Bachelor of Science, Major in Marketing

at Southern New Hampshire University USA

Go discover the inner workings and the broad scope of the American justice system through the Southern New Hampshire University Bachelor of Science in Justice Studies with a concentration in Terrorism & Homeland Security.

You can train to become a qualified and knowledgeable anti-terrorism and homeland security professional prepared to step into today's ever-changing security challenges.

You can learn about our country's criminal justice system, criminal law, corrections systems, legal and social science research, and much more. Terrorism & Homeland Security concentration courses include Introduction to Security, Industrial and Retail Security, International Criminal Justice, Terrorism, and Homeland Security.

Students may complete the program in the traditional four years. In addition, students may also pursue a four-plus-one program in which they earn both the Bachelor of Science and Master of Science degrees in five years. Our graduate program is delivered online allowing students to continue their studies while satisfying employment and family duties.

The Electrical Engineering Program prepares students to perform professionally in the design, development, and integration of electronic equipment and systems in a wide range of industries; including telecommunications and networking, electrical machinery and power generation and distribution, automation and control systems, aerospace and robotics. The program includes a design sequence within which students use our well-equipped labs to work in teams applying theories learned in the classrooms to transform concepts into functional designs that they will build and operate. The Electrical Engineering program provides engineering students at CETA the opportunity to choose the Telecommunication Concentration, along with other concentration choices of Robotics, and Unmanned Aerial Systems. These concentration courses complement core engineering training and enhance students’ post-graduation placement opportunities. Students also have the opportunity to be involved in different clubs and organizations within the College and on campus.

Program Outcomes

• Ability to identify, formulate, and solve complex engineering problems by applying principles of engineering, science, and mathematics.
• Ability to apply engineering design to produce solutions that meet specified needs with consideration of public health, safety, and welfare, as well as global, cultural, social, environmental, and economic factors.
• Ability to communicate effectively with a range of audiences.
• Ability to recognize ethical and professional responsibilities in engineering situations and make informed judgements, which must consider the impact of engineering solutions in global, economic, environmental, and social contexts.
• Ability to function effectively on a team whose members together provide leadership, create a collaborative and inclusive environment, establish goals, plan tasks, and meet objectives.
• Ability to develop and conduct appropriate experimentation, analyze and interpret data, and use engineering judgment to draw conclusions.
• Ability to acquire and apply new knowledge as needed, using appropriate learning strategies.

If you have a knack for organizational skills and keeping track of important details that help things run more smoothly, a Bachelor of Science in Business Administration with a concentration in Operations and Project Management could be for you. This concentration provides a comprehensive overview of what business operations entails, including planning, coordinating use of materials, budgets, timelines and more. You’ll gain exposure to managing day-to-day operations as well as planning and executing a variety of projects in service and manufacturing firms.

Analyze financial data using quantitative and qualitative techniques and information technology skills for effective problem solving and decision-making

Exposes students to the contemporary challenges of capital markets, investments and corporate finance. You'll examine topics related to commercial banking, short-term financing, financial risk management and portfolio structure. Upon graduating, you’ll be prepared for a number of cross-industry career tracks, including commercial and investment banking, financial analysis and management analysis.

A master's in information technology degree is a vital tool in today's competitive business environment. Organizations in every industry seek IT professionals who can think beyond traditional computer programming and basic technology expertise. Learn how to bridge the gaps between communications, IT and business management and increase your marketable skills with the Master of Science in Information Technology degree program at Southern New Hampshire University.

Program Outcomes

• Develop innovative and agile, computer-based solutions to business problems through a systems analysis approach and technology integration and application
• Design a plan for implementing and monitoring solutions that incorporate core information technologies, concepts and methods appropriate for secure information use across an enterprise
• Collaborate and communicate effectively in a variety of environments through situational awareness and audience analysis
• Develop an implementation plan for systematic information risk assessment for change management plans and processes within enterprise business and information technology environments
• Using computational logic and critical analysis, construct ethically sound, technology-informed procedures to ensure legal compliance and maintain security within enterprise information technology environments

The marketing field encompasses activities related to: identifying needs of prospective customers, selecting a target market, designing a product, packaging, pricing, advertising, selling, distributing, and servicing products in both domestic and international markets. It is the driving force in business. Therefore, the degree to which companies are able to do it well and respond to customer needs and wants largely determines their success.

Southern New Hampshire University's Marketing Program integrates theory and application. Marketing majors also study general management, finance, organizational behavior, information technology and selected liberal arts courses, ensuring that students learn the tenets of marketing in concert with those disciplines. Domestic and international marketing internships and study abroad programs allow Marketing majors additional opportunities to link marketing theory with practice.

Students will also formulate an ePortfolio and a career portfolio which are included in the coursework of the marketing curriculum.

Program Outcomes

• Utilize primary and secondary data to determine the position of a product in the market
• Recommend strategies for maximizing both internal and external opportunities through the effective use of the marketing mix
• Develop strategic marketing plans in alignment with stated missions, objectives, and goals of the organizations
• Employ effective written and oral communication skills appropriate to the professional marketing context
• Apply legal and ethical principles to marketing activities
• Collaborate in cross-functional internal and external environments to ensure the creation, capture, and delivery of value

Bachelor of Arts in Graphic Design and Media Arts from Southern New Hampshire University.

Unlike fine arts schools, SNHU can expand your career options by enhancing your arts degree with courses in advertising, business, communication, marketing, psychology, technology and many other areas. You'll learn a range of valuable, career-oriented skills, including how to create:

• Logos, logotypes and symbols
• Advertisements and posters
• Brochures and marketing materials
• TV commercials and documentaries
• Web sites
• Interactive designs

The BA in Graphic Design and Media Arts is one of SNHU’s Experience More programs. In these programs, you’ll be on a more structured, career-focused pathway to your degree. Designed to incorporate industry experience and prepare you for the workplace more rapidly, at least 36 of your credits will be earned through experiential learning—which may include studio work, lab work, project-based courses, internships, or industry certifications.

You’ll also learn through a mix of face-to-face classroom and online formats. That means less seat time in traditional classroom settings, and more time engaging with faculty members as project leads, internship advisors, or coaches.

Southern New Hampshire University's Bachelor of Science in Justice Studies presents a systematic vision of the justice system and exposes its majors to the panoply of careers, theories and applications, agencies and institutions that comprise American justice. The B.S. in Justice Studies consists of a core and a series of tracks which allows students to tailor the program toward their career goals. The core lays out the essential knowledge base for Justice Studies majors and reviews the fundamentals of legal and social science research, provides overview courses on the system at large, and instructs on criminal law and correctional systems. The B.S. in Justice Studies emphasizes the full range of justice functions, from policing to corrections, from law to private sector justice. The B.S. in Justice Studies delivers the "professional" perspective in the educational environment, preparing students for future careers in the justice sector.

Program Outcomes

• Graduates of the Justice Studies program will be able to draw upon theory, research and historical perspective as professionals and apply such into their daily practice            
• Graduates of the Justice Studies program will be able to apply and demonstrate their academic and professional skills as effective communicators, critical and independent thinkers, and analytical problem solvers            
• Graduates of the Justice Studies program will be socially responsible citizens and professionals who are ethically informed and culturally aware           

The Economics/Finance Program has a dual mission: to examine the behavior of the economy and its relationship to business and government, and to study the funding and investment needs of corporations, individuals and institutions. The primary goal of the program is to establish a solid foundation in the applied and theoretical areas of international and domestic finance, business and economics. Economics/finance majors develop the analytical and quantitative skills needed for corporate and individual financial management and economic modeling and forecasting.

Students who choose to major in the Economics/Finance Program will be prepared for careers in industry, financial organizations and government. Many go on to graduate school to continue their studies in economics, finance, other business-related disciplines or law.

Program Outcomes

• Demonstrate knowledge of basic estimators and their properties.
• Test hypotheses, forecast, and interpret results using economic data and financial models.
• Make strategic business decisions based on the application of economic and financial knowledge and tools.
• Effectively communicate economic and financial issues and opportunities to stakeholders.
• Critique government policy proposals using concepts such as optimization, equilibrium, and the incentives faced by economic agents.

The Pure Mathematics Concentration gives students the mathematical skills and theory to work with the conceptual aspects of mathematics that are studied for their intellectual challenge and are not associated with direct applications.  

By earning your degree in Mathematics with a concentration in Pure Mathematics you’ll learn conceptual mathematical skills while completing theory-based coursework. This type of concentration is often studied for intellectual challenge as opposed to real world application. This concentration also qualifies as appropriate preparation for graduate programs in mathematics.