Bachelor of Business in Marketing

at Unitec Institute of Technology - Mt Albert Campus New Zealand

Overview

The Bachelor of Business (Marketing) provides you with the knowledge and skills to successfully create and manage brands that win consumers’ hearts and minds using both traditional and new methods. You’ll discover how to identify consumers’ needs and wants, develop sound marketing plans and create marketing campaigns for real New Zealand organisations. You'll also learn how to create a social media plan and determine its effectiveness using Google Analytics. This program has been developed, and in some cases is being co-taught, with input from national and international business leaders. You’ll get the opportunity to create and present marketing campaigns for organisations as part of your course work; our students have previously conducted online advertising campaigns (Google AdWords and Facebook advertising) for numerous New Zealand businesses.

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Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

36

Duration

Unitec Institute of Technology - Mt Albert Campus

Location

Bachelor of Business in Marketing Assistant Fee

$21450

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Bachelor of Business in Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Under Graduate

Program Level

36

Duration

Study Visa

Other Courses by Unitec Institute of Technology - Mt Albert Campus,New Zealand

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Mechatronics: This is the pathway for you if you want to work with robotics and automation to produce better products and processes. Mechatronics is a multidisciplinary field that requires you to combine learning and work across several engineering fields including mechanical, electronics, computer, telecommunications, systems and control engineering. 

Power: This field deals with the generation, transmission, distribution, and utilisation of electric power and the related electrical systems. Work in this field can include designing the equipment or systems that produce, use or distribute electricity. It could also lead to supervising, maintenance or operations of these systems and equipment.

Electronics: This is the science of electrically controlling electrical energy through circuits using active and passive electrical components and interconnection technology. This will lead to work in design, development, testing, and/or supervision of the manufacturing of electrical equipment.

36 month

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Accountants are pivotal to the successful functioning of businesses. They provide the numbers to analyse business problems and opportunities, and maintain the accounting systems and processes to ensure tax and financial reporting requirements are met. Accountants can also check the financial statements of organisations (auditing) and provide advice on a wide range of issues from tax planning to buying and selling businesses. Because accountancy can be broad and full of variety, the Bachelor of Business (Accountancy) has been designed to develop your skills in accounting to work in a variety of roles in a number of diverse organisations. You'll develop the accounting, financial, analytical and interpersonal skills required to become effective in working with financial accounts. Study at Unitec and learn the software platforms, double entry accounting and decision-making skills used to analyse and interpret financial statements.

36 month

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Architecture and Construction

Bachelor of Landscape Architecture

Do you want a role in the re-imagining of our urban environment and re-thinking of our cities? Landscape architects are employed for their vision and skill in transforming the spaces of everyday life, and in solving the real and serious environmental issues facing today's society. Landscape architecture brings together science, technology, art and design, in order to engage in a broad range of environmental design projects. These can involve urban design, transportation infrastructure, waterfronts and resorts, coastal, estuarine and in-land ecologies, and creating engaging and vibrant community and public spaces.

The Bachelor of Landscape Architecture is an internationally accredited professional programme that will prepare you for a creative practice in urban and environmental design anywhere in the world.

48 month

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The Bachelor of Performing and Screen Arts (Screen Arts), is an in-depth programme of study  where you will engage in a combination of creative, academic and practice-based courses designed to equip you with skills and qualities that will enable you to work in Aotearoa’s  screen sector.

36 month

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This program is designed for people who need a broad, generalist understanding of Information Systems, equipping learners with the core IT skills and technical skills and knowledge to meet the needs of a range of Information Systems roles. Develop an understanding of how to provide administration and ongoing support of IT infrastructure in a range of organisations. 

  • Gain essential knowledge of computing to assist a business 
  • Practical hands-on learning experience in our collaborative learning spaces 
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  • Learn about fundamentals of IT technical support concepts and gain practical experience to manage hardware and software resources. 
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Tuition

Studying a double major in the Bachelor of Applied Science means that you get a greater range of course options, in both animal management and welfare, and biodiversity management.

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Animal management and welfare is a rapidly growing field of study and work. This unique program will prepare you with the applied knowledge and skills you need to be successful in a wide range of emerging animal management and welfare careers.

Biodiversity Management
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New Zealand needs to be able to rely on a strong cybersecurity workforce that’s capable of preventing, adapting to, and responding to cybersecurity threats. This programme is designed to equip you with the core cybersecurity and technical skills and knowledge you need to protect and manage information and systems security. Learn how to spot potential vulnerabilities and weaknesses of existing and emerging technologies.

Perform cybersecurity risk assessments, communicate results and findings to support risk management processes, and apply relevant security incident-handling techniques to solve complex security problems. You’ll also develop an understanding of how to operate within the appropriate professional standards and best practice, both independently and as part of a team, and become highly skilled, innovative, and enterprising NZ workforce.

12 month

Duration

$ 24730

Tuition

Management is about relationships – the art and science of people and process. Study the Bachelor of Business (Management) and you'll gain an understanding of how business operates and how to effectively manage resources and operations. This programme is designed with teamwork and project based coursework to best prepare you for success in the workplace. The second year narrows your focus on your choice of either Human Resources or Operations, and you will then apply what you’ve developed in your Internship Based Learning (IBL) work placement, so you get practical experience before you even graduate.

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Areas of Specialisation

  • Cybersecurity
  • IT Management
  • Computer networks and cloud computing
  • Software development
  • Business intelligence

Business intelligence.
The amount of data and speed at which it is collected by organisations has reached unprecedented levels in recent years. But data without analysis is just a storage problem. Business intelligence combines business, databases, data warehousing, data mining and software development to find ways for organisations to use this data for future planning. Business intelligence is pivotal in helping organisations understand their business, compete effectively and excel in their field. Through these courses, you’ll learn how to create and manage data warehouse solutions that fit into the strategies of complex enterprises in the ever-changing market, and how to develop effective data models and reports to help business decision-making.

24 month

Duration

$ 26880

Tuition

View All Courses by Unitec Institute of Technology - Mt Albert Campus, New Zealand

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