Master of Business Administration in Marketing

at University of South Australia - City West Campus Australia

A specialised degree in legal studies will prepare you for a business career in the private, public or legal sectors.

Employers look for graduates who can apply theory to real industry challenges. You’ll have opportunities to embed an internship into your degree and seek career mentoring from legal professionals. You will also complete career-focused electives in business and legal studies to get valuable industry experience and deepen your legal knowledge.

The Bachelor of Business (Legal Studies) is also a pathway into our Bachelor of Laws (Honours) or a Laws (Honours) Double Degree.

The degree starts with core courses in business theory. These will give you a solid grasp of business fundamentals such as international business, economics and accounting and intelligence.

What you'll learn
The degree starts with core courses in business theory. These will give you a solid grasp of business fundamentals such as international business, economics and accounting and intelligence.

You’ll then branch out into your legal studies specialisation where you’ll focus on areas such as the foundations of law and public law; torts and contracts. You will also study eight electives – four in legal studies and four in business. Through these you’ll get valuable industry experience and deepen your legal knowledge.

Prepare for a dynamic career in law with our professional law honours degree which you can complete in three years full-time (or part-time equivalent) using credit from your previous studies.

As a UniSA Law student, you'll gain valuable skills from day one that you can use to resolve complex legal problems, including in reasoning, reporting, analysis, negotiation, communication and advocacy.

You will be involved in mock-trials in our Moot Court, gaining practical skills and learning what it’s like to act as an advocate and present before a judge. You will also be guided to reach your potential and become career ready, with opportunities for international study tours as well as local and national internships and clerkships.

What you'll learn
During this degree you will study courses that teach you the fundamental legal principles and concepts that underpin the Australian legal system.

Courses such as torts, contracts, criminal law and constitutional law will give you a good understanding of the basic legal principles.

Through your choice of electives you can expand your knowledge in an area of professional interest such as health law, sports law, family law and human rights law.

Through practical learning experiences including mooting, negotiation, witness examination and the opportunity to undertake placement in a professional setting, you will be prepared for legal practice upon graduation.

The Master of Management (Advertising and Brand Management) will help you develop an advanced understanding of business and management, and graduate with the capabilities to be a successful leader and decision-maker in any business setting.

What you'll learn
Advance your knowledge and skills in contemporary management practice. Learn how to effectively manage organisations and achieve key business objectives. Develop advanced management knowledge with a specific focus on building smart solutions to complex marketing issues in modern organisations. Develop your expertise in core areas that include:

• Business ethics
• People, leadership and performance
• Business analytics
• Strategic thinking

What you'll learn

The two year program comprises 16 courses including 4 electives and an industry placement/project.  You will start with seven core courses common to all specialisations in the IMBA.  Through these you will develop advanced skills and expertise in areas of international management including:

• Global business environment
• People leadership and performance
• Economic principles for business
• Fundamentals of data analytics

What you'll learn

The degree starts with core courses in business. These will give you a solid grasp of business fundamentals such as economics, accounting and business intelligence. You will then go on to study specialised areas such as:

• Experiential product design for tourism, events and hospitality
• Service management in tourism, events and hospitality
• Destination management
• New technologies in tourism, events and hospitality

This interdisciplinary degree combines two complementary fields to equip you for a specialist marketing career with skills in digital and print design. You’ll gain foundation knowledge in design and evidence-based marketing and learn how to apply design principles across a range of marketing activities.

Your lecturers will also be the very experts who advise brands like Procter & Gamble, CBS and Nestlé.

What you'll learn

The degree starts with core courses in business. These will give you a solid grasp of business fundamentals such as economics, accounting and business law. Elective courses are another key part of your business degree.

In your design and marketing specialisation, you’ll focus on areas such as digital marketing, design for publication, consumer behaviour, and computer graphics and imaging for design.

The Graduate Diploma in Communication provides a broad-based communication qualification with a focus on the impact of digital disruption within media and the creative industries. Explore areas of social media management, public relations and professional communication, providing you with key management skills that will be complemented by critical analysis of the possibilities and impacts of digital media and how these impact your sector.

What you'll learn
Graduates of this postgraduate qualification will have advanced management and writing skills, along with knowledge of contemporary practice, social and digital media management, ethical communication, strategic communication plans and practices.

You will study eight industry relevant and informed courses covering emerging communication discipline areas including:

• Communication and Media
• Social Media Management
• Communication Contexts
• Digital Design
• Content Creation
• Campaigns and Crisis Management
• Professional Communication

What you'll learn

Graduates of this postgraduate qualification will have advanced management and writing skills, along with knowledge of contemporary practice, social and digital media management, ethical communication, strategic communication plans and practices.

The first year of the Master of Communication comprises industry relevant and informed courses covering emerging communication discipline areas including:

• Communication and Media: Advanced
• Social Media Management
• Digital Design
• Communication Contexts
• Content Creation
• Campaigns and Crisis Management
• Professional Communication
   

This Fast-track to Masters program allows you to fast-track your career by completing an undergraduate and postgraduate degree in just four years. You will be able to diversify your skill set, increase your earning potential with a more advanced qualification, and expand your career opportunities across a range of fields.

What you'll learn

You will start with core courses in business. These will give you a solid grounding in important areas including accounting and quantitative methods for business, business law, finance, business intelligence, data analysis, economics and management.

You’ll then branch out into your accounting specialisation, learning cutting edge knowledge and skills in:

• Financial and management accounting
• Taxation and company law
• Auditing
• Sustainability accounting
• Global and contemporary accounting issues
• Strategic financial analysis

The Graduate Diploma in Information Technology (Cyber Security) aims to develop cyber security professionals with advanced knowledge in cyber security governance, risk and compliance (GRC). To ensure you graduate job-ready, significant consultation with industry has taken place to establish both the technical and non-technical expertise demanded by employers. In recent years, calls for cyber security professionals with a strong working-knowledge of GRC in complex organisational environments has significantly increased. As such, this program will build your professional proficiency, as well your ability to examine and implement a range of technology-based cyber security defences to address emerging threats and attacks.

What you'll learn
The Graduate Diploma in Information Technology (Cyber Security) has been designed to develop foundational, discipline specific knowledge in IT in your first semester of study. From there, you will complete courses that develop your knowledge in governance, risk management and compliance, business practices, network security and cyber criminal behaviour.