Diploma in Business - Marketing (Co-op)

at Algonquin College - Ottawa Campus Canada

The two-year Library and Information Technician Ontario College Diploma program provides you with a broad range of knowledge and experiences for the library and information management field. This unique program teaches skills that deal with both technical and public service considerations. Technical services involve manual and automated operations related to collecting, processing and organizing material. Public services involve assisting or teaching clients in finding or using information resources.

An emphasis on exposing students to the latest technologies, trends and developments in the library and information field enables students to graduate job-ready. Benefit from small class sizes. Learn from professors with industry experience. Test your knowledge and skills through hands-on classroom activities and work field placements.

Field placements take place in:

• Schools
• Public, government, and academic libraries, or
• Archives, records and information management organizations

Through field placements, you develop relevant industry connections, preparing you for work in the field.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Acquire, loan, borrow, and maintain book, serial and online collections, using procedures for bibliographic verification, vendor selection, order production, and fund management.
• Derive, edit and/or create catalogue records using internationally accepted cataloguing rules with MARC coding in national bibliographic utilities, and computer-based systems.
• Conduct reference interviews, analyze information requests in a variety of topic areas, provide instructional assistance, and perform searches using current, relevant and authoritative resources.
• Assess client needs and provide effective client service to distinct client groups in various library, archive or information management settings.
• Develop and prepare promotional materials, library programming, bibliographies, finding tools and reports using word processing and publishing programs.
• Design relational databases, web sites and use integrated library systems and other library related software according to current standards.
• Identify different types of libraries and topics related to library science such as the publishing industry, freedom of information, censorship and copyright.
• Recognize, identify and perform duties in an archive, records management or information management setting and apply meta data to online resources.
• Outline theories and practice of library management and apply skills in staff supervision, conducting primary research, marketing library services and budget preparation.
• Identify and apply discipline-specific practices that contribute to the local and global community through social responsibility, economic commitment and environmental stewardship.

The two-year Occupational Therapist Assistant and Physiotherapist Assistant Ontario College Diploma program gives you the knowledge and skills to work under an Occupational Therapist and/or Physiotherapist. Occupational Therapist Assistants and Physiotherapist Assistants play a vital supporting role in the assessment, planning and implementation of therapeutic care for patients with the goal of achieving functional independence and occupational performance. They help teach clients to cope with limits in movement, daily functioning and activities.

Through classroom theory, lab techniques, group work and practical experience, you prepare to work with patients coping with health limitations. During various clinical placements, you apply theory and knowledge while further developing your skills. With more than 600 hours of clinical placements during the program, you increase your understanding of the field and gain confidence assisting professional therapists in various healthcare facilities.

Upon graduating, you may find work in:

• Hospitals
• Health centres
• Community organizations
• Rehabilitation facilities
• Private clinics, and
• Long-term care

The four-year Bachelor of Building Science (Honours) degree program is designed to give you a broad knowledge base related to building environments. It covers all facets of building design, construction, human comfort and sustainability. It is Canada`s only Bachelor of Building Science program.

The small class sizes of the program allow you and your peers to form tight-knit working groups and build effective communication skills necessary to succeed in the industry. You will send approximately one third of your time working in the labs, developing your skills. You also have the opportunity to gain industry experience from the site visits, professors who are actively working in the field, and two mandatory paid cooperative education (co-op) terms.

As a student in the program, you learn skills specific to architecture, construction methodologies, building enveloped, sustainability and other areas such as:

• Science and engineering principles, professionalism and methodologies
• Fundamentals of mathematics, technical writing, computer applications
• Building frames and structures, geotechnical engineering, and materials science
• Sustainable design, botany, renewable energy, urban planning and building information modeling
• Business fundamentals, project planning and management, research and leadership skills

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Integrate sustainable building practices and alternative energy solutions and present options that balance client specifications, site conditions, and human factors.
• Use sound, acceptable engineering principles for the solution and documentation of situations encountered during the construction or rehabilitation of buildings.
• Communicate effectively with all project stakeholders.
• Read, interpret, and, with direction, modify documents related to building plans, including working drawings that involve structural, electrical, and mechanical features.
• Formulate strategies for the efficient and effective commissioning and operation of buildings and building systems.
• Evaluate the practical applications of primary and secondary theoretical research related to existing and emerging construction methods and materials.
• Analyze, test, and comment on the functionality of alternative structural, mechanical, and electrical solutions proposed for integration in both new projects and renovations.
• Contribute to the on-going economic viability of construction and engineering projects through the application of principles of estimating, accounting, and cost controls.
• Facilitate partnerships and productive interactions within project teams that involve knowledge-workers and skilled trade workers.
• Ensure work, activities, and practice are in compliance with established ethical and professional standards, as well as local, provincial, and national legislation.
• Adapt to changes in employment requirements through the development, implementation, and updating of professional and personal development plans.
• Identify and apply discipline-specific practices that contribute to the local and global community through social responsibility, economic commitment and environmental stewardship.

If you have a recognized Advanced Diploma in Architectural Technology or Civil Engineering Technology, you may be eligible to enter the third year of study. If you have a recognized Diploma in Architectural Technician, Construction Engineering Technician, or an Advanced Diploma in Mechanical Engineering Technology you may be eligible to enter into the second year with advanced standing. See the Bachelor of Building Science (Honours) Entry into Level 5 and Bachelor of Building Science (Honours) Entry into Level 3 bridging programs for details.

The Event Management Ontario College Graduate Certificate program prepares you for many exciting roles in the fast-paced event planning industry. Gain the experience, knowledge and real-world practice needed to be successful in this high-demand field.

Learn the logistics of planning an event, including risk management, project development and planning, accounting and financial skills, and marketing.

Gain critical event management skills, from acquiring sponsorships, to providing entertainment and creating programming, to people management and working in teams.

The highlight of the program is a real-world team-based fundraising event that provides you with an opportunity to make a difference in the community. You also benefit from 112 hours in an industry field placement, gaining more real-world experience and valuable industry contacts.

Graduates may find employment in:

• Corporations or associations
• Museums or attractions
• Sports organizations
• Wedding planning companies
• Tourism organizations
• Festivals or cultural organizations
• Hotels or cruise lines
• Government and non-profit organizations - locally, nationally or globally.

Build your career potential with an in-depth understanding of building and construction

Architectural Technology is the third year of an Ontario College Advanced Diploma program that prepares you for a career in the architectural profession and the construction industry. The program gives you the credentials, the knowledge and the skills necessary to further define your career. Graduates of the two-year Architectural Technician Ontario College Diploma program may consider taking the third year, Architectural Technology program to build on their previous studies.

In the Architectural Technology program, you focus on commercial construction and large buildings, as defined in the Ontario Building Code. You participate in a team project that brings together all facets of building construction, including:

• Design and technical resolution with the integration of building and material detailing
• Structural and mechanical layout design for a commercial building assembly
• Revit Architecture is used to execute the design and technical resolution for the project. 

Students also have the option to gain real-world experience through a paid co-operative education (co-op) work term (see Additional Information for more details). Please note that places in the co-op version of the program are subject to availability.

Graduates of this program may find work with:

• Architects` offices
• Contractors in multiple sectors
• Engineering offices
• Building materials sales representatives
• Municipal offices such as the City of Ottawa
• Federal and provincial agencies dealing with construction
• Drafting service offices using AutoCAD and Revit
• Real estate and facilities management companies
• Companies that provide construction, maintenance, and planning services 

Medical Device Reprocessing is a unique Ontario College Certificate program that combines theory, lab practice, simulation and hands-on experience. This one-year program prepares you to apply principles of infection prevention and proper handling of reusable patient care equipment in healthcare settings.

As a student, you explore various areas including:

• Human anatomy
• Medical terminology
• Patient interventions
• Employee and patient safety

Gain manual dexterity by practising with equipment and surgical instrumentation in simulation labs as well as operating equipment in clinical healthcare settings. Collectively, these practices will prepare you for work in the healthcare field. Benefit from more than 130 hours of clinical practice, which provides the opportunity for integrating theory and principles into hands-on practice.

Upon graduating, you may find work in healthcare facilities, which may include:

• Hospital medical device reprocessing departments
• Public and private clinics
• Dental clinics
• Surgical centres

The one-year Marketing Management Ontario College Graduate Certificate prepares you to thrive in today`s marketing industry. Analyze consumer attitudes and behaviours in regards to products and services in our rapidly changing world. Through a creative, flexible and customer-focused approach, develop an understanding of both domestic and international marketing issues.

Among other topics, you develop a critical understanding of the competitive and customer-oriented demands of a business, its product and service operations and its marketing processes and resources. Acquire creative, procedural and critical marketing expertise to generate, implement and evaluate marketing programs that satisfy customer requirements.

Act as consultants and complete an industry project where you apply your knowledge and skills to a real-world situation by developing a marketing plan and strategy for a local organization.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Develop a promotion mix for marketing a product or service based on an identified target market within conventional and digital media spaces.
• Develop domestic and global pricing strategies which take into account perceived value, competitive environment, and corporate objectives.
• Develop strategies for efficient distribution of products and services.
• Design and modify strategies for developing a new brand or product portfolio or improvise an existing brand or product in the context of marketing objectives and evolving market trends.
• Analyze the Canadian and global marketing environment, segment and target markets, position products, develop lifecycles and evaluate marketing results with respect to costs, sales and profits.
• Formulate a comprehensive marketing plan including marketing research, competitive analysis, target market, marketing objectives, marketing mix, marketing strategies and evaluation criteria in both Canadian and International markets.
• Create and convey a marketing communications plan integrating various aspects of traditional and digital communications.
• Conduct primary and secondary research using both qualitative and quantitative methods on internal and external environmental factors in order to evaluate the current situation and draw a future marketing roadmap for an organization or a particular product or service.
• Create personal professional development strategies and plans to enhance leadership knowledge, human resource management skills, and marketing expertise in order to improve individual and team performance within the marketing function of an organization.
• Employ marketing management techniques in the planning, directing, and controlling of an enterprise.
• Develop strategies to establish, enhance and maintain working relationships with clients, consumers, customers and stakeholders within conventional and online domains.
• Recognize and address ethical dilemmas and corporate citizenship, applying ethical and organizational values to marketing situations.
• Apply the key constructs in consumer behaviour to marketing a product or service in Canadian and international markets.
• Identify and apply discipline-specific practices that contribute to the local and global community through social responsibility, economic commitment and environmental stewardship.

Using a combination of applied learning and theory, this one-year Baking and Pastry Arts Ontario College Certificate program gives you a strong foundation in baking and pastry arts. Gain hands-on experience in baking, cake decorating and shop management in our industry-standard baking and pastry labs - learning from professional chefs.

As a student, you get to show your creative side in the labs. You learn essential techniques such as mixing dough, weighing ingredients, preparing batters and icings, and cake decorating. To expand your job options, you learn skills related to the daily operation of a bakery, such as inventory control and food cost percentages.

At the end of the program, you apply your skills and knowledge in the real world with a 40-hour field industry placement. You also participate in a variety of events and baking competitions within the community, so that upon graduation, you have career-ready skills and relevant industry contacts.

Explore a challenging and rewarding career in business.

• Earn a flexible diploma that shows you are skilled in all of the key business disciplines. The Business Administration - General Business Ontario College Advanced Diploma program gives you the opportunity to customize your education in business. General Business is one of the seven majors that Business Administration students can select in the second half of the three-year program. Develop a skillset with learning from areas of business that include accounting, finance, human resources, international business, marketing and supply chain and operations management.
• By selecting the General Business major going into the fourth semester, you choose courses from at least two majors, and no more than four courses from any one major. Your coursework is based on which courses you select (not all courses are available).
• Students also have the option to gain real-world experience through a paid co-operative education (co-op) work term (see Additional Information for more details). Please note that places in the co-op version of the program are subject to availability.
• Upon graduation, you earn a comprehensive diploma that shows employers you are skilled in all key areas of business. Based on the course selections you made, pursue a variety of careers in diverse fields and industries.
• Upon completion of six semesters and with a minimum GPA of 2.9, you can apply to Nipissing University and with as little as 12 months of additional study at the Woodroffe campus, complete a Bachelor of Commerce degree.

Become a Powerline Technician

This two-year Powerline Technician Ontario College Diploma program prepares you with the skills you need to succeed as a powerline technician in Ontario. Begin by learning electrical basics and move on to design, planning, construction and maintenance of distribution lines.

You will learn:

• How to use AutoCAD to design structures in 2D and 3D
• About electrical machinery and metering
• How to develop essential safety skills and knowledge
• About practice rigging
• How to design overhead and underground power installations 

Starting in the second term, you begin spending one day per week at the Hydro Ottawa partner site located on Bank Street in Ottawa. There you learn climbing, rigging and other hands-on skills you can apply throughout your career.

To ensure the safety of all students, you must complete a Working at Heights training session before you begin training at Hydro Ottawa.

Students also have the option to gain real-world experience through a paid co-operative education (co-op) work term (see Additional Information for more details). Please note that places in the co-op version of the program are subject to availability.

Graduates of this program may be able to work as a powerline technician with electric power generation, and transmission and distribution companies, or pursue a career with electrical contractors and public utility commissions.