Master of Science in Digital and Social Media Marketing

at University of Plymouth United Kingdom

Do you want to understand how a computer really works? You'll gain technical skills in computational theory, software development on a variety of devices and platforms, database development, computer hardware and networking. In addition to the technical content, you'll acquire an awareness of social, legal and ethical aspects of the IT industry.

This degree has a strong emphasis on practical skills which are extremely useful in the workplace. This provides an opportunity to accelerate your career. An optional, but strongly recommended, placement year is an opportunity to gain industrial experience and enhance your CV. Recent placement providers for our students include: the BBC, the Met Office, Microsoft, the National Physical Laboratory and Nestlé.

Have you Considered

• BSc (Hons) Computing and Software Development
• BSc (Hons) Cyber Security
• BSc (Hons) Games Development Technologies

Key Features

• We have strong connections with industry, including links with Microsoft, IBM, Oracle, Cisco, Intel, Apple, Nvidia and many more. We are a member of Microsoft Imagine (formerly DreamSpark) which enable our students to acquire free software to support their studies.
• Distinguish yourself with a degree that’s accredited by and entitles membership of the BCS, the Chartered Institute for IT (Subject to approval). You may also gain registration as a Chartered IT Professional (CITP) and will partially meet the educational requirements for Chartered Engineering (CEng) registration.
• Be inspired by the creativity that our practical, hands-on course nurtures. Our ‘learning through doing’ ethos means you’ll quickly achieve expertise.
• Learn from dedicated teaching staff, who are engaged in internationally significant research, are actively creating and developing applications, and have a wealth of industry contacts.
• Lay strong foundations for a successful career, using our extensive industry links to secure a one-year work placement – giving you the vital industry experience and connections you’ll need when you graduate.
• Discover the many collaboration opportunities, which mirror the teamwork at the heart of the industry. In the second year, you’ll work in a team of developers on our integrating project, to create a complete system from concept to delivery – honing your professional and communication skills.
• Immerse yourself in our modern and well equipped labs, which run industry standard developer tools such as Microsoft Visual Studio, NetBeans, Android Studio, Apple X-Code (Apple labs only) and much more. The labs are regularly updated and refurbished and they all have free, unlimited and very fast Internet access.
• Benefit from our focused and relevant research, we work closely with our Big Data Group and our Centre for Robotics and Neural Systems, which conducts leading research reputation in Artificial Intelligence (AI), Machine Learning, big data and robotics.  You will be offered practical and theoretical modules ranging from Machine Learning, computational theory and AI through to computer vision and parallel computing. You will have access to current AI and robotics platforms for final year projects on topics such as deep learning, cognitive robotics and big data.
• Ensure you have the business, communication and personal skills employers are looking for, with our teaching programme that reflects the strong entrepreneurial spirit driving the computer industry.

Are you motivated by a desire to understand processes in the world’s oceans that drive phenomena such as ocean circulation, ocean acidification, sea-level rise or coastal erosion? If so, this course prepares you for a career in applied oceanography, coastal zone management or scientific research. You’ll develop the practical skills needed to collect and analyse data from the marine environment alongside an advanced understanding of ocean dynamics and processes contributing to shoreline change.

You will participate in practical activities during field work in Plymouth Sound, and further afield during the residential field week. You’ll benefit from access to a range of high specification oceanographic instrumentation that you will be trained to independently prepare, deploy and recover. You’ll pursue optional subjects that interest you most.

Have you considered

• BSc (Hons) Ocean Exploration and Surveying

Key Features

• In the 2019 National Student Survey, 100 per cent expressed overall satisfaction with the course; 100 per cent of students felt staff on this course were good at explaining things; 100 per cent felt that the staff made the subject interesting and 100 per cent found the course intellectually stimulating.*
• Participate in practical activities during field work in Plymouth Sound, and further afield during the residential field week.
• Benefit from access to a range of high specification oceanographic instrumentation that you will be trained to independently prepare, deploy and recover.
• Pursue optional subjects that interest you most from a range including meteorology, remote sensing, marine conservation, hydrographic surveying, modelling ocean processes and marine pollution.
• Progress into work in oceanographic research and consultancy, coastal zone management and related marine-science industries such as the emerging field of marine renewable energy.
• Develop your range of practical skills with our own fully-equipped fleet of boats, a new £4.65 million Marine Station used as a base for fieldwork afloat and industry-standard oceanographic and surveying equipment.
• Choose to take the industry-recognised professional diving qualification (HSE Professional SCUBA) alongside your degree and an optional scientific diving module to provide training and qualification for diving-based research projects and employment (limited places and additional costs apply).
• Experience an overseas field course that integrates ocean science knowledge and understanding from across the different sub-disciplines to address real-world issues.

This degree is strongly interdisciplinary and practical, providing you with the knowledge and skills to help build and manage solutions to environmental challenges on land and in our oceans. It draws on a wide range of modules from environmental science, geography and marine disciplines. Our teaching team are leaders in their research fields and offer excellent links with environmental consultancies, industry, national and local government.

Key Features

• Access to a wide choice of modules taught by a core of environmental science staff and sustainability champions from across the University.
• Work with scientists, business, educators and engineers to help build a more sustainable future by exploring environmental challenges and proposing management solutions.
• Learn about the latest actions and renewable energy developments in the struggle against climate change.
• Take part in overseas expeditions to Malaysia or Malta to experience challenges and solutions to sustainable development.
• The opportunity to develop your employability via a placement year, leading to the University’s Certificate of Professional Practice, and opportunities to study abroad, through exchange programmes.
• Teaching and learning that focuses on fun interactive, experiential and participatory learning and authentic tasks that mimic professional practice.
• Be a part of a University with an international reputation for sustainability education, recognition as outstanding in the People and Planet Green League and Green Gown Awards.

 Explore the diverse and exciting subject of human geography. Geographers are fascinated by society and environment and examine how places are understood, imagined, used, shared and contested by different peoples. Geographers study the world at a range of scales, from the local to the global, and have a keen appreciation of how places are connected.

Be part of a rich discipline that engages with a vast range of philosophies and methodologies in its quest to understand people’s diverse relationships with the world.

Are you a qualified health and social care professional working in Neurological Rehabilitation? Do you want to develop advanced practitioner skills and knowledge along with a critical thinking ethos? Do you want to challenge your current practice and be innovative in applying your studies to your area of practice? This successful pathway is taught by an enthusiastic research active team who are specialists in neurological rehabilitation, and is endorsed by the Chartered Society of Physiotherapy.

Key Features

• Progress your health professions career and become a leader in this specialist area with a programme formed on evidence-based clinical practice, incorporating practical skill development*.
• Increase your skills in reflection, analysis and critical debate, as well as developing your knowledge base of this cutting-edge subject. The assignments for all modules are designed to help you link theory to practice.  
• Learn from research active teaching staff, with national and international reputations in this specialist area. You’ll be encouraged to join the faculty’s Rehabilitation research group, nested under the Institute of Health and Community, and will work with our experienced staff on your own research project.
• Further your research skills through use of the University’s highly advanced equipment at the Human Movement and Function Laboratory.
• Take the opportunity to choose specialist skills modules such as Injection Therapy for your continuing professional development (CPD).
• Make the most of our blended learning approach, which combines short study blocks and distance learning technologies with face-to-face teaching, enhancing the learning process by allowing time for reflection.
• Take advantage of flexible study – you can complete the programme over one year full time or two to five years part time. Your study will comprise of a mixture of lectures, practicals, seminars and tutorials. The full-time route is suitable for international students, who will be supported to choose optional modules with non-clinical assignments.
• Choose from three award pathways with full and part-time options: Postgraduate Certificate (PgCert), 60 credits; Postgraduate Diploma (PgDip), 120 credits; and Masters (MSc), 180 credits.
• This programme is accredited by the Chartered Society of Physiotherapy.

*As this programme is designed for qualified practitioners there is no requirement of a clinical placement component. Neither the programme nor any of its pathways lead to eligibility to apply for registration with a regulatory body.

Prepare yourself for a management role within the international procurement and supply chain sectors with this flexible qualification. Take advantage of opportunities to study abroad and stand out to employers with a qualification accredited by the accredited by the Chartered Institute of Logistics and Transport and recognised by the Institute of Chartered Shipbrokers and The Nautical Institute. You’ll also benefit from a high profile visiting speakers programme.

Become a driving force behind modern business. Our degree has deep industry ties and years of student feedback, which we use to shape the course and continuously adapt it to reflect current issues. Including an option to specialise in digital and social media marketing. Become a flexible, skilled communicator with a flair for marketing strategy, giving you the head start needed for a flying career in marketing management, advertising, digital marketing or marketing research.

You will distinguish yourself professionally with an accredited degree – this course is accredited by The Chartered Institute of Marketing, The Institute of Data and Marketing and works with The Market Research Society.

Key Features

• Distinguish yourself professionally with an accredited degree - this course is accredited by The Chartered Institute of Marketing, The Institute of Direct and Digital Marketing and works with The Market Research Society. Receive maximum exemptions from the Chartered Institute of Marketing’s Postgraduate Diploma in Marketing.
• Be inspired by our teaching staff, who are widely published in their field and who have wide professional marketing expertise.
• Position yourself highly with future employers. The University's BSc (Hons) Marketing was ranked joint second for employability in the Complete University Guide rankings.
• Gain real world experience and be involved in a number of ‘live’ consultancy projects.
• Kick start your career and take a year in industry as a marketer with a major corporation, a dynamic agency or start your own business.
• 94% of students asked were satisfied overall with the course. 97% of students agreed that staff were good at explaining things and 94% of students felt that staff valued their opinions. Six months after graduating 85% of students were in a professional or managerial job.* (Source: NSS)
• To enhance the employability of our students we work with key professional bodies within marketing such as the IDM/DMA, MRS and CIM by ensuring that the subjects are relevant and up to date, providing opportunities for professional certificates and scope for future professional development. As part of the degree we provide opportunities to attain:
• IDM Certificate in Digital Marketing
• MRS Certificate in Market Research
• CIM Graduate Gateway

This one-year conversion MSc is designed for graduates from a wide range of disciplines and experience. It gives you skills in data analytics, computing and business. Using sophisticated analytics techniques, including social network visualisation and sentiment analysis, and professional software, including R tidyverse, Python, C# and SQL/NoSQL, you gain the skills and knowledge to transform data into commercial value and boost your employability

During your MSc year, you take four core modules, two optional modules depending upon your interests, and complete a masters-level project over
the summer. Student projects can be on data analytics, computing or business and can be a multidisciplinary mix of these areas. Throughout the programme you learn how to master sophisticated analytics techniques and professional software, including R tidyverse, Python, C# and QL/NoSQL databases, to handle and exploit big data, and to work as part of a project team. You also develop practical and professional competence in data science and business analytics, and learn to make strategic decisions in a broad range of business related practical situations. 

Key features

Experience nine months working in critical care and gain a degree at the same time, studying our Intercalated BSc (Hons) in Critical Care. Develop your clinical skills and specialist competencies specific to the care of critically ill, with placements in intensive and high dependency care. Our placement provision is varied and, where possible negotiated to assist you with the additional living costs incurred, such as accommodation and travel.

During your intercalation you will engage in quality improvement and develop your confidence and competence as a leader and member of the healthcare team. The unique mentoring, usually provided by a consultant in intensive care, will support your progression developing relationships and the wider networks, that are so valuable as you complete your medical degree and commence your early years as a doctor.

First choice for Health
Delivered by professional experts, our programmes are tailored to you and your career. Together, we address today's most challenging healthcare issues, through research-informed teaching and active, real-world learning.
#firstchoiceforhealth

Key Features

• Study with the only university to offer an intercalated degree in critical care in the UK
• Explore opportunities to set up placements within your preferred locality which helps with the cost of living and, the development of relationships and networks where you may wish to work when you complete your primary medical degree. 
• Experience a long practice placement working in challenging critical care environment that reflects the continuum of critical care provision. 
• Receive mentoring and supervision from an experienced clinician; for example, a Consultant in Intensive Care Medicine.
• Learn with and from others who represent the multi-professional team caring for the critically ill.
• Prepare to be a follower and leader exploring and applying key concepts, professional theories and evidence to practice. 
• Develop and hone your interpersonal, professional and clinical skills aligned to reputable competency frameworks and standards; for example, from the Faculty of Intensive Care Medicine.
• Develop your ability to lead and manage quality improvement (QI) and audit and your opportunity to disseminate widely via poster and conference presentation and publication.
• Join our growing and active ‘socially connected’ community of intercalated students and graduates/alumni engaging in mentoring, program development, recruitment and educational activities.

Do you have the ambition to develop the electrical power systems and renewable energies of tomorrow? Whether focused on embedded microcontrollers, power converters, or high frequency communications, you’ll be developing your understanding of the high-level aspects of electronics on the BEng course. Electrical and electronic engineering, accredited by The Institution of Engineering and Technology (IET), will provide you with a solid foundation for engineering a wide range of electrical systems.

You will balance teaching sessions with hands-on practical experiences throughout the course. You’ll draw on our strong industry links and benefit from industry participation in course development, delivery and project sponsorship. You’ll take advantage of our flexible course, allowing you to switch between electronics and robotics until your final year, as your interests develop.

Have you Considered

• MEng (Hons) Electrical and Electronic Engineering
• BEng (Hons) Robotics

Key Features

• 100% of our graduates said they were satisfied with the quality of their degree in the 2019 National Student Survey (first place) and that the course provided opportunities to apply what was learnt. No doubt because from the day you join us until the day you graduate you’ll be testing and applying everything you learn in our fantastic labs.*
• Immerse yourself in a degree accredited by the Institution for Engineering and Technology (IET) to meet the educational requirements for chartered engineer (CEng) status after some additional learning, either workbased or further advanced study.
• Ranked 14th overall in the country for electrical engineering (Guardian league tables 2020).
• Develop highly practical skills and learn through doing. 
• Draw on our strong industry links and benefit from industry participation in course development, delivery and project sponsorship.
• Take advantage of our flexible course, allowing you to switch between electronics and robotics until your final year, as your interests develop.  
• Benefit from free IET membership (while at University) as the University is an IET Academic Partner.
• Take part in our final year student project open day, showcasing the excellence of the engineering skills development and the high levels of achievement of our undergraduates, with many industrially sponsored prizes awarded.
• Balance laboratory sessions with hands-on practical experiences throughout the course. 
• Develop your skills, with opportunities throughout your degree to build and program embedded systems, advanced mobile communications devices, and solar power systems.
• Hone your expertise in your final year project, offering you a chance to design and develop an original system or device on the theme of your choice.
• Demonstrate your abilities to future employers with your final year project. Many of our graduates quote this aspect as having helped them get a good job.
• Access one of the largest undergraduate laboratory spaces in the country, which you can use to further your own understanding of communications, electronics and renewable energy technologies. 
• Receive electronic tools for studying.
• Transfer to MEng is possible after the first or second year following the demonstration of an excellent overall achievement. 
• Study a broad range of topics from electrical and electronics, power, communications and microprocessors before choosing your final year project to gain expertise and experience in a specialist area.
• To complement your formal learning we offer regular PALS sessions that provide the opportunity for you to learn with and from your peers. Share knowledge, discuss ideas, and ask questions in a relaxed and friendly environment.