Undergraduate Academic Accelerator Pathway (2-Term) - Bachelor of Arts in Economics

at Shorelight Group - Cleveland State University USA

Studying marketing provides students with the basis to understand the art of developing, communicating, and delivering an offering that consumers find attractive. The goal of marketing is to persuade, earn, and keep customers, clients and partners through carefully articulating the value of your product or service. Studying marketing develops creativity, strategic problem solving, and a deep understanding of consumer behavior and motivation.

Special tracks within the Marketing Major include: consumer marketing, business-to-business marketing, international marketing, database marketing and digital marketing.

The Communication Studies major provides students with a critical understanding of the complex, vital role that communication plays in contemporary life. Course-work offers students a host of intellectual, problem-solving, and career-related skills. In contemporary society, which is characterized by a dazzling array of new technologies, rapid social change, instant messaging, and dynamic interpersonal relationships, it is imperative that students appreciate the ways communication influences everyday life. Students who obtain a major in communication will take classes from a nationally ranked faculty and gain an appreciation for the social scientific study of communication.

There are two tracks in the major. The Communication Management track focuses on understanding and improving communication processes in a variety of contexts, including doctor-patient interactions, organizations, teams, families, interpersonal relationships, negotiation and mediation settings, and communication between persons from different cultures, genders, and ethnicities. The Communication track supports students who have widely ranging interests or who need maximum flexibility in scheduling. In addition to the areas mentioned above, students in this track may take coursework in journalism and public relations.

The Bachelor of Science in Computer Science Program is accredited by the Computing Accreditation Commission of ABET.

Computer programmers write and test code that allows computer applications and software programs to function properly. They turn the program designs created by software developers and engineers into instructions that a computer can follow. Software developers are the creative minds behind computer programs. Some develop the applications that allow people to do specific tasks on a computer or another device. Others develop the underlying systems that run the devices or that control networks. Database administrators use specialized software to store and organize data, such as financial information and customer shipping records. They make sure that data are available to users and are secure from unauthorized access. Information security analysts plan and carry out security measures to protect an organization’s computer networks and systems. Their responsibilities are continually expanding as the number of cyberattacks increases. Web developers design and create websites. They are responsible for the look of the site. They are also responsible for the site’s technical aspects, such as its performance and capacity, which are measures of a website’s speed and how much traffic the site can handle. In addition, web developers may create content for the site.

Philosophy addresses fundamental questions about human knowledge and existence from constructive and critical perspectives. Students examine important historical and contemporary theories concerning ethics, social justice, reality and the nature and extent of knowledge. Logic is also central to philosophy, since the critical evaluation of the reasons given for ideas is as important as the study of the ideas themselves. For this reason, philosophy classes are well known for the presentation of philosophical problems and issues in a manner that stimulates questions, discussion, and a general appreciation for the pursuit of truth.

A philosophy major or minor is excellent preparation for fields such as law and business, which rely on skills of critical thinking, as well as for fields such as medicine and social work, where practitioners face ethical dilemmas in their work. Though useful in many careers, the study of philosophy can be expected to enrich a person's life beyond the rewards of the marketplace, through a deeper understanding of important beliefs and their foundations.

Virtually everywhere one finds evidence for human societies, both historically and geographically, one finds evidence of religion. Religions identify and describe transcendent forces said to give shape to the world and thus to humanity’s experience within it. By explaining the past and imagining what is to come in the future, religions identify the meaning and purpose of present experience, and even of existence itself, for the groups and individuals who adhere to them. Consequently, religions have been and remain fundamental to the way people construct cultures, organize societies, determine “truths,” define values, and imagine themselves in relation to others. Perhaps most remarkably, different religious cultures do all this with an incredible and frequently conflicting variety of beliefs and practices.

Mathematicians use theory, computational techniques, algorithms and computer technology to solve problems in various fields, including basic sciences, engineering, computer science, economics, business, finance, and social sciences. The study of mathematics is traditionally divided into pure (theoretical) mathematics, which involves discovering new mathematical principles and relationships, and applied mathematics, which develops mathematical techniques for solving practical problems. Statistics is a sub-field of applied mathematics that focuses on data analysis.

Several traits distinguish the B.A. in Liberal Studies from majors in specialized disciplines:

• Broad-based liberal education across the natural sciences, social sciences, and humanities
• Academic (rather than technical or training) emphasis
• Maximum flexibility in choosing courses across the University curriculum (including technical electives)
• Breadth rather than specialized depth of intellectual experience
• Appropriateness for students who wish to take an active role in shaping their studies

Students majoring in Liberal Studies may create programs that suit their own academic, professional, or other personal goals. For example, some use this undergraduate degree as a foundation for graduate study in Business, Education, or Philosophy. Others use it to take specific prerequisites for professional training in Law, Medicine, or Physical Therapy. Still others pursue Liberal Studies to explore educational experiences for their inherent value and satisfaction.

The Design concentration provides students with a strong foundation for careers in Graphic Design and other creative fields. Design students begin their studies with introductory courses in Typography and Visual Technology, and continue into advanced courses and electives that include Web Design, Motion Graphics, 3D Modeling, Corporate Identity, Data Visualization, Information Design, Illustration, and Photography. The Design faculty collaborate with a wide range of organizations to bring real-world experiences into their courses and many Design students do internships with employers throughout the city of Cleveland.

The Bachelor of Business Administration (BBA) in Accounting prepares students for careers in business, government and public accounting. It offers a background in business law, information systems and tax issues, giving students a solid foundation for leadership positions in business and industry.

Our students work in public accounting as auditors or tax specialists, at banking and financial institutions and in large Fortune 500 companies as cost accountants, controllers. or internal auditors. Some to provide accounting services to non-profit or governmental entities.

Electrical engineers design, develop, test, and supervise the manufacturing of electrical equipment, such as electric motors, radar and navigation systems, communications systems, and power generation equipment. Electronics engineers also design and develop electronic equipment, such as broadcast and communications systems—from portable music players to global positioning systems (GPSs).