International Master of Business Administration in Advertising and Brand Management

at University of South Australia - City West Campus Australia

Our Master of Finance (Global Investment and Trade) will equip you with the skills to manage critical issues facing global trade, international business and finance.

This degree will provide you with an in-depth understanding of the interconnections between institutions and global financial markets, as well as the implications of changing regulation and policy.

What you'll learn

The Master of Finance (Global Investment and Trade) is made up of 16 courses including two electives and two specialisation electives. You will study core courses in business and global investment and trade and select from specialised electives such as Behavioural Finance, International Business: Strategy and Ethics, and Applied Research in Finance. One of your elective options is also a 150-hour industry placement either in Australia or overseas.

This program is recognised as an approved program by Financial Adviser Standards, The Treasury1. and will equip you with the education requirements to practise as a qualified financial adviser.

What you'll learn

This program consists of 16 advanced financial planning courses, which you can complete in 1.5-2 years of full-time study (or part-time equivalent). Your qualification will complement your industry experience and advance your knowledge in specialist areas such as investment management, estate planning, superannuation, and tax. You’ll study compulsory bridging courses that have been outlined in Treasury's education requirements including ethics and professionalism, and financial advice regulatory and legal obligations. As a graduate, you can be confident you’ll leave with the essential education requirements to practise as a qualified financial adviser.

A master’s degree is an opportunity to sharpen your technical ability, legal knowledge and professional expertise. Aside from learning new and relevant legislation, regulations and codes of practice, you’ll also enhance your skills in building and managing client relationships – a critical focus area for future financial advisers.

Throughout your studies, you’ll gain contemporary career planning strategies and techniques to boost your employability and achieve your career goals. You’ll also have opportunities to network and connect with leading industry bodies such as the Financial Planners Association (FPA) and the Association of Financial Advisers (AFA), as well as other industry professionals.

This Fast-track to Masters program allows you to fast-track your career by completing an undergraduate and postgraduate degree in just four years. You will be able to diversify your skill set, increase your earning potential with a more advanced qualification, and expand your career opportunities across a range of fields.

As part of this degree, you will develop practical marketing management skills, explore consumer psychology and learn the scientific laws of brand growth. Your lecturers will be the experts who advise brands like Procter & Gamble, CBS and Nestlé.

In the Master of Management (Tourism and Event Management) degree, you will learn contemporary management skills and study areas such as project management and the principles and practice of tourism. You will gain the confidence to manage organisations and achieve business objectives in an efficient and effective manner.

What you'll learn

Your undergraduate degree starts with core courses in business. These will give you a solid grasp of business fundamentals such as economics, accounting and business intelligence. 

In your marketing specialisation you’ll then focus on areas such as:

• Consumer behaviour
• Marketing analytics
• Advertising
• Branding

What you'll learn

This two year program comprises 16 courses including 4 electives and an industry placement/project.  You will start with seven core courses common to all specialisations in the IMBA. Through these you will develop advanced skills and expertise in areas of international management including:

• Global business environment
• People leadership and performance
• Economic principles for business
• Fundamentals of data analytics

You will then move into your tourism and event management specialisation studying areas such as the business of tourism, destination management, event management and digital innovations.

Logistics and supply chain management involves managing the flow of goods and services from the point of origin to the consumer - a critical process for many businesses. It can encompass warehousing, monitoring inventory, purchasing, transport and distribution.

In this degree you will learn to manage the flow of goods and services from point of origin to consumer, focusing on the complex system of global supply that delivers products to your doorstep or local retailer.

What you'll learn

The degree starts with core courses in business. These will give you a solid grasp of business fundamentals such as economics, accounting and business intelligence. 

You will then study specialist courses in areas such as:

• Integrated supply chain management
• Procurement for strategic advantage
• International management ethics and values

This Fast-track to Masters program allows you to fast-track your career by completing an undergraduate and postgraduate degree in just four years. You will be able to diversify your skill set, increase your earning potential with a more advanced qualification, and expand your career opportunities across a range of fields.

What you'll learn

Your undergraduate degree will start with core courses in business. These will give you a solid grounding in important areas including accounting and quantitative methods for business, business law, finance, business intelligence, data analysis, economics and management.

You will then branch out into your accounting specialisation, learning cutting edge knowledge and skills in:

• Financial and management accounting
• Taxation and company law
• Auditing
• Sustainability accounting
• Global and contemporary accounting issues
• Strategic financial analysis

This industry-accredited degree will provide you with a strong foundation of knowledge in accounting combined with business, taxation, auditing, finance and sustainability. You will learn about the current economic, legal and political influences affecting global business as well as develop critical problem solving, decision-making, communication, teamwork and technical skills.

What you'll learn

You will start with core courses in business. These will give you a solid grounding in important areas including accounting and quantitative methods for business, business law, finance, business intelligence, data analysis, economics and management.

You’ll then branch out into your accounting specialisation, learning cutting edge knowledge and skills in:

•     Financial and management accounting
•     Taxation and company law
•     Auditing
•     Sustainability accounting
•     Global and contemporary accounting issues
•     Strategic financial analysis.

What you'll learn

During this degree you will study courses that teach you the fundamental legal principles and concepts that underpin the Australian legal system.

Courses such as torts, contracts, criminal law and constitutional law will give you a good understanding of the basic legal principles.

Our Law program also features courses that build your leadership skills, intercultural communication, project management and capacity for community engagement. Through your choice of electives you can expand your knowledge in an area of professional interest such as health law, sports law, family law or human rights law.

Throughout your degree, you will have many opportunities to engage in practical learning experiences including mooting, negotiation, and witness examination. You will also engage in a Community Justice Project, ensuring you’ll be prepared for legal practice upon graduation.

What you'll learn

Your undergraduate degree will start with core courses in communication, where you will create, develop and deliver communication strategies for traditional and online media. You will also develop writing skills for a range of platforms, including traditional media, social media and digital platforms.

You will:

• Learn how to manage media and public relations in contemporary society, including the analytical thinking required for strategic planning and communication management 
• Study emerging trends within the communications industry, along with media law and ethics
• Major in Communication and Media covering strategic communication, media management, public relations, social media, advertising, and professional communication
• Select a sub-major in areas including digital media, film and television, journalism, linguistics, marketing or social media
• Undertake an industry internship in your third year
• Study courses in areas such as campaigns and crises; digital design; communication, media and creative industries; and digital entrepreneurship
• Undertake an industry-supervised project or research thesis in the final year of your masters degree.

Through your postgraduate studies, you’ll build your professional skills in social and digital media management, public relations and strategic communication. You’ll also:

• Develop your knowledge of the social and political aspects of communication underpinned by advanced research methods and planning skills
• Explore topics including digital design and strategic communication in campaigns and crises
• Develop your knowledge of the social and political aspects of communication underpinned by advanced research methods and planning skills
• Study in a workshop-based environment with connections to industry partners, real-world projects, and placement and networking opportunities

Skilled communicators are essential in every organisation and industry sector, and this adaptable degree will equip you with the knowledge and skills to plan, develop and deliver communication activities across a range of platforms.

You will develop skills in:

• writing and creating content for traditional and online media
• Analysing social media and its role in society
• Managing media and public relations
• Critical and analytical thinking required for the strategic planning and management of communication and media.

What you'll learn

You will learn how to write, plan, deliver and evaluate communication strategies that engage and inform target audiences using a range of media platforms. With a focus on communication for both traditional and online media, you'll study:

• Writing and content creation for traditional and online
• Social media strategy, engagement and content creation
• Critical and analytical thinking required for the strategic planning and management of communication and media
• Communication and media research
• Media law and ethics
• Emerging trends