Bachelor of Arts (Hons) in Business and Marketing (with Placement Year)

at De Montfort University United Kingdom

This course is ideal for graduates with a fashion, textiles or business degree who aspire to a fulfilling career as a leader where you can set the pace and direction within this broad and competitive sector. Our programme aims to equip you with the specialist skills and real-world expertise you need to confidently offer creative solutions to industry challenges.  

Learn key strategies for fashion marketing and gain a thorough understanding of integrated brand management by exploring sensory, emotional and spiritual branding. You will advance your understanding of how products are developed to commercial quality standards from concept to production by focusing on sourcing approaches, critical path management and customer analysis.  

Examine the impact of ethical and environmental considerations on designed products, garment production and business ideology and develop your own critical position on the major sustainability issues facing the sector.

Our teaching experts are at the forefront of commercial and research activities, ensuring latest practice informs the curriculum and that your work is responding to contemporary industry issues. Your learning will culminate in a major project that allows you to contextualise your studies and support your career aspirations.

More than ever the world needs flexible and prepared thinkers, ready to build financially robust businesses that are able to deal with the unexpected and cope in a crisis. This joint honours degree will build on strong analytical skills, exploring the economics of markets such as money, capital, derivatives and foreign exchange, and the theory of modern finance in business.

Choose from a range of modules throughout your course, such as Crisis and Business Continuity Management, where you will learn to analyse vulnerabilities and deal with simulated business interruptions. Explore the top-level decision making in managing the direction and impact of organisations with modules on Management and Strategy.

The opportunity to grow a deep understanding of accounting through the join honours degree will enable you to appraise the role of accounting in society. Appreciate and critically analyse financial decisions taken by organisations, and the standards, laws, rules and regulations that qualified accountants must abide by.

Throughout the course we will expand your understanding of business concepts, ideas, models and methods, with strong focus on strategic management. This valuable expertise will help you to stand out in roles in corporations, finance, and the civil service, in the competitive business world.

Biomedical science is the term for the investigations carried out on samples of tissue and body fluids to diagnose disease and monitor the treatment of patients.

A biomedical science degree is highly sought after in NHS pathology centers, forensic science laboratories, research institutions and the biotechnology and pharmaceutical industries. Successful graduates can benefit from entering a dynamic profession with long-term career prospects in research, specialised laboratory work, education and management.

Our course is professionally accredited by the Institute of Biomedical Science, which enables our graduates to gain the necessary skills and qualifications sought by employers.

You’ll study a range of topics including anatomy and physiology, biochemistry, cell biology, microbiology, immunology and more. Throughout the course, you’ll be exploring the analytical skills needed in modern biomedical science, along with research and diagnostic techniques.

Our Product Design course helps you to take your imaginative ideas and make them real. To do that you need both the creativity and the technical skills to bring your ideas to life.

On this course you’ll study the fundamentals of maths and science, electrical, electronic and mechanical principles, and simulation and fluid dynamics, as well as the functional and market-led requirements of product design.

You’ll look at specific areas including technology integration, computer-aided design (CAD) and 3D design, sustainability and design for manufacture, and be taught by academics with current industry connections.

Our course encompasses two distinct practical themes - concept art and comic art, both of which focus on fundamental, traditional art skills and contemporary digital techniques.

In concept art you will be helped to master a range of industry-focused tools and techniques for developing pre-production, production and post-production art for the film and video game industries. In comic art you will develop a practical understanding of idea generation, visual storytelling and visual communication.

These two themes mean you will access a wide range of creative possibilities and opportunities. They are underpinned by contextual studies to inform and enhance your practice through an exploration of the historical, cultural and social contexts of the wider world of print and web-based comic arts, graphic novels and visual communication.

The course features regular guest lectures and workshops, giving you an opportunity to experience first-hand what it takes to design successful content. Our studio culture encourages peer collaboration and networking with industry professionals to support you as you create your portfolio.

You will be able to develop skills in your own special interests and graduate as a skilled comic and concept artist, ready to work in a range of roles across the creative industries.

This course is the result of a unique collaboration between DMU and one of the country’s most respected broadcasters, Channel 4. It will equip you with the specialist skills and knowledge for a successful career in investigative video journalism.

Designed by industry experts, the course addresses skills such as in-depth research, handling complex data, understanding financial information, and working undercover. After a thorough grounding in media law, regulation and ethics, you will receive tuition in various investigative techniques, including using the Freedom of Information Act, data journalism and financial journalism.

You will also be taught how to use specialist camera equipment, and how to plan, shoot and edit your own material with a view to making industry-standard, broadcast-quality journalistic films. This is supplemented by a survey of the academic study of journalism, all of which is intended to help you flourish as a practitioner.

The connection with Channel 4 helps the course tutors identify potential work experience placements, and professional mentors for students.

Recent graduates have gone to work as directors, presenters, reporters and researchers with national and international news and current affairs broadcasters, including the BBC and Channel 4.

We live in a world that is becoming increasingly complex and intertwined. The interconnectedness of the global economies accelerates every year, amplifying and modifying the challenges and opportunities that countries, businesses and individuals face. As a result, we see a growing number of firms wishing to take advantage of global opportunities and engage in various cross-border business activities, namely international business. We see an increasing demand for individuals equipped with knowledge and understanding of how international business works and how to function within it effectively.

International Business BA (Hons) has been structured to provide you with up-to-date knowledge and insight of the critical issues in International Business. This degree cultivates knowledge and skills needed to succeed in an increasingly globalised marketplace when conducting cross-border activities such as business expansion abroad or trading internationally. The programme explores how businesses operate in different contexts locally and across borders. It also looks at the supporting regulatory, legislative, and political environments that facilitate trade and direct investment between companies across international boundaries. You will study the international dimensions of various subject areas, enabling you to understand the complexities of conducting business across borders.

Our Marketing BA course will provide you with an in-depth understanding of all areas of contemporary marketing and how that fits into the wider business function and society.

You’ll learn how to select and apply appropriate methods and techniques to develop marketing solutions to challenges faced by some of the biggest companies in the world.

You will study emerging trends and gain real-world experiences through our partnerships with award winning digital marketing agencies giving you the opportunity to develop the necessary skills and attributes to succeed in a professional marketing position.

You can also expect to develop knowledge of the range of marketing disciplines, the relationships between them and their application to practice. For instance, you’ll apply knowledge of customers, markets, brands, market research and marketing strategy to propose, justify and implement effective marketing solutions. Which ultimately will enhance your skills, knowledge and behaviours to help you contribute to the development of a just, peaceful and sustainable world.

The need for sustainable approaches to building design is recognised across the globe. As the effects of climate change are increasingly felt, the drive towards more energy efficient buildings is intensifying. Sustainable buildings need not be technologically complex, but a high level of sophistication in design procedures and performance analysis is required.

Accredited by both the Chartered Institution of Building Services Engineers (CIBSE) and the Energy Institute, this programme will allow you to develop an understanding of building physics and acquire skills in building simulation, with an emphasis on sustainability. This course is the opportunity for you to graduate with a recognised qualification, satisfying the educational aspects of becoming a chartered engineer.

This course is designed for those who wish to understand the ways new and renewable energy can be harnessed in buildings, gain the ability to undertake the simulation and modelling tasks essential for credible building performance analysis, and work creatively within a multi-disciplinary design team, including building services engineers.

You will develop a broad insight into energy and sustainability issues, building physics and performance, energy analysis techniques and in-depth knowledge of computer modelling techniques for the design of modern sustainable buildings.

Undertake in-depth investigation of how media and communications saturate our lives and the role that they play in society. Competence in multiple languages is key to success in the global job market, so by combining your studies with a language, you will distinguish yourself from other graduates and enhance your employability.

On this course you will explore a diverse range of modules such as photography and video, television studies, and music industry management. You’ll have the chance to ask questions about representation in the media, and the place of audiences and fandoms. You will be able to choose from modules exploring journalism, political communication, advertising and consumption, and writing for the screen, gaining a range of skills that make you attractive to global employers.

For your language studies you can choose from French, the official language in 32 countries, or Mandarin, the world’s most natively spoken language. You can start your study of languages at DMU at beginner (French or Mandarin), intermediate, or advanced level.