Master of Science in Business Analytics

at University of Stirling United Kingdom

As the speed of change in the media continues to accelerate, the demand for graduates able to embrace new technologies and innovative methods of content delivery is also growing. The University of Stirling’s Digital Media course meets this demand head-on, and is shaped by the same expert teaching and research that has made our media courses among the best in the UK. Our Digital Media course is a fully integrated degree taught in conjunction with Forth Valley College, and you'll spend the first two years studying at the college and the final two studying at the University of Stirling campus.

The course will provide you with practical training in the tools, applications and possibilities of the digital environment – from the creation of journalistic and multimedia content to its effective use across television, film, online channels, radio and beyond. The overarching aim of the course is to make sure you’re work-ready and equipped with a broad range of mass media skills.

Every business, organisation and media outlet relies on digital communications to get their message out there. With the skills to produce creative digital content that helps them stand out in a saturated market, you’ll be opening the door to a world of exciting opportunities.

How are our minds related to our bodies? Do we really have free will? What can we truly know about the world around us, about other people or about ourselves?

These questions lie at the heart of philosophy – and if you seriously want to search for the answers, this is the course for you. Our Philosophy BA will challenge you to develop a strong set of critical, imaginative and informed reasoning skills. It will also deepen your understanding of the nature of the human mind, language, morality and politics, art, science and logic. We offer breadth and variety – from modules focused on individual philosophers, to others built around specific topics such as metaphysics, moral philosophy and environmental ethics.

You’ll be introduced to key philosophical issues in your first two years, before focusing in on the areas that interest you most. Along the way, you’ll benefit from the expert insights of your lecturers and tutors, whose own cutting-edge research feeds into course content and keeps you on the frontline of academic thinking.

Our Philosophy course has consistently achieved top marks for student satisfaction, and your studies will play out in a supportive, vibrant environment with an extremely active Student Philosophy Society. If you want to investigate the burning questions that shape humanity while gaining vital employability skills, choosing Philosophy at the University of Stirling is the perfect starting point.

Our MSc Business and Management course gives you the knowledge and skills you need to be an inspiring, effective and resilient manager. We combine management theory with development of practical skills, and our course is taught by internationally recognised subject experts.

The course focuses on operations and strategic management, and explores the need for managing limited resources effectively, with maximum business impact. This is the ideal Masters if you're looking to take your first steps into management. We cover the major functions of organisations – accounting, marketing, operations, people and talent management. Finance and economics are integrated through our strategic orientation.

We aim to create industry leaders, managers and entrepreneurs, who're confident in the use of business analytics tools and critical thinking abilities. This allows for better and informed decision making in your management career. There’s an emphasis on entrepreneurship, innovation and strategic management. You’ll also develop an appreciation of corporate social responsibility, ethical decision making and managing change.

Our Strategic Public Relations and Communication Management course gives you the chance to develop a critical appreciation of the role of public relations in contemporary societies, as well as key analytical, management and communication skills you'll need for a successful career in communications and public relations. You’ll gain a solid understanding of the theory behind public relations and communications, and have many opportunities to apply this theory to everyday communications and public relations practice, experience and phenomena.

By the end of your studies, you’ll have the necessary skills to work at managerial level in public relations. You’ll be able to analyse environments, issues, organisational cultures and relationships – as well as set objectives, and design and implement public relations and communication strategies.

We’re continually updating this well-established course in line with new advances in theory and practice, including how communication campaigns may successfully integrate digital media. Field trips and guest lectures offer opportunities to discuss strategic communication issues with leading practitioners. These also give you networking opportunities and an understanding of current best practice.

This course was established in 1988 and was the first degree in public relations in the UK and one of the first in Europe. Several prominent public relations academics and practitioners have completed their education at Stirling.

The Stirling Centre for International Publishing and Communication at the University of Stirling is a world-leading centre for postgraduate publishing studies, offering a comprehensive and coherent approach to all forms of publishing.

You’ll develop expert knowledge of the entire publishing process in both print and digital environments – from planning, editing and production, to marketing and publication management. We update the content of this course every year to reflect the rapid changes that transform the industry, so you’ll graduate with cutting-edge skills and knowledge of current publishing industry practice and standards.

This course is demanding, stimulating and enjoyable – which is why many publishers now consider it equivalent to a year’s worth of experience at a publishing company. Our graduates occupy senior positions in both commercial and not-for-profit publication organisations across the world.

We have excellent links with publishing businesses, and a finger on the pulse of the industry and its changing needs. That means our teaching team will equip you with all the intellectual and practical qualities needed for a successful working life in publishing and related organisations.

At the University of Stirling, our innovative Law courses give you an opportunity to study a range of subjects that reflect the importance of law in every area of society. We offer two BA (Hons) courses – in Law and Business Law –which can kick-start a career in the modern legal market, such as legal analyst roles or jobs in a host of business settings.

Throughout your course, you’ll be taught by leading academics who helped write the textbooks you’re studying. At Stirling, their expertise comes to you first-hand, and you’ll be part of a close-knit legal department dedicated to providing a rich, enjoyable student experience. From Contract and Criminal Law to International Human Rights and Private International Law, you’ll gain a firm grounding in essential subjects and enjoy the freedom to specialise in areas that interest you most. You can also broaden your career possibilities by combining Law with one of 11 other complementary courses that include Accountancy, Marketing and modern languages.

In addition, we make sure you graduate with the communication, organisational and personal skills prospective employers are looking for – qualities that you can refine further by spending a semester studying abroad or undertaking a work placement. Our graduates are working as everything from trainee solicitors to business development managers, highlighting the diverse opportunities a BA in Law from the University of Stirling opens up.

Our Psychological Research Methods course combines training in psychological theory with practical skills development - a modern approach to studying mind and behaviour preparing you for a future career in psychology. You’ll gain a thorough introduction to quantitative and qualitative research, the analysis and interpretation of data, and a critical, sceptical approach to psychological science.

The unique feature of this course is flexibility - you’re free to investigate a wide range of topics across the discipline while maintaining a high standard of training. This encourages an understanding of different methods and perspectives within the field of Psychology helping you make choices which will benefit your future career.

There are a number of degree pathways available:

• Child Development
• Cognition and Neuropsychology
• Evolutionary Psychology

Opportunities for practical hands-on skills development are built in, ranging from low-tech observational assessment to high-tech eye-tracking. You’ll carry out a work placement, typically in an external company, charity or third sector organisation. This provides you with a fantastic opportunity to develop relevant work-based employment skills, and to develop a network of contacts relevant to your future career goals. Students benefit hugely from this experience, combining skills and experience with personal and professional development.

You’ll be based in a dedicated MSc office, or within an appropriate research group, and allocated a peer mentor. You’ll also have an academic supervisor in Psychology who supports and guides your development, including your research dissertation project.

Religion spans history, influences cultures and plays a major role in shaping today’s political landscape. It’s a subject that remains in the news constantly – in contexts ranging from discussions about marriage and gender identity to concerns about immigration and terrorist attacks. With all this in mind, it has never been more important to explore the many facets of religion, and understand the term’s meaning in a range of cultural contexts.

Studying Religion at the University of Stirling gives you a chance to do all this. You’ll explore how the meaning of “Religion” differs around the world, and take a positive approach to considering how the term might be re-interpreted. Our teaching team is dedicated to carrying out cutting-edge research into religion, and they feed their findings back into new books and papers – as well as your coursework. Through your studies, you’ll develop a critically analytical mind, as well as the valuable ability to understand other people’s point-of-view and understanding of the world.

We are committed to equipping you with transferrable skills that will make you a valuable asset to a range of employers. Join us and benefit from a fresh, innovative approach to studying one of the world’s most foundational topics.

Texts are all around us – from books and magazines to TV, email and the internet. The ability to analyse them and their often subtle meanings is a skill that can open doors in a wide range of professional fields.

English Studies at the University of Stirling offers you the perfect chance to dedicate yourself to reading and enjoying a range of great novels, plays and poems from across the world. Your own creative writing can form part of this degree, too – as we believe it aids your understanding of literary style and technique and develops your imagination. You’ll also have the opportunity to take a range of language-based courses which will inform your understanding and appreciation of literary texts. These are just some of the factors that make our BA a little different from other English courses.

You’ll study literary works from the medieval period to the present day, as well as learn about linguistics, creative writing and the history of the English language. Along the way, you’ll benefit from top-rated teaching, visits from outside experts and the annual staging of the Booker Prize Initiative on campus – giving you the opportunity to meet world-renowned contemporary authors and discuss their work.

Food from aquatic systems is essential for much of the world’s population. However, with wild catches of seafood declining in many places, aquaculture is playing an increasing role as an alternative source of high-quality, nutritious food - and as an employer. Controlling disease is important to the ongoing success of this industry.

Our Aquatic Pathobiology postgraduate degree gives you a unique opportunity to study the prevention, diagnosis and treatment of aquatic animal diseases in cultured organisms. You’ll study at the Institute of Aquaculture, one of the top institutions in this field. The Institute is internationally recognised for both research and teaching and has more than 70 staff and 80 postgraduate students. This Masters in Aquatic Pathobiology has been taught at the Institute for almost 40 years and is the only postgraduate degree of its kind in the world.

The course combines high-quality, practical work and field visits with class-based training in aquatic disease diagnosis and health management challenges drawn from real situations. You’ll also develop an understanding of the biology, husbandry and environment of farmed aquatic species.

The course can also be seen as preparation for anyone who plans to do a PhD in aquatic animal health or disease.