Bachelor of Business in Marketing

at Unitec Institute of Technology - Mt Albert Campus New Zealand

Overview

The Bachelor of Business (Marketing) provides you with the knowledge and skills to successfully create and manage brands that win consumers’ hearts and minds using both traditional and new methods. You’ll discover how to identify consumers’ needs and wants, develop sound marketing plans and create marketing campaigns for real New Zealand organisations. You'll also learn how to create a social media plan and determine its effectiveness using Google Analytics. This program has been developed, and in some cases is being co-taught, with input from national and international business leaders. You’ll get the opportunity to create and present marketing campaigns for organisations as part of your course work; our students have previously conducted online advertising campaigns (Google AdWords and Facebook advertising) for numerous New Zealand businesses.

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Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

36

Duration

Unitec Institute of Technology - Mt Albert Campus

Location

Bachelor of Business in Marketing Assistant Fee

$21450

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Bachelor of Business in Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Under Graduate

Program Level

36

Duration

Study Visa

Other Courses by Unitec Institute of Technology - Mt Albert Campus,New Zealand

The Postgraduate Diploma in Computing develops your ability to solve complex applied computing problems and gets you up-to-date with the latest advances in information technology. Choose the courses that are most relevant to your career, including data mining, adaptive business intelligence, multimedia development, website management, IT applications, networks, and security. Learn to manage IT projects and find out how information technology affects society. Further your ability to design, plan and organise technology-based projects that are produced on time, to high standards, and within budget.

  • Fits around your career: all courses are electives and you can select the classes that suit you best.
  • Taught by experts and experienced IT practitioners.
  • Emphasis on the practical application of your knowledge: apply what you’ve learnt in our state-of-the-art computer labs, which you can access seven days a week.
  • A mix of on-campus weekend classes and a high proportion of self-directed research. Classes are supplemented by electronic communications.
  • Cross-credit this programme towards the Master of Computing.

12 month

Duration

$ 25950

Tuition

Architecture and Construction

New Zealand Diploma in Surveying

Surveyors have to be skilled in both measurement and resource management. They collect and analyse information about land, water and other natural resources, and help manage our environment by mapping the earth and the sea floor, establishing property boundaries, and providing accurate data for engineering works. The New Zealand Diploma in Surveying will develop your knowledge and skills in a wide range of topics including:

  • Geodetic surveying
  • Cadastral surveying
  • Engineering surveying
  • Mapping
  • Computer Aided Design (CAD)
  • Satellite navigation systems
  • Geographic Information Systems (GIS)
  • Data management and land administration

24 month

Duration

$ 22580

Tuition

New Zealand needs to be able to rely on a strong cybersecurity workforce that’s capable of preventing, adapting to, and responding to cybersecurity threats. This programme is designed to equip you with the core cybersecurity and technical skills and knowledge you need to protect and manage information and systems security. Learn how to spot potential vulnerabilities and weaknesses of existing and emerging technologies.

Perform cybersecurity risk assessments, communicate results and findings to support risk management processes, and apply relevant security incident-handling techniques to solve complex security problems. You’ll also develop an understanding of how to operate within the appropriate professional standards and best practice, both independently and as part of a team, and become highly skilled, innovative, and enterprising NZ workforce.

12 month

Duration

$ 24730

Tuition

The Graduate Diploma in Construction Project Management is a great stepping stone if you want to move into management positions in the construction sector. Learn to apply project management knowledge to the construction industry to ensure contracts are completed on time and on budget. You'll be able to solve complex industry-related problems, in teams and alone, and provide leadership in a team environment.

12 month

Duration

$ 25800

Tuition

The New Zealand Diploma in Construction (Construction Management) prepares you with the specific knowledge and skills you’ll need to assist with all stages of construction management under the supervision of an experienced practitioner. 

A career in construction management requires an in-depth knowledge of building and construction principles, great people skills, and an aptitude for organisation. You’ll be responsible for the control, planning, and execution of a construction project from start to finish, so you must gain the right skills to be able to confidently deliver successful, safe and up-to-standard projects.
This includes:

  • Managing construction site logistics, resource allocation, and construction activity for small, medium, and large construction programmes
  • Managing site establishment and provision of site services for short and long-duration construction projects
  • Creating technical sketches to communicate information relevant to the construction project
  • Applying leadership principles to manage construction site teams and supporting the physical and mental well-being of a diverse construction site workforce.

24 month

Duration

$ 24730

Tuition

The Master of Computing allows you to develop the skills to undertake systematic research and solve complex applied computing problems. This program focuses on fast developing areas of computing including networks and security, internet and intranets, interactive multimedia, data mining, adaptive business intelligence, and health informatics. Key learning objectives include designing, planning and organising technology based projects that are produced on time, to high standards, and within budget. You’ll develop your analytical, research, strategic planning, project management and interpersonal skills in undertaking this program.

Areas of Specialisation

  • Cybersecurity
  • IT Management
  • Computer networks and cloud computing
  • Software development
  • Business intelligence

Business intelligence.
The amount of data and speed at which it is collected by organisations has reached unprecedented levels in recent years. But data without analysis is just a storage problem. Business intelligence combines business, databases, data warehousing, data mining and software development to find ways for organisations to use this data for future planning. Business intelligence is pivotal in helping organisations understand their business, compete effectively and excel in their field. Through these courses, you’ll learn how to create and manage data warehouse solutions that fit into the strategies of complex enterprises in the ever-changing market, and how to develop effective data models and reports to help business decision-making.

24 month

Duration

$ 26880

Tuition

The Postgraduate Diploma in Creative Practice enables artists, designers, photographers, animators, educators, performers, directors, producers and other creative thinkers to advance their professional careers within Unitec’s Creative Industries cultural hub. 

  • Create a body of new work, improve your job opportunities, and refresh or re-orient your profession.
  • Develop critical self-reflection, creative thinking and research skills by taking your practice to an advanced level.
  • Work in an evolving multi-disciplinary environment where you will get exposure to a wide range of approaches, practices, and theories. 
  • Improve your communication and project proposal skills through studio critiques and written components. 
  • Learn from supervisors that include notable artists, designers, and educators. 
  • Enhance your creative portfolio with a significant advanced research project.

12 month

Duration

$ 26320

Tuition

The New Zealand Diploma in Engineering (Electrical) is an industry-recognised qualification with a focus on power. You’ll gain an in-depth understanding of electrical engineering theory and practice, and you'll develop the knowledge and skills to work as an engineering technician on construction sites and in engineering workplaces. After the first year of study, you will cover the necessary theory requirements to prepare you to sit your Electrical Service Technician (EST) theory and regulations exam. Your NZ Diploma in Engineering qualification will also allow you to pursue the registration as an Electrical Engineer, which will allow you to specify, design and supervise the construction or manufacture of systems and equipment that produce, distribute and/or use electricity. Work includes designing the electrical wiring of a building and doing the work of an electrician.

24 month

Duration

$ 25220

Tuition

Skilled leadership and management professionals are highly sought after in the business world. Great leaders know how to inspire and motivate people in an organisation. Great managers help their teams achieve company goals by removing process roadblocks and fostering good working relationships. Together, the roles are vital to the growth and success of a business.

You might have a strong interest in the people side of business, or solid leadership and management experience that you’d like to back up with a qualification. Whether you’re new to the workforce or returning to work and need a skills refresher, this programme will prepare you to take on roles leading or managing people and projects.

 

Programme overview
Skilled leadership and management professionals are highly sought after in the business world. Great leaders know how to inspire and motivate people in an organisation. Great managers help their teams achieve company goals by removing process roadblocks and fostering good working relationships. Together, the roles are vital to the growth and success of a business.

You might have a strong interest in the people side of business, or solid leadership and management experience that you’d like to back up with a qualification. Whether you’re new to the workforce or returning to work and need a skills refresher, this programme will prepare you to take on roles leading or managing people and projects.

Here are some of the technical and people skills you’ll develop:

  • Attain leadership skills
  • Understand operations management, human resource management and change management
  • Learn techniques for continuous improvement
  • Contribute to business planning
  • Manage projects within scope, resources and time
  • Negotiate and positively influence others to achieve the organisation's outcomes
  • Develop a positive workplace culture and team engagement
  • Promote compliance with internal and external requirements

12 month

Duration

$ 21450

Tuition

This residential-focused interior design program will prepare you for a career working as an interior design consultant or design assistant within the residential sector. If you enjoy design, seeing your work come to life and working with people, this program is for you. This program is ideal if you’re looking to enter the residential interiors industry or if you’re already working in the field and would like to hold the formal qualification. In this program, you’ll be guided from the ground up; exploring design principles, theories, and history, right though to the application and development of a practical business that will get you beyond work ready by the time you complete this program. See a full list of courses in this program in the Courses section below.

12 month

Duration

$ 24730

Tuition

View All Courses by Unitec Institute of Technology - Mt Albert Campus, New Zealand

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