Bachelor of Science in Business Administration with Concentration in Entrepreneurship

at California State University - East Bay USA

Geology is the study of the earth and of life and the natural processes occurring on the planet through time. Students learn about the causes of processes such as earthquakes, volcanoes, the formation of mountains, the effect of erosion and deposition, and the formation of rocks and minerals and their uses. Coursework combined with observations on field trips provide Cal State East Bay students with an understanding of natural processes and the human impact on the environment.

The Geology, B.A. program offers the student a greater degree of flexibility and may be more appropriate for those who do not plan to become certified professional geologists or pursue graduate study. Students wishing to do independent geological work professionally or plan on graduate study should enroll in the B.S. program; see the B.S. program in Geology in the Department of Earth and Environmental Sciences.

The Department of Earth and Environmental Sciences offers undergraduate study leading to the Bachelor of Science and Bachelor of Arts degrees in Geology, focusing on developing strong foundational knowledge and a broad set of field and laboratory skills in the Earth sciences.

The Department of Statistics and Biostatistics offers graduate study leading to the degree Master of Science in Statistics. The program is flexible in order to serve the needs of students with varying backgrounds (including statistics, mathematics, computer science, engineering, business, economics and other quantitative fields) and with different career objectives. The program includes concentrations in in Actuarial Science, Applied Statistics, Data Science, and Mathematical Statistics. All students are expected to master a wide variety of applied statistical, computational, and probabilistic techniques and the theoretical foundations upon which these techniques are based. Students are expected to be familiar with recent developments in the field and to be able to use the statistical literature to learn new techniques and theories throughout their professional careers. In addition to the general requirements stated elsewhere in this catalog, students must satisfy the departmental requirements stated in the following paragraphs.

The Department of Computer Science offers study leading to a Bachelor of Science degree or minor in Computer Science. This program is designed to prepare students for employment in the technology sector or for advanced study in Computer Science.  The curriculum provides a solid foundation of theoretical knowledge as well as experience with practical application in hardware and software.

Computer Science is the study of algorithms for addressing, processing, storing, and transmitting information. It encompasses a broad perspective that includes what constitutes a computer, computer uses and applications, and theoretical approaches to what can or can’t be computed. The core curriculum in Computer Science, involving a blend of theory and practice, offers opportunities for problem solving in many areas and provides experience with a variety of computer languages and software packages. A typical student’s experience includes programming through software engineering, hardware through operating systems, and can include data solutions, web design, networking, mobile computing, artificial intelligence, hardware design, and graphic implementations ranging from interface design to computer vision.  The breadth of subject material is important as many students can expect to have a number of different job classifications throughout their careers.

The Communication Department features the integration of theories and criticism with the essential skills for media production, professional engagement, and meaningful research. Graduates will be able to make a positive, professional, and important contribution in communication theory and research, Strategic Communication, Multimedia Journalism, and Communication and Media Studies. Students will study, research and analyze the perspectives that will lead to their becoming inclusive, ethical, and effective leaders and participants in global and local communities. They will acquire skills in critical analysis, speaking, writing, and visual presentations across all media. They will learn about the changing world of today’s and future media as well as the long history of the relationship between communication, self, and society and they will be prepared for a broad array of careers or graduate studies. All undergraduates must complete 32 units in 8 core courses in communication and elect one of three concentrations: Multimedia Journalism emphasizing digital journalism for social justice that converges print, audio, visual, and video; Strategic Communication that converges the study of Advertising, Public Relations and Organizational Communication; and Communication and Media Studies that is designed to give students maximum flexibility in the 21st century job market while providing ample depth for those wishing to pursue graduate study.

The Environmental Studies Undergraduate Major is characterized by its focus on equitable, just, and sustainable environmental solutions. Environmental professionals who emerge from the program are generalists who can identify and synthesize the ecological, social, ethical, economic, technical, and behavioral dimensions of critical environmental problems. Using qualitative and quantitative problem-solving concepts, approaches, and tools, our students are prepared to synthesize and communicate appropriate environmental solutions.

Majors are typically involved in campus and community sustainability projects such as greenhouse gas assessment, water resource and sustainability assessment, climate action and sustainability planning, and urban restoration projects. The program engages actively in collaborations across the campus, locally, and internationally. The Major benefits by close association with the Geography Program, providing students access to training in the spatial analytical tools that can greatly leverage their expertise for careers as sustainability directors and environmental resource managers. The program also benefits from aggressive regional and state programs to promote environmental sustainability and social justice that make the San Francisco Bay Area a national hotspot for environmental careers.

The Art Department emphasizes study in our Bachelor of Fine Arts (B.F.A.) Program. This is a professional degree that offers students the opportunity to develop greater expertise through comprehensive and intensive study in a specific area of art or design - a program that leads to successful careers in the visual art and design industries. Students who intend to pursue graduate studies or advanced skills for a professional career typically choose the B.F.A degree.

The B.F.A. professional concentrations require 70 units of study in the Department to complete the major.  There is no application procedure to enter the Bachelor of Fine Arts program beyond declaring as a B.F.A. student with a specific concentration.  The concentrations are listed below under major requirements.

Illustration Concentration
The concentration in Illustration prepares students for careers focused in various areas of this professional field.  Illustration  occupies an artistic space between creativity and communication and is influenced by society, culture and technology. Our program offers courses to enhance knowledge, skill, creative and professional development. Illustration has areas of specialty including publishing, games, film, concept art, graphic novels, cartoons, children’s books, and editorial. Our program begins with practiced emphasis on core and pictorial work then goes on to familiarize the student in ideas and tools specific to the Illustration field, including career and portfolio preparation. The program covers traditional and digital tools to give students a foundation with which to branch out into their own creative endeavors.

The Department of Statistics and Biostatistics offers graduate study leading to the degree Master of Science in Biostatistics. The program is designed to serve the needs of students with varying backgrounds in Statistics, Biological Sciences, Public Health, Computer Science, Mathematics and other sciences. The program includes curriculum designed to prepare students to work in the pharmaceutical and biotech industries. All students are expected to master a wide variety of applied statistical and probabilistic techniques and the theoretical foundations on which these techniques rest. They are expected to be familiar with recent developments and to be able to use the statistical literature to learn new techniques and theories throughout their professional careers. In addition to the general requirements stated elsewhere in this catalog, a student must satisfy the departmental requirements stated in the following paragraphs.

Geology is the study of the earth and of life and the natural processes occurring on the planet through time. Students learn about the causes of processes such as earthquakes, volcanoes, the formation of mountains, the effect of erosion and deposition, and the formation of rocks and minerals and their uses. Coursework combined with observations on field trips provide Cal State East Bay students with an understanding of natural processes and the human impact on the environment.

The Geology, B.A. program offers the student a greater degree of flexibility and may be more appropriate for those who do not plan to become certified professional geologists or pursue graduate study. (Note: Transfer from the Geology, B.A. to the Geology, B.S. program or vice versa can be accomplished.) Students wishing to do independent geological work professionally or plan on graduate study should enroll in the B.S. program; see the B.S. program in Geology in the Department of Earth and Environmental Sciences.

The Department of Earth and Environmental Sciences offers undergraduate study leading to the Bachelor of Science and Bachelor of Arts degrees in Geology, focusing on developing strong foundational knowledge and a broad set of field and laboratory skills in the Earth sciences.

Speech pathology and audiology are clinical professions with a goal of screening, assessing and treating children and adults with disorders of speech, language, hearing, cognition and swallowing. Speech-language pathologists and audiologists have varied career interests and pursuits including working in healthcare, special education settings, in higher education, in public service, or private industry. Basic and applied research, codes of ethics, and a commitment to evidence-based and culturally competent practice form the backbone of these professions. These professions contribute to our understanding of typical and atypical communication, as well as the influence of culture on communication, and on strategies that enhance quality of life for persons affected by communication disorders and differences.

The majority of students select this degree program for professional training in speech pathology and/or audiology. Others select this major because it supports the development of a strong skill set in basic and applied science, professional conduct, and writing skills while engaging critical thinking, creativity, planning, and decision making. Coursework in the discipline draws from academic disciplines as biology, physics, psychology, statistics, linguistics, sociology, anthropology, medicine and law. The strength of the program is its rich, interdisciplinary nature that emphasizes a powerful combination of science with liberal arts, humanities, and the social sciences while providing clear depth in the major. Many of our undergraduate majors successfully pursue careers other than speech-language pathology, in fields of education, special education, health care administration, public health, social work, recreational therapy, applied behavior analysis, counseling, and case management.

The Liberal Studies Major aims to provide a rich liberal art educational experience through selected courses from a wide range of academic disciplines, while at the same time allowing students to select a field for in-depth study of their own interest.  The broad-based, interdisciplinary nature of Liberal Studies provides a solid well-rounded undergraduate educational experience, integrating knowledge from arts and humanities, social science, and natural sciences, with analytical and communication skills well suited for many careers and professions.

The major consists of a common core and a choice from seven concentrations, designed to meet diverse student interests and needs not only for school teaching, but also for leadership in government, non-profit organizations, and business, and for graduate education in law, counseling, social work and services, public affairs and administration, and educational leadership.