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Master of Science in Marketing and Technology

Master of Science in Marketing and Technology

at Goldsmiths, University of London United Kingdom

Overview

The MSc Marketing & Technology aims to transform students into uniquely-trained individuals possessing the knowledge and skills required to be successful marketers in dynamic and technology-driven industries.

Companies such as Netflix, Airbnb, and Tesla have one thing in common: they break with the norms of existing markets and employ unconventional, technology-driven marketing approaches. Traditional marketing education all too often neglects the marketing abilities that these companies possess.

The MSc Marketing & Technology departs from the rather passive marketing logic that assumes markets and marketing channels are fixed features of reality. Instead, it shows how managers can proactively shape and create new markets and marketing landscapes.

The goal of this programme is to transform students into uniquely-trained individuals who understand how to leverage emerging technologies, such as 3D printing, Virtual Reality, and the Internet of Things, to design unique customer experiences, disrupt existing markets, and create entirely new ones.

The programme will direct students’ attention to significant and emerging technological trends, and show how they can address important social and environmental problems.

It seeks to enable students to discover new market opportunities that will have a positive impact on the economy, society, and the environment. Students will be equipped with the skills required to effectively navigate today’s technology-dominated marketing environments, and they will learn how to be successful marketers in the digital marketing era.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

Goldsmiths, University of London

Location

Master of Science in Marketing and Technology Assistant Fee

$21160

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Master of Science in Marketing and Technology Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's Degree.
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Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

12

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

5.5

Minimum Listening

5.5

Minimum Reading

6.5

Minimum Writing

5.5

Minimum Speaking

92.0

Minimum Overall Score

62.0

Minimum Overall Score

Other Courses by Goldsmiths, University of London,United Kingdom

The programme is not about learning how to be a writer; it’s about developing and pushing forward your own writing projects as far and as fast as you can in 12 months. You’ll be developing your own voice, learning how to critique the work of others, and getting to grips with marketing your projects. You’ll also be making industry contacts so you can pitch for employment in an extremely competitive industry.

You’ll cover every aspect of the writing process from getting ideas, maintaining productive writing practices and developing characters and storylines, to presenting your work to an industry standard and pitching your ideas. Writing is a lonely business – that’s why the community of writers that the programme gives you is such a creative advantage.

Why study MA Script Writing at Goldsmiths

  • Focus on further developing your own feature film or TV project in a workshop-based environment limited to twelve students, ensuring intensive engagement.
  • Study on one of the few MA Scriptwriting programmes accredited by ScreenSkills.
  • Gain industry exposure from multiple angles. Attend lectures given by industry professionals, and have your scripts read by professional actors at a Script Showcase, attended by agents and other industry professionals.
  • Be supported in finding industry contacts and mentors who can encourage and support your development as a scriptwriter.
  • Develop script editing and script development skills.
  • Study within Goldsmiths’ Department of Media, Communications and Cultural Studies, and hone your craft in a critical, stimulating, and interdisciplinary creative environment.

12 month

Duration

$ 20250

Tuition

History is a relevant, dynamic, fascinating, and important field of study which, at Goldsmiths, is approached in creative, innovative, and exciting ways.

History - the study, analysis and understanding of the past - is as important today as it has ever been and it continues to make vital contributions to how we comprehend and interact with the world around us.

Understanding past societies fosters emotional intelligence and allows us to appreciate the diversity and adaptability of human life. Understanding our pasts can help us to shape our futures and, crucially, help us shape those futures intelligently, insightfully, fairly, and with compassion. History is here and now as well as being there and then.

Students studying History at Goldsmiths have a great deal of choice over what to study, beginning with options in Year One. Our geographic scope covers Europe (including significant British expertise), the Americas, Asia and Africa. Chronologically, we have a strong focus on early modern and modern history, while also covering earlier periods.

Why study BA History at Goldsmiths?

  • We are exciting and challenging: our innovative interdisciplinary approaches to the subject encourage our students to approach and explore the past thematically rather than chronologically and we venture into issues, areas and topics that are often overlooked.
  • We are global: our international body of staff research and deliver modules covering a wide geographical range including Asia, Africa, the Americas, the British Isles, Eastern and Western Europe, and the Middle East.
  • We excel in what we do: our academic staff are nationally and internationally recognised award-winning experts in their fields, they are at the forefront of research excellence and research-led teaching.
  • We put you first: our students are always our top priority and our staff are excellent educators who foster independent and progressive thinking in challenging but supportive environments.
  • We broaden minds: history stimulates critical and analytical thinking and, at Goldsmiths, we also encourage creative and imaginative thinking that takes our students beyond the traditional boundaries of the subject.
  • We think about your future: alongside intellectual and personal development we equip our students with the skills and experience they need to progress into a rewarding career. This might be through our History in Practice work-placement module or through other career-orientated opportunities and forms of assessment.

36 month

Duration

$ 17560

Tuition

Economists study how markets function. Marketing is about how to operate in markets. The Goldsmiths BA Economics with Marketing will help you develop crucial skills in both disciplines.

Why study BA Economics with Marketing at Goldsmiths?

  • This unique course combines a rigorous training in economic theory and applications with cutting-edge insights and techniques from marketing practice.
  • Our economics teaching is pluralist and interdisciplinary, so you'll be able to understand which tools are useful when tackling different problems in the real world. Our marketing teaching uses perspectives from psychology, sociology and management to keep you at the frontier of marketing practice.
  • This degree will give you great flexibility in today’s competitive labour market: you can work in traditional economics jobs and in a range of management and marketing jobs that are looking for this unique set of skills. For example, you will be uniquely positioned for marketing jobs with a quantitative angle.
  • To prepare for your future career, you'll have the opportunity to apply for a limited number of competitive placements. Placements take place at the end of your second year; they count as a 15-credit option towards your degree. Placements enhance your CV, bring theory and practical experience together, and help you develop industry contacts.
  • Through the Erasmus programme, you can spend half of your third year at a university in Europe. You'll attend modules, experience a different culture and academic environment, and you'll have the option of learning or improving a foreign language.

36 month

Duration

$ 17560

Tuition

On this International Relations degree, you will engage with a variety of approaches essential to understanding contemporary world politics. You will learn the foundations of classic International Relations, and will also be challenged with a wealth of critical and unorthodox approaches.

You will learn to move beyond the standard canon of textbook theories, and to study International Relations using an interdisciplinary approach, paying particular attention to the complex relationship between power, culture, and identity.

Instead of replicating state-centred and Eurocentric caricatures of international politics, the programme also offers a broad view of 'the international', which explores alternative ways of experiencing the world. This will help you develop your own critical analysis of crucial questions of power, conflict, and justice.

12 month

Duration

$ 18290

Tuition

This programme provides you with a broad understanding of the theories and practices of dance movement therapy necessary for safe and effective clinical work, and enables you to practise as a dance movement therapist.

Your learning will be underpinned by the principles and practices of psychodynamic psychotherapy within the social, political and multicultural context of mental health care and educational settings. Study is informed by contemporary dance practice, Laban Movement Analysis (LMA) and somatic bodywork.

Through theoretical studies, movement observation studies, dance practice workshops, clinical work and experiential learning, you integrate cognitive understanding and practical experience with a developing awareness of self and other.

The nature of the therapeutic relationship is explored in depth through movement and dance and you have the opportunity to put your learning into practice through at least 90 days of supervised placements. This gives you the opportunity to relate your practical experience to your theoretical studies.

12 month

Duration

$ 20250

Tuition

The MA Digital Media is unique in its combination of practical and theoretical approaches to contemporary media and technology.

This established and exciting degree is designed to help you understand digital transformations in media, culture, and society and apply this understanding in practice, in the media and creative industries and in further research. The programme will equip you with skills that can be applied to current and future developments in digital media, social media, computing, and other aspects of technology.

The MA Digital Media educates aspiring media practitioners and academics as well as early and mid-career professionals who seek to reflect on their roles in a structured and stimulating learning environment designed to give all students up-to-the-minute knowledge of digital media and the skills to apply that knowledge to future developments.

This programme offers three pathways:

  • Pathway 1 is a Theory programme where you learn about developments in digital media and technology.  This pathway draws on media theory, critical theory, continental philosophy, science and technology studies, gender studies, critical race studies, the posthumanities, software studies and cultural studies to diagnose our present digital condition.
  • Pathway 2 (Image Making) is a theory and practice programme.  Alongside engaging with digital media theory you will work with one or more of the following – animation, photography, video and other forms of moving image – to create installations, apps and single/multi-screen work that is responsive to a continually changing, and conceptually understood, digital landscape.
  • Pathway 3 (Critical Computing) is a theory and practice programme where you will interrogate technical objects through critically learning a technical subject and by collectively criticising the results and processes involved – for example, by studying the racialisation of algorithms or exploring non-proprietary databases, operating systems, software licensing, programming, networking and open hardware in the shape of physical computing.

12 month

Duration

$ 18290

Tuition

Our MA Culture Industry will allow you to explore the interface between contemporary economics and culture, from the scale of a start-up or artwork, to that of governmental policy, a city, or the global marketplace. It will also provide the approaches in critical and theoretical analysis that will enable you to conduct further academic research in areas ranging from art history, to urban studies and critical theory.

In distinction from postgraduate programmes in the Cultural and Creative Industries, this Master’s programme focuses on the paradoxes and potentials of the relationship between culture and capitalism evoked by the term ‘culture industry’.

Taking full advantage of the UK’s leading role in the creative industries, and London’s status as a world city, this course creates opportunities for you to:

  • Make projects
  • Go on field trips
  • Do placements
  • Carry out academic learning and research
  • Meet diverse creative practitioners and theorists

This will give you first-hand experience of the fast moving creative economy, as well as giving you indispensable skills in understanding that economy from a cultural, philosophical and political standpoint. By combining theoretical and practical approaches to study, the course will not only help you to prepare for a career in the cultural sector, but also to engage with it imaginatively, critically and tactically.

12 month

Duration

$ 16600

Tuition

The MA Social Work is an academic and professional qualification which also provides a gateway to more specialist therapeutic qualifications and research degree programmes. Social work education at Goldsmiths has a long and distinguished record – we have one of the most respected social work units in the UK, and you'll be taught by established social work academics and associate lecturers who have considerable research and/or practice experience in their fields.

You will learn the values, skills, and knowledge needed to practise as a reflective and ethical social worker, and be well equipped for the challenges of contemporary social work practice. You also will be encouraged to make links between anti-oppressive practice, the social work values, the legal framework, theories, methods and skills of intervention, and social work practice throughout the programme. You will cover some of the following areas:

  • Human growth and development
  • Community needs and services
  • Social work methods and skills
  • Assessment in social work
  • Law and organisational contexts of social work
  • Research methods
  • Children and families pathway
  • Adults pathway
  • Mental health and disability

12 month

Duration

$ 20250

Tuition

Why study MA Race, Media and Social Justice at Goldsmiths?

  • Goldsmiths is a centre of pioneering critical race scholarship and you will be taught by leading figures in the field.
  • You’ll examine a range of different theoretical and philosophical approaches to race and ethnicity, including postcolonial and critical race theories, poststructuralist approaches, and theories of intersectionality.
  • The degree is underpinned by a focus on the cultural industries and you’ll learn to apply these theories to understand why representations of race and ethnicity take the shape that they do in news, film and social media.
  • You’ll expand your practical and academic knowledge of diversity in the media and other sectors through a series of industry talks from Black, Asian and minority ethnic (BAME) practitioners working in the industry.
  • This MA is taught across two departments – Media, Communications and Cultural Studies and Sociology – that are recognised as world-leading in their respective disciplines.
  • As a postgraduate student you will join a thriving intellectual community at Goldsmiths, while learning the skills that you will be able to apply to a range of careers, from media, to policy, to charity/NGOs and other forms of social enterprise.

12 month

Duration

$ 18290

Tuition

Why study MA Politics, Development and the Global South?

  • This degree responds to a need for a fresh, innovative approach to the study and pursuit of development, which has grown from major changes in recent decades – for example the emergence of new geopolitical powers on the international stage, growing challenges to neoliberal dogmas, heightened concern with increasing global inequality, and the recognition of the danger of ecological devastation.
  • You’ll study the Global South as a producer of theory, and as a site where novel forms of political struggle are emerging. You’ll gain an understanding of the relationship between discourses of development and specific issues, such as gender, ecology and sexuality.
  • The MA reflects Goldsmiths’ interdisciplinary academic spirit, drawing on expertise in the Centre for Postcolonial Studies, the Department of Politics and International Relations, and other departments from across the university.
  • You’ll be able to choose options from a wide range of modules across the Department of Politics and International Relations, Anthropology, Media, Communications and Cultural Studies, and Sociology ­– so you can tailor your degree to your own interests and aspirations, and get the most out of your time at Goldsmiths.
  • You’ll learn from scholars with an international reputation across a diverse range of research and area specialisms including Latin America, India, China, Japan, the Middle East and Africa.
  • Alongside the compulsory modules, you’ll also gain insight into development as a career through a series of industry and activist seminars. You’ll have the opportunity to shape the speakers, format and content of these events to explore different facets of development, such as politics, activism, policy, journalism, charities, consultancy and NGOs.

12 month

Duration

$ 16600

Tuition

View All Courses by Goldsmiths, University of London, United Kingdom

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