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Master of Arts in Promotional Media - Public Relations, Advertising and Marketing

Master of Arts in Promotional Media - Public Relations, Advertising and Marketing

at Goldsmiths, University of London United Kingdom

Overview

The MA Promotional Media explores the impact of digital platformisation and automation on promotional professions, skills and techniques

You will explore the convergence between public relations, advertising, and marketing roles, as well as hybridised fields such as digital marketing, social media management and UX/UI design. This MA isn’t about studying ads or press coverage, but about becoming a professional who can cross-examine and critique the power dynamics between promotional professions, their client-organisations and today’s platformised media landscape.

At its core, this masters looks at how you can better serve society by improving communications across the promotional disciplines, and how public relations (PR), advertising, and marketing professionals can best develop within a challenging digital world. You’ll learn how to reflect on contemporary intellectual theories – including digital media studies, sociology, feminist theory and algorithmic culture – and apply them to workplace realities so you plan the next decade of your career.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

Goldsmiths, University of London

Location

Master of Arts in Promotional Media - Public Relations, Advertising and Marketing Assistant Fee

$18290

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Master of Arts in Promotional Media - Public Relations, Advertising and Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's Degree.
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Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

12

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

6.0

Minimum Listening

6.0

Minimum Reading

6.5

Minimum Writing

6.0

Minimum Speaking

92.0

Minimum Overall Score

62.0

Minimum Overall Score

Other Courses by Goldsmiths, University of London,United Kingdom

The MA Multilingualism, Linguistics and Education is an applied linguistics programme with an emphasis on both linguistic and cultural diversity, which provides a solid understanding of key theoretical and practical issues in multilingual and intercultural educational settings.

Why study MA Multilingualism, Linguistics and Education at Goldsmiths?

  • You learn how the English language and other languages are structured and used in a range of cultural settings, and how to support the literacy and learning development of students from multilingual backgrounds. The course offers critical engagement with theory, policy and practice, and students benefit from intellectual debates in the disciplines of both education and linguistics.
  • Whether you’re a manager, teacher, researcher, or in another profession related to language and education, this degree will help you develop and add value to your professional life.
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  • You'll be eligible to apply for one of three international exchange places at our partner institution, the Federal University of Bahia (Salvador, Brazil). This will not require paying additional tuition fees, and – if successful – you will receive a grant for living expenses while in Salvador, provided by Erasmus+ and the UK National Agency.

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Duration

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Tuition

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Why study BA Anthropology at Goldsmiths?

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Architecture and Construction

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Why study MA Research Architecture at Goldsmiths?

  • You’ll combine studio work with theoretical research. Lectures, seminars and workshops will equip you with a grounding in critical spatial practices and related areas of inquiry.
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  • You’ll take part in an annual field trip during the winter break to a site of special interest to Research Architecture, for example, Athens, The Hague, Berlin or Istanbul.
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  • There are several workshops on the programme as part of the Forensic Architecture or Research Architecture Studio Module. These day-long participatory events are led by invited guest speakers with specific expertise in the field.
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12 month

Duration

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Tuition

Why study MA Children’s Literature: Children’s Book Illustration?

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Why study MA Anthropology, Ecology and Global Justice at Goldsmiths?

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12 month

Duration

$ 17460

Tuition

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Why study MA Cultural Studies at Goldsmiths?

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12 month

Duration

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Tuition

This MA is designed for students interested in new ways of exploring and understanding the social world through the use of visual, sensory, and other experimental approaches. You’ll study sociological issues alongside innovative methods and gain the tools needed to examine, represent and intervene in the social world.

Why study MA Sociology (Visual Sociology) at Goldsmiths?

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  • As well as presenting your ideas through writing, you’ll have the opportunity to produce different outputs, including film/video, photography, sound and multimedia pieces. You’ll also have the opportunity to organise and curate some of this work in an exhibition.

12 month

Duration

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Tuition

This programme will equip you for working life in the arts and cultural industries, with a specific focus on working in and managing the arts.

Why study BA Arts Management at Goldsmiths?

  • Culture and the arts are vital to the global economy. You'll develop a powerful combination of theoretical insights and professional practice skills to help you navigate these important and expanding sectors.
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If this degree were a film we’d be watching the beginning and the end. We think, like Walter Benjamin, that it’s in these moments – in their inception and their obsolescence  – that you see the utopian possibilities of a form or social movement.

Are we in the midst of a beginning? What can we learn now from visual culture’s past? What’s happening to our bodies when we play a video game? What are the gestures involved in everyday life? How do our bodies relate to technology?

These are the kinds of topics we analyse on this MA. We want to go beyond the borders of a traditional film studies degree so we go back to the beginning of film history to explore what it meant to fashion yourself in an image, or for a society to see itself in an image. Then we explore how images gain meaning now, and where they’re going next.

12 month

Duration

$ 18290

Tuition

This degree brings together the rich work within critical and cultural theory, continental philosophy, cultural studies, and contemporary feminist and postcolonial scholarship.

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12 month

Duration

$ 18290

Tuition

View All Courses by Goldsmiths, University of London, United Kingdom

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