Advanced Diploma in Advertising and Marketing Communications Management

at Mohawk College of Applied Arts and Technology - Fennel Campus Canada

Cyber Security Analytics
Protect the digital systems of today and beyond. Graduate with the essential skills for cyber threat detection and mitigation. Combine experiential learning in our cyber labs with independent online learning.

Program Highlights

• Design cyber security solutions to protect business resources.
• Create best practices in protecting mobile devices, smart homes and Industry 4.0 factories from cyber attacks.
• Participate in simulation labs where you will defend against cyber attacks.
• Engage in hands on experiential learning in our state of the art cyber labs facilitated by our expert faculty
• Study using extensive online learning and night classes to fit your busy schedule

What you'll learn

• Develop, implement and evaluate cyber security strategies and solutions for various operating systems, networks, application software, and packages.
• Respond to the cyber security needs of internal stakeholders.
• Recommend processes and procedures for maintenance and deployment of cyber security solutions.
• Design and implement cyber security solutions in compliance with current security policies, ethical standards, and industry regulations.
• Design and implement project management principles throughout the organization’s information security processes.
• Risk mitigation and auditing of information systems.
• Develop and deliver appropriate internal cyber security training.
• Communicate security policies, audit results and related documentation to any level of the organization.
• Monitor and analyze various attackers’ tactics, strategies and techniques to design vulnerability assessment procedures. 
• Implement vulnerability assessment procedures to find and solve existing security issues in a network.

Project Management
Learn the latest tools, techniques, and mindset that will prepare you for a fulfilling career as a project manager.

Program Highlights

• Study in a field that is both highly sought after and relevant to today’s business problems and opportunities. ?
• Learn from industry-experienced professionals. ?
• Considered the cornerstone in many organizations, Project Managers are highly sought after in a wide range of industries. ?
• This program addresses emerging trends in project management through courses in Agile project management ?
• Earn micro-badges in Process Mapping and Analytics with the Mohawk/IBM partnership ?
• Upon completion of the first semester of the program, you’ll be eligible to write the Certified Associate in Project Management (CAPM) certification (an entry-level designation offered by the Project Management Institute, PMI). ?

What you'll learn

• Use a variety of project management techniques, skills, and knowledge to support improved business outcomes. 
• Develop strategies to bridge the gap between business needs and the desired outcome using appropriate project management tools, techniques, and mindset. 
• Assess approaches to solving business problems using established evidence-based decision-making techniques. Understand what the project performance data that you are collecting is telling you and how to guide projects to successful completion. 
• Use a project management approach to communicate technical and business information to a variety of stakeholders. 
• This is a BYOD (Bring your own device) program. See Laptop Requirements under Additional Information.

Program Highlights

• Learn the essentials of the building and construction field in two academic years.
• Understand how to apply green building fundamentals and sustainability concepts.

What you'll learn

• Residential and light commercial design and construction techniques.
• Acquire CAD, plan reading and 3D visualization skills needed to create drawings for today’s modern structures.
• Explore building and construction materials and finishes.
• Develop construction surveying skills, estimating, building code applications and regulations.
• Understand how buildings work by learning the science of their materials and services.
• Experience hands-on education consisting of labs and practical projects over four semesters.

Program Highlights

• Mohawk is the only college in Canada providing this highly specialized training in transportation engineering technology. Graduates are working across the country in planning, design and operations positions and have excellent opportunities for career advancement within this unique engineering field. 

What you'll learn

• Understand transportation networks, public transportation systems, walking and cycling infrastructure and their roles in society.
• Develop planning skills to make decisions about present and future mobility needs.
• Apply current standards and practices to design roadways, intersections and other transportation facilities with safety as a key consideration.
• Acquire surveying, CAD, plan reading and visualization skills needed to create today’s modern infrastructure.
• Explore traffic data collection methods, traffic control devices and management strategies.
• Analyze operational performance, capacity and level of service (LOS) on streets, highways, public and transportation infrastructure, and walking and cycling infrastructure.

Experiential Learning

• After three semesters, a student will have enough knowledge to do the following (Usually in time for a Winter co-op):
  • Organize, conduct and analyze traffic field studies
  • Prepare a signage and pavement marking plan to local guidelines (e.g. the Ontario Traffic Manual)
  • Research various sources of information. Prepare detailed inventories in the form of maps, charts, graphs and spreadsheets
  • Do analyses of information such as:
    • Capacity of uninterrupted flow facilities
    • Parking activities
    • Public transit operations on a limited basis
    • Produce a simple roadway geometric design task
    • Evaluate transit planning decisions in relation to bus stops and network design
• After four semesters, and experience from the first work term, a student will be able to do more extensive assignments (Usually in time for a Fall co-op):
  • Analysis of information such as:
    • Capacity of interrupted flow facilities using leading industry software (Synchro and PTV Vistro)
    • Design pedestrian and cycling facilities to local guidelines (e.g. The Ontario Traffic Manual and the Transportation Association of Canada Geometric Design Guide for Canadian Roads)
    • Interpret the Ontario Planning Act as related to transportation engineering technology
    • Produce a roadway geometric design in computer-aided drafting software (both AutoCAD and Civil3D)
    • Understand the basics of construction management for a simple project
    • Prepare minor reports presenting a problem, alternative solutions, and recommended course action
• After five semesters, a student will have enough knowledge and skill for the following (Usually in time for a Summer co-op):
  • Make a functional design of an intersection and a roundabout
  • Perform advanced spreadsheet functions, including the use of macros
  • Determine the transportation impacts of a proposed development:
  • Write a report on findings and suggest remedial measures
  • Avoid degradation in the level of service (LOS)
  • Use traffic capacity analysis software (Synchro or PTV Vistro)
  • Perform limited GIS queries and analysis
  • Research a technical transportation topic. Make a confident oral presentation in front of a large audience

Co-op Format

OR

Develop interactive media expertise through the first graduate certificate exclusively focused on Augmented and Virtual Reality (AR/VR).

Program Highlights

• You will have access to emerging XR hardware such as VR headsets and controllers, AR headsets and glasses, 3D scanners, and more.
• You will use the latest software for programming, 3D modelling, animation and software development.
• You will be able to deploy applications to a large range of platforms including PC, iOS, Android, VR headsets, AR headsets and the web.
• You will learn how to overcome the challenges of deployment to any platform or device.
• You will learn critical product and project management skills specific to emerging XR industries.
• You will understand every aspect of the XR software development lifecycle and be career ready once you complete the program.

What you'll learn

• How to effectively plan and execute an XR project of any scale with a team of any size.
• How to adapt to emerging technologies in the rapidly changing landscape of XR.
• Design high quality 3D models using the latest modelling software and tools such as 3dsMax and Blender.
• Write clean and efficient code to help users navigate, interact, play and learn in XR environments.
• Write scripts for game engines using languages such as C#(Unity), C++(Unreal) and JavaScript(web).
• Build and deploy mobile applications for Android and iOS with an emphasis on innovative Augmented Reality application.
• Create beautiful 3D environments optimized for system performance.
• Develop engaging stories and scenarios specifically for XR media.
• Establish a career plan to take advantage of your skillset.

Program Highlights

• Fully accredited and endorsed through Association of Canadian Travel Agencies.
• Courses and content are directly aligned with current industry standards.
• Wide range of presentations from industry professionals and local entrepreneurs.
• Opportunity to graduate with Travel Industry Council of Ontario (TICO) Certification.

What you'll learn

• Acquire specialized skills in Sabre and Apollo Reservation Systems.
• Develop communication, business and industry-specific computer skills.

This program provides extensive hands-on learning opportunities in business, health, and technology in our state-of-the-art labs for the rapidly growing and critical field of digital health.

Program Highlights

• This program is designed for students with a prior credential in the fields of health, business or technology. 
• Design digital health solutions to improve patient care. 
• Create best practices in administering digital health solutions while protecting patient safety and privacy. 
• Participate in simulation labs where you will remotely monitor patients using digital health devices. 
• Engage in hands-on experiential learning in our state of the art labs facilitated by our expert faculty 
• Develop a comprehensive applied research project to address a current challenge in the digital health field.  
• Study using extensive online learning to fit your busy schedule 

What you'll learn 

• Examine the Canadian health care system with an emphasis on the systems, supports, and tools used in the province of Ontario.  
• Develop, implement and evaluate digital health strategies and solutions that improve patient care. 
• Respond to the digital health needs of patients and internal stakeholders. 
• Recommend processes and procedures for maintenance and deployment of digital health solutions. 
• Design and implement digital health solutions in compliance with current security policies, provincial standards, and industry regulations. 
• Assess policies pertaining to privacy and security of personal health information and records including the Canadian Institute for Health Information (CIHI), Personal Health Information Protection Act (PHIPA), and The Personal Information Protection and Electronic Documents Act (PIPEDA).  
• Apply data analytics principles to produce data visualizations and build predictive models of disease transmission and treatment outcomes in order to inform decision making. 
• Design and recommend telehealth and virtual care systems for safe and efficient remote patient monitoring and interactions. 
• Evaluate the use of digital health technologies for self-care and remote care.

Gain the knowledge, skills and qualification to deliver IT services in various healthcare settings.

Program Highlights

• Learn and apply information technology principles including software development, networking, operating systems, user interface design and databases to the field of digital health.
• Integrate and leverage digital health devices to provide and improve patient care.
• Utilize information technology to provide efficiency improvements to the health system.
• Apply digital health principles to the Canadian Healthcare system with an emphasis on the systems, supports, and tools used in the province of Ontario.
• Focus on patient safety, personalized health delivery, self-management and behaviour modification.
• Apply research methods and statistics in a final-year applied research capstone project.

What you will learn: 

• Design and development of health informatics solutions.
• Application of technology to the design and implementation of digital health systems.
• Measurement tracking and improvement of health through devices, sensors and wearables.
• Use of data analytics principles to produce data visualizations and build predictive models of disease transmission and treatment outcomes to inform decision making.
• Policies pertaining to privacy and security of personal health information and records including the Canadian Institute for Health Information (CIHI), Personal Health Information Protection Act (PHIPA), and The Personal Information Protection and Electronic Documents Act (PIPEDA).
• Cloud computing and the processing of large health-related datasets.
• Health system standards, integration and interoperability.
• Telehealth and virtual care systems for safe and efficient remote patient monitoring and interactions.
• Utilization of digital health technologies for remote care, health delivery and patient self-management.
• Management of healthcare records, systems and processes.

Cyber Security Analytics
Protect the digital systems of today and beyond. Graduate with the essential skills for cyber threat detection and mitigation. Combine experiential learning in our cyber labs with independent online learning.

Program Highlights

• Design cyber security solutions to protect business resources.
• Create best practices in protecting mobile devices, smart homes and Industry 4.0 factories from cyber attacks.
• Participate in simulation labs where you will defend against cyber attacks.
• Engage in hands on experiential learning in our state of the art cyber labs facilitated by our expert faculty
• Study using extensive online learning and night classes to fit your busy schedule

What you'll learn

• Develop, implement and evaluate cyber security strategies and solutions for various operating systems, networks, application software, and packages.
• Respond to the cyber security needs of internal stakeholders.
• Recommend processes and procedures for maintenance and deployment of cyber security solutions.
• Design and implement cyber security solutions in compliance with current security policies, ethical standards, and industry regulations.
• Design and implement project management principles throughout the organization’s information security processes.
• Risk mitigation and auditing of information systems.
• Develop and deliver appropriate internal cyber security training.
• Communicate security policies, audit results and related documentation to any level of the organization.
• Monitor and analyze various attackers’ tactics, strategies and techniques to design vulnerability assessment procedures. 
• Implement vulnerability assessment procedures to find and solve existing security issues in a network.

Analytics for Business Decision Making
Gain specialized knowledge in data analytics to become a skilled data professional, and an essential contributor to business decision-making processes.

Program Highlights

• Executive course delivery (afternoons/evenings) with a mix of face-to-face, self-directed, and live online courses.
• Diverse class cohort that integrates domestic and international students.
• No prior programming or statistics experience necessary, the program starts with the foundations.
• Industry-agnostic education means skills are applicable to any industry.
• Applied skills development with industry-standard techniques and software including Cognos Analytics, SPSS Modeler, OpenRefine, Tableau, R, Python, and more.
• Potential to work with real businesses using their data on individual and team-based projects.
• Free registration in Higher Education Analytics Data (HEAD) Competition.
• Capstone Project to integrate program courses.
• Work as part of a team in our own data analytics competition.
• Face-to-face workshops and industry networking opportunities.
• This is a BYOD (Bring your own device) program. See Laptop Requirements under Additional Information.

What you'll learn

• Analyze and interpret digital information.
• Case study problem solving and analysis.
• Understand key analytical, modeling, statistical and programming tools.
• Use of business intelligence and data analytics software with a focus on data identification, consolidation, communication, reporting, manipulation and trending.
• Management techniques for data analytics projects.
• Presentation and communication skills.
• How to become a Certified Analytics Professional.

Master the skills of effective, fact-based communication through experience in print, radio, television, and the ever-expanding opportunities on the web.

Program Highlights

• Canada's first journalism program to incorporate accessible media production as part of the core curriculum.
• Cutting-edge multimedia tools and skills that will uniquely position you in the content creation job market after graduation.

What you'll learn

• Principles and practices of professional journalism.
• Professional story telling and communication skills.
• Research and data evaluation techniques.
• How to effectively use social media tools such as Twitter and Facebook to engage an audience.
• Content production for real organizations

Mohawk's Journalism program has the highest overall student satisfaction rate of any 3-year journalism program in Ontario.
Mohawk's Journalism program gives you the practical skills and knowledge to succeed as a journalist or communications professional in today's multimedia news environment.

Whether you want to be a print or television reporter, an on-air host, or work behind the scenes, you'll receive the hands-on training and experience you need to enter the exciting world of journalism. You will practice the craft of reporting with state-of-the-art digital equipment, under the guidance of industry professionals.

Orchestrate your musical future with practical and theoretical training in classical, jazz and contemporary genres.

Program Highlights

• Personalized instruction by passionate professional musicians.
• Perform at the 1,000 seat McIntyre Performing Arts Centre at Fennell Campus.
• Clinics and workshops with world-renowned musicians.

What you'll learn

• Perform in a variety of ensembles, coached by faculty.
• Use the latest music technology in a state-of-the-art facility.
• Compose your own arrangements and works and have them performed by student groups under your direction.
• Participate in professional recording studio experiences.
• Write musical scores for various productions.
• Explore the business side of the music profession
• Gain the advice of industry experts.