Master of Marketing Research, Specialization in Business Analytics

at Southern Illinois University Edwardsville USA

Students who like solving problems creatively and expressing their point of view should think about pursuing a degree in theater and dance at SIUE. Theater is the study of literature, history and production of live theatrical performances. Students pursuing a degree in theater and dance from SIUE will complete an intense curriculum that will prepare them to take the next step in their professional careers or go on to graduate school. Students explore and build on their artistic talents - not only as actors and dancers, but as casting agents, box office managers, choreographers, set and lighting designers, and theater managers.

The theater and dance program in the College of Arts and Sciences at SIUE is known for its small class sizes and the artistic freedom afforded to its students. Faculty members encourage students to take risks to discover their creativity, and performance opportunities are ample. Each year, the department offers four theater productions, a dance concert, two student productions, a one-act festival, summer stock theater productions, an annual dance festival and a four-day experimental theater festival in the spring. The Department of Theater and Dance encourages a diverse mix of students and a well-rounded education with a solid liberal arts foundation.

What can I do with a degree in Theater and Dance?
Students with a degree in theater and dance find careers as actors, playwrights, screenwriters, directors, production designers, dancers, choreographers and critics. Theater and dance students obtain the skills to pursue a wide range of career paths within and outside the arts.

Dance
At SIUE, the dance program cultivates artistry, creativity and critical thinking in a supportive learning environment. Using a liberal arts approach, students are provided with professional development skills that lead to lifelong careers within the field of dance. Students also complete the necessary coursework to pursue a graduate degree if they choose to do so. Our program is known for its small class sizes, individual artistic freedom and emphasis on injury prevention. Along with courses in dance techniques, students can explore courses in choreography, dance pedagogy, dance science, dance history and dance management.

The Master of Marketing Research (MMR) program in the School of Business is accredited by the Association to Advance Collegiate Schools of Business (AACSB) International, and is designed to prepare individuals with diverse backgrounds for careers in marketing research and to meet the needs of business, government or nonprofit organizations for competent marketing research professionals. The MMR program at SIUE consistently boasts 100% job placement within three months of graduation, and 95% of all students receive significant financial assistance, including full tuition waivers.

The MMR graduate will be well prepared to practice marketing research and to make substantial contributions to the marketing research profession. The curriculum combines coursework involving a balance of theoretical studies and applications through projects with emphasis on the role of research and the effectiveness of marketing decisions within organizations. Most courses in the MMR program are offered in a flexible, evening/hybrid format.

Students who like solving problems creatively and expressing their point of view should think about pursuing a degree in theater and dance at SIUE. Theater is the study of literature, history and production of live theatrical performances. Students pursuing a degree in theater and dance from SIUE will complete an intense curriculum that will prepare them to take the next step in their professional careers or go on to graduate school. Students explore and build on their artistic talents - not only as actors and dancers, but as casting agents, box office managers, choreographers, set and lighting designers, and theater managers.

The theater and dance program in the College of Arts and Sciences at SIUE is known for its small class sizes and the artistic freedom afforded to its students. Faculty members encourage students to take risks to discover their creativity, and performance opportunities are ample. Each year, the department offers four theater productions, a dance concert, two student productions, a one-act festival, summer stock theater productions, an annual dance festival and a four-day experimental theater festival in the spring. The Department of Theater and Dance encourages a diverse mix of students and a well-rounded education with a solid liberal arts foundation.

What can I do with a degree in Theater and Dance?
Students with a degree in theater and dance find careers as actors, playwrights, screenwriters, directors, production designers, dancers, choreographers and critics. Theater and dance students obtain the skills to pursue a wide range of career paths within and outside the arts.

At SIUE, we take our students out into the world and bring the world to our students. Our program curriculum includes subject areas focusing on the languages, literatures, cultures and histories of diverse regions and countries. Our K-12 teacher certification program is accredited by the Council for the Accreditation of Educator Preparation and the American Council on the Teaching of Foreign Languages (CAEP/ACTFL).

Language learners are brought together in a variety of settings including classroom, language lab, study abroad destinations, language conversation hours and student organizations. While offering opportunities to study many different languages from around the world, we provide a balance between delivering courses to students majoring in foreign languages and literature, and contributing to general education course requirements. Study abroad opportunities are offered in countries all around the world.

In addition to our concentration areas in French, German and Spanish, language courses are offered in Arabic, Chinese, Greek, Italian, Latin and Yoruba. Interdisciplinary minors are available in African studies, Asian studies, classical studies, European studies and Latin American studies.

What can I do with a degree in Foreign Languages and Literature?
Increasing diversity in the United States requires more professionals have diverse language skills and cultural awareness. Students graduating with knowledge of one or more foreign languages will have a competitive edge in today’s high level of globalization in the world economy. Some recent graduates from the Department of Foreign Languages and Literature hold positions with companies such as Alloy Holdings, Boeing, Express Scripts, Deloitte Tohmatsu, Anheuser-Busch, the AIDS Foundation and Wells Fargo.

If you have diverse academic interests that span the disciplines and would like to turn these interests into a cohesive program, then the integrative studies program could be for you! Working professionals can also earn a baccalaureate degree to better position them for opportunities for advancement where a baccalaureate degree is required.

Integrative studies is an interdisciplinary program geared toward meeting each student’s personal, academic and career goals, as well as providing knowledge and skills to meet the needs of emerging professions. This program provides students the opportunity to embrace their individuality and widen their perspectives by exploring and making connections between different fields of study. Students design their own program of study, in consultation with a professional advisor and a faculty mentor, and in doing so take responsibility for their education and career planning.

What can I do with a degree in Integrative Studies?
Students graduating with an undergraduate degree in integrative studies will be well prepared to pursue career opportunities in a variety of professional settings, such as advertising, public service, military, sales, human services, ministry, sports promotion, higher education, public relations, and youth development, among others. Graduates will also be prepared to pursue a master’s or professional degree in various fields.

The fast change of pace in our society is creating new career opportunities for individuals trained in multiple disciplines. The Master of Science in integrative studies allows students to access expertise from two or three areas and integrate courses into a degree that meets the needs of an emerging career field.

Consider integrative studies if:

• You have diverse interests that span two or three academic disciplines and you want to blend these interests into one cohesive program
• You have a career interest in an emerging field that crosses academic disciplines, such as cultural heritage and resources management or marketing communications
• You want to advance in a non-traditional sector or start your own business

What can I do with a degree in Integrative Studies?
A Master of Science in integrative studies can lead to a multitude of career paths as well as entry into doctoral programs. The degree will meet the needs of students seeking knowledge for advancement in a specific industry, looking to move to an emerging field that is multidisciplinary or starting their own business. Employment outlook and salary information for these careers vary widely. A carefully designed plan of study will provide students with a unique combination of skills and knowledge that will be advantageous in the job market.

Cultural Heritage and Resources Management
Cultural heritage includes intangible resources (ceremonies, oral history and customs) and tangible resources (architecture, artifacts and landscapes) inherited from past generations. The program includes coursework in ethical and legal issues with management of these resources, as well as practical skills, such as mapping and GIS, methods of survey and excavation, document and map analysis, artifact and art duration. Students take courses in two of the participating departments: Anthropology, geography and history.

Undergraduate courses in speech-language pathology and audiology within the Department of Applied Health provide students with a scientific background for understanding communication disorders. Students acquire knowledge in speech and hearing science, normal processes and the development of speech, language and hearing. Students also study disorders of speech, language and hearing, and review assessment methods and procedures in communication disorders.

The field of speech-language pathology and audiology is broad, and there are many opportunities to further support and expand students’ experiences. In the School of Education, Health and Human Behavior at SIUE, students are encouraged to pursue minors and take elective courses that will establish a strong science and liberal arts background. Complementary minors include psychology, linguistics, foreign language and health science, among others. This diverse background provides students with a competitive edge in graduate school and in the workforce.

What can I do with a degree in Speech-language Pathology and Audiology?
Many of our students choose to continue their education and pursue a graduate degree in speech-language pathology and audiology, which leads to certification and the opportunity to practice as a speech-language pathologist or audiologist.

With a projected growth rate of 19% through 2022, certified speech-language pathologists and audiologists are in high-demand and are employed in a variety of settings, including hospitals, community clinics, schools, private practice, colleges and universities, state and federal agencies, rehabilitation centers, and nursing homes. Some certified speech-language pathologists and audiologists enter public-school settings, while others establish private practices or become affiliated with physicians.

Immediate application of new physics knowledge is not what drives physicists, but rather, an inherent curiosity about everything around them. Physics explores the big questions about the universe, and students who are motivated, curious, mathematical, inventive, and wish to explore these big questions will find their place at SIUE. Students in the College of Arts and Sciences are taught by world-class scholars in state-of-the-art laboratories, with small class sizes to help ensure that students are not just faces in a crowded lecture hall. In the Department of Physics, students are welcomed into a community of faculty committed to providing the best education possible.

What can I do with a degree in Physics?
Earning a bachelor’s degree in physics can open many doors. Throughout the United States, approximately one-third of students graduating with degrees in physics go on to graduate school to continue their education in physics or other science disciplines. Our graduates have recently gone on to pursue their education at the University of Arizona, University of Colorado Boulder, and University of New Mexico, as well as other quality programs. Some students, finding the rigor of physics excellent preparation for professional schools, pursue advanced education opportunities in medicine or law.

International studies is an interdisciplinary degree program designed to help students reflect on and engage in the complex social, political, economic, and cultural interrelations that exist among nations and regions of our increasingly globalized world. The program offers a broad range of curricular options in the College of Arts and Sciences, allowing students to explore, in regards to various peoples and across populations, aspects related to geography, history, religion, government, trade, communication, languages and literatures, music and arts, social justice, and environmental challenges. Students in the program will learn critical and analytical problem-solving skills that they can apply to contemporary global issues.

What can I do with a degree in International Studies?
Graduates with a bachelor’s degree in international studies are qualified for many positions in diplomacy or with nonprofits, governmental organizations and businesses. Students can apply their knowledge of globalization, language and culture in workplace settings in the areas of foreign service, foreign aid or international intergovernmental organizations. Examples of government agencies seeking these graduates are the U.S. Department of State, the U.S. Department of Defense, the National Security Agency and the Central Intelligence Agency. In recent years, there have been hundreds of thousands of export related jobs and employment opportunities with foreign firms in Illinois and in the St. Louis metropolitan area. Possible job titles include: foreign service specialist; human rights advocate; lobbyist and administrative/legislative aid; Peace Corps officer; teacher of English as a foreign language in international settings; family and community support service provider for humanitarian agencies in the United States and internationally; and business consultant in international firms.

International Art, Culture and Communication
Students who choose this concentration have a career interest in the development, preservation, promotion, and strengthening of arts and national cultures to meet the challenges and opportunities of globalization and technological change. They also seek to improve access to knowledge, build networks, promote understanding and enhance cooperation between art, culture and communication councils, and agencies at national and international levels. Additionally, they seek opportunities to support cultural diversity in the media and the arts.

The environmental sciences undergraduate program, in the College of Arts and Sciences at SIUE, is interdisciplinary, and is designed to cultivate students' perspectives of environmental issues, and to provide them with refined knowledge of environmental issues on a local, regional and global scale. The curriculum within the Department of Environmental Sciences will increase students’ technical competence in addressing these environmental issues, their origins, ramifications and resolutions. The program will promote experiential learning and professional education to prepare students for career opportunities in a wide variety of workplaces.

What can I do with a degree in Environmental Sciences?
According to the U.S. Department of Labor, employment of environmental scientists and specialists is projected to grow 8% through 2028, which is faster than the average for all occupations in the U.S. Graduates with a Bachelor of Science or Bachelor of Arts with specializations in environmental health, environmental toxicology and environmental management will have career opportunities in their areas of interest. For example, a licensed environmental health practitioner can be employed for inspection, sampling and reporting for sanitary, food safety, sewage and waste disposal, drinking water, pest control, or industrial hygiene.

Environmental Management
The environmental management specialization prepares students for careers in management and protection of natural resources, and for providing services related to environmental quality and sustainability. The curriculum offers an interdisciplinary approach to deal with various environmental management issues, including:

• Pollution control
• Regulations
• Remediation
• Hazardous waste disposal
• Sustainability

The program also includes hands-on technical training, such as geographic information systems (GIS) and environmental risk assessment. Examples of careers for graduates include environmental consultants; environmental educators; social and environmental impact analysts; resource policy analysts; natural resource planners; managers of wildlife, parks, forests and rangelands; conservation officers; watershed managers; soil conservationists; and sustainability officers.