Bachelor of Business in Marketing

at Unitec Institute of Technology - Mt Albert Campus New Zealand

In this practical, field-based program, you will develop the skills required to become a competent, informed, and reflective early childhood teacher who is committed to young children and their learning and development. You can earn while you learn, by working at least 12 hours a week in an early childhood centre from day one, plus spending 2 days a week on campus where you will learn to relate your teaching practice to theory.You will also experience a range of practicum placements at other early childhood centres for 16 weeks over three years. When you graduate, you'll be eligible to become a certified teacher in Aotearoa New Zealand

The Bachelor of Business (Marketing) provides you with the knowledge and skills to successfully create and manage brands that win consumers’ hearts and minds using both traditional and new methods. You’ll discover how to identify consumers’ needs and wants, develop sound marketing plans and create marketing campaigns for real New Zealand organisations. You'll also learn how to create a social media plan and determine its effectiveness using Google Analytics. This program has been developed, and in some cases is being co-taught, with input from national and international business leaders. You’ll get the opportunity to create and present marketing campaigns for organisations as part of your course work; our students have previously conducted online advertising campaigns (Google AdWords and Facebook advertising) for numerous New Zealand businesses.

Skilled leadership and management professionals are highly sought after in the business world. Great leaders know how to inspire and motivate people in an organisation. Great managers help their teams achieve company goals by removing process roadblocks and fostering good working relationships. Together, the roles are vital to the growth and success of a business.

You might have a strong interest in the people side of business, or solid leadership and management experience that you’d like to back up with a qualification. Whether you’re new to the workforce or returning to work and need a skills refresher, this programme will prepare you to take on roles leading or managing people and projects.

 

Programme overview
Skilled leadership and management professionals are highly sought after in the business world. Great leaders know how to inspire and motivate people in an organisation. Great managers help their teams achieve company goals by removing process roadblocks and fostering good working relationships. Together, the roles are vital to the growth and success of a business.

You might have a strong interest in the people side of business, or solid leadership and management experience that you’d like to back up with a qualification. Whether you’re new to the workforce or returning to work and need a skills refresher, this programme will prepare you to take on roles leading or managing people and projects.

Here are some of the technical and people skills you’ll develop:

• Attain leadership skills
• Understand operations management, human resource management and change management
• Learn techniques for continuous improvement
• Contribute to business planning
• Manage projects within scope, resources and time
• Negotiate and positively influence others to achieve the organisation's outcomes
• Develop a positive workplace culture and team engagement
• Promote compliance with internal and external requirements

Accountants are pivotal to the successful functioning of businesses. They provide the numbers to analyse business problems and opportunities, and maintain the accounting systems and processes to ensure tax and financial reporting requirements are met. Accountants can also check the financial statements of organisations (auditing) and provide advice on a wide range of issues from tax planning to buying and selling businesses. Because accountancy can be broad and full of variety, the Bachelor of Business (Accountancy) has been designed to develop your skills in accounting to work in a variety of roles in a number of diverse organisations. You'll develop the accounting, financial, analytical and interpersonal skills required to become effective in working with financial accounts. Study at Unitec and learn the software platforms, double entry accounting and decision-making skills used to analyse and interpret financial statements.

Property developers plan and carry out the purchase, development and sale of new or existing properties. The Bachelor of Construction (Property Development) gives you an insight into the process of developing a property - from initial concept to project completion and sale. Gain an understanding of the valuation, financing and management of property and property portfolios, learn to identify and develop project opportunities, become familiar with construction practice, procurement tendering, property and contract law and administration, sustainable design, and design management.

Do you want an exciting role in the ever-changing computing industry?

The Bachelor of Computing Systems provides you with a strong undergraduate learning experience that will underpin your readiness to work in the computing industry.

This program is designed to build professional adaptive skills that will prepare you for the inevitable technical disruption and changes you will encounter in the IT industry, as well as progressively honing your technical skills and developing smart interpersonal skills to prepare you for the working environment. In your final year, you'll get the opportunity to complete an IT-related project in industry so that you can build up your working experience – a key advantage when looking for employment and presenting your CV to employers.

This diploma is the first year of our Bachelor of Accounting (Level 7). If you do well and enjoy the courses, you’ll be able to transition easily into degree-level study or move straight into work once you’ve graduated. 

You’ll gain an understanding of the general nature of business, the functions in an organisation and the critical role accountants play in the success of a business. 

The skills you’ll develop in this programme will set you up to support an accountant or an accounting team, such as:

• Accounting skills for small businesses, including recording transactions and preparing financial statements, budgets and tax returns 
• Personal skills, including problem-solving, developing and managing business relationships, managing your performance and understanding business ethics 

The Graduate Diploma in Business (Human Resource Management) helps you develop a sound understanding of organisational behaviour and current issues in human resource management (HRM) in as little as one year.

• Focus on applied business study.
• Relevant for profit, not-for-profit and public sector organisations.
• Emphasis on human resource management in small to medium enterprises.
• Takes into account your own experience.
• Includes a work placement (the Industry Based Learning course).
• Guest speakers who are HRM experts.
• Can serve as a pathway into postgraduate business programs like the Master of Business.
• Supportive learning environment with small classes.
• A mix of on-campus classes, online support and self-directed study.
• Part-time study options available.

Are you currently practicing in the field of landscape architecture, architecture or design, or do you have a degree in landscape architecture? The Master of Landscape Architecture is a qualification for people who have practiced or studied in one of these areas and want to advance their skills and explore an area of their interest. In this master's by project, you’ll advance your knowledge of current design techniques, and learn to present your work effectively to interdisciplinary audiences.

The Master of Landscape Architecture offers landscape architects and graduates the chance to carve out a particular focus of investigation. It's a 'research through design' programme created to contribute to the landscape design discipline as well as your own professional development. The key outcome of this programme is a master level project that demonstrates your specialised skill and/or knowledge in your area of chosen expertise.

This program provides a solid base of knowledge around brand management, digital marketing, advertising, business analytics and consumer behaviour. Learn how to help an organisation achieve its marketing goals using strategies and applied digital marketing. The Graduate Diploma in Business (Marketing) is ideal if you already have a degree in another field of study or have significant business experience and want a formal qualification.

• Industry Based Learning (IBL) - in the second semester of study, students are offered the opportunity to gain work experience in a real organisation
• Relevant within a variety of organisations, including profit, not-for-profit and public sector organisations, with a focus on small to medium enterprises. 
• Customised based your own experience, incorporating industry certifications where applicable
• A mix of on-campus classes, online support and self-directed study
• Small class structure