Master of Arts in Promotional Media - Public Relations, Advertising and Marketing

at Goldsmiths, University of London United Kingdom

Working from a materially diverse basis, this programme engages with a range of empirical, aesthetic, conceptual and material issues that traverse and exceed both 'art' and ‘politics’ to speak with our current contemporaneity.

Why study MA Art and Politics at Goldsmiths?

• Explore practices and issues related to our current contemporaneity in terms of public space, democracy, equality, participation, states of exception, collectivity, performance and justice.
• Examine a range of material practices and strategies which, in the encounter between art and politics, play out in numerous forms and very different kinds of social spaces.
• Develop frameworks and spaces that are mixed and mobile, and which can operate in trans-disciplinary settings. You'll join students from a range of backgrounds and disciplines, meaning that the political character of both theory and material practice take on renewed vigour and urgency.
• Investigate the potential of art, material practice and trans-disciplinarity in times of political and cultural crisis. You will have the opportunity to interrogate the relationship between material practices and theoretical work, to work within constraints but also within the interstices of artistic, cultural, social and political practices.
• Choose from a range of option modules that encourage you to work across areas of particular interest to you including practice-based Individual and Group project work, the politics of space, gender politics and human rights.

Understanding the relationship between brain, cognition and behaviour is one of the biggest challenges the scientific community is currently working on. Computational cognitive neuroscience is a young and exciting discipline that tackles these long-standing research questions by integrating computer modelling with experimental research.

This Masters programme will foster a new generation of scientists who will be trained in both neuro-computational modelling as well as cognitive neuroscience. Its core topics include:

• Creating computational/mathematical models of neurons, circuits and cognitive functions
• The fundamentals of cognitive neuroscience (brain mechanisms and structures underlying cognition and behaviour)
• Advanced data analysis and neuroimaging techniques

The programme is suitable for students from a variety of disciplines including – but not limited to – psychology, computing, neuroscience, engineering, biology, maths and physics. Students with no prior programming experience are welcome.

Graduates of this Masters will acquire a unique set of complementary skills that will make them extremely competitive in securing research or analyst positions in both academia and industry.

The MA Promotional Media explores the impact of digital platformisation and automation on promotional professions, skills and techniques

You will explore the convergence between public relations, advertising, and marketing roles, as well as hybridised fields such as digital marketing, social media management and UX/UI design. This MA isn’t about studying ads or press coverage, but about becoming a professional who can cross-examine and critique the power dynamics between promotional professions, their client-organisations and today’s platformised media landscape.

At its core, this masters looks at how you can better serve society by improving communications across the promotional disciplines, and how public relations (PR), advertising, and marketing professionals can best develop within a challenging digital world. You’ll learn how to reflect on contemporary intellectual theories – including digital media studies, sociology, feminist theory and algorithmic culture – and apply them to workplace realities so you plan the next decade of your career.

Bringing together media practice and communications theory, this degree covers a broad spectrum of critical perspectives on the media, and will introduce you to a range of contemporary media practices.

Why study BA Media and Communications at Goldsmiths?

• You will study in one of the UK's and the world's top media and communications departments.
• You'll be taught by leading names in media, communications and cultural studies.
• We concentrate on high quality lectures and small group work, and all our teaching takes place on one purpose-built site.
• On practice modules you'll be taught by industry professionals engaged in TV, film, journalism, radio, photography, scriptwriting, short fiction, illustration, interactive media and animation.
• You'll have access to industry-standard practice facilities, including TV/film, radio and photography studios, digital video and audio editing suites, and animation software and hardware.
• Our close links to the media industry bring you into regular contact with media professionals. You will have the opportunity to apply for an internship in the media as part of the course.
• We regularly host debates and talks by international figures in media and cultural research and the media industry; recent guests have included Danny Boyle, Gurinder Chadha and Noel Clark.
• You'll be taught alongside students from all over the world and with diverse cultural experiences that enrich the department and the learning experience.
• You'll develop skills that you can use throughout your career whether in the media industries or elsewhere. Our recent graduates are now working as television producers, news readers, editors, journalists... Others have gone into a whole range of careers such as research, teaching and law.
• We're ranked third in the UK for the quality and impact of our research (Research Excellence Framework), which means that by studying in the department you'll be working alongside academics who are leaders in their fields.

Why study MA Race, Media and Social Justice at Goldsmiths?

• Goldsmiths is a centre of pioneering critical race scholarship and you will be taught by leading figures in the field.
• You’ll examine a range of different theoretical and philosophical approaches to race and ethnicity, including postcolonial and critical race theories, poststructuralist approaches, and theories of intersectionality.
• The degree is underpinned by a focus on the cultural industries and you’ll learn to apply these theories to understand why representations of race and ethnicity take the shape that they do in news, film and social media.
• You’ll expand your practical and academic knowledge of diversity in the media and other sectors through a series of industry talks from Black, Asian and minority ethnic (BAME) practitioners working in the industry.
• This MA is taught across two departments – Media, Communications and Cultural Studies and Sociology – that are recognised as world-leading in their respective disciplines.
• As a postgraduate student you will join a thriving intellectual community at Goldsmiths, while learning the skills that you will be able to apply to a range of careers, from media, to policy, to charity/NGOs and other forms of social enterprise.

This programme looks at language from a sociocultural perspective. It's designed for anyone with an interest in the relationship between language, culture and society but also provides a solid understanding of English language and linguistics.

Why study MA Sociocultural Linguistics at Goldsmiths?

• This degree focuses on (socio)linguistics and discourse analysis and enhances your analytic and linguistic skills by introducing different approaches to the analysis of written and spoken language from a range of everyday and institutional contexts.
• You'll cover topics such as language and ideology, linguistic performances of identity (particularly language and gender, sexuality, ethnicity and social class), language and the media, talk at work, English in a multilingual world, intercultural communication, English as a Lingua Franca, multilingualism and code-switching, and attitudes to different varieties of English.
• You'll be encouraged to engage with these topics by drawing on your own social, cultural and occupational backgrounds in class discussions and in your written work. The opportunity to explore new interests in written work, including the dissertation (dissertation), has allowed many of our students to forge new career trajectories, e.g. in internationalisation, diversity and inclusion, marketing, advertising, journalism, work for NGOs and many different educational contexts, including language teaching.  
• You will be encouraged to engage in hands-on analysis of spoken and written language, after receiving training in how to collect, transcribe and analyse different types of language data, in interviews, natural conversational context, and a various written texts and corpora.
• You will learn how authentic spoken English is used as a resource by speakers to achieve their goals, signal intimacy or dislike, gossip or report, persuade or interview others, position themselves and their identities in different ways. You will learn how written English and other semiotic practices are used to report and to distort, create ingroups and outgroups, reflect and perpetuate ideologies in a variety of print and social media.

This degree aims to equip you with creative, interpretive, critical and analytical skills, so that you can participate in and contribute to the expanding field of contemporary art.

Why study BA Fine Art at Goldsmiths?

• You'll make and study contemporary art in a dynamic, critical and interdisciplinary environment
• We'll equip you with the skills that will help you develop independent thought and confidence in your practice, as well as transferable skills suitable for employment in the creative industries
• You'll have your own studio space from day one, and will have access to excellent facilities including specialist art practice areas
• All staff on the programme are practising artists, curators and writers, here to respond to the work that you make and to help you understand how it contributes to, and challenges, the critical debates that exist in the study area and beyond
• Since 1990, former Goldsmiths students have been nominated for the Turner Prize more than 30 times, and have won the prize on 8 occasions.

The programme will introduce you to a range of psychological theories, methods and processes within the context of the legal, criminal and civil justice systems.

Based at a research-led London university with strong links to forensic services, you’ll be taught by world-class researchers, and experienced practitioners from the NHS, and the prison and probation service.

Led by chartered forensic clinical psychologist Dr Caoimhe McAnena, the MSc also includes contributions from world-class researchers and practitioners who will teach on the programme and supervise research projects.

We have been awarded full British Psychological Society (BPS) accreditation, which will give you the opportunity to gain Graduate and/or Chartered Membership of the Society.

The MSc Cognitive Behavioural Therapy (CBT) aims to provide students with a structured training where students can systematically acquire the knowledge and skills needed to practice as a Cognitive Behavioural Therapist.

On the course, students will be able to progressively build their confidence and competence to take them from a novice to skilled practitioner equipped to work towards accreditation with the BABCP and BACP dependant on their individual experience.

Uniquely on this course, students will be strongly encouraged to evaluate Cognitive Behavioural theory and practice, which will include an emphasis on understanding the relationship of CBT to other psychotherapeutic modalities and on the tailoring of interventions to individual needs. As such this training in CBT is presented within a broader framework of critical and positive psychology.

The course also aims to develop students' understanding of the impact of contextual and structural factors, particularly in terms of the impact of inherent power differentials, upon the formation and resolution of individual psychological difficulties. This also includes the influence of contextual factors upon the practice of CBT itself and the examination of the way in which CBT can contribute to the prevention and amelioration of the negative impact of these. As such particular focus is given to developing a flexible and creative approach to the practice of CBT to effectively respond to individual, social and cultural diversity. In addition the course seeks to broaden the focus of understanding away from only addressing psychopathology to a broader view of the practice of CBT that includes the optimisation of individual well-being.

The MA Visual Anthropology offers a unique combination of anthropological theory and visual practice. It provides you with a strong foundation for producing visual work informed by anthropology.

Why study MA Visual Anthropology at Goldsmiths?

• You’ll approach visual anthropology through the study of the politics and aesthetics of representation, documentary and ethnographic film, and anthropological perspectives on art.
• As a practice-oriented MA, there is a clear emphasis on applying anthropological knowledge to the actual making of visual artefacts, and not just their analysis.
• The MA is open to people with a range of backgrounds in anthropology and related fields, so you’ll join a diverse group of students with varying perspectives.
• As a graduate, you’ll be well-placed to pursue a career in visual anthropology (be it research- or practice-oriented) as well as to bring an anthropological sensibility to the visual to other disciplines.
• You’ll have hands-on training in the use of digital camcorders, sound recording equipment and video editing, preparing you for your final visual project – a 20-minute film – as well as giving you practical vocational skills for after you graduate.