Bachelor of Arts in English

at MSM Group - University of Charleston USA

Applied Computer Science emphasizes the application of algorithms for addressing, processing, storing, and transmitting information. The core curriculum in Applied Computer Science, involving a blend of theory and practice, offers opportunities for problem solving in many areas and provides experience with a variety of computer languages and software packages which apply to both networks and mobile platforms.

The program features a truly distinctive two semester professional work experience comprised of a 10 credit Co-op and a 12 credit capstone Co-op both of which provide students with the opportunity to gain practical experience through placements with technology companies and educational providers specializing in program development.

An optional Cyber Security concentration is available within the Applied Computer Science Program that offers the student additional course work in the practical aspects of writing and analyzing secure code

The Chemistry/Biology - Dual Major provides you with a major in both biology and chemistry. The program consists of interdisciplinary areas of study in both Biology and Chemistry. You will also participate in undergraduate research encompassing several different areas.

This program is designed to educate you about the nature of chemistry, biology, and biochemistry, and to prepare you with the knowledge and skills to succeed in graduate studies or studies in the health professions. At the end of the program, you will be skilled in the use of scientific principles and methodology. This degree combination, along with undergraduate research experience, makes graduates exceptionally competitive for professional schools.

This specially-designed BS degree program allows interested students to obtain a dual-major in chemistry and biology within a four-year timeframe. BS degree holders possessing a strong knowledge base in both chemistry and biology are particularly competitive for professional schools.

Chemistry-Biology Dual Program Learning Outcomes

The graduate will:

1. Apply the major concepts, principles and theories of chemistry to solve problems.

2. Demonstrate safe and ethical laboratory and synthesis skills to obtain accurate results.

3. Search the chemical literature, perform research, and create new scientific knowledge.

4. Evaluate data and communicate the findings of a chemical research project.

Sport Media is an interdisciplinary major blending general education, integrated communication, digital media design, business administration, and sport business courses to prepare the graduate for media/communication opportunities in the sport industry. Classes also provide practicum opportunities, service learning and internship experiences that allow the student to work and gain experience with sport media organizations. The program will culminate in a bachelor’s degree in Business Administration with a major in Sport Media. The program is located in Charleston, WV and is closely aligned with UC athletics and the Sports Information Director (SID) in offering the student an experiential education throughout the four-year plan.

• In the last semester of the senior year, the student will complete an internship in the field of Sport Media.
• Practical-based instruction from academic professionals with experience in the sport industry. Experiential opportunities are included to gain applied experience outside the classroom.
• Class assignments that prepare studentsfor the work that is required in the sport industry
• In-class work isfocused on the application of knowledge gained.
• A 45-credit core for the Business Administration degree (BSBA) that prepares students for successful management, administrative and leadership roles in sport business and business administration.
• An option for a Sport Business minor that consists of 18 hoursin Sport Business courses as specified in the Sport Business Minor section.

The Sport Media program blends communications, digital media design, business administration, and sport business with internship/practicum experiences in a curriculum designed to prepare graduates for sport-related career opportunities, including:

• Sports Information Director (SID)
• Assistant Athletic Director in Media and Communication
• Sports Broadcasting
• Sports Journalism
• Director of Sports Programming
• Media Relations Director
• Social Media Director
• Producer for Sports Programming

The Sport Media major is an in-seat residential program on the Charleston campus.

Our major in Digital Marketing is designed to appeal to learners with an interest in applying marketing principles to digital technology in order to improve business and marketing decision making. The digital marketing major studies the history of Marketing as a discipline with special attention to 21st century digital marketing trends. Foundational material, history, theory, applied simulation, and professional marketing certifications will combine to produce a skilled, market-ready, marketing practitioner.

The Digital Marketing program is designed to produce a work-ready marketing manager for 21st century employment. Through application the students will research, create, and execute a digital marketing campaign. The rapid growth of social media and digital media is fostering growth in the number of employment opportunities for graduates with the skill set and experience in the application of digital technology in marketing. This interdisciplinary program utilizes two courses from Digital Media Design and integrates professional preparation certifications, an internship experience, and a digital marketing strategy capstone experience to better prepare students with the digital marketing skills desired by employers.

The Education program at the University of Charleston (UC) prepares students who will be committed educators, lifelong learners, and community servants. More specifically, the education faculty provides students with the opportunity to develop the knowledge, skills, and dispositions to become an effective educator.

The University of Charleston’s Digital Media Design Program is located on the Charleston campus and offers a 4-year Bachelor of Science degree. The program offers students opportunities to learn multiple programs and develop technology for Digital Media such as Web Development, Social Media, Animation and Motion, 3D prototypes, and App Design. Students will collaborate with current majors at UC in studio and classroom settings to develop tangible products. These courses will also take advantage of team teaching and professional mentors to further develop the student’s body of knowledge. The Digital Media Design program will help students to hone his or her skills in areas of interest such as Social Media Design, Web development, Product Design, and Animation to become a well-rounded UC student and future alum. The students will have an additional opportunity to serve as Social Media Ambassadors. The Ambassadors will apply what they learn in the Digital Media courses and develop a student-focused social media campaign to highlight student life at UC and the Digital Media Design program.

Students are encouraged to join UC’s DREAAM Studio and participate in developing digital workshops, think tanks, and other activities for UC and the community

The History-Political Science dual program produces graduates who lead our governmental and legal institutions. Students are prepared for a life of productive work in governmental agencies, in legal careers (after law school), and in higher education. They are prepared for a life of enlightened living through integration of the University's General Education Outcomes throughout the curriculum. They are prepared for a life of community involvement through an internship and a Senior Thesis tied to the internship.

History-Political Science Program Learning Outcomes
The graduate will:

• Evaluatepolitical phenomenausing politicalscience concepts and theories.
• Apply historical and global perspectives to political problems and policy issues;
• Formulate research hypotheses using current social science research tools; and
• Demonstrate a breadth of historical knowledge with depth in a limited area.

The Financial Planning curriculum is approved by the CFP Board of Standards and prepares students to sit for the CFP® certification examination.

According to the Bureau of Labor Statistics, the outlook for careers in Financial Planning is strong. The median pay nationally for personal financial advisors in 2018 was just under $90,000 per year (somewhat lower locally) and the predicted job growth for the next 5-10 years is 15%, which is much faster than average. There is a growing demand for financial planners as many current financial planners are close to retirement and many baby boomers are approaching retirement. Some of the career opportunities in Financial Planning include:

• Registered Investment Adviser
• Accounting and Tax Registered Investment Advisor
• Banking, Credit Unions, Trust Companies
• Discount Brokerage Companies
• Wirehouse Brokerages
• Life & Disability Insurance Companies
• Property and Casualty Insurance Companies
• Independent Broker/Dealers
• Government, Academia/Research

Our undergraduate Business Analytics major is a recently designed and updated program which has all the important content, tools, processes and intellectual resources necessary to prepare students for a successful Business Analytics career. The job market for business analytics candidates with the right skills is expected to remain lucrative for the next 10 to 20years and so Business Analytics is an excellent direction for highly motivated students to move in. The program will help students develop quantitative data analysis skills, and corresponding communication skills necessary for solving real-world business problems and communicating solutions. This is an interdisciplinary major that utilizes courses from computer science and data analytics programs.

The Business Analytics major is offered as an in-seat residential program on the Charleston campus*. The program integrates professional exposure and an internship experience to better prepare students with the skills desired by employers. Business Analytics majors will take a 45-credit business core and have an opportunity to double major in complimentary areas of business or major/minor in fields outside the business area. The program covers critical topics such as Data Visualization, Big Data Analytics and Machine Learning, using industry relevant tools. Needless to say, the program can be expected to be rigorous and intellectually stimulating!

The mission of the Political Science program is to prepare graduates for employment, scholarship, or further study in the areas of law, public policy, or criminal justice in service to their professional disciplines and social communities.

• The Criminal Justice Concentration focuses on developing the skills needed to pursue careers in law enforcement, criminology, homeland security, or corrections with a focus on those skills needed in management positions. Students are also prepared to pursue graduate studies in Criminal Justice. The program structure encouragesstudentsto double major in other fieldssuch as Psychology, English, or Business. Prestigious internship opportunities with local and state government agencies provide valuable field-work experience in the discipline. Opportunities to present student research at state, regional and national meetings provide students with real world skills and allow them to network with professionals in the field. Students work with experienced and engaged faculty who are published authors and have taught at both the undergraduate and graduate levels.