Master of Science in Brand Management

at Anglia Ruskin University - Cambridge Campus United Kingdom

Overview

Enhance your marketing skills and learn how to create and manage a successful brand, with our Masters degree in Cambridge.

You know the importance of marketing, both for yourself and your organisation. And you want to grow that knowledge in a digital, brand-orientated way.Branding isn’t just a concept: it can be a way of life for social influencers and those who want to stand out. The skills to manage that brand are highly sought after.The world of marketing moves fast, but at ARU you'll learn the skills you need to keep pace, grow a brand and think strategically about its future.

By studying a Masters in Brand Management, you’ll gain a substantial grounding in the theory that drives the marketing function, and the skills you need to create and manage a successful brand. Taking real-world challenges as our starting point, there's a strong focus on practical, hands-on learning, including the option to take a placement in industry.

We’ll deconstruct brands to understand the essence of their appeal, how they create demand for their product, and the ways in which they can cut across cultural boundaries. In doing this we’ll examine a range of marketing techniques and strategies.

We’ll also consider the changing environment in which brands operate and their response to innovation, or ‘disruption’. You'll look at the challenges brands face around ethics and sustainability, and how they can communicate their value proposition to consumers.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

Anglia Ruskin University - Cambridge Campus

Location

Master of Science in Brand Management Assistant Fee

$14300

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Master of Science in Brand Management Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's degree.
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Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

12

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

88.0

Minimum Overall Score

61.0

Minimum Overall Score

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You’ll work closely with students from across our creative community, including fashion students in other years, photographers and filmmakers to create eye-catching campaigns and digital content. Perhaps most importantly, you’ll get time, guidance and support from our team, including technical staff and course leader Mark Hart, who's worked with brands such as Chloe, Alexander McQueen, Warner Bros Records, and London Records.

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  • Priscilla Acquah Arhin is a textile designer with Samsonite
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  • Olivia Welsh is Creative Director of her own label, Olivia Annabelle
  • Stephanie Cornforth is Lingerie Designer for Something Wicked
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