Bachelor of Computer Applications (Lateral Entry)

at ARKA JAIN University India

Digital marketing is the act of promoting and selling products and services by leveraging online marketing tactics such as social media marketing, search marketing, and email marketing. In BBA in Digital Marketing specialization, you will master the essentials of discipline including Social Media Marketing , Online Business Models, SEO, SEM, Web Analytics, Google AdWords, PPC Advertising, AdSense, Payment Mechanisms, Content Marketing, Email, & Mobile Marketing etc.

“Digital marketing market size was valued at USD 43.8 billion in 2019 and industry experts believe that it is expected to register a CAGR of 17.4% from 2020 to 2027”

Accounting communicates much of the information that owners, managers, and investors need to evaluate a company’s financial performance. The purpose of an honors program in finance, accounting, audit, taxation and banking is to create professionals who will be able to provide stakeholders with financial information to make better business decisions. The primary focus of the Bachelor of Commerce (Honors) in Finance, Accounting, Audit, and Banking program is to impart the systematic study of concepts in the fields of finance, accounting, audit, taxation and banking . It prepares students for an honors qualification and provides them with sound knowledge and specialized skill sets in finance, accounts, audit, and taxation.

It is a discipline of Engineering that provides in depth knowledge of Mathematics, Science and engineering principles in areas of Thermal Science & etc.

Doctor in Philosophy is the highest degree awarded by the University. It is a distinctive training given on research. The Program aims to train prospective Scholars to become highly skilled and innovative researchers in their respective field of study. A Research Scholar needs to complete their Coursework, Thesis/ Dissertation, Complete Examination and Viva Voice to qualify for the degree. ARKA JAIN University, Jharkhand offers Ph.d programmes and regulates these through its academic Council, and are in compliance with UGC (Minimum Standards and Procedure for award of M.PHIL./PH.D Degrees) Regulations, 2016.

It is a ?eld of engineering that deals with the study and application of electricity, electronics automation and embedded systems etc.

Marketing
MBA in Marketing is the most sought after management specialization by professionals globally. Those keen on a career in Marketing and aiming to be managers in their specialized field can sign up for an MBA in Marketing

Human Resource Management
MBA in Human Resource Management offers many benefits to a person seeking employment within their business and valuable benefits to individuals who are intent upon working within the human resource industry

The BA – Journalism and Mass Communication Program offers contemporary training and hands on experience with the industry in all major media genres. Professional training and excellent internships make students ready for successful careers across the ?eld of print and broadcast journalism, media management, content management, digital media etc. This media program offer students focus and ?exibility across multiple platforms making them ready for the future.
All programs are built on strong theoretical foundations supported by applied research into the dynamics of communication and the creative industries together with professional expertise. The University has built close links with national and regional media companies and boasts of an excellent employment and research record.

Bachelor of Computer Applications is a 3-year undergraduate programme. It is extended over six semesters. The primary objective of our BCA program is to provide a foundation of computing principles and business practices for effectively using/managing information systems and enterprise software. This program aids the students to get a sound understanding of Computer Applications which can give them a perfect start for a challenging career in the ?eld of Information Technology. This program prepares students with the necessary skills to build successful careers in the information sector. The curriculum is truly tuned for the holistic development of the students and aims at nurturing them as pro?cient programmers and computer professionals.

ARKA JAIN University offers Bachelor of Science in Biotechnology course that designed to equip the students with all the tools and techniques both in theory and practical session of Modern Biology for application in Industry and Research fields. Biotechnology draws upon the sciences of biology, chemistry, physics, engineering, computer and information technology that help in preparing scientific breakthrough for betterment of human being. The highlights of the program is that it provides multidisciplinary courses which enables the Graduates to take up challenges in the latest required research in Bio-Science (Health, Agriculture, Biophysics, Bioengineering and System biology). Aspiring candidates having scientific aptitude and keen interest in biological science are ideal for the course. Graduates with this course develop the problem-solving skill, analysis power and proficiency with the use of computers.

B.Voc is a 3 year degree program offered by ARKA JAIN University (AJU) as per UGC guidelines. Theory classes and hands on Practical Training will be provided at AJU – ARKA JAIN University Campus and NTTF Centres located at Jamshedpur (Golmuri & Burmamines).

• B.Voc is equivalent to any graduation degree and facilitates admission for post graduation courses like M.Voc and MBA.
• B.Voc enables students to take up Post Graduation, UPSC, Bank, Railway and other competitive exams.
• B.Voc graduates have better scope in industries.
• B.Voc Degree in a particular skill set, one can apply for specific skill based VISA rather than general work permit for foreign immigration.