Bachelor of Arts (Hons) in Business Management (Innovation and Entrepreneurship) (Top-up)

at Middlesex University London United Kingdom

Digital will continue to change the face of marketing for many years to come. Those who succeed will need knowledge of the consumer and how today digital marketing and analytics is at the heart of marketing today. Aspiring marketers need to understand the digital consumer and how the tools of digital work in practice; as well as the latest frameworks to plan, implement and evaluate digital marketing activity.

49% of employers - according to our partner IAB UK - believe there is a digital skills shortage across the whole marketing industry. With a Masters in Digital Marketing, you'll prepare yourself to meet the needs of organisations across a variety of sectors by developing skills in crucial areas such as e-marketing, consumer psychology, and more.

This course will prepare you for a successful career with a comprehensive take on digital marketing and a strong emphasis on the application of theory to practice, in subject areas such as e-marketing, social media, analytics, consumer psychology and digital advertising. It has been designed for graduates who have studies in fields such as marketing, media, management and social sciences, as well as professionals working in marketing across public, private and voluntary sectors seeking specialist knowledge and career development.

Embedding an understanding of digital marketing strategies, dynamics and platforms, you will take the knowledge and skills developed on the course and apply them to a variety of practice based, real-life learning will complement theory.

Course Highlights

• Covers fundamentally important subjects such as media strategy and consumer research, as well as highly relevant topics in the sector including digital marketing skills and creativity
• Practice based, real-life learning will complement theory
• Optional modules allow for routes of specialisation on the course in a range of fields such as content, public relations and advertising
• Week-long residential* in the UK gives you a fantastic opportunity to gain a practical and applied perspective of marketing

Computer Systems Engineering gives you the specialist skills, knowledge and hands-on experience you need to achieve your career ambitions. In today’s technically advancing world, improvements in electronics, computing and communications has a significant impact on every aspect of our modern lives. With our programme, you will gain the skills necessary to design the computer systems that shape the way we live.

This programme combines Computer Science and Electronic Engineering, by introducing you to the design, implementation and maintenance of software and hardware components of modern computing systems as well as networks of intelligent devices.

The course content reflects the importance of developments in the area of computer systems engineering, by providing a strong foundation in science, technology and application development, principles, and the development of practical skills in key areas needed by the industry.

The programme focuses on

• Theoretical knowledge skills, provided by a solid background into the theories and principles of computing, mathematics, science and engineering
• Building practical skills by applying these theories and principles in solving real-world technical engineering problems that reflect industry-practice
• Engaging students in the process of learning through various practical project-led learning activities that will stimulate their creativity and the development of leadership, project management, decision making, communication, team working, and critical thinking skills

Forensic psychology is continually growing as a field and skilled graduates are in high demand. Our BSc in psychology with criminology is tailored towards the student who has ambitions to work within the criminal justice system.

This degree allows you to combine the study of criminology with modern scientific methods of psychology so you can gain an understanding of criminal behaviours and their effects.

The kind of person interested in this course will be one who wants to investigate and support the psychological elements of legal proceedings in court and criminal investigations.

This course aims to give you a wealth of skills to support you in your future career including analytical, research and communication skills along with a thorough understanding of human behaviour. Graduates from this course have gone on to work with the likes of the Home Office, Met Police, and local authorities.

Develop your understanding of criminal behaviour
During the course, when possible, you’ll learn in our award-winning Hatchcroft Building which includes the state-of-the-art facilities you would expect, including psycho-physiology, observation, and virtual reality laboratories. Even in eventualities where we are unable to be in the laboratory or classroom together, we aim to use virtual tools to help you develop key practical skills.

You’ll build up a range of skills by examining theoretical and scientific approaches to criminology, human behaviour, and psychology. You’ll also gain understanding of the psychological issues associated with criminal behaviour and the treatment of people who have committed criminal offences.

During your degree, you’ll take part in work placements with forensic psychologists, police forces, prisons and hospitals so you can build up a portfolio of professional experience. You can expect to engage in activities like running anger management courses for prisoners, while you also perform clinical research in areas such as eating disorders and autism, among others.

The only degree in the UK that combines advertising, public relations and branding, this course is aimed towards those people who want a high performing, fast-paced career in marketing and digital media.

People are creating, consuming and sharing content in new and innovative ways. If you’re passionate about working in advertising, brand management or publicity campaigns, then our course will set you up with the tools to succeed.

You can find a career in the creative industries, consultancy, public relations, charity and public sectors, as well as across a range of markets and businesses. The course covers core topics such as brand management, campaign planning, public relations, social media marketing and digital advertising, you’ll be equipped with the creative thinking, communication, and strategy skills required for a fast-paced and ever-evolving career.

If you want to learn how businesses work and how to manage people, then this is the degree for you. You’ll learn about the theory and practice of how businesses operate and what their environments are like. You’ll also study a variety of management styles, alongside the law and practices related to managing people.

You’ll be supported by a team of tutors who have industry experience. You will be exposed to key HR practices such as hiring practices, HR law, the ethics of employment and other abilities you'll need during your career.

You’ll undertake a work placement so you can apply your skills to a live work setting. Using our industry connections, we'll help you find a role in the HR team of a top company, in an industry relevant to your interests. You can do this over the course of a year or over two summers. Past students have done placements with the NHS, The Walt Disney Company, and Hays Recruitment.

Develop your business and human resources skills

• Developing the essential skills and knowledge to succeed in business management, you will focus on modules such as strategic management, leadership, and business development.
• You’ll build your key business skills with us, including workshops, role-plays and discussions as you analyse case studies and business management practices.
• We also ensure that you build your specialist knowledge and the ability to deal with stakeholders, business resourcing and process, as well as understanding strategy, production and distribution of products and services.
• Our graduates have gone on to successful careers all over the world. Using the knowledge and skills learned with us they've started jobs in companies across the world, including places like Western Union, Emirates and Santander.

With Journalism and creative writing course you don't have to pick between the two areas of interest. Our course offers the unique experience of combining both subjects, so you can develop your skills as a writer across different styles.

During the course, you'll cover everything you'll need to know about journalism – from shorthand to digital media. You'll also learn about the life of a journalist whether you want to write for a newspaper, magazine, or online platforms.

On the creative writing side, you'll learn how to critically examine different types of writing – our course gives you plenty of opportunities to experiment with language, styles and formats.

This course prepares you to enter the industry as a professional journalist or go on to work in all sorts of creative industries, from creative writing to comedy.

Develop your skills with our course
This course is ideal if you want to improve your skills as a writer and gain a theoretical foundation of best writing practices. You'll study all forms of writing, both fiction and non-fiction, as well as drama and screenwriting. You'll also take an in-depth look at the way journalism and writing industries are developing today.

Learning to communicate effectively, you'll learn essential journalism and creative writing skills such as narrative, character, and developing dialogue and conflict.

BA Creative Writing & Journalism will deliver virtual learning experience in 2020/21 to facilitate optimum learning in the context of the Covid-19 pandemic. The benefit of this approach is that you will develop additional skills that are much-needed in our fast-changing world, including:

• Ability to communicate digitally in professional contexts;
• Ability to present and pitch effectively using video-conferencing software;
• Ability to conduct efficient meetings and collaborate online;
• Skills in digital story and inspiration finding, research and interviewing
• Skills in digital and multi-platform content production and dissemination
• Skills in mobile journalism and sourcing third party content with legal and ethical considerations

You enrol on a four-year course, which includes the one-year foundation course. If you complete this year successfully you progress directly onto one of our three-year degree courses in these subject areas. The number of students who progress to degree study are very high - in fact some of these students have gone on to become some of our most successful graduates.

BA International Politics, Economics and Law

Our course will give you a broad understanding of international political systems, economics and international law while enabling you to carefully consider the ever-evolving international context for maximum relevance.

You’ll learn the different international legal, political, and economic perspectives to enhance your critical and analytical ability, and develop your policy analysis skills. The course offers a active role play base learning, including an interactive UN role play event addressing the delivery of the Sustainable Development Goal. You will have the opportunity for small group teaching with opportunities for students to have maximum engagement with staff.

Supporting physical and mental health is central in all areas of life and employment. This master's degree integrates the promotion of health and wellness with a focus on mental and physical health. You'll gain the knowledge, clinical practitioner and professional skills you need for a career working with clients and patients in health-related settings. You'll also have the opportunity to undertake hands-on learning through a professional placement (the placement option is not available in the 2020/21 academic year due to COVID-19).

This MSc has been developed for psychology graduates (or a related discipline, such as health studies, counselling, mental health, nursing, or public health) and current health and mental healthcare professionals wishing to further their studies, develop their knowledge and skills and enhance their career opportunities.

During the course, you'll be examining health, wellness and illness to understand the relationship between psychological variables and biomedical conditions as well as physical and mental health and wellbeing.

You'll focus on application and intervention and have the opportunity to apply your knowledge and practice professional and clinical skills. These can include communication with clients, ethical and reflective practice, judgment and decision-making, and skills related to formulation and assessment, cognitive-behavioural therapy, and health behaviour change.

We have strong partnerships with many health psychology organisations and trusts which means that you'll be able to undertake an eight-week work placement and gain valuable hands-on work experience.

Course Highlights

• Focus your studies on both physical and mental health and wellbeing
• Develop your skills in intervention, working with clients and developing professional and clinical skills
• Undertake a work placement in a health psychology setting (the placement option is not available in the 2020/21 academic year due to COVID-19)
• Consider and prepare for your future career

In today’s global business environment the success of a business is increasingly determined by the speed and efficiency of its supply chains. To compete in this fast moving global marketplace organisations demand employees that have both a broad understanding of how businesses operate and specialist knowledge of supply chain processes.

Course highlights

• Learn from academics who have research expertise in areas including supply chain forecasting, scheduling theory and operations management, as well as having worked in sectors such as FMCG and software programming
• You will have access to cutting-edge business resources including the Chartered Management Institute's Management Direct Resource Hub
• You can become a student member of the Chartered Management Institute and a full member upon graduation.
• As a student of this course you'll receive a free electronic textbook for every module.

This degree offers a broad scope of study, giving you the opportunity to create your own course as you study all aspects of sports science. Studying a combination of sports and exercise sciences will give you a wide range of knowledge and understanding regarding scientific methods used in sports science.

Ranked as the top university in London for Sports Science (The Complete University Guide 2020), this course is taught by active sports professionals involved in coaching, sport rehabilitation and performance. We have extensive industry links to some of the biggest names in the field including Tottenham Hotspur Academy, Barnet FC, Leyton Orient FC, Health South USA, and Anatomie Sports Injury Clinic.

The course is based in our modern facilities at Barnet Copthall Stadium, home of Saracens Rugby Club, so you’ll have access to research labs, as well as conditioning and fitness suites during the 3 years of the programme, and when available to access if social distancing is in place. The equipment you can use includes the UK’s most advanced 3D motion analysis equipment and a DXA scanning body composition machine, plus many more.

Supporting athletes to perform
During this course you’ll develop the skills needed to support athletes to perform at their peak while reducing the risk of injury. You’ll develop your understanding of biomechanical and physiological theories, as well as your psychological skills.

You’ll integrate professional practice into your studies as you complete 50 hours of placements every year. This is a crucial opportunity to develop your skills and knowledge by working with athletes. The availability of placements is subject to cooperating organisations and we are working closely with our partners to ensure we have as many available as possible even during COVID-19. Due to COVID-19, the total number of placement hours required to pass the module may be altered under the guidance of the Accredited Professional Bodies or the University where applicable.

By graduation, you’ll be armed with the techniques and procedures needed to analyse and interpret human movement, physical fitness and well-being. A sports and exercise degree sets you up for a fulfilling career.