Bachelor of Art (Hons) in Fashion Styling and Art Direction

at Falmouth University - Penryn Campus United Kingdom

While nurturing your talent for spotting opportunities and solving problems, you’ll be taught some of the most progressive methods in business by experienced professionals from diverse backgrounds.

With an outstanding curriculum, a high-profile Guest Speaker Programme and links to big industry names, you’ll not only leave ready to develop your ideas and lead a team, but you’ll have built a strong entrepreneurial network to help back your business. That’s why we’re the top UK university for graduate business leaders.

You will:

• Develop an understanding of the practice and theory of Entrepreneurship, contextualised via various theoretical lenses and practical experience 
• Galvanise your team working skills, and understand what it takes to build a world-class founding team 
• Learn about the various areas of business, such as finance, marketing, innovation, lean product development, strategy, project management, and see how they connect 
• Understand the process of developing a start-up business from inception through to investment 

This course is underpinned by intensive practical and collaborative work. You’ll explore every aspect of the creative process, from devising individual performances to directing and producing work with others. As a reflective practitioner, you’ll test the theories you learn in lectures through your own work, research and performances. 

You will:

• Benefit from AMATA’s year-round performance programme, which attracts top artists and performers.
• Build industry links through workshops, guest lectures and visits led by world-class companies such as Gecko Theatre, Kneehigh, Prodigal Theatre and The Young Vic .
• Learn to use our extensive range of technical sound, lighting and recording equipment. 
• Work with highly skilled and experienced practitioners, artists, academic staff and creative technicians. 
• Create and take part in a range of projects, including a major production at the AMATA Festival. 

You'll explore the fundamentals of game development and the various roles and processes within the industry, while specialising in game animation.

Working in multi-skilled teams, you'll apply game theory to the creation of novel digital games, allowing you to develop your practice as an animator and experience the whole process of game development.

You will:

• Build your own games from day one and have the opportunity to establish your own company in your third year.
• Work in one of largest and best equipped dedicated game making spaces of any university in the UK.
• Change the games industry by making original games for new markets.
• Work in a department dedicated to gaming and be surrounded by people working in all aspects of the industry.
• Learn the fundamentals of animation and rigging in practical game-making.
• Develop a multi-disciplinary approach, using Unity and Unreal to touch upon all aspects of game creation.
• Be guided by specialists across game animation and game development, including industry veterans and internationally recognised researchers.

Our academic team members are experienced practitioners, with broad industry backgrounds, who will teach you how to work collaboratively and take a creative approach to organising events, from cutting-edge fashion experiences and music festivals, to weddings, business events and product launches.

You will:

Organise at least four live events over the three-year course

• Study on one of the first courses in the world accredited by A Greener Festival
• Be involved in industry events and take part in workshops with organisations such as Attitude is Everything
• Take micro-placements throughout the course, with previous destinations ranging from Cornwall to California
• Explore the future of sustainable and digital event management
• Be supported to develop creative approaches and specialise in an area you’re passionate about
• Be part of a course in the hospitality, event management and tourism sector where Falmouth holds a top ten ranking in the Guardian University Guide 2021

You'll benefit from the collaborative environment at AMATA, where you'll have the opportunity to work with students from multiple disciplines and gain access to world-class dance studios, as well as practice and performance spaces.

You will:

• Develop your physical and technical skills, as well as performance and choreographic capabilities, while engaging with dance histories, theories and contexts
• Build industry links through workshops, guest lectures and visits from celebrated international practitioners such as Company Chameleon, Ballet Lorent and Siobhan Davies
• Benefit from AMATA's year-round performance programme, which attracts top artists and performers from all over the world
• Learn to utilise our extensive range of technical sound, lighting and recording equipment, to enable and realise your production ideas and visions

You'll be taught by experts from the Games Academy and the School of Entrepreneurship, to help you become a daring computer scientist capable of leveraging scientific principles and cutting-edge technology to create new and compelling products and services.

You will:

• Get practical hands-on experience, doing a lot of computer programming and software engineering to build your own software
• Work on complex real-world problems set in partnership with industry and explore a range of market-led incubation opportunities identified by our RealWORKS employability team
• Advance your knowledge of computer science and computing technologies in a way that enables you to incorporate cutting-edge advances into the digital products and services you create
• Leverage user-centred design thinking in your system development lifecycles, taking advantage of our research strengths in this area
• Collaborate in multidisciplinary agile teams that span the Games Academy and the School of Entrepreneurship to realise projects with real commercial potential using approaches that mirror industry

Studying in Cornwall, home to several of the UK’s most exciting festivals, you’ll get hands-on industry experience, both here and further afield. Alongside tuition from experienced professionals, you’ll benefit from the expertise within our School of Entrepreneurship – including finance, marketing and project management. 

You will:

• Develop a sustainable approach to management in the globally expanding festival industry. 
• Study on one of the first courses in the world accredited by A Greener Festival.
• Organise live events and engage with industry experts. 
• Be industry-ready with a full degree in just two years. 
• Benefit from the expertise and knowledge of specialist staff with music, events, hospitality, technical and entrepreneurial backgrounds. 
• Undertake multiple micro-placements, at the Eden Sessions and other locations.
• Be part of a course in the hospitality, event management and tourism sector where
  Falmouth holds a top ten ranking in the Guardian University Guide 2021.

As an independent performer, songwriter and self-producer, you’ll learn how to promote and release your own work, creating innovative portfolios based on experimentation, musicianship and a confident understanding of the industry. You'll study the audio-visual elements of pop and develop ways of critically conceiving and creating 'real' and 'virtual' presences. As someone invested in how pop makes meaning, you'll define a practice that's stylistically sophisticated and future facing.

You will:

• Develop songwriting techniques and performance and production skills.
• Establish innovative approaches to music making, the music business and technology.
• Perform and record in our high-spec AMATA studios.
• Forge industry links with studios, record labels, promotion companies and venues.
• Benefit from visiting lecturers like Bellatrix, Darcus Beese (Island Records), David Toop, Ed O'Brien (Radiohead), Mary Hampton, Jo Hamilton, Martha Tilston, Laura Snapes, Glen Roberts and Jerry Dammers (The Specials)

Taught by a dedicated team of artists, you’ll expand your understanding of contemporary art and explore the full spectrum of practice, from painting, drawing, sculpture, textiles, casting and printmaking, right though to new media, performance and 3D printing.

You will:

• Work in a Fine Art studio space from day one
• Collaborate with industry partners like Newlyn Art Gallery and the Tate St Ives
• Evolve your practice through opportunities such as field recordings, voice laboratories, self-publishing projects, specialist workshops, guest lectures and performances
• Access excellent studios, as well as 3D printmaking and time-based media workshops
• Have the opportunity to study abroad and to exhibit your work in major cities around the world 

• Gain skills in fashion styling and creative direction from commercial to high-end conceptual fashion applications.
• Develop a knowledge and understanding of the entire fashion styling process, including a history of fashion and exploring the way that different cultural themes and issues are materialised in clothing and trends.
• Learn how to become a confident leader – managing teams and the expectations of senior crew and talent. 
• Learn self-management skills, such as budget control, scheduling and personal financial management as a freelance practitioner.
• Have access to facilities, such as industrial sewing machines and specialist construction equipment, our dye lab and our dress and textile archive, containing costume pieces from contemporary history.