Bachelor of Arts in Mass Communications

at Southern Illinois University Edwardsville USA

Faculty in the Department of Music believe students in undergraduate academic programs in music should receive a comprehensive musical background that includes cultural knowledge through the general education program, individual performance, ensemble performance, scholarly studies in music theory and history/literature, and where applicable, teacher education courses. The intent is to develop skilled and informed musicians, able scholars, and excellent and enthusiastic teachers.

The Bachelor of Music curriculum prepares students for professional careers and advanced graduate study in music performance and music education. The Bachelor of Arts, designed for students who wish to specialize in music within a liberal arts curriculum, may serve as the foundation for advanced studies in music.

Music Business
With the digital medium ever morphing and advancing, the music business paradigm is constantly changing. In the midst of this change, business fundamentals remain constant. SIUE provides an atmosphere where students can create and collaborate. The University’s state-of-the-art recording facility gives students a look into the recording-making business and process. Students are given a chance, in simulation, to budget, produce, market, and promote their products. The curriculum covers topics such as music copyright, publishing, management, record labels, arts administration, scoring, music products, and much more.

The Department of Music’s experience and associations help our students become confident in the opportunities that exist in their prospective fields. On- and off- campus internships are available for students to fulfill degree requirements and facilitate networking for further career training.

The Master of Marketing Research (MMR) program in the School of Business is accredited by the Association to Advance Collegiate Schools of Business (AACSB) International, and is designed to prepare individuals with diverse backgrounds for careers in marketing research and to meet the needs of business, government or nonprofit organizations for competent marketing research professionals. The MMR program at SIUE consistently boasts 100% job placement within three months of graduation, and 95% of all students receive significant financial assistance, including full tuition waivers.

The MMR graduate will be well prepared to practice marketing research and to make substantial contributions to the marketing research profession. The curriculum combines coursework involving a balance of theoretical studies and applications through projects with emphasis on the role of research and the effectiveness of marketing decisions within organizations. Most courses in the MMR program are offered in a flexible, evening/hybrid format.

Students who like solving problems creatively and expressing their point of view should think about pursuing a degree in theater and dance at SIUE. Theater is the study of literature, history and production of live theatrical performances. Students pursuing a degree in theater and dance from SIUE will complete an intense curriculum that will prepare them to take the next step in their professional careers or go on to graduate school. Students explore and build on their artistic talents - not only as actors and dancers, but as casting agents, box office managers, choreographers, set and lighting designers, and theater managers.

The theater and dance program in the College of Arts and Sciences at SIUE is known for its small class sizes and the artistic freedom afforded to its students. Faculty members encourage students to take risks to discover their creativity, and performance opportunities are ample. Each year, the department offers four theater productions, a dance concert, two student productions, a one-act festival, summer stock theater productions, an annual dance festival and a four-day experimental theater festival in the spring. The Department of Theater and Dance encourages a diverse mix of students and a well-rounded education with a solid liberal arts foundation.

What can I do with a degree in Theater and Dance?
Students with a degree in theater and dance find careers as actors, playwrights, screenwriters, directors, production designers, dancers, choreographers and critics. Theater and dance students obtain the skills to pursue a wide range of career paths within and outside the arts.

Design/Technical
The specialization in design and technology offers a curriculum that enables students to develop skills as designers, technicians and craftspeople, as well as the visual communication skills necessary in the collaborative world of the theater. While students are enrolled in introductory courses, they are also working backstage and in the shops putting learned skills to practical use as technicians and crew on departmental productions.

English majors find their coursework in the College of Arts and Sciences to be both practical and pleasurable, an appropriate mix of traditional and contemporary classes that span the breadth of English studies. At SIUE, faculty members in the Department of English Language and Literature pride themselves on being strong teachers, and our curriculum reflects changing approaches to 21st-century English studies.

Technological and economic trends often shift abruptly and dramatically, but students prepared in English language and literature find that the abilities they've developed never grow obsolete. English majors possess the ultimate in transferable skills—critical thinking, careful reasoning and effective writing—and they are equipped for change, with the capacity to acquire new knowledge and technical expertise. Our students are experienced in synthesizing complex material and are able to respond with clarity and precision.

English majors satisfy their love of reading while being challenged intellectually as they encounter some of the greatest works written in or translated into English. Our students choose from course offerings in a variety of areas, including linguistics, rhetoric and writing, and creative writing. In doing so, they learn how to write persuasively for a variety of audiences, expand their understanding of language, and develop their creativity and cultural awareness.

What can I do with a degree in English?
English majors are well prepared for a variety of employment opportunities. For those interested in careers as high school English teachers, we offer a fully accredited, four-year program of study leading to professional educator licensure in secondary English language arts (grades 9-12).

Faculty in the Department of Music believe students in undergraduate academic programs in music should receive a comprehensive musical background that includes cultural knowledge through the general education program, individual performance, ensemble performance, scholarly studies in music theory and history/literature, and where applicable, teacher education courses. The intent is to develop skilled and informed musicians, able scholars, and excellent and enthusiastic teachers.

The Bachelor of Music curriculum prepares students for professional careers and advanced graduate study in music performance and music education. The Bachelor of Arts, designed for students who wish to specialize in music within a liberal arts curriculum, may serve as the foundation for advanced studies in music.

Musical Theater
The Departments of Music and Theater and Dance collaborate to provide a stimulating curriculum including courses in acting, singing and dance taught by faculty in both departments. Students at SIUE take advantage of performance opportunities in musicals, operas, operettas, plays, vocal ensembles, dance concerts and student organizations.

Musical theater thrives at SIUE in the summer months as well. Every summer, SIUE Summer Showbiz produces professionally cast musicals under the direction of SIUE faculty. The Department of Music also hosts a week-long Musical Theater Workshop in the summer. The workshop provides participants with an in-depth experience of professional musical theater training in voice, dance, audition technique and monologue selection.

Students specializing in musical theater are trained in the central principles and performance skills necessary for a career in the theater or entertainment industry. These skills are then developed and cultivated through performance opportunities. Career possibilities include working as an actor, singer, dancer, choreographer, director or fine arts teacher.

The fast change of pace in our society is creating new career opportunities for individuals trained in multiple disciplines. The Master of Science in integrative studies allows students to access expertise from two or three areas and integrate courses into a degree that meets the needs of an emerging career field.

Consider integrative studies if:

• You have diverse interests that span two or three academic disciplines and you want to blend these interests into one cohesive program
• You have a career interest in an emerging field that crosses academic disciplines, such as cultural heritage and resources management or marketing communications
• You want to advance in a non-traditional sector or start your own business

What can I do with a degree in Integrative Studies?
A Master of Science in integrative studies can lead to a multitude of career paths as well as entry into doctoral programs. The degree will meet the needs of students seeking knowledge for advancement in a specific industry, looking to move to an emerging field that is multidisciplinary or starting their own business. Employment outlook and salary information for these careers vary widely. A carefully designed plan of study will provide students with a unique combination of skills and knowledge that will be advantageous in the job market.

Applied Communication Studies and Marketing
In the increasingly changing national and international markets, professionals in marketing and communication studies are in high demand, especially if their knowledge and skills cut across industry and specialization areas. A Master of Science in integrative studies with a focus in applied communication studies and marketing from SIUE will equip you with cutting-edge knowledge and skills that will position you for various careers that meld marketing and communication in both the corporate and the nonprofit realms. Effectively managing marketing campaigns is essential for organizations as they seek to solidify and expand market share.

The environmental sciences undergraduate program, in the College of Arts and Sciences at SIUE, is interdisciplinary, and is designed to cultivate students' perspectives of environmental issues, and to provide them with refined knowledge of environmental issues on a local, regional and global scale. The curriculum within the Department of Environmental Sciences will increase students’ technical competence in addressing these environmental issues, their origins, ramifications and resolutions. The program will promote experiential learning and professional education to prepare students for career opportunities in a wide variety of workplaces.

What can I do with a degree in Environmental Sciences?
According to the U.S. Department of Labor, employment of environmental scientists and specialists is projected to grow 8% through 2028, which is faster than the average for all occupations in the U.S. Graduates with a Bachelor of Science or Bachelor of Arts with specializations in environmental health, environmental toxicology and environmental management will have career opportunities in their areas of interest. For example, a licensed environmental health practitioner can be employed for inspection, sampling and reporting for sanitary, food safety, sewage and waste disposal, drinking water, pest control, or industrial hygiene.

The newly redesigned secondary education program in the School of Education, Health and Human Behavior focuses on anti-racism and social justice. In response to the Illinois Professional Teaching Standards, this program utilizes the brand new Culturally Responsive Teacher and Leader Standards as they join Illinois in their collective effort to have the teaching force reflect the demographics of students in K-12 in the next four years.

What can I do with a degree in Secondary Education?
Students pursuing most majors in the College of Arts and Sciences and Professional Educator Licensure through the School of Education, Health and Human Behavior are presented with two career pathways; that of their major area of study, and that of a career educator. According to the U.S. Bureau of Education and the Illinois State Board of Education, the employment outlook for 2016-2026 is strong for high school teachers, both nationally and within the state. As is the case with all teacher education programs at SIUE, the secondary education program has an exceptional record of preparing highly effective teachers.

Immediate application of new physics knowledge is not what drives physicists, but rather, an inherent curiosity about everything around them. Physics explores the big questions about the universe, and students who are motivated, curious, mathematical, inventive, and wish to explore these big questions will find their place at SIUE. Students in the College of Arts and Sciences are taught by world-class scholars in state-of-the-art laboratories, with small class sizes to help ensure that students are not just faces in a crowded lecture hall. In the Department of Physics, students are welcomed into a community of faculty committed to providing the best education possible.

What can I do with a degree in Physics?
Earning a bachelor’s degree in physics can open many doors. Throughout the United States, approximately one-third of students graduating with degrees in physics go on to graduate school to continue their education in physics or other science disciplines. Our graduates have recently gone on to pursue their education at the University of Arizona, University of Colorado Boulder, and University of New Mexico, as well as other quality programs. Some students, finding the rigor of physics excellent preparation for professional schools, pursue advanced education opportunities in medicine or law.

Graduates of the computer science program at SIUE will typically find careers as software engineers. However, some pursue careers as research scientists, technology infrastructure specialists or technology consultants. In recent years, 80-90% of graduates have accepted a career position before graduation day. The U.S. Bureau of Labor Statistics predicts that demand and salaries for computer scientists and software engineers will continue to increase in the coming decade.