such as economics, accounting and business intelligence. You will then go on to study specialised areas such as:

• Experiential product design for tourism, events and hospitality
• Service management in tourism, events and hospitality
• Destination management
• New technologies in tourism, events and hospitality

A specialised degree in legal studies will prepare you for a business career in the private, public or legal sectors.

Employers look for graduates who can apply theory to real industry challenges. You’ll have opportunities to embed an internship into your degree and seek career mentoring from legal professionals. You will also complete career-focused electives in business and legal studies to get valuable industry experience and deepen your legal knowledge.

The Bachelor of Business (Legal Studies) is also a pathway into our Bachelor of Laws (Honours) or a Laws (Honours) Double Degree.

The degree starts with core courses in business theory. These will give you a solid grasp of business fundamentals such as international business, economics and accounting and intelligence.

What you'll learn
The degree starts with core courses in business theory. These will give you a solid grasp of business fundamentals such as international business, economics and accounting and intelligence.

You’ll then branch out into your legal studies specialisation where you’ll focus on areas such as the foundations of law and public law; torts and contracts. You will also study eight electives – four in legal studies and four in business. Through these you’ll get valuable industry experience and deepen your legal knowledge.

This one-year Honours degree (or two years part-time) will introduce you to high-level research and help you develop the skills necessary to engage in rigorous research and analysis in your selected creative discipline. It can be used in preparation for postgraduate and PhD studies or research and leadership roles.

What you'll learn
You will learn skills necessary for conducting research in disciplines including Contemporary Art, Communication Design, Illustration Animation, Product Design, Cultural Studies, Film and Television, Journalism and Professional Writing, Communication and Media, Creative Writing, Social Media, Screen Studies and more. You will apply these skills to frame and develop your own research project, producing an outcome that responds to your research questions, project aims and objectives. Outcomes are visual and/or written, as appropriate for your disciplinary focus and project. Throughout your research studies you will be supervised by experienced research academics.