Graduate Certificate in Interactive Media Management

at Centennial College - Story Arts Centre Campus Canada

Centennial College's Dance – Performance program, the ultimate stepping stone to becoming a professional dancer, helps you dance your way to a fulfilling career.

Facilitated by the School of Communications, Media, Arts and Design, the dynamic Dance Performance program is on the cutting edge of what's new, innovative, current and popular in today's dance culture. This college diploma program focuses on helping you to develop a high standard of performance and technical dance skills in:

•  Commercial dance
•  Hip-hop
•  Ballet
•  Jazz
•  Contemporary
•  Cultural
•  World trends
•  Indigenous North American dance forms
•  Acrobatics
•  Singing
•  Choreography
•  Pas de deux

In addition to learning technical dance skills, you take courses that nurture and enrich the mind-body connection and enhance the ability for storytelling. Throughout the two years you spend in the Dance – Performance program, you also learn and develop the skills and tools needed to cope with issues such as self and body image, stress, rejection, nutrition and better understand anatomy and injury prevention.

With a learning environment that reflects today's industry, you graduate with a professional resume, photos and dance show-reel. You will also possess a strong entrepreneurial spirit, a professional attitude and instruction ability within the training and performance environment.

Please note: This program requires you to have and use a mobile computing device that meets or exceeds the recommended hardware and software requirements.

Program Highlights

• You acquire performance skills at professional, artistic and technical levels.
• A field placement in the final semester provides a valuable opportunity to work in the industry.
• Both the field placement and the Dance Performance program's industry connections allow you to network, learn and work with industry professionals who are in demand worldwide.
• At the Story Arts Centre, you collaborate with students in photography, film, television, music, art and theatre programs.
• The Dance Performance program's practical, hands-on and entrepreneurial approach prepares you for sustainable dance-related careers directly upon graduation.

Contemporary Journalism is a three-semester graduate certificate program that will explore new tools, trends and directions in journalism while maintaining an emphasis on sourced, credible and verifiable storytelling. You'll learn in an interactive environment with courses covering news reporting, writing, editing and visual storytelling while also exploring social media, mobile and emerging technologies (virtual reality), and delving into multimedia storytelling and data journalism. 

In a digital world, the smartphone is increasingly the newsroom for journalists and the living room for the audience. The Contemporary Journalism program will emphasize the use of mobile devices, including smartphones and tablets, to source, produce and share credible multimedia journalism.
The program will culminate with entrepreneurial and professional practice elements, including a seven-week field placement, during which you'll demonstrate and refine your skills in today’s rapidly evolving media environment. 

Program Highlights

• Develop new multiplatform, digital and social media skills for the evolving world of reporting and sharing;
• Learn to write, produce and share stories in an energetic, dynamic and hands-on environment, led by a faculty of seasoned professionals and educators drawn from all sectors of the industry;
• Gain entrepreneurial skills along with personal branding abilities to help you stand out in the industry;
• Collaborate with the other students enrolled in programs such as photography, public relations, film and television, music, art, theatre and interactive media management;
• Participate in client-focused projects.

The Art and Design Fundamentals program nurtures your artistic talents, and develops your creative, practical and entrepreneurial skills in visual art and design — whatever your level of expertise.

The studio-based, hands-on curriculum of the Art and Design Fundamentals courses is taught by practicing artists and designers who help you to develop traditional, digital and multimedia skills. The program's goal is to help you prepare a successful portfolio of artwork required for admission to specialized programs and to open up new possibilities and career choices in the diverse visual arts industry.

In this art program, you:

• Get hands-on exposure to drawing, design, colour, 3D modelling and design, visual culture, video making, digital illustration, photography and rapid prototyping.
• Build a comprehensive portfolio of artwork while working one-on-one with faculty.

Once you complete the program, you will be prepared to succeed in a variety of post-secondary communication arts and design diploma and degree areas, including animation, game arts, digital visual effects, product design, industrial design, architecture, interior design, fashion design, illustration, graphic design, digital media art, art direction, art management, creative advertising and fine arts.

Program Highlights

• Leading practicing artists, designers and educators have crafted the Art and Design Fundamentals program at Centennial College.
• Small class sizes and a dynamic working relationship between faculty and students allows for lots of one-on-one instruction and feedback.
• The Portfolio Development course sees you work on self-directed projects that focus your future career, with individual guidance from instructors.
• The Professional Practice course offers client-based community projects that emphasize experiential learning and allow you to develop your entrepreneurial skills.
• Throughout the Collaboration Studio Course, you have the opportunity to work on collaborative projects with other students at the Story Arts Centre to gain real-world experience.
• Artists and professionals who need to improve or update their skills in art, design and digital multimedia are offered a flexible curriculum, if class size allows.
• Faculty members help each student individually to take the next step in their career path.

Centennial College's Advertising and Marketing Communications Management program is all about tapping into your creative talent and strategic thinking and using business savvy to generate new and exciting ideas. If you prefer to watch the Super Bowl for the commercials, this program is for you.
Taking place over three years, the courses in this advertising program will begin by building a foundation in all aspects of the industry, which will prepare you for the final year of study when you'll choose to specialize in account management, digital creative, or media buying and planning. Additionally, this program is the only Greater Toronto Area college advertising program to include a full-semester 14-week field placement.

In the Advertising and Marketing Communications Management program, you'll:

• Learn the entire advertising process, including creative development, research, developing strategies, campaign planning, production, and media planning and buying;
• Learn to produce content within the range of advertising genres;
• Gain the ability to tell clients' stories with persuasive advertising;
• Plan and develop campaigns on multiple platforms;
• Develop your instincts and strategic abilities while meeting deadlines in a professional and creative environment;
• Be led by a team of seasoned advertising instructors who possess vast industry expertise;
• Complete your training with an industry field placement, during which you'll acquire experience in the day-to-day activities of the advertising world.

Program Highlights

• The Advertising and Marketing Communications Management program will mirror working world standards, including firm deadlines, multitasking, working under pressure and delivering professional presentations.
• Hands-on practice with onsite professional software and media planning systems will be an essential program element. 
• You'll gain insight and experience in the core areas of agency operations: digital creative, media planning/buying and account management.
• The Interactive Advertising Bureau recognizes the program as offering the largest breadth of digital/mobile curriculum.

Centennial College's Game – Art ?program will allow you to gain the skills to launch a career in the dynamic, ever-expanding and intensely creative interactive game industry. In just 16 consecutive months, the offering will prepare you for a career of imagination, innovative design and storytelling. 

You'll receive intensive hands-on training in Game – Art? and learn to build traditional 3D art assets for games, develop game environments and characters, and express your one-of-a-kind creativity. Developed by industry professionals and School of Communications, Media, Arts and Design instructors with a forward-thinking approach towards the next wave of interactive games, this games diploma program is well-respected in the industry. 

Game Development & Design is a three-year advanced diploma program that aims to develop expert game designers who are able to create and develop their own titles. The program prepares students to become both technically literate and able to advance the conceptual and cultural potential of games.

The program concentrates on the practical applications of the game production process from the artistic, managerial, and technical sides. Students will be introduced to 2D and 3D design processes, foundations of computer programming, as well as how to communicate effectively with teams of artists and programmers to design, prototype and iterate their own fully playable 2D and 3D games. Students will also learn the professional and personal skills needed for success in the industry.

Interactive Media Management at Centennial College prepares students for various user experience design, project management and communications roles in a wide range of industries. Graduates possess the ability to develop digital strategy, create effective content, design intuitive interfaces, conduct user research and execute digital projects. 

You'll find this graduate certificate program, facilitated through the School of Communications, Media, Arts and Design at the Story Arts Centre. The program aims to create exemplary professionals with interpersonal and ethical decision-making skills. Interactive Media Management alumni excel in diversified industries including mass media, digital entertainment, creative agencies, corporate communications, game studios, marketing and advertising firms, non-profit, education, health, government organizations and software design firms. Moreover, freelancing and creating small business opportunities are also successfully pursued by graduates.

Your courses will teach you how to plan all elements of an effective interactive digital experience, starting with assessing what your audience needs to accommodating their needs through the interface, its design and the words it contains. By the end of the program, students work on two real-world client-driven projects and publish their digital portfolios.

The interactive digital media industry is booming and the demand for interactive media management experts continues to grow. To help meet this demand this collaborative and project-driven program will emphasize:

• Digital Strategy
• UX Design
• Content Strategy and planning
• Interactive storytelling
• Analytics
• Digital project management (gant charts, budgets, project management, agile methodology)
• Researching and surveying the interactive media management landscape

Centennial College's Music Industry Arts and Performance (MIAP) program turns your passion for popular, world or indigenous music into an exciting and lasting career in a wide range of fields relating to music.

This unique advanced music diploma program, offered at the School of Communications, Media, Arts and Design, takes three years to complete. During this time, Music Industry Arts and Performance course work helps you to:

• Nurture musicality and creativity
• Raise awareness of a variety of music cultures
• Build knowledge of music-related technologies
• Develop business and entrepreneurial skills

Professional musicians mentor you during private lessons and ensemble rehearsals. This hands-on experience is further enhanced by a six-week field placement in the final semester that provides practical experience in the real world.
You choose a stream of study in the third year of this college music program that allows for specialization. You may join either the music creation and business stream or the music creation and technology stream.

As a graduate of the Music Industry Arts and Performance program, you will be a versatile, culturally aware musician and singer with the technological and business savvy necessary to work in the music industry of today and tomorrow.

Please note: This program requires you to have and use a mobile computing device (i.e. laptop, tablet) that meets or exceeds the recommended hardware requirements.

Program Highlights

• No other music program offers the blend of performance, creative, contextual, business and technology courses found in Centennial College's Music Industry Arts and Performance program.
• You have many opportunities to perform and record, which enhances your readiness.
• You learn how to make money in the music industry of today and tomorrow.
• The program's practical, hands-on approach plays a big role in preparing you for a sustainable, music-related career.
• The advanced diploma that is earned reflects high standards of learning.

Centennial College's Fine Arts Studio program is an intensive two-year offering with emphasis on physically creating art through drawing, painting and sculpting.

By getting your hands dirty (literally), you learn the latest skills and techniques, find your own creative voice and be prepared to launch your career as an artist. You spend more time in the studio in two years at Centennial College than other schools offer in four!

In addition to the creative process, this arts diploma program offers one of Ontario's most comprehensive professional practice curriculum's. You'll graduate well-prepared to thrive as a self-employed artist in the professional arts community.

In this Fine Arts Studio program, you:

• Develop advanced technical, conceptual and professional skills required to engage the contemporary arts community.
• Work independently both in and out of the studio environment.
• Receive lots of one-on-one attention.
• Begin to nurture a lifetime of growth as a professional visual artist and storyteller.
• Have a progressive learning experience led by a collaborative team of teachers.
• Be encouraged to develop personal direction and approach to build your own unique voice and style in visual storytelling.
• The Fine Arts Studio program is for you if you are serious about practicing as a professional. As a candidate, you should have meaningful prior experience, either through education, a lifetime personal commitment, and/or the professional equivalent.

Please note: This program requires you to have and use a mobile computing device that meets or exceeds the recommended hardware and software requirements. 

Program Highlights

• The Fine Arts program frequently receives awards from both the Dean and the President for student satisfaction.
• A focus on traditional media, with selective integration of digital processes, gives you the skills necessary to thrive as a professional in the contemporary art world.
• You learn all about the business of being an artist, including getting shows and commissions, applying for grants, marketing yourself and building your career.
• In-school galleries allow for the opportunity to exhibit your work.
• You are exposed to professional exhibition opportunities, where the sales are real. Public exposure is also offered through rental programs.
• Attention is paid to individual creative growth in a studio environment.
• Enthusiastic faculty members are all accomplished professional artists and teach by drawing from their personal experiences.
• The Story Arts Centre is close to the heart of the city and gallery communities, but offers a welcoming non-institutional environment.

The Communications and Media Fundamentals program at Centennial College is an intensive one-year preparation undertaking. If you're looking for a pathway to pursue further post-secondary education, consider this certificate program, which will help you to develop communication skills while offering an introduction to the communications and media industries.

With guidance from experienced Communications and Media Fundamentals faculty members and practical application of theory, you'll obtain competencies for short- and long-term success.

In this media program's courses, you'll:

• Partake in creative exploration and experimentation with contemporary digital and social media production tools;
• Create and maintain forums on social media networks using rich media applications;
• Apply theoretical principles to produce practical and focused written communications and media solutions;
• Research and describe media forms, audiences, platforms, and "traditional" and "non-traditional" communication methods;
• Use appropriate vocabulary, terminology, basic numeracy and communicative strategies necessary for the communications and media environment;
• Apply developed English language skills to a presentation portfolio;
• Write and present in basic narrative formats for a variety of media platforms;
• Examine roles and responsibilities of global citizenship in personal and professional contexts;
• Examine beliefs, values and behaviours that form individual and community identities and the basis for respectful relationships;
• Apply knowledge of communications and media workplaces, environments, and practices to develop job search strategies and early career success strategies.

Program Highlights
When you successfully complete Communications and Media Fundamentals, you'll receive an offer to these College's School of Communication, Media, Arts and Design three-year advanced diploma programs:

• Advertising and Marketing Communications Management
• Journalism
• Broadcasting and Film