Bachelor of Business Administration in Marketing with Emphasis in Digital Marketing Strategy

at Shorelight Group - University of Mississippi USA

The B.A. in biochemistry is designed for students who intend to pursue a career in medicine, dentistry, or other health-related fields. The curriculum associated with this degree program closely follows the recommendations of the American Society for Biochemistry and Molecular Biology (ASBMB), and it prepares students to take the MCAT and DAT.

Experience the dynamic field of Integrated Marketing Communications. It's where marketing meets creativity in a future-focused, real-world curriculum. IMC is about crafting communication across all forms of media to shape brands and influence behaviors.

The integrated marketing communications degree program focuses on the full spectrum of communication tools, with particular attention to interactive technology and media; comprehensive planning and implementation of strategies and tactics; discovery and accommodation of consumers' perceptions and demands, and measurable "bottom-line" results on a global scale. The degree is designed to teach how to understand, engage, persuade, and activate consumers. It includes the study of advertising, public relations, brand management, and research into consumer insights, enabling students to build a customized toolbox of professional skills. A variety of core courses, electives, and specializations are offered, all to prepare students for productive IMC careers and adaptation to ever-changing business environments.

The M.S. degree in chemistry is designed for students who intend to seek employment as a professional chemist or who plan to pursue the D.A. degree in chemistry at UM. This program requires the submission of a thesis based on original laboratory or theoretical research.

A degree in Management Information Systems at Ole Miss combines traditional business courses such as Marketing, Management, and Finance with the skills to design and implement key information technology systems.

In our MIS program, you will gain the skills to create desktop and mobile applications, web pages, and databases with state-of-the-art technology. Our alumni work for industry-leading companies such as FedEx, Microsoft, and Yahoo!

The B.S. degree in physics is recommended for students wishing to go to graduate school in physics. It also prepares a student for teaching physics, for graduate or professional schools, such as law school or education school, and for jobs in technical fields. Students interested in teaching high school physics may need a secondary education certification along with the degree.

The Bachelor of Science in Biomedical Engineering (B.S.B.E.) degree program will prepare engineering students at the University of Mississippi to capably apply advanced mathematics, science, and engineering to solve the problems at the interface of engineering, biology, and medicine. Moreover, the curriculum will prepare graduates with the ability to make measurements on and interpret data from living systems, addressing the problems associated with the interaction between living and nonliving materials and systems.

The graduates of the program will be able to pursue (i) employment in biomedical or related industries (ii) graduate studies in biomedical engineering or related disciplines, and (iii) pursue professional careers in medicine, dentistry, pharmacy, or patent law.

You can choose one of three academic tracks in our biomedical engineering program:

• Biomolecular engineering – brings together the study of molecular biology, biophysics and chemical engineering to modify or create new molecules. This can lead you to a job working on innovative drugs and medical processes, as well as new foods and fuels.
• Biomedical systems – provides you with an understanding of medical instrumentation, devices and biomechanics. You’ll also learn about signal analysis, using technology and other tools to better understand a person’s health.
• Bioinformatics – applies big data analytics to genome sequencing, medical imaging and large data management. This degree can start you down the path for a career in computational medical research, software development or database management.

The Risk Management and Insurance major prepares students for exciting careers in an industry that has a high demand for talent. Students at Ole Miss gain marketable skills regarding the assessment and management of risk.

What will you learn?
Risk impacts individuals, businesses, and governments across the entire world. Without risk there is no reward. The RMI curriculum focuses on commercial risk management and culminates in a capstone course where you will perform a comprehensive risk management audit of a company, write a detailed report of risk control and transfer recommendations, and present your solutions to a panel of experts. You will also find out where you fit best in the industry by working as an intern - most students earn 6 hours of academic credit for working paid summer internships. Student internships include duties ranging from designing social media strategies for insurance brokers to underwriting insurance policies.

The B.A. in art is a broad liberal arts degree for students who want a general education with a strong emphasis on art and a minor in another discipline. Students who major in art are creative thinkers who visualize the world around them to create contemporary and conceptual works of art.

Philosophy is the study of the fundamental ideas underlying every dimension of human life. A major in philosophy helps one to think clearly, communicate persuasively, engage in moral reasoning, and formulate a coherent approach to life. Typically, philosophy majors go on to graduate school, law school, medical school, theological studies, or careers in business.

Philosophy majors consider the questions at the core of human experience - the nature of reality, the extent of human knowledge, the basis of moral and ethical thought and behavior, the resolution of conflict, and the origin of belief. Students may also choose an optional emphasis in religious studies.

The M.S.W. is a professional degree that prepares students to work with individuals, families, groups, organizations, and communities in clinical settings. Students pursue either a regular track or advanced standing track, depending on their education.

Emphasis - MSW Regular Track
The regular track M.S.W. program is designed for students who do not enter the program with a B.S.W. degree from a CSWE-accredited program within the past five years.