Bachelor of Creative Industries in Advertising

at Western Sydney University - Parramatta South Campus Australia

Our fully accredited Bachelor of Creative Industries is unique in NSW. It gives you the opportunity to combine your studies in Arts, Communication, Design and Music with programs in Business and Law.

Music

The Music major provides students from outside the Music program with a comprehensive introduction to current practice in the fields of music, performance and sound production for sound design, composition and performance.

Foundation level units examine the fundamentals of music performance, acoustics, stereo recording and mixing, MIDI systems and sequencing, sound synthesis, and composition utilising environmental sound.

Technical concepts are contextualised within a survey of electroacoustic music and sonic arts practice. Students will also examine studio techniques, new performance technologies, and composition and design for screen media.

Western’s Bachelor of Nursing This program prepares graduates for eligibility to apply for registration throughout Australia as a registered nurse. The focus of the program is on inquiry-based learning, critical thinking and reflective practice in relation to the theory and practice of nursing in health and health breakdown across the lifespan. Using a primary health care framework, students study the application of physical and behavioural sciences to nursing; inquiry and evidence-based practice principles and utilisation within nursing; nursing care of individuals, families and groups from diverse backgrounds across the lifespan. The acquisition of nursing knowledge and skills occurs initially in campus-based simulated clinical practice settings and consolidation occurs as students undertake clinical placements in a variety of health care settings. Our program reflects contemporary practices in nursing, health and education, and responds to emerging trends.

This combined degree is designed for students who want to combine their interest and expertise in International Relations and Asian Studies with a good understanding of basic business issues, complemented by a high level of knowledge relevant to a specific business discipline.

Graduates will have a solid grounding in the relationships of societies, cultures, languages and systems of government within the international system.

Students will develop their capacity to appreciate the historical development of relations among nation states, and analyse contemporary political, economic, social and cultural issues such as globalisation, transnationalism and migration.

Students complete a major in International Relations and Asian Studies, a minor in Arabic, Chinese, Spanish or Japanese languages, and a major in Marketing. When combined with a high level of knowledge from the specific business majors, you will be ready for the workplace of the future.

International Business

The global economy is becoming increasingly important for organisations seeking out new opportunities to expand their customer base and develop partnerships.

Managers who are well versed in the needs of doing business internationally and who can exploit these opportunities will therefore play an integral role in any such corporation.

Building on a solid foundation in domestic business education, including global sustainability, international business strategy, managing in a global environment, and international marketing, this major equips graduates with the detailed knowledge of the international dimension of business and the necessary understanding of the workings of that market system.

The speed of change in Information and Communications Technology requires everyone to update their knowledge every few years. Western Sydney University programs recognise this. In addition we concentrate on the vital role that computer networks, including internet and web technologies, are playing in all areas of life.

The Master of Information and Communications Technology (Advanced) prepares computing professionals and recent graduates for work in the information and communications technologies sector at the top of today's thoroughly globalised and networked environment. The program combines both Web Engineering and Networking majors, giving a strong foundation for your professional life in computing.

This program is designed for high achieving law students in the Bachelor of Science/ Bachelor of Laws program who wish to undertake an extended level of study and research in Law.

In the Bachelor of Science, students will learn core concepts and skills investigating the natural world, proposing and testing ideas by experimentation and observation, quantifying and modelling processes, communicating findings, and thinking independently and critically. Students can enrol in this degree and select from a range of scientific disciplines with the option of expanding learning into other areas outside of science.

The Bachelor of Laws (Honours) program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills. The program provides students with a broad progressive legal education with a strong practical orientation to the law. Students develop skills in problem-solving, critical thinking, research, communication, collaboration, self-management, and ethical and professional awareness and judgement. Students will have the opportunity to develop skills in legal advocacy, negotiation, and legal technology and extend their professional and learning experiences through work integrated learning, clinical placement and international exchange engagements.

Applied Physics

This major provides a deep knowledge of physics and its applications. While also developing a grounding in mathematics and strong computing knowledge, the physics major assures understanding of the concepts, tools and techniques of physics including the interfaces where physics contributes to other scientific disciplines, and the use of physics in wider intellectual and social contexts.

Graduates of this degree can look forward to career opportunities as a medical laboratory scientist, forensic scientist, in government and related industries, in scientific and technical management or can pursue a research or secondary teaching career.

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

There is a wide choice of eleven majors in the Arts. When combined with high level of knowledge from the specific Business majors you will be ready for the workplace of the future.

Anthropology

Social Anthropology is the study of humans and the cultures they create..

Areas of focus include the development of anthropology as a discipline; globalisation and culture; power and politics; gender and sexuality; identity and belonging; ethnography and ethnographic methods; indigenous peoples and nation states. Specific attention is given to cultures of Australasia, Southeast Asia and the Pacific, and to cross cultural interactions, at both global and local levels.

The major seeks to equip students with multi-cultural knowledge as well as to provide a thorough grounding in research methods and ethics with utility in a variety of professional and academic contexts.

The business component of the double degree will allow you to gain knowledge in one of three core Business areas: Money, Markets or Management. The Money area encompasses majors in Applied Finance and Economics, while Markets centre around majors in Hospitality, Sport Management, International Business and Marketing. Finally the Management area includes majors in Human Resources and Management.

Your  knowledge is augmented with study in the Information Systems domain including, but not limited to, system analysis and design, information systems, programing, database design and development, networking, system deployment and management, web and mobile development and social computing.

Management

The Management major equips you with the expert skills to create a career as a management specialist. You will be prepared to succeed in a range of roles in contemporary private, public, and not-for-profit organisations in Australia and abroad.

In this major you will develop strategic management knowledge to enable effective organisational decision making. The subjects in this major focus on organisational learning and development and behaviour, operations management, leadership and entrepreneurship, change and innovation, and policy.

This double degree program is designed for students whose interests span the Arts and Social Sciences.

It will give you the skills and versatility to work across a range of academic and professional disciplines, including the opportunity to develop global perspectives and communication skills.

You need to include a Social Science Major, so you can design your own academic program within the Bachelor of Social Science program structure.

Anthropology

Social Anthropology is the study of humans and the cultures they create.

The major in Anthropology within the Bachelor of Social Science offers students the opportunity to examine social patterns and practices across cultures, to discover similarities and differences between cultures, and to understand the processes by which humans organise and create meaning.

Areas of focus include the development of anthropology as a discipline; globalisation and culture; power and politics; gender and sexuality; identity and belonging; ethnography and ethnographic methods; indigenous peoples and nation states. Specific attention is given to cultures of Australasia, Southeast Asia and the Pacific, and to cross cultural interactions, at both global and local levels.

The major seeks to equip students with multi-cultural knowledge as well as to provide a thorough grounding in research methods and ethics with utility in a variety of professional and academic contexts.

This double degree allows you to tailor your studies to your speci?c goals by combining your Bachelor of Social Science with our accredited Bachelor of Laws degree. The Bachelor of Social Science will expand your knowledge through theory, research and practical application and offers you a deep understanding of our complex, culturally diverse and dynamic world. The social science degree is a broadly based, inter-disciplinary program that provides flexibility and choice within a range of social science subject offerings. The degree seeks to equip students with the interdisciplinary and specialist skills and knowledge that a new graduate would need on entering the workforce or on proceeding to advanced study.

The Bachelor of Laws program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

 Geography and Urban Studies

Students in this major examine the geography of contemporary Australian cities and regions. Geography is the integrated study of people, places and environments. The cutting edge interests of today’s Geographers include post-colonialism, the emergence of global information economies, indigenous issues, class and cultural disparities, population movement, sexuality and space, and the global diffusion of popular culture.

Urban Studies is a newer discipline focused on social justice within the city, through its critical assessments of peoples’ access to scarce urban resources, such as housing, transport, education and employment. The political, economic, and cultural forces that shape cities and urban policy are the key concerns of the Urban Studies curriculum.

These applied interests in urban well-being and city structure are the intellectual basis for the Urban Planning profession. The Geography and Urban Studies major is a compulsory component of the University’s accredited Planning course

This combined degree offers you a unique opportunity to gain the creative and business skills necessary to prosper in the contemporary innovation landscape.

Underpinned by a foundation of graphic design, the Bachelor of Design gives you fundamental skills and knowledge in the exciting and constantly changing area of visual communication.

The Creative Industries component combines a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

The program is designed for those who wish to pursue a creative practice while gaining the business and legal acumen to become a successful part of the creative economy on their own terms.

Media Arts Production

The major in Media Arts Production is designed to provide students with production skills, complete with practical hands-on experience together with a theoretical foundation in the moving, visual media. From 2017 this specialisation is available on Parramatta campus only.