Bachelor of Arts in German

at EDUCO - University of Nebraska - Lincoln USA

The advertising and public relations major prepares students for careers in a wide variety of communication-related areas. Recent graduates have accepted positions in more than 20 states and several other countries in diverse careers such as retail and corporate advertising and marketing, media sales, brand management, media planning, account management, research, public relations, media relations, special event planning, mobile and digital communications, creative concepting, sports media relations, digital insights and analytics, copywriting, and layout and design.

The advertising and public relations faculty members believe that a successful career must be built upon a solid foundation, an education that combines theory and practice. To achieve that end, the major offers courses in copywriting, layout, media planning, graphics, campaign development, research, management, coding, and strategic communications. The curriculum is designed to emphasize strategy, planning, and implementation in creative problem-solving.

Much emphasis is placed on individual relationships between faculty and students, an interaction vital to a student’s creative development. An advisor also helps each student tailor an academic plan to meet his or her interests and needs.

In advertising and public relations classes, students often work with actual clients who present real-life problems. This experience gives students a professional perspective on problem solving in many sectors including nonprofit, retail, small business, and community organizations as well as large corporations. Students are encouraged to augment their academic experience with internships.

The environmental studies major is designed for students who want to make a difference and contribute to solving environmental challenges on a local to global scale. Solutions to challenges such as climate change, pollution, and resource conservation require individuals who have a broad-based knowledge in the natural and social sciences, as well as strength in a specific discipline. The environmental studies major will provide the knowledge and skills needed for students to work across disciplines and to be competitive in the job market. The environmental studies program uses a holistic approach and a framework of sustainability. This framework recognizes the necessity of meeting current resource needs without compromising the environment or the ability of future generations to meet their needs.

Mechanical engineering is a broad field of study that significantly impacts many technologies, including those that expand our energy resources and improve medical care. Mechanical engineers are concerned with all forms of energy conversion and transmission; the flow of fluids and heat; the development, design, manufacturing, and operation of machinery and equipment; material structure and properties; solid and applied mechanics; and transportation processes. The course of study is designed to give the student fundamental preparation to enter the fields of research, design, operation, production, sales, or management.

The mechanical engineering curriculum is structured so that students are well prepared in the fundamental areas of solid mechanics, thermal-fluid sciences, systems and design engineering, and materials engineering. Students can develop an emphasis area of study by concentrating elective courses in specific interdisciplinary areas such as aerospace engineering, automotive engineering, robotics, biomedical engineering, computational methods, manufacturing, nanotechnology and others, depending upon the technical courses available and the interest of the student. Additionally, broader general education requirements are covered through the Achievement-Centered Education (ACE) program (ace.unl.edu); the mechanical engineering curriculum requirements cover ACE areas [1-4,8,10], and students may work with their academic advisor to select courses covering areas [5-7,9].

Mission Statement
The mission of the Department of Mechanical and Materials Engineering at the University of Nebraska is to impact society locally and globally through our educational programs, research, and service, developing knowledge and sharing our expertise in the best traditions of land-grant universities. We strive for excellence in teaching and learning at both the undergraduate and graduate levels; seek to develop novel educational opportunities; grow our public and private support for research and education; and expand our scholarship, outreach, and service.

What you will learn
Mechanical engineers are considered the "general practitioners" of engineering because they solve a diverse range of problems. At UNL, students will choose among three major areas: thermal-fluid science engineering, systems and design engineering, and materials science engineering. Students will be able to practice what they learn in the classroom by joining clubs like the HUSKER racing team that designs and competes in contests like the national Baja race or NASA's Microgravity University (where UNL teams are chosen to help with NASA research in a zero gravity environment). Students also have numerous interactions with local industry for senior design projects. Companies provide projects for students, providing them real-life engineering problems and access to potential employers.

The Department of Civil and Environmental Engineering offers a complete undergraduate program to students on the Lincoln and Omaha campuses of the University of Nebraska. Curriculum requirements are nearly identical on both campuses. The goal is to prepare students for entry into the civil engineering profession immediately after graduation or to pursue graduate-level studies.

The general educational objectives of the University of Nebraska–Lincoln civil engineering undergraduate program are to prepare our graduates so that, with a University of Nebraska–Lincoln BSCE degree, a few years beyond graduation, alumni will:

• Be employed in civil and environmental engineering or a closely related field; or, graduates will be pursuing an advanced degree in civil and environmental engineering or a closely related field.
• Contribute to society and address societal and environmental needs through engagement in professional, community, or service organizations.
• Agree that the civil engineering program prepared them for success in their careers in terms of knowledge and skillsets as embodied in the program and the Complete Engineer ™ Initiative.

As a professional discipline, civil engineering is closely related to the total human environment. In all professional endeavors, the civil engineer must consider ecological effects as well as the social, economic, and political needs of people. The civil engineer designs systems to control and manage our water resources to provide electric power, agricultural irrigation, flood control, recreation, water supplies, and wastewater treatment systems for our urban and industrial needs.

The civil engineer plans, designs, and constructs our transportation systems—including highways, railroads, waterways, and airports—to connect rural, urban, and industrial areas. The civil engineer also designs and constructs housing and facilities for recreational, industrial, and commercial complexes, which comprise the urban environment. It is the responsibility of civil engineering to minimize air, water, and land pollution and protect the environment.

A major in sociology within the College of Arts and Sciences provides students with vital intellectual and occupational skills. This includes analytical thinking; creative problem solving; effective written and oral communication; collecting, analyzing and interpreting data; and gaining expertise regarding the impact of social and cultural dynamics on individual and societal trends. Students may pursue broad training in sociology, or they may pursue a specific Focus Area, such as Crime/Deviance, Family, Health, Social Inequality, or Social Research. We also encourage students strongly to seize the opportunities provided for internships and a variety of research experiences, which play a key role in helping students define their career trajectory and build a resumé.

Our majors pursue careers in a variety of fields that reflect their substantive expertise, such as:

• Social-Justice Related Activism
• Law and Criminal Justice
• Education and Social/Human Services
• Research—especially public health and medicine, public opinion research, market research/marketing, as well as occupations requiring data collection, analysis, and project direction skills (e.g., nursing, policy work, journalism, engineering, computational sciences)
• Public Service/Government and Administration
• Private-sector for-profit companies and nonprofit organizations
• Management and Human Resources

We also encourage students to combine their interest in sociology with one of the many interdisciplinary programs/certificates offered in the College of Arts and Sciences and beyond. This includes but is not limited to Conflict Resolution, Environmental Studies, Ethnic Studies, Global Studies, Human Rights, Humanities and Medicine, Public Policy, Women’s and Gender Studies, plus the Center for Great Plains Studies and the Center for Civic Engagement.

Athletic training is the art and science of treating athletic injuries. The Commission on Accreditation of Athletic Training Education (CAATE) develops and maintains guidelines for colleges and universities to provide an education for athletic training and verifies that those standards have been met. The University of Nebraska–Lincoln athletic training program is currently granted accreditation status by the CAATE. The underlying philosophy of this program is the same as with all other components of the University of Nebraska athletic medicine program.

The athletic training education program is dedicated to providing students with educational programming that is recognized as excellent. It is dedicated to providing students with opportunities to have clinical experiences with teams noted for excellence, in facilities noted for excellence. It is also expected that students will display excellence in academic and clinical settings and will adhere to the highest standards as put forth in the National Athletic Trainers Association Code of Professional Ethics. The University of Nebraska–Lincoln athletic training education program is dedicated to the continual assessment of our program and our students in order to maintain our standards.

The athletic training education program is housed in the Department of Nutrition and Health Sciences. Completion of the entire program constitutes a major field of study. Students completing the course of study are eligible to sit for the National Athletic Trainers Association Board of Certification Examination.

We aim to develop both the mindset and skillset that will make our graduates outstanding global citizens who are effective in one of six functional areas, namely: business administration (i.e., general international business), economics, finance, management, marketing, and supply chain management and analytics. Our international business (IB) major is designed to give students a combination of skills in a functional area (i.e., a specialization) and global business.  Therefore, international business graduates pursue careers in one of the six areas they choose to specialize in.

To succeed in international business, one must thrive in unfamiliar and dynamic conditions. Cultural and language barriers, socioeconomic diversity, geopolitical tensions, and unstable legal regimes are some of the constant challenges we prepare our students to face. These conditions are present in domestic and international markets.

Excelling within such conditions requires a high level of understanding, patience, judgment and other social skills.  International Business students are well-grounded and confident even when they face being wrong in order to get it right. Their quest for understanding breeds good judgment and intuition to lead through empathy.

We push students to become aware of cognitive biases that permeate all human interaction and impede understanding and decision making. We give them tools to control their own biases using mindfulness practice. We also nurture skills for framing discussions to avoid biases in others. We study techniques developed in international diplomacy for negotiation in the international context. The ethical dilemmas common to international business and how they appear in everyday dealings are examined.

Our rigorous coursework draws on practical academic disciplines that prepare students to perform different business functions. In addition, we constantly strive to develop students’ skills and feed their intellectual curiosity. We require students to advance their foreign language skills, not simply for practical reasons but to develop empathy and neuroplasticity; and we require an international internship or practicum to develop character and experience. Finally, students immerse within the global context to challenge and develop their skills through our global immersion programs where they work on multidisciplinary projects in established markets (e.g., parts of Europe) as well as in frontier markets, including Africa, Asia, and South America.

What you will learn
The international business major combines the solid base of a bachelor of arts in business administration with advanced language study, international experience and academic studies in international business. Students in international business study the business practices of other nations and learn how international trade laws affect the world economy. They also learn about the culture and management methods that differ around the globe.

The Department of Modern Languages and Literatures offers courses in Arabic, German, Japanese, the Romance Language group (French, Spanish), and the Slavic group (Czech, Russian). Whenever possible, the courses are conducted in the language that is studied. The aim of instruction is reading, writing, aural and oral proficiency, and an understanding of the life, literature, and culture of the country. Lectures and films in the language studied are offered during the school year for the benefit of the students in the department. Language laboratories supplement class work.

The department participates in the following interdisciplinary study programs: Institute for Ethnic Studies, Global Studies, Jewish Studies, Latin American Studies, Medieval and Renaissance Studies, and Women’s and Gender Studies.

A national leader in collegiate athletics, the University of Nebraska–Lincoln attracts many students who have a strong interest in sports. The sports media and communication major provides students a unique opportunity to fulfill their aspirations of pursuing a career in sports without being a competitive athlete. Students start by creating a strong foundation of sports knowledge and skills from a variety of perspectives, including journalism, broadcasting, advertising, public relations, and marketing. Students then have the ability to add depth in their upper-level electives.

The college has offered sports courses for decades, including courses in sports broadcasting, sports writing, and sports media relations and promotion, and it has produced highly successful alumni working in sports for major media organizations across the United States. Faculty have built relationships with sports media organizations that provide special learning opportunities for students, such as ESPN, FOX Sports University, BigTen Network, Special Olympics, as well as local stations and agencies.

The sports media and communication major offers a plethora of employment opportunities for students, including jobs in sports journalism, sports announcing, sports information, sports marketing, sports event planning, sports community relations, graphic and Web design in sports, multimedia storytelling in sports, and sports media entrepreneurship.

Communication studies is a social science and humanistic field of study, research, and application. Communication competencies are among those most highly desired in professional, personal, organizational, and civic arenas. The mission of the Department of Communication Studies is to examine human symbolic activity as it shapes and is shaped by relationships, institutions, and societies. This work concerns how, why, and with what effects people communicate through verbal and nonverbal messages. Through research, teaching, and service, the Department devotes particular attention to understanding the ways in which communication erodes and sustains collaboration within and among local, national, and global communities.

A degree in communication studies will focus broadly on the production and influence of messages across the contexts of public, personal, and professional life. In this course of study, students are immersed in mastering the intellectual capacities to advocate, negotiate, and relate. Students who major in communication studies can choose to fulfill the general requirements of the major or they can opt to complete courses in one of three major emphasis areas: communication, health, and well-being; diversity, culture, and global communication; or communication, public advocacy, and civic engagement.