Master of Science in Marketing and Technology

at Goldsmiths, University of London United Kingdom

The MA Visual Anthropology offers a unique combination of anthropological theory and visual practice. It provides you with a strong foundation for producing visual work informed by anthropology.

Why study MA Visual Anthropology at Goldsmiths?

• You’ll approach visual anthropology through the study of the politics and aesthetics of representation, documentary and ethnographic film, and anthropological perspectives on art.
• As a practice-oriented MA, there is a clear emphasis on applying anthropological knowledge to the actual making of visual artefacts, and not just their analysis.
• The MA is open to people with a range of backgrounds in anthropology and related fields, so you’ll join a diverse group of students with varying perspectives.
• As a graduate, you’ll be well-placed to pursue a career in visual anthropology (be it research- or practice-oriented) as well as to bring an anthropological sensibility to the visual to other disciplines.
• You’ll have hands-on training in the use of digital camcorders, sound recording equipment and video editing, preparing you for your final visual project – a 20-minute film – as well as giving you practical vocational skills for after you graduate.

Professionally validated by the National Youth Agency, this programme brings together community development and youth work practice with the research methods and theoretical preoccupations of anthropology.

This MA is the first of its kind in the country, combining academic and professional qualifications. It is aimed at students who wish to pursue a career in youth and community work and who need a professional qualification.

The programme is not about learning how to be a writer; it’s about developing and pushing forward your own writing projects as far and as fast as you can in 12 months. You’ll be developing your own voice, learning how to critique the work of others, and getting to grips with marketing your projects. You’ll also be making industry contacts so you can pitch for employment in an extremely competitive industry.

You’ll cover every aspect of the writing process from getting ideas, maintaining productive writing practices and developing characters and storylines, to presenting your work to an industry standard and pitching your ideas. Writing is a lonely business – that’s why the community of writers that the programme gives you is such a creative advantage.

Why study MA Script Writing at Goldsmiths

• Focus on further developing your own feature film or TV project in a workshop-based environment limited to twelve students, ensuring intensive engagement.
• Study on one of the few MA Scriptwriting programmes accredited by ScreenSkills.
• Gain industry exposure from multiple angles. Attend lectures given by industry professionals, and have your scripts read by professional actors at a Script Showcase, attended by agents and other industry professionals.
• Be supported in finding industry contacts and mentors who can encourage and support your development as a scriptwriter.
• Develop script editing and script development skills.
• Study within Goldsmiths’ Department of Media, Communications and Cultural Studies, and hone your craft in a critical, stimulating, and interdisciplinary creative environment.

Interrogate the status quo with leading academics who don’t just talk and write about politics, but actively campaign to create change in the world

All around us governments are in crisis, protests are on the increase, dissent and mobilisation is widespread and relayed across the world instantaneously on a screen. Communication is at the very heart of the structures, institutions and actors that give meaning to politics in governments, in parties and on the street.

The programme’s core curriculum will address a range of contemporary issues, debates and theory in political communication, including work on:

• Comparative media systems
• Theories of communication and democratisation
• Global media, international governance and transnational communication
• Economic, financial and industrial policy
• Digital media and online politics
• Media sociology and news production
• Political parties, party ideologies and party-member dynamics
• Public relations, political marketing and spin
• Government communication systems and media management
• Media audiences, effects and agenda-setting
• Public opinion and public sphere debates
• Interest groups, social movements and alternative media
• Advocacy, civil society and public affairs
• New technologies and the information society
• Citizenship and public engagement
• The policy process and government decision-making
• Politics and culture
• Social theories of power, culture and communications

Theory is usually applied to a number of case study areas on, for example: conflict and war; elections; social and environmental debates; foreign affairs; the economy, finance and business; crime and disorder. Theory and discussion is always related to current events and debates.

China has been at the forefront of a global economic power shift in the aftermath of the global economic crisis in 2008. This undergraduate degree gives you the chance to study international relations with a year abroad in China at Capital Normal University in Beijing.

Why study BA International Relations and Chinese at Goldsmiths?

• You’ll explore the key concepts, policies, practices and institutions of international relations while developing your Chinese language skills.
• Your time studying in China will give you the chance to gain first-hand experience of the culture, to consolidate your knowledge and language skills, and offer you the chance to discover your own area of interest in China within the larger global context.
• The study of international systems and relations is complemented by studies centred on regions of crucial geopolitical and economic significance today: you’ll focus on China, but will also look at the Middle East, Africa and Latin America.
• You can enhance your knowledge in your personal areas of interest, with option modules in security, development and human rights, foreign policy, and conflict and genocide.
• You’ll have the opportunity to apply your academic knowledge to an optional work placement in the international relations sector. This valuable experience will set you apart as you pursue a career in areas such as government, international institutions, policy thinktanks, development agencies and NGOs.
• After graduating you’ll be given the option to study for another year at Beijing Capital Normal University and gain a BA in Chinese Studies. This option to gain an additional BA degree is a unique opportunity and the only programme of its type to be approved by the Ministry of Education in China, which will help to open doors for further employment opportunities.

This distinctive degree supports your individual concerns and development and enables you to navigate your way through theory and practice, various fine art media, and thematic strands within the study of art history and visual cultures.

Why study BA Fine Art and History of Art at Goldsmiths?

• You’ll gain the expertise that will help you develop independent thought and confidence in your practice, as well as transferable skills suitable for employment in the creative industries.
• Studying both the theory and practice of fine art means you’ll be able to take a critical approach to your work and think about it in the wider context of art history.
• We're renowned for our strengths in the creative and visual arts, as well as humanities subjects, so you'll be able to benefit from this wide-ranging expertise.
• We're ranked 15th in the world for art and design (QS World University Rankings by Subject 2021).
• Staff on the programme are practising artists, curators, academics and writers, here to help you develop your practice, focus your research and respond to the work that you make.
• Our teaching takes advantage of the many galleries, art spaces, museums, cultural facilities and specialist libraries in London and on campus you'll have access to a studio space and excellent facilities including specialist art practice areas, as well as the newly opened Goldsmiths Centre of Contemporary Art.
• Invited artists, curators, gallerists, administrators and funders will provide you with specialist advice and further information to complement your studies and prepare you for professional life after graduation.

This MA will enhance your narrative skills as an editor of fiction for film and television. This Masters is a pathway of MA Filmmaking, so that in addition to your specialised training you will collaborate with students across all specialisms on a variety of film projects.

Experienced tutors and guests provide expert guidance designed to enhance the flow of your individual research, experimentation and artistic achievement. You will complete your degree by working in your specialist role on a major production in the final term.

What we offer

• The programme is housed in a new purpose-built media facility equipped with state-of-the art teaching spaces including a film studio equipped with Arri lighting and Green Screen facilities. Edit suites are equipped with Avid Media Composer and tuition is offered, giving the opportunity to gain Avid Certified User accreditation (Media Composer 101 and 110). Edit suites, screening rooms and sound studios are linked via Avid’s industry standard ISIS storage area network.
• You will work to professional standards using high-end digital formats. You will also learn sophisticated postproduction workflow techniques, gaining a wealth of experience in off-line editing and an understanding of how this fits in with on-line editing, visual effects and picture grading.
• In addition to your specialist area, you can attend classes in related disciplines. This framework is designed to stimulate collaborative practice by providing you with a breadth of filmmaking knowledge combined with a high level of expertise in your chosen filmmaking discipline.

The MA Filmmaking (Directing Fiction) is the premier place to develop your skills as a director, working on a range of projects from personal ‘essay’ films to large-scale shoots with professional actors and feature crew.

This Masters, a pathway of the MA Filmmaking, will enable you to gain a full understanding of how to collaborate on all stages of filmmaking, from scripting and pre-production through shoot, post-production and marketing/exhibition of your work. It will build your skills and confidence in expressing your unique vision and conveying it to your team.

What we offer

• The programme is housed in a new purpose-built media facility equipped with state-of-the art teaching spaces including film and photography studios equipped with Arri lighting and Greenscreen, Avid Media Composer, Final Cut Pro and Adobe Premiere Film Editing, Animation, Digital Special Effects, Pro Tools Audio Postproduction and Foley suites.
• We have extensive production facilities and informal rehearsal and meeting spaces where you can discuss and collaborate with scriptwriters, actors, producers and your shoot team.
• We also have established relations with casting directors, agents, production designers and other professionals who will both advise you and provide their skills to enhance your productions.
• You work on at least one film per term in your specialist role, culminating in a major production towards the end of the degree. In addition to your specialist area, you attend classes in related disciplines such as Film Directing and Editing and collaborate with students across specialisations on film projects. This framework is designed to stimulate collaborative practice by providing you with a breadth of filmmaking knowledge combined with a high level of expertise in your chosen filmmaking discipline.

The MA Filmmaking (Producing) will provide you with a thorough training in all aspects of producing – from the conception of an initial idea through to development, financing, production and release.

This Masters, a pathway of the MA Filmmaking, provides excellent training for a successful career as a producer. As part of the programme you'll have the opportunity to specialise in either development, where you will work with writers and directors to develop new ideas, or line producing, where you will focus more on how to run a production and a crew, and how to also take a production manager or assistant director role.

What we offer

• The programme is housed in a new purpose-built media facility equipped with state-of-the art teaching spaces including film and photography studios equipped with Arri lighting and Greenscreen, Avid Media Composer, Final Cut Pro and Adobe Premiere Film Editing, Animation, Digital Special Effects, Pro Tools Audio Postproduction and Foley suites.
• Our studio spaces, and extensive production facilities and informal rehearsal and meeting spaces create an environment where you can discuss and collaborate with scriptwriters, actors, directors, other producers and your shoot team. We also have established relations with casting directors, agents, production designers and other professionals who will both advise you and provide their skills to enhance your productions.
• You work on at least one film per term in your specialist role, culminating in a major production towards the end of the degree. In addition to your specialist area, you attend classes in related disciplines such as Film Directing and Editing and collaborate with students across specialisations on film projects. This framework is designed to stimulate collaborative practice by providing you with a breadth of filmmaking knowledge combined with a high level of expertise in your chosen filmmaking discipline.

Photography is a key medium of the 21st century. We record every aspect of our lives with smartphone cameras, consume knowledge through image flows, are exposed to constant surveillance via security cameras while feeding computer databases with our social media images.

Photography itself is undergoing a radical transformation in its encounter with CGI (computer generated images) and AI (artificial intelligence). This MA programme gives practitioners and theorists the opportunity to research and develop the new boundaries of image-making made possible by technological change within the context of post-industrial culture.

The programme joins theory and practice, equipping you to develop and achieve highly in the new image media culture. The practice uses both digital and analogue technology, still and durational photography, as well as the study and production of interactivity.

It also allows for specialisation in photography and/or electronic arts – which, in addition to still photography, can include interactive, durational, and internet work – but encompasses a broader interpretation of practice.

You'll look at the meaning, production, and distribution of images in their present and historical contexts, and at the relationship between theory and practice in image production and management.