Graduate Certificate in Marketing Management

at Algonquin College - Ottawa Campus Canada

Massage Therapy is a three-year Ontario College Advanced Diploma program that prepares students with the required skills, attitudes and knowledge needed to offer safe, ethical and effective care at entry level practice in the profession of massage therapy. The foundation of the program is based on the Standards of Practice and Code of Ethics given by the College of Massage Therapists of Ontario (CMTO) and the curriculum focuses on developing in the students the skills of pathophysiology, entrepreneurship, professionalism, empathic responses, anatomy, decision making, massage theory, critical thinking, communication and physiology.  Students develop specialized knowledge, skills and judgment in conducting a systematic client assessment, formulating a comprehensive and clinical impression, developing a specific treatment plan, performing safe, competent, and comprehensive massage therapy and evaluating outcomes.

Get career-ready cutting-edge skills in our Salon, Spa and Boutique.

By combining hands-on training and theory, the two-year Hairstyling Ontario College Diploma program prepares you for a career as a licensed professional hairstylist in a fast-paced and exciting industry.

As a student, you learn techniques such as:

• cutting
• styling
• permanent waving
• chemical hair relaxing
• colouring
• lightening
• hair additions
   

You also gain skills in salon operations using industry-standard software. By working in the Salon, Spa and Boutique, you have the chance to put your skills into practice on real clients.

Demonstrate your knowledge by developing individualized styling options, prescribing products and practicing safe and hygienic practices. Upon completion of the program, you are granted 1,500 hours towards the 3,500 total hours required to complete your apprenticeship. After completion of these requirements, you write an exam to earn your Red Seal license so you can work as a certified hairstylist.

You may find employment as a:

• Hair stylist
• Colour technician
• Salon manager in salons, day or resort spas, health clubs, cruise ships, or beauty institutes
• sales representative for a manufacturer or distributor

The two-year General Arts and Science Ontario College Diploma with a concentration in Aviation Management program provides you with the knowledge and skills to become a commercial pilot.

Learn the required level of proficiency necessary to complete the Transport Canada Pilot License written examination (CPAER) and practical flight test. Some classes take place at the Ottawa Flying Club, Rockliffe Flying Club and the Canadian Aviation and Space Museum, providing all the skills needed to start your career.

Industry-professional instructors also teach you practical skills such as fuel handling, aircraft handling, and winter operations. Learn about cockpit resource management, maintenance skills and dispatching. Acquire a background in business and management, which prepares you for various facets of the aviation industry.

Experience up to 200 hours of flight experience at an Algonquin College approved flying partner. It is a non-funded activity that costs $70,000 over the two years and is subject to change without notice.
In your final semester, you can elect to take a course in either Instructor Rating, Float Rating or Initial Aeroplane Type Rating, each of which will help you specialize for future employment opportunities.

The program spans over a period of one year and is focused on those who wish to improve the current global situations via advanced knowledge and application of sustainable building strategies. During the course, the students enhance their understanding of building technology, construction and design from their prior experience/education.

The course curriculum includes courses in methods and materials designed to lessen the reliance on fossil fuels and harness the energy resources of water, wind and the sun and offer sustainable energy conservation improvements. The students are introduced to a variety of design technologies and strategies that make buildings healthier and livable for people, reduce environmental impact, manage material resources and conserve energy in an economical way. 

The graduates of the course can find jobs with design and construction firms, architectural, engineering, government agencies, Green building consultants and related disciplines.

With this one-year General Arts and Science - Justice Studies Ontario College Certificate program, expand your knowledge related to the justice, legal or law enforcement fields. Take courses in criminology, the Canadian criminal justice system and politics. Explore social sciences in courses such as pscyhology, sociology, addiction and human relations.

You receive an Ontario College Certificate in General Arts and Science - One Year, with a concentration in Justice Studies. This certificate prepares you to be successful in other Algonquin College programs, some of which include:

• Police Foundations
• Community and Justice Services
• Law Clerk

Sharpen your skills in world-class culinary labs

This one-year Culinary Skills Ontario College Certificate program teaches you the cutting-edge skills you need to succeed in the high-growth culinary industry. Learn essential food preparation skills and techniques from industry professionals in Algonquin College`s world-class culinary labs. Topics include nutrition and food theory, food cost control, menu planning and sanitation and safety procedures.

The hands-on experience and knowledge you gain opens many doors for you and helps to shape your career as a professional cook.

Some classes are held in the evening and on the weekend in Restaurant International, Algonquin College`s on-campus fine-dining restaurant, to give you a taste of your career before graduation.

Expand your real-world experience and make industry connections with an 80-hour field placement. With opportunities to participate in community events, culinary competitions and activities, you have many opportunities to refine your skills and gain further experience. You also have the exciting opportunity to experience food and culture abroad in Italy, if you choose to participate in the annual culinary trip.

The skills you gain may open doors to your culinary career as cooks or assistant cooks in:

• Restaurants
• Hotels
• Resorts
• Clubs
• Cruise ships
• Catering companies

The one-year Brand Management Ontario College Graduate Certificate program allows you to explore the many facets of brand strategy and management. Leading industry experts share their insights to teach you about the tools and strategies to be more business and brand savvy. Learn to navigate the global, digital and socially-conscious marketplace so that you can build and maintain a company`s most valuable asset - brand equity.

Analyze and plan how a brand will be perceived in the marketplace. Identify the right combination of brand attributes to reflect and deliver on the experience that the consumer has come to expect from the brand. Learn how to use and measure social media brand channels while building brand equity through the management of strategic promotional campaigns. Measure the success of a campaign using brand metrics and tracking tools.

The program has a strong focus on leadership and strategic thinking skills. It considers how to manage a brand in this world`s emerging economies and how to build a socially responsible brand. It also uses a variety of learning opportunities to expand your knowledge, including case studies, classroom and online study, group work and practical industry-related experience.

Employment opportunities in brand management continue to grow both nationally and internationally. Graduates may find employment in the private, public and non-profit sectors in the industry. Specific areas include:

• Advertising
• Retail
• Services
• Information technology
• Telecommunications
• Manufacturing

You may find positions such as:

• Assistant brand manager
• Brand manager
• Brand strategist
• Brand marketing manager
• Key account manager

The Early Childhood Education Ontario College Diploma program, delivered in an intensive format over 34 weeks, prepares you to become an educator of young children in a variety of early learning settings.

As a student in the Intensive program, you have relevant prior education and experiences that allow you to complete the coursework in an accelerated time frame. As a result, the program is fast-paced with frequent assignments.

This program provides you with the ability to create, implement and assess play-based curricula while building stimulating child-centred environments.

Benefit from both theoretical and hands-on learning opportunities. You have two field placements during the program that focus on children from birth to age 12. These real-world experiences allow you to integrate theory with professional practice in early learning programs.

You assist in providing guidance to children while planning, implementing and evaluating programs. Through your placements, you gain valuable hands-on skills and experience to help you understand the diverse roles, settings and responsibilities of an Early Childhood Educator.

Upon graduation, you are eligible to register with the College of Early Childhood Educators (CECE). Registration with the CECE is required to be eligible to work as an Early Childhood Educator in Ontario.

Information Communications Technologies (ICT`s) are a critical aspect of modern digital health ecosystems, supporting healthcare delivery through the provision of timely and reliable information for patient care, scientific research, strategic decision-making, data analytics and consumer health applications. This four-year bachelor`s degree prepares students for a career in today`s digital health workforce by providing knowledge, skills and competencies in the related domains of health technology studies, business technology management, and software development. Students build a multidisciplinary set of competencies through immersive learning simulations, innovative laboratory exercises and applied digital health projects in order to leverage essential technologies and systems to become successful healthcare technology professionals. Students inform and shape the future of healthcare by contributing to the design, development and improvement of innovative healthcare technologies, such as mobile health apps, hospital information systems, clinical decision aids and business intelligence applications.

Students gain theoretical and practical knowledge through online, in-class, clinical and simulation-based learning experiences. Students apply analytical and leadership skills in a hands-on, research-rich learning environment throughout the program. Students have the opportunity to further apply and refine skills and knowledge while working in project teams during a co-operative work experience in industry.

Graduates have a unique blend of practical knowledge and abilities that can be leveraged in the health, technology and business sectors. Graduates are well positioned to find employment in healthcare institutions (e.g. hospitals, clinics, public health units, laboratories), digital health consulting firms, government (both federal and provincial), or other private sector digital health solution providers. Graduates also have the option to pursue further academic studies in the field.

The Bachelor of Technology (Digital Health)(Honours) program is aligned with the learning outcomes and competencies published by the Business Technology Management (BTM) standards. Algonquin College has initiated the accreditation process with BTM.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Analyze, design, develop, implement and maintain business systems and/or components to support strategic business requirements.
• Manage the process of evaluating, selecting and using business systems.
• Apply accepted methodologies, theories, concepts and practices to develop and improve business and healthcare systems.
• Manage data using appropriate methodologies, and standards to improve healthcare and business processes and decision-making.
• Apply the Project Management Institute`s Body of Knowledge to business systems projects.
• Apply security principles and practices in systems development and the systems environment.
• Apply principles and skills of business management, leadership and change management in the context of business systems development.
• Apply quality assurance and quality management principles to business systems development projects.
• Educate a diversity of clients in the use of business technology to support, promote and improve business and healthcare processes, and healthy-living initiatives.
• Apply effective business technology management skills to innovate in digital health targeting new and existing local and global markets.
• Adhere to professional, ethical and legal codes and standards related to digital health.
• Conduct and evaluate research to contribute to evidence-based practice in digital health contexts.
• Identify and apply discipline-specific practices that contribute to the local and global community through social responsibility, economic commitment and environmental stewardship.
• Analyze and evaluate how digital health solutions influence healthcare business practices, quality of care and patient safety.
• Assess how differing value judgments associated with the practice of healthcare, business management and information technology impact digital health decision-making.

The Personal Support Worker Ontario College Certificate program prepares you for immediate work in healthcare. This two-semester program provides you with the knowledge and practical skills to work as a care provider in a range of healthcare settings.

Develop the ability to engage with persons and families of various ages and health-related needs to promote healthy living. Learn how to assist clients with their daily personal care needs, such as bathing, dressing, grooming, and toileting. In your career, you help those who need assistance to remain as independent as possible.

Through theory, lab practice and clinical/community experiences, learn how to deliver person-centred care, encourage independence and improve the quality of life for your clients.

Participate in clinical experiences, where you focus on the various skills needed to succeed in the field. In these clinical placements, you demonstrate your knowledge and expertise and learn about applying different concepts to real-world environments. These clinical experiences provide you with the opportunity to continue learning as a student member of a healthcare team.

After graduating, you may find employment as a Personal Support Worker. In this role, you work under the supervision of Registered Nurses and/or Registered Practical Nurses in:

• retirement homes
• long-term care facilities
• home care agencies, and
• hospitals