Bachelor of Arts (Hons) in Marketing

at De Montfort University United Kingdom

This course will enable you to develop a broad, industry-relevant understanding of information systems, with opportunities to specialise in your individual areas of interest.

Throughout the programme, students will build the skills and knowledge needed to operate as professionals in the field of information systems. During your studies, you will benefit from insight from DMU’s internationally-renowned research institutes, with ethics and the impact of computing and technology embedded within the modules.

Professionalism within an industry context is emphasized throughout, with strong links to BCS, The Chartered Institute for IT. Students are exposed to industry-standard concepts, tools and technologies and explore fundamental underlying principles. Our teaching staff contribute to the field either through internationally-recognised research or industrial consultancy, and many are members of centres that pioneer cutting-edge research.

On graduating from this course, our students are equipped with the skills needed for successful careers in industry or academia, as competent and independent lifelong learners. The programme will prepare you for careers in fields such as business information systems, intelligence analyst and developer roles, data and systems analysis and design, system, security, project and knowledge management and business consultancy.

Focusing on a management approach within advertising and PR, this career entry course aims to enhance your understanding of the discipline and develop your managerial skills. Leading Advertising and PR agency, Rock Kitchen Harris, provide thought leadership on the postgraduate course, giving contextual advice and guidance on industry processes and future trends. This constant review of the academic curriculum provides students with market leading industry guidance, supported by academic expertise.

Accredited by the Chartered Institute of Marketing (CIM) for a Dual Award, you can achieve the CIM Professional Diploma in Marketing as part of your degree. This qualification is highly valued by employers.

Through a combination of theory and practice, you will study modules that reflect the changing marketing landscape. This includes areas such as social and digital marketing, branding and communications.  

You can also choose to complete the Business Research Project module. This will see you work on a real-life project supplied by an external business and provide evidence-based solutions to that organisation – a great opportunity to experience life as a professional within this sector while studying, giving students a strong practitioner background for job applications and interviews.

The media and communication industry has a widespread influence on the world around us, and this degree course helps enable you to be a part of that revolution.

By studying both the theory and practice of media and communications, this course can equip you with the skills and insights required to be successful in the media environment.

This can enable you to progress into diverse careers in sectors such as PR, journalism, marketing, entertainment, international relations, politics and education.

A modern focus in the teaching of this course enables students to adapt to changes and developments in industry and proficiently use the most up-to-date technology.

Accredited by the British Psychological Society (BPS), this course gives you an understanding of the human mind and how it shapes and influences our behaviour. The programme explores human behaviour using sound scientific methodology – observation, measurement, and testing – to understand how and why people function in the way they do. As this course combines the study of psychology with health and wellbeing, you will also explore the social science perspectives in relation to health issues.

Gaining a professionally accredited psychology degree is an essential first step to a career as a psychologist or to progress to postgraduate study. Choosing this programme will help to equip you with key transferable skills including critical thinking and communication, as well as competencies closely linked with the sector, such as scientific research methods, data analysis and data presentation skills.

On our programme you’ll study core areas of psychology including biological, cognitive, developmental and social psychology, as well as learn about personality and intelligence, research methods, and historical perspectives. Through the health and wellbeing aspect of this course, you’ll also have the opportunity to explore health promotion and public health, ageing and health, social exclusion and health or the impact of gender on health and social care.

Our graduates have gone on to pursue a diverse range of careers where an understanding of societal issues is key – such as in criminal justice, education, social work, research, advertising, human resources and healthcare.

This is a career-focused practical course, which will appeal to those with an understanding and exploring how organisations compete and co-operate around the world. The programme is designed to extend the knowledge gained during your two-year higher education degrees or diplomas and would help you prepare for an International career or a Master’s programme.

The Business modules give you a broad understanding of business concepts, models and issues, with a focus on leadership and innovation. The Finance modules develop your analytical and problem solving skills in areas such as risk management, banking system and financial markets.

The Graphic Design (Illustration) degree is taught in alliance with the Graphic Design degree, with module-specific teaching to develop a more personal visual language.

Graphic designers and illustrators need to be curious innovators and follow a reflective and explorative design process. They need to understand and engage audience. The Graphic Design (Illustration) course will build both your Graphic Design industry skills and develop your own personal visual style. You will be taught how to interpret briefs, identify and solve problems to create innovative design illustration solutions.

On the Graphic Design (Illustration) course you will have the opportunity to explore and experiment with an extensive range of media and craft skills, taught by expert practitioners. Working on projects that will allow your creativity and talent to thrive over all print, digital and analogue media, platforms.

Though our close relationships with industry you will be set live projects giving enabling you to have work selected and published.

The course will prepare you in all aspects of graphic design and illustration to prosper in the exciting, everchanging creative industry. You will work towards building a professional creative portfolio that will showcase your unique visual voice.

Exploring primarily modern and contemporary history, our course is diverse, international in focus and innovative. Reflecting the globalised world we live in, the curriculum covers a wide range of European and non-European histories and explores topics such as colonialism, decolonisation, immigration, ethnic minorities and gender.

This course will hone your ability to absorb, communicate and critically analyse complex information. As you progress through the course, we’ll challenge you with more in-depth explorations and you can deepen your own historical interests. You’ll be supported by a passionate teaching team who are leading experts in their fields and provide a dynamic learning environment with a variety teaching and assessment methods.

You will learn about British, South Asian, European, African and North and South American history and also discover unique specialist topics such as history of photography and history of sport and leisure. You can also select a route through this degree in English Literature or Education.

We’re living in a digital age, and while this technology and connectivity gives us so many benefits, it also means hackers and cyberterrorists have more opportunities than ever before to sabotage institutions, businesses, and even individuals.

This programme is developed in partnership with a range of national and international organisations, including Deloitte UK, Airbus, BT, and Rolls-Royce, ensuring you learn about the issues at the forefront of the sector.

Teaching is delivered by our expert staff at the Cyber Technology Institute, which has been named as an NCSC Academic Centre of Excellence in Cyber Security Research thanks to its pioneering research in incident response and cyber threat intelligence, industrial control systems and sociotechnical security.

Our Cyber Technology MSc course consists of four main themes –Artificial Intelligence, Cyber Security, Digital Forensics and Software Engineering. It can be studied by combining modules from all five categories, allowing you to specialise in your chosen area of interest. Alternatively, you have the opportunity to choose mixed pathways, for example the choices of modules could lead to a degree in Cyber Technology with Artificial Intelligence.

The language you speak shapes the world you see. This degree helps you understand both better, and to make connections between what you study and what goes on in the world beyond the classroom.

You will develop skills in linguistic analysis and your own abilities to use language adeptly and appropriately in any potential context. You will also acquire a range of key transferrable skills including, among others, textual analysis, synthesis, writing and general presentation skills, which will equip you for a wide range of careers.

We live in a world governed and connected by technology. At DMU we believe that you should study the nature of the 'wired' environment and how it influences who you are. As part of our approach to digital humanities, you will have the opportunity to see how communication and language operate on web-based platforms, and how the application of digital tools and methods can deepen the knowledge of your chosen subject area.

Economics explains the problem of scarcity and human behaviour that shapes the world we live in, and that businesses operate in. From standards of living to the causes of market crashes, the impact of economics plays a critical role in all our lives.

In this course you will develop proficiency in a variety of quantitative techniques as well as learn how to apply economic reasoning and tools to analyse real world problems and policy. You will also gain the analytical and critical evaluation skills to recognise how national and global issues affect the performance of a business.

You will have an opportunity to build real skills for future employability. This includes state of the art knowledge in digital software and applications, as well as core skills in writing, presenting and teamwork.

You will study a range of modules, including Macroeconomics for Business, Data Modelling and Analytics and International Economics, Sustainability and Emerging Markets which are all taught by leading experts in their fields.