Master of Business Administration in Marketing

at Western Sydney University - Parramatta City Campus Australia

This program is designed for students who have completed undergraduate studies in architecture and are looking to gain the required professional degree required for registration as an Architect in Australia. Completion of the Master of Architecture (Urban Transformation) will also prepare students seeking to undertake doctoral level study with the necessary degree to seek admission as a higher degree by research candidate.

Join the newest School of Built Environment in the world, and make a difference while you study and contribute to the fastest growing region in Australia. Graduates of this program will benefit from the emphasis that is placed on developing mastery of architectural design not only in theory, but firmly in practice. Work on exciting studio projects in a highly entrepreneurial interdisciplinary environment, while engaging with prominent practitioners as they guide your studies. This includes former Government Architect and current Central City Commissioner Professor Peter Poulet.

Our small class sizes will ensure you get dedicated support as you complete a design-research thesis to demonstrate your ability to think independently, critically, and to resolve complex design issues. Additional studies in urban and contemporary architectural theory, building and design technology, electives, and professional practice constitute the overall degree. Learn practical technological and professional skills but also extend your creative, advocacy, environmental and social capabilities as we help you craft the beginning of your professional journey

Advance your business career with a Master of Business Administration (MBA) from Western’s acclaimed Sydney Graduate School of Management.

This degree offers a unique range of majors, including Innovation and Entrepreneurship, Logistics and Supply Chain Management, Human Resource Management, Property, Management, Sustainable Business, Finance and Investment, Marketing, Information and Communications Technology, and Business Analytics.

Wherever you are in your professional journey, the Sydney Graduate School of Management at Western can help take you to the next level. The Master of Business Administration (MBA), arms you with advanced management skills and a comprehensive understanding of the global business environment.

Gaining practical experience is also a cornerstone of the SGSM MBA program, and is supported by our strong links with Australian businesses, such as PWC, Linfox, Deloitte, CNHI, Morningstar and others. You will have the opportunity to complete either a business internship or a business project subject, applying the knowledge you have gained during the program of your degree.

The aim of our MBA is to ensure you emerge with a proven ability to solve real-world business problems and advance your career. You don’t need to have studied business before, or have relevant work experience. We help you develop your expertise as you work through the program. You’ll finish your Master program ready to take on the world.

The only degree of its kind in Australia, the Master of Humanitarian and Development Studies responds to the need for qualified workers in disaster relief and development, in government and non-government agencies involved in humanitarian operations and development practice.

Humanitarian disasters will continue to occur around the world, and there is a continuous need for skilled humanitarian workers. Change makers like you are required to deliver specialist humanitarian aid relief to people dealing with disasters. That’s the focus of our Master of Humanitarian and Development Studies.

This degree encompasses both the aid and health sectors with a focus on rehabilitation and development. Through a mix of practical and theoretical learning you’ll gain an understanding of the complexity of development and see how humanitarian assistance works hand-in-hand with international development aid efforts.

With the Master degree you’ll also gain a truly global point of view with international placement with one of our education partners. Mixing online and on campus learning, the Humanitarian and Development programs are available at a Master, Graduate Diploma and Graduate Certificate level.

With our revamped Bachelor of Business, you’re the boss. Start your major in your first year of study. Combine business subjects with majors and electives from across the whole university for a more diverse and adaptive skill set. Mix theory with real world industry projects. Gain industry-specific accreditation from Australia’s leading institutions.

Marketing

Through an in-depth understanding of the marketing field including the challenges of global forces, new technologies and changing customer demographics, students develop practical skills that contribute to improving organisational performance. The major is based on industry expectations and students work on industry-based projects and case studies equipping them to take on roles across numerous organisations including in digital marketing, campaign strategies, business and data analytics.

The marketing major shifts the focus from siloed factory-model approach found in typical marketing programs to one that is customer-centric, integrated, immersive and experiential. Unlike many other marketing majors, this new program embeds digital applications throughout.

This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for student membership of the Australian Marketing Institute and The Research Society.

The Master of Construction law is an industry endorsed program tailored for construction lawyers and other professionals working in construction, engineering and associated industries for career development in construction law.

The Master of Construction Law (MCL) program is designed to meet the needs of construction professionals and construction lawyers from Australia and overseas. Working with lecturers who are leaders in their fields, students will have a unique opportunity to gain an advanced understanding of construction law and its interaction with the commerce and practice of the industry via online and face-to-face delivery modes.

Operations management has firm foundations in supply chain management and logistics. This degree is designed to teach you about global trends in supply chain management and prepare you for senior operations management roles in both public and private sectors.

Develop an integrated and holistic approach to operations management, whilst gaining exposure to the latest research in sustainable practices in operations management, logistics, supply chain management and project management.

Our Master of Business (Operations Management) is an innovative program that equips you with the necessary skills to plan, implement, upgrade and manage business operations to enhance customer value and organisational effectiveness.

You'll learn about the relationship between business processes, cost-effective practices, how to manage the effects of current and future trends in supply chain management, and importantly, use a systems approach to solve business problems with an eye to the social and environmental impact of your work.

With our revamped Bachelor of Business, you’re the boss. Start your major in your first year of study. Combine business subjects with majors and electives from across the whole university for a more diverse and adaptive skill set. Mix theory with real world industry projects. Gain industry-specific accreditation from Australia’s leading institutions.

Business Analytics

Generating and communicating information and insight from increasingly diverse and growing sources of data for business decision-making is a crucial asset for any organisation. Starting with a framework for applying the tools of business analytics, this major develops a blend of skills from mathematics, statistics and computing. Students will acquire knowledge and understanding in the continually developing areas of artificial intelligence, data visualisation and applications of big data.

Advance your business career with a Master of Business Administration (MBA) from Western’s acclaimed Sydney Graduate School of Management.

This degree offers a unique range of majors, including Innovation and Entrepreneurship, Logistics and Supply Chain Management, Human Resource Management, Property, Management, Sustainable Business, Finance and Investment, Marketing, Information and Communications Technology, and Business Analytics.

Wherever you are in your professional journey, the Sydney Graduate School of Management at Western can help take you to the next level. The Master of Business Administration (MBA), arms you with advanced management skills and a comprehensive understanding of the global business environment.

Gaining practical experience is also a cornerstone of the SGSM MBA program, and is supported by our strong links with Australian businesses, such as PWC, Linfox, Deloitte, CNHI, Morningstar and others. You will have the opportunity to complete either a business internship or a business project subject, applying the knowledge you have gained during the program of your degree.

The aim of our MBA is to ensure you emerge with a proven ability to solve real-world business problems and advance your career. You don’t need to have studied business before, or have relevant work experience. We help you develop your expertise as you work through the program. You’ll finish your Master program ready to take on the world.

Advance your business career with a Master of Business Administration (MBA) from Western’s acclaimed Sydney Graduate School of Management.

This degree offers a unique range of majors, including Innovation and Entrepreneurship, Logistics and Supply Chain Management, Human Resource Management, Property, Management, Sustainable Business, Finance and Investment, Marketing, Information and Communications Technology, and Business Analytics.

Wherever you are in your professional journey, the Sydney Graduate School of Management at Western can help take you to the next level. The Master of Business Administration (MBA), arms you with advanced management skills and a comprehensive understanding of the global business environment.

Gaining practical experience is also a cornerstone of the SGSM MBA program, and is supported by our strong links with Australian businesses, such as PWC, Linfox, Deloitte, CNHI, Morningstar and others. You will have the opportunity to complete either a business internship or a business project subject, applying the knowledge you have gained during the program of your degree.

The aim of our MBA is to ensure you emerge with a proven ability to solve real-world business problems and advance your career. You don’t need to have studied business before, or have relevant work experience. We help you develop your expertise as you work through the program. You’ll finish your Master program ready to take on the world.

The Bachelor of Engineering (Honours) program is designed for students with interests in learning to address humanity’s issues and challenges through the development and deployment of technical solutions.

This program spans all major engineering domains and prioritises industry relevance via an emphasis on work integrated learning to ensure students are career-ready on graduation. In addition to becoming technical experts in their chosen field of specialisation, students are also challenged to become collaborative and innovative problem solvers with an appreciation for the importance of sustainability and global citizenship.

Sustainability

Human society is facing ever increasing challenges from changing climate, expanding populations and industrial development. Traditional approaches to solve environmental problems needs rethinking and should consider circular economy, life cycle thinking, climate smartness, digitisation. In this Major, students assess various challenges in provision of water, food, infrastructure and energy then propose design solutions using holistic, futuristic and sustainable technologies and strategies. Through hands-on, real-life projects, students explore solutions that integrate technical, technological (IoT), social, cultural, geographical, regulatory and ethical factors. This major will benefit students aiming for careers such as Environmental Engineer/Scientist/Consultant, Natural Resources Manager, Waste Engineer/Manger/ Consultant, and Sustainability Engineer/ Manager/ Consultant.