Diploma in Business in Marketing (Co-op)

at Georgian College - Barrie Campus Canada

The complexity of industry's labour and entrepreneurial needs requires managers who can work with in a variety of settings and in cross-functional and multi-disciplinary teams. This program fills that need by providing project management training to candidates who require project management skills to ensure new ventures have potential for successful delivery. The program covers technical, leadership, business, and strategic management subjects with an emphasis on understanding and managing change as applied to project management.

Events can be used to stimulate economies, develop community awareness, increase public involvement, improve quality of life, raise funds and market products. Managing a successful event of any size requires extensive know-how and planning. In Georgian's Event Management program, students gain the skills and experience to prepare them for an exciting career in a fast-paced industry that relies on client satisfaction. The curriculum, designed by industry professionals,enables students to explore current trends and technologies that drive the industry. Students have an opportunity to gain hands-on experience planning, marketing, executing and evaluating events. By the end of the program, they are equipped with the knowledge, skill, and practical experience to find employment in the event industry.

Students prepare for the role of oral health professional specializing in health promotion, disease prevention, and therapeutic care. Course content includes dental hygiene theory and practice, oral health and biomedical sciences, and the practical skills required for clinical practice. In addition, students learn the principles of professional responsibility and communication, health promotion, advocacy and evidence-based health care. Students apply theory to practice starting in a preclinical setting, gradually building the competence to apply skills in a client-care environment. Under supervision, students are supported while providing ethical dental hygiene care onsite in the oral health clinic and in the community. Students are prepared to work with clients and communities of diverse backgrounds and ages with varying degrees of oral health in a variety of settings.

This program carefully balances theory and practice and parallels the two year Hospitality Management - Hotel and Resort program. The unique benefits of this program are the opportunity over 1000 hours of paid work experience, extensive experiential learning, and a strong student-centred learning environment. This program delivers innovative curriculum and develops employability and strategic management skills within the pillars of the hospitality industry:

• Entrepreneurial thinking,
• Accounting and finance,
• Marketing and sales,
• Food and beverage,
• Accommodations and
• Human resources management.

Additionally, the third year focuses on developing effective professional management and leadership skills to enable students to compete for positions of responsibility in the next generation of the hospitality service industry.

Building automation systems don't just control the basics: they regulate airflow, monitor energy use and are integrated with security, lighting and other building systems to deliver comfort, safety and energy efficiency. Today’s buildings are increasingly complex, and they differ in use and size, but also in operating hours, comfort levels and environmental conditions. Offices, residences, hotels, schools and administrative buildings all have different requirements. Optimal building services technology is the result of appropriate systems design and integration during planning, construction, commissioning and operation.

This advanced diploma program in Building Automation provides students the technical skills they need for success in the job market. Students learn to:

• Install, program, adjust and maintain building automation systems
• Program and install sensors, actuators and controllers
• Collect data for use in real-time or for archiving in a central server
• Work with building software platforms that interconnect different systems

Graduates will have a diverse set of skills and abilities that will also prepare them for "green" careers focused on energy efficiency, renewable energy and the environment. This program provides a skill set that is in high demand in both the construction industry and the controls and automation industry.

This program is designed to provide training in the theoretical and practical aspects of modern marketing communications. Graduates will be able to perform advertising/communications functions using a variety of media techniques.

Why study Advertising and Marketing Communications at Georgian?
Advertising and marketing communications is the art and business of developing and communicating messages. It effectively reaches individuals with information about products, services and ideas. It's exciting, creative, demanding, rewarding and challenging. Let Georgian give you a head-start on your career in advertising and marketing communications!

In this program, students are equipped with the knowledge, skills, and professionalism necessary to conduct applied research in sectors such as marketing, tourism, media, government, public affairs, education, health, non-profit and social service agencies. Students are provided with hands-on experience and focus on the entire research process. Students formulate research questions, develop research designs, collect information from primary and secondary sources, perform data analysis, interpret results, communicate findings, and develop strategic recommendations. Additional features of the program include an emphasis on traditional and emerging qualitative and quantitative methodologies, the use of technology, effective communication processes, and adherence to professional and ethical standards.

This program is designed to provide students with the knowledge, skills and experience necessary to become leaders in the fitness and health promotion industry. Success in the Fitness and Health promotion industry is supported by a fundamental understanding of scientific and business theory, which can be translated into practical application. Student in this program are exposed to the theory that they require to excel in this field, and are given multiple opportunities to apply theory in both class room and industry settings.

The Artificial Intelligence (AI) computing paradigm radically changes the functionality and capabilities of computer systems. This greatly increases the possibilities of what businesses can do with this exciting new technology and is causing disruption across all industry sectors. Artificial Intelligence systems can think, learn and take self-directed action in order to maximize the chance of successfully achieving a goal without having to be explicitly programmed or human intervention.

This program provides students with the necessary background to become Artificial Intelligence (AI) system designers, programmers, implementers, or machine learning analysts. With a strong focus on applied skills, students learn how to design and implement supervised, unsupervised and reinforcement learning solutions for a variety of situations and solve AI challenges for a diverse set of industries. 

Advanced study in AI infrastructure, architecture, machine learning frameworks, reinforcement learning, neural networks, vision system, conversational AI and deep learning help students understand how to select, configure and apply the right technology tools to build the correct AI solution to solve a given challenge.

Discover and engage in the exciting world of tourism at Georgian College. Experience a unique blend of supportive academic instruction and active hands-on learning opportunities designed to provide a solid foundation for entry into the world's fastest growing industry. The demand for new tourism experiences has created many exceptional career possibilities. A practical co-op work term also allows students to gain and sustain valuable industry knowledge and skills that set them apart from other applicants upon graduation. Join this dynamic global industry and explore a world of possibility. Sustain. Engage. Discover. Experience.

Practical Experience:
Co-operative Education is a mandatory component of all Co-op programs at Georgian College; it has been designed as a process by which students integrate their academic education with work experience related to their programs of study. This integration affects much more than simply earning a salary, including the adjustment to the work environment and the development of professionalism. It also reinforces skills and theory learned during academic semesters, develops professional contacts, job knowledge and career path, improves human relations and communication skills, and promotes personal maturity and financial independence.

Students are requested to register, attend and participate in their scheduled co-operative education classes. These classes are scheduled for all first year students and are expected to be completed in order for students to proceed successfully to their first co-op work experiences. To ensure students are eligible to proceed onto any co-op work experience, students should refer to Promotional Status and Eligibility for Co-op as outlined in the College Calendar. Co-op policies and procedures can be located on our website: www.georgiancollege.ca/student-services/co-op-and-career-services/students-tab/

Georgian College follows the Co-operative Education guidelines set out by the Canadian Association for Co-operative Education (CAFCE) and Education at Work Ontario (EWO) by supporting the learning outcomes designed for the program specific graduate profile and curriculum as set out by the Ministry of Training, Colleges and Universities