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Bachelor of Arts (Hons) in Advertising and Digital Marketing

Bachelor of Arts (Hons) in Advertising and Digital Marketing

at University of Hertfordshire - De Havilland Campus United Kingdom

Overview

This programme brings together the disciplines of advertising and digital communications, recognising the integrated nature of contemporary marketing communications. It is designed to enable students to acquire the knowledge and skills for a career in advertising and digital marketing either client side or in creative agencies. This programme has a balance of the academic underpinning and the creative and digital skills required for employment. Students will be expected to operate at a strategic campaign planning level, whilst also acquiring practical skills such as copywriting, video editing and basic digital design as well as a knowledge of and practical application of marketing technology

  • New degree launching in 2020/21 embedding the latest in contemporary advertising and digital marketing techniques
  • Strongly focussed on students employability needs, students will acquire transferable skills and attributes sought after by employers
  • Gain digital skills in content creation, as well as for general office settings (eg Excel)
  • Gain practical industry experience of advertising and digital marketing through live projects, industry speakers, events and employability modules
  • Enhance your CV further through an optional year’s study abroad, placement or short internship
  • Strong links with the Chartered Institute of Marketing; the Business School is a CIM Strategic Partner and hosts the regional CIM Club
  • Learning for professional qualifications embedded into the curriculum, with the chance to gain a professional CIM qualification within the first year
  • Dedicated programme tutors to look after the pastoral and academic needs of students
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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

36

Duration

University of Hertfordshire - De Havilland Campus

Location

Bachelor of Arts (Hons) in Advertising and Digital Marketing Assistant Fee

$14000

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Bachelor of Arts (Hons) in Advertising and Digital Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.

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Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

36

Duration

Study Visa

English Test Requirement

6.0

Minimum Overall Score

72.0

Minimum Overall Score

51.0

Minimum Overall Score

Other Courses by University of Hertfordshire - De Havilland Campus,United Kingdom

Environmental Studies & Earth Sciences

Master of Science in Water and Environmental Management

Environmental water management is of increasing importance to all types of organisations in the UK and throughout the world. There is a growing need for qualified and trained environmental water managers.

The MSc Water and Environmental Management course focuses on sound water management and the requirements of sustainable development. You acquire expertise in the choice, design and implementation of a range of environmental management tools and methods including environmental impact assessment, integrated catchment management and environmentally sensitive river management.

Whether you are a graduate looking for a career in environmental water management or a professional who already has experience in this area the course advances your knowledge and skills so that you can develop your career in implementing environmentally sustainable solutions in business and organisations around the world. Studying on the MSc Water and Environmental Management course is the first step to becoming a Chartered Environmentalist.

Five core taught modules are taken and students then choose three optional modules. Students also complete two modules (Research Methods and Research Project) which specifically support them through their independent research project. The project can be based on an environmental management issue that interests you or is relevant to your organisation, and you will be assigned a member of academic staff who will guide you through the research process.

Students will begin their studies, both full-time and part time, with a core module in Sustainability and Environmental Systems.

The structure of the MSc Environmental Management degrees is based on six core modules and a choice of three taught modules from specialists ones. Students will begin their studies, for both full-time and part time students, with a core module in Sustainability and Environmental Systems. To obtain a Masters degree you need to carry out a supervised research project comprising of another taught module, research methods and a 10,000-15,000 word research project. The project can be based on an environmental management issue that interests you or is relevant to your organisation. If you do not want to carry out a research project you may graduate with a Postgraduate Diploma.

This course is accredited by IEMA, a professional body for people working in environment and sustainability. This course entitles students to FREE student membership for the duration of the course and on successful completion you qualify for GradIEMA. Graduate membership is a launch-pad for future leaders within environment and sustainability and offers a range of benefits to support you throughout your career. You can then ‘fast track’ to Practitioner Membership (PIEMA) following successful completion of the work-based assessment of competence.

The course has also been accredited by the Chartered Institution of Water and Environmental Management (CIWEM) which means that whilst students are enrolled on the programme they are eligible for complementary student membership with that institution. Upon graduation, students will be eligible to apply for graduate membership.

This course is available both full and part-time with intakes in September (Semester A) and January (Semester B). Full time study in Semester A takes 1 year. Full time study beginning in Semester B will take 15 months. Part time study options typically take two years but students are given a maximum of five years to complete.

The course is Suitable for

  • This route prepares you for all aspects of environmental management in the water industry world wide
  • Accredited by the Institute of Environmental Management and Assessment (IEMA) and the Chartered Institution of Water and Environmental Management (CIWEM)
  • It is structured around a modular short course structure to enable flexibility whilst working. This allows part-time student to not have to take more than 12 days off a year (if studying over 2/3 years)
  • Networking opportunities per module with lunch and refreshments provided within your fees

15 month

Duration

$ 14750

Tuition

Accounting is a vital and fascinating part of today’s global economy. Studying it here with us at Hertfordshire brings you face to face with current trends, practices and concepts – not just within accountancy itself, but in the wider world of business.

Our BA Accounting degree is a highly practical, relevant course. It gives you the sought-after skills, latest academic theory and real-world experience you need to become a confident, knowledgeable, forward-thinking graduate with exceptional career prospects.

The course explores the role of accountancy in businesses of all sizes and forms, opening your eyes to the diverse range of potential career paths ahead. It’s a multi-disciplinary, globally focused accounting degree, developed with innovative industry-leading companies and respected professional bodies.

At Hertfordshire, you’ll be taught by our team of leading academics, who together have created a supportive, inspiring learning environment. They’re joined by visiting industry specialists who bring with them years of real-world accounting experience and a real enthusiasm for sharing their insights with you.

We have strong links with the UK’s leading professional accounting bodies, including the Association of Chartered Certified Accountants (ACCA), the Chartered Institute of Management Accountants (CIMA), the Institute of Chartered Accountants in England and Wales (ICAEW) and the Chartered Institute of Public Finances and Accounting (CIPFA). 

These close ties mean that when you finish your degree, you’ll have exemptions from some of their highly respected professional accountancy exams, becoming a fully qualified accountant sooner.

During your degree, you’ll also have the opportunity to join the ACCA’s accelerate scheme and the CIMA university scheme, giving you associated membership of those bodies when you graduate. Membership comes with some really valuable benefits, including discounted accountancy exam fees, access to great resources and exciting networking opportunities.

You can also study a language with this course. You can be awarded the degree ‘with language’ in the title if you choose to study a foreign language in all years of study.

While you’re working towards your accounting degree, you’ll also have the opportunity to study abroad or take a work placement. Both experiences will strengthen your skills, build your confidence and make you stand out to potential future employers.

  • Developed in collaboration with ACCA, ICAEW and CIMA, our course gives you exemptions from professional exams, helping you qualify faster.
  • Input from industry leaders and professional bodies adds real-world skills to academic theory, giving you the competitive edge.
  • You’ll be taught by leading academics and innovative industry specialists with years of hands-on experience in commercial accounting.
  • We’ll help you find a valuable work placement, developing sought-after skills either in the UK or overseas.
  • You’ll also have the opportunity to study abroad for part of your course, developing confidence, experience and practical language skills.

36 month

Duration

$ 14000

Tuition

This course focuses on contemporary approaches to fine art and the practice and theories that inform it. You’ll be actively encouraged to explore your ideas through a range of media including painting, drawing, sculpture, printmaking, video, installation, photography and digital media. Supporting you will be a team of internationally practising artists, each bringing their unique research, experiences and interests directly into their teaching. The lively and diverse lecture programme sees visiting artists and art professionals discuss their own practice while encouraging debate and discussion. Throughout the course, we’ll foster your natural abilities and interests in a stimulating environment. Excellently equipped facilities and your own personal studio space allow you to experiment and develop your practice.

Our course has an international and outward-looking approach. From year one, our students are offered a range of external opportunities, including:

  • The option to take a semester-long, funded Erasmus residency in one of our overseas partner institutions in Europe
  • A year-longer Study Abroad residency, in one of our global partner institutions, e.g. North America, Japan, Canada, Australia.
  • The chance to exhibit their work nationally and within the region, in venues such as Courtyard Arts, Hertford, the Truman Brewery, London and the renowned UH Arts Gallery on campus.
  • Participation in collaborative projects with our international schools in places such as Moscow.

Closer to home, students benefit from opportunities to:

  • Undertake a sandwich year placement to gain more extensive experience within the creative sector.
  • Benefit from the programme’s close ties with University of Hertfordshire’s MA in Art Therapy, through access to staff and when relevant, taught modules.

A distinctive feature of the programme is that from the outset students develop a strong and supportive peer group dynamic that frequently results in ambitious collaborative projects, sharing of opportunities, a growing network and a proactive alumnus.

Teaching and technical Support

The program values one-to-one teaching in support of individual development, alongside peer learning within technical skills workshops and group seminars.

Teaching on the program is delivered by tutors who are practicing artists exhibiting internationally and supported by a vibrant program of visiting artists and industry professionals. Within the School, there is a lively and diverse lecture program with contributions from artists, poets, art critics and curators, so our students can link with practicing artists and contemporary artwork.

Taught workshops traverse all areas of contemporary practice, including painting, sculpture, digital imaging, printmaking, moving image, installation, photography, moving image and more. Alongside this, the Critical and Cultural Studies modules provide students with the skills to critically analyse contemporary visual arts and culture, both in written studies and within the context of the studio.

36 month

Duration

$ 14000

Tuition

  • Explore the most advanced studio techniques, technologies and processes at the forefront of current music production.
  • Discover advanced compositional devices and strategy applicable to DAW-based realisation of original material.
  • Unleash your creative potential and cultivate your own individual style to produce original works that stand out from the crowd in their artistic and technical sophistication.

The MA Creative Music Production is aimed at applicants specifically interested in applying studio technologies and production skills to the creation of their own original music (as opposed to “producing” other artists’ music). In addition to equipping students with solid bases in studio technology, processes and practices, the course addresses the purely formal, artistic and aesthetic aspects of music-making, and the specific compositional devices and strategy applicable to DAW-based realisations of original material.

By surveying the defining traits and aesthetic concerns of a number of popular genres centred on electronic composition-production, students develop a sophisticated awareness of current artistic and aesthetic trends, and an enhanced knowledge of the musicology of production. On this course, you will develop a portfolio of original works showcasing your talent as a composer-producer, opening up a wide range of possibilities for your professional career.

12 month

Duration

$ 14750

Tuition

Join the next generation of media professionals, with a powerful, practical course that gives you the skills and agility to thrive in a rapidly changing industry. Explore the nature of language, communication and the media. Write news, features and fiction. Study films, music and celebrity. Design magazines, websites and a fascinating, successful future.

The media world is evolving fast. Digital and social media are developing at breakneck speed and changing the way we talk to, learn from and understand each other. Here at Hertfordshire, our mass comms course focuses on communication and media practice, encouraging you to be entrepreneurial and professional, with a diverse set of sought-after creative skills.

You’ll have a whole range of opportunities, including exploring publishing and PR, examining the ethical and legal aspects of journalism, developing your voice as a writer, studying the context behind films, spending a life-changing year abroad or taking a year-long work placement.

Bridging theory and practice — Students studying this course will gain a theoretical and critically reflective understanding of media whilst gaining practical skills as an author and designer of published material. The majority of our courses are assessed by 100% coursework.

Value added — Every student is allocated a personal tutor to monitor and advise on their overall academic and personal development supplemented with drop-in skills sessions and specialist tutors to refine and polish your writing. Our Media Matters series of Media Industry talks and Creative Writing talks are career focussed, delivered by industry specialist professionals. 

36 month

Duration

$ 14000

Tuition

Study with a top History department and be taught from the cutting edge of historical research. Learn to think and write imaginatively about the past with our colleagues in Creative Writing.

Our BA History and/with Creative Writing gives you the opportunity to study two subjects that will help you to hone the investigative skills of the historian, while developing your writing style.

Through our diverse and inclusive History curriculum you will learn about an array of cultures and identities. What links our work is our focus on people’s history and everyday lives. This is represented strongly in our first year program, which will
give you an insight into the making of the modern world through exploration of faith, magic and medicine, campaigns for freedom and equality, Africa and the world, and America from Hamilton to Trump.

Throughout your degree, the common link between the two disciplines will be your analysis and interpretation of texts. As historians you will learn to analyse historical documents and debates among historians, while in Creative Writing you’ll explore
published texts, breaking them down to examine writing techniques.

The art of writing, honed over the course of your Creative Writing studies, will benefit you in the final year of History if you choose to write a dissertation. This extended piece of work will grow out of a topic that interests you. There is also the option in Creative Writing of workshopping an idea, which, by the time you graduate, will have developed into a solid piece of work that you can continue working on or submit for publication. Maybe one of your history modules will inspire you to write a historical novel!

We give you: 

  • An exceptional History team, conducting world-leading research (REF 2014), and a team of published writers guiding students in Creative Writing,
  • Stimulating, innovative courses - our History students reported almost 94% overall satisfaction with their course (2018 National Student Survey)
  • A flexible program of study, allowing you to concentrate on areas you find especially interesting and the scope to write a History dissertation on a topic about which you are passionate
  • The prospect of graduating with a solid piece of work that could be further developed or submitted for publication
  • CV-building potential through work placements and extra-curricular activities

36 month

Duration

$ 14000

Tuition

  • This BEng Honours degree course in Aerospace Engineering with Pilot Studies places is a particular emphasis on the flying qualities from a pilot's point of view;
  • You will get the opportunity to gain a UK National Private Pilot's Licence whilst doing your degree;
  • The flying is offered locally at an attractively discounted rate.
  • Our BEng Aerospace Systems Engineering with Pilot Studies students have previously completed work placement years at companies including: Rockwell, Eads Astrium, and MBDA
  • Recent Aerospace Engineering graduates have gone on to work at organisations including The Royal Air Force, Martin-Baker Aircraft Company, and Chester Hall Precision Engineering

This unique course gives you the flexibility to pursue an engineering career designing aircraft from a pilot’s perspective, or to take the first step to become a commercial pilot. The compulsory flying element is mainly in the Fourth Year and is provided by a nationally recognised flight centre either in the UK or the US. There are additional fees for this, but with at an attractively discounted rate compared to other flight centres. There are also opportunities to fly in the First and Second Years as an extracurricular activity, including the chance to use various flight simulators.

More about the course

The aerospace industry is increasingly in need of Systems Engineers with the skills to integrate modern communication systems with conventional aerospace systems to enhance aircraft performance.  This variation to our Aerospace Systems Engineering degree can be the first step for those wishing to become professional pilots.  It combines the multidisciplinary nature of the Aerospace Systems Engineering degree with pilot studies to a National Private Pilot’s Licence level and beyond. 

The compulsory flying experience is mainly in the Fourth Year, provided locally by a nationally recognised flight centre either in the UK or the USA. There are additional fees for this, but with an attractively discounted rate compared to other flight centres. There are also opportunities to do some flying in the First and Second Years as an extracurricular activity, including use of various flight simulators.

48 month

Duration

$ 14000

Tuition

With a 30-year record of producing skilled engineers for all branches of the automotive industry, Hertfordshire’s a great choice if you want to work in this cutting-edge sector. How? As with the BEng, this course focuses on vehicle design, taking into account performance, consumer demand, safety and sustainability. It follows the same structure as the BEng, but includes an extra year where you’ll deepen your understanding of the automotive industry. This course is also accredited by the Institution of Mechanical Engineers.

  • You will have use of our Automotive Centre with advanced engine test cells and a vehicle ride simulator for the testing of car suspension systems
  • You will gain a practical education based around several specialist laboratories including an aerodynamics laboratory with five wind tunnels of varying speeds.
  • This MEng degree course in Automotive Engineering will give you the opportunity to design, build and race single-seater race car in the UK Formula Student Competition and can get involved from your first year onwards, if you wish.
  • Our MEng Automotive Engineering students have previously completed work placement years at companies including: 3M UK Plc, Bentley Motors, and Millbrook Proving Ground
  • Recent Automotive Engineering graduates have gone on to work at organisations including: JCB, Nissan, Ford Motor Company, Nissan Technical Centre Europe, Jaguar Land Rover  and McLaren Automotive.
  • Your MEng studies involve an extra year and will provide you with a broader and deeper understanding of the subject.

60 month

Duration

$ 14000

Tuition

Learn the fundamental skills and knowledge of a modern engineer. This course offers a comprehensive introduction to engineering, giving you the flexibility to work in a broad range of industries. Among the general topics, you’ll study engineering mathematics, materials and electrical science, mechanical science, manufacturing technology, computer-aided engineering and thermodynamics. During your MEng year, you’ll deepen your understanding of engineering through a selection of advanced modules. As with the BEng, you’ll get the chance to work on some impressive team projects, including designing a hovercraft, a Formula Student racing car and an unmanned aircraft. This course is the first step towards chartered engineer status.

  • The MEng in Mechanical Engineering is a broad subject and there have been thousands of successful UH graduates of this discipline working in all fields of engineering
  • You can apply your knowledge to typical mechanical projects such as the design of a hovercraft
  • You may join the automotive students and help design, build and race single-seater race car in the UK Formula Student Competition
  • You may join aerospace students on projects involving Unmanned Air Vehicles (UAVs), rocketry and space tourism
  • You will learn how to apply computer-aided engineering and industrial-standard software, recommended by the Automotive Industry Advisory Panel
  • Students from the School of Engineering and Technology have previously completed work placement years at companies including: Rolls Royce plc, BAE Systems, and RP Aero Systems
  • Recent Mechanical Engineering graduates have gone on to work at organisations including: Ocado, Ford and General Electric

More about the Course
Our School of Engineering and Technology is well known for project-orientated learning, and mechanical engineers have the opportunity to take part in exciting team projects such as the UH Hovercraft, the Unmanned Aircraft Systems (ESCO-UAS) competition or the Formula Student competition. For more information see racing.herts.ac.uk

Our students can take the work placement option, spending their Third Year in industry. Some students take the opportunity to study part of their degree abroad through student exchange programmes with other universities in the EU, USA or Canada.

A mechanical engineering degree will provide you with the flexibility to be employed in any industrial company irrespective of their product range. Mechanical engineers are involved in producing innovative designs, using the latest materials and Computer Aided Engineering systems to meet ever-increasing expectations in 21st century living.  With our excellent teaching standards and facilities, the University has a strong track record of providing industry with these highly skilled professionals.

In your first year you will study the fundamental skills and knowledge required by a modern engineer including principles of flight and an introduction to aircraft systems. In particular you will be introduced to computer packages commonly used in the aerospace industry.

In your second year the core themes from year 1 are further developed so that they can be applied to solve engineering problems encountered in industrial and commercial environments. You will learn about the design process, through both group design and detail design work, and will have the opportunity to work on the Class 200 Formula Student car.

In your third year you have the chance to work for an engineering company on placement.

In your fourth year you have the option of covering either manufacturing or the rapidly growing field of micro-electrical-mechanical systems (MEMS). Project work, both in teams on design and individually on a topic of special interest, encourages you to develop valuable practical, interpersonal and communication skills. You also have the opportunity to work on the University's entry to the Formula Student competition.

In your final year you will study at Masters level, deepening your knowledge and understanding of engineering as well as developing your business and management skills. The Team Project is multidisciplinary and involves applying your skills to solve an unusual and challenging problem.

48 month

Duration

$ 14000

Tuition

Health Sciences, Nursing and Emergency Services

Bachelor of Science (Hons) in Pharmaceutical Science

You’re in the right place. Because at Hertfordshire, that’s exactly what you’ll do. We teach pharmaceutical science in small, supportive groups, based in real labs, equipped with outstanding industry technology. Every step of the way you’ll build the skills today’s employers really need. We know, because we asked them. In fact, we designed our entire course in collaboration with the biotech and pharmaceutical industries. 

Our inventive, inspiring teaching team has an outstanding reputation and a strong research ethos, pouring their internationally acclaimed discoveries straight into your learning. So, whether you want to design new drugs, bring brilliant discoveries into the real world or champion patient safety, you’ll be studying as part of a vibrant, supportive scientific community.

In your first couple of years you can take advantage of peer-to-peer mentoring from final-year students, and throughout the course you’ll get the chance to go to eye-opening events and gain career insights from visiting experts and inspiring alumni. Fancy some phenomenal transferrable skills? You’ll get those too – from making presentations and working with others, to brilliantly managing your time.

36 month

Duration

$ 14000

Tuition

View All Courses by University of Hertfordshire - De Havilland Campus, United Kingdom

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