Graduate Certificate in Professional Writing - Communications

at Centennial College - Story Arts Centre Campus Canada

Centennial College’s Museum and Cultural Management program offers an applied, learner-centred curriculum to help you develop the skill set needed to manage the programs and resources that preserve and publicly present the cultural and natural heritage of our civilization.

Courses in this Graduate Certificate program cover industry-based subjects, museum administration topics and in-depth explorations of contemporary issues and cases in Canada and abroad. Core theory is applied to current workplace realities. Assignments, lessons and student placements are linked to the vast network of museums in Ontario and Canada.

The Museum and Cultural Management program has fostered numerous partnerships with local, provincial and national institutions. Professionals from the field act as advisors, guest lecturers and field placement supervisors. Through our network, we will help you find the ideal field placement setting for your career development.

Not-for-profit museums, art galleries, science centres, aquaria, archives, sports halls-of-fame, artist-run centres, zoos and heritage sites attract more than 59 million visitors annually. A further 60 million people visit Canada’s historic sites and natural parks each year. Upon graduation, you will be prepared to work in this industry, at one of the 2,500 museums and related institutions in Canada or abroad.

Please note: This program requires you to have and use a mobile computing device that meets or exceeds the recommended hardware and software requirements. For more information, please visit Mobile Learning Programs.

Program Highlights

• You learn from professionals who have current knowledge of the industry.
• Training is complemented by a 7-week full-time field placement 
• The Story Arts Centre, located close to downtown Toronto, provides opportunities to collaborate with students in photography, broadcasting, music, art and theatre programs.
• The Museum and Cultural Management program's practical, hands-on and entrepreneurial approach prepares you for sustainable heritage sector-related careers directly upon graduation.

The Script to Screen – Advanced Television and Film program at Centennial College offers a comprehensive, in-depth and hands-on understanding of what goes into developing and producing quality feature films and TV shows.

This multidisciplinary two-semester post-graduate program — facilitated by the School of Communications, Media, Arts and Design in the hub of Toronto's film and television district — will be especially beneficial for writers, directors, producers, editors, actors, and other film and television craftspeople who want to expand their industry knowledge.

The major focus of the first semester will be on creating, pitching, outlining, developing, drafting and polishing production-ready short film scripts. During the second semester, you'll have the opportunity to prepare, perform in, shoot and/or post a number of these productions.

Additionally, Script to Screen – Advanced Television and Film will see you deconstructing classic films, television shows and scripts of all genres. The program will also provide advanced instruction from industry professionals in your major and minor areas of craft interest, along with extensive employment information.

Program Highlights

• The Script to Screen – Advanced Television and Film program is unique among the few other post-graduate film and television offerings currently available in the Greater Toronto Area.
• Instead of immediately streaming you into master classes, the first semester will ensure you obtain a solid working knowledge of the various roles people have when working on a film or television production.
• The amount of included foundational lessons will allow you to better collaborate, improvise, problem-solve, and empathize with your fellow cast and crew members.
• The program will focus on dramatic filmmaking, comedy and several other genres. It will not, however, include documentary filmmaking.
• At a time when student films continue to be key to gaining a foothold in the business, the time and effort devoted to script development in Semester 1 and production and post-production in Semester 2 will result in higher quality student films than are customarily produced.

Film and Television – Business is a unique program offered by the School of Communication, Media, Arts and Design that will prepare you to take on the business aspects of the television and film production industry. Today's film and television producers need more than just good ideas and a crew to get their projects off the ground. They need people with the skills to handle the financing, management, legal, distribution and business affairs. That's where you'll come in.

The two-semester – Television and Film - Business graduate certificate program will emphasize the importance of an entrepreneurial spirit and a global outlook. You'll explore the industry's legal, financial and regulatory frameworks and develop skills necessary for producing in the current Canadian and international market. To round out your training, you'll complete a field placement that will allow you to gain experience in the industry prior to graduation.

This program is unique in Canada, and it will:

• Combine knowledge of the film and television industry with the principles and practices of accounting and business;
• Focus on developing strategies and plans for various business aspects of the film and television industry (e.g., project financing, program sales and marketing plans, and business plans for launching and operating an independent production company);
• Integrate knowledge of the global marketplace, distribution models and additional revenue sources;
• Provide opportunities to learn production techniques — in both crew and leadership positions — through the various stages of pre-production, production and post-production.

In the Broadcasting - Radio, Television, Film & Digital Media program, you are trained in both the traditional skills of storytelling for the motion picture, television and radio industries as well as multi-platform digital production.

This college media program offered through our School of Communications, Media, Arts and Design in Toronto, prepares you with the creative and technical skills required for success in the time-based media industry. You will learn how to develop and create original story content, as well as how to prepare, manage and carry out the production process to realize a creative vision.

In this advanced diploma program, you:

• Develop a balance between the artistic and commercial aspects of the industry, and become exposed to a variety of industry practices and players.
• Study and practice techniques for effective storytelling in both the fiction and non-fiction genres, as well as client-based and live-to-air productions.
• Gain technical experience with HD broadcasting studios, digital film, television and multi-platform production.
• Participate in, create and contribute to a wide range of student films, digital video productions and weekly television and multi-platform productions.
• Complete an advanced body of produced work for a professional portfolio.
• Spend 14 weeks in a full-time industry field placement.
• Please note: This program requires you to have and use a mobile computing device (i.e. laptop, tablet) that meets or exceeds the recommended hardware requirements. 

Program Highlights

• For more than 30 years, the Broadcasting - Radio, Television, Film and Digital Media program has been training some of Canada's best writers, directors, producers, production crew members and studio executives for the broadcasting and film industry in Toronto and abroad.
• You gain access to digital HD broadcast studios, equipment and systems at the Story Arts Centre campus, home to Centennial College's School of Communications, Media, Arts and Design.
• The hands-on experience that you gain complements your education and is one of the keys to post-graduate success.
• The advanced diploma that you earn at the conclusion of this Broadcasting program reflects high standards of learning.

Whether your dream is to capture that definitive portrait, have your photos grace the pages of a leading fashion magazine or take photos for the world’s leading brands, our two-year Photography program will help you achieve your goals. 

In this hands-on photography diploma program, you will be capturing images from day one and learning the technology, techniques and business theory you need for a lasting career as a professional photographer. 

This photography program prepares you for the aesthetic and technical demands that come with working in studio or on location to produce captivating images that tell a story. Over two years, you will progressively build the skills needed to compete in the commercial photography industry and learn what it takes to grow your brand and create stunning images for a variety of clients. Upon completion of the Photography program, students will have the skills to operate their own photography business or find employment in related occupations such as fine art printing, advertising, publishing, graphic design and gallery and studio management.

Additionally, through your participation in the Story Arts Image Xchange, a real-world stock agency and incubator for emerging photographers and creative content creators, and the many scenarios where you can collaborate with students and faculty in our other programs, you will have had many opportunities to get your work published. You will also have the opportunity to put your skills to work in a professional setting during a seven-week field placement.

Program Highlights:-

• Attend classes at the Story Arts Centre, Centennial’s School of Communications Media, Arts and Design located close to downtown Toronto, which provides unlimited photographic opportunities.
• Opportunities to showcase your work in our Corridor Gallery and other galleries around the city.
• As School of Communications, Media, Arts and Design student, you will have many opportunities to collaborate with students in other programs .
• Participate in STORYWORKS, a unique and valuable course where you will work for real clients during your studies.

Centennial College's Dance – Performance program, the ultimate stepping stone to becoming a professional dancer, helps you dance your way to a fulfilling career.

Facilitated by the School of Communications, Media, Arts and Design, the dynamic Dance Performance program is on the cutting edge of what's new, innovative, current and popular in today's dance culture. This college diploma program focuses on helping you to develop a high standard of performance and technical dance skills in:

•  Commercial dance
•  Hip-hop
•  Ballet
•  Jazz
•  Contemporary
•  Cultural
•  World trends
•  Indigenous North American dance forms
•  Acrobatics
•  Singing
•  Choreography
•  Pas de deux

In addition to learning technical dance skills, you take courses that nurture and enrich the mind-body connection and enhance the ability for storytelling. Throughout the two years you spend in the Dance – Performance program, you also learn and develop the skills and tools needed to cope with issues such as self and body image, stress, rejection, nutrition and better understand anatomy and injury prevention.

With a learning environment that reflects today's industry, you graduate with a professional resume, photos and dance show-reel. You will also possess a strong entrepreneurial spirit, a professional attitude and instruction ability within the training and performance environment.

Please note: This program requires you to have and use a mobile computing device that meets or exceeds the recommended hardware and software requirements.

Program Highlights

• You acquire performance skills at professional, artistic and technical levels.
• A field placement in the final semester provides a valuable opportunity to work in the industry.
• Both the field placement and the Dance Performance program's industry connections allow you to network, learn and work with industry professionals who are in demand worldwide.
• At the Story Arts Centre, you collaborate with students in photography, film, television, music, art and theatre programs.
• The Dance Performance program's practical, hands-on and entrepreneurial approach prepares you for sustainable dance-related careers directly upon graduation.

Centennial College's Advertising Media Management program will prepare you for a career in media planning and buying within the advertising and communications industry. 

Intensive, hands-on, industry-approved advertising media management courses will provide you with the fundamentals of media management. At the same time, they'll highlight consumer-driven communication channel choices (such as mobile platforms) for advertising messages.

In this graduate certificate program, you'll:

• Develop expertise in reaching target audiences with creative messages;
• Build your business and negotiation skills on behalf of advertising clients to achieve strategic results;
• Expand your knowledge of emerging media;
• Master industry-specific syndicated research databases and software;
• Complement your in-class education with a 14-week industry field placement.

The Bachelor of Public Relations Management, Honours program at Centennial College's Story Arts Centre is a unique, first-of-its-kind offering in Canada that combines public relations and business studies. In four years, this program will prepare you for an exciting career in public relations (PR), social media and corporate communications.

The Bachelor of Public Relations Management, Honours program, offered by the School of Communications, Media, Arts and Design in collaboration with the School of Business, will balance the theory, principles and application of PR with a solid foundation in business principles through ten core business courses.

During your time in the program, you'll complete real-world projects that will allow you to apply your newly-acquired knowledge. From writing media releases to planning events, you'll engage in practical scenarios that will ground the core classroom concepts of this four-year degree.

To prepare you for a variety of careers, the Bachelor of Public Relations Management courses will include a strong focus on:

• Writing
• Social and digital media
• Research and communications planning
• Strategic communications
• Corporate communications

The Product Design and Development program is the only one of its kind in Canada and provides you with the unique understanding to develop high-tech, ecological and socially responsible products from concept, to design, to production.

Combining the strengths of Centennial College's School of Communications, Media, Arts and Design and the School of Engineering Technology and Applied Science, this innovative product design and development program's courses bring together hands-on learning in product and industrial design, and product development with product lifecycle management (PLM). Through interdisciplinary, collaborative group projects, you develop creative design problem-solving abilities and innovative strategies by applying all stages of the visual design process.

You acquire a wide range of skills in this advanced diploma program, including idea generation, creative problem solving, drawing, model-making, the creative design process, 3D CAD advanced computer modelling, rapid prototyping, product development (CAE analysis, reverse engineering technology, materials selection, quality testing, product costing and optimization), product lifecycle management and cross-platform multimedia communications. You also develop a strong sense of the functional and aesthetic principles of design, as well as a solid understanding of the technical and business aspects of product development.

Centennial's Product Design and Development program meets the growing need for graduates with a strategic vision of interdisciplinary product design and an understanding of all stages of the product lifecycle, who are ready to work in a variety of exciting careers related to consumer product development, electronics, furniture, transportation and more.

Please note: This program requires you to have and use a mobile computing device that meets or exceeds the recommended hardware and software requirements. 

Program Highlights

• During your time in the program, you study and work in classrooms and labs that are equipped with the latest tools and industry-standard software.
• The program provides a practical, hands-on and entrepreneurial approach that prepares you for a sustainable career.
• Opportunities exist to collaborate with students in other programs at the Story Arts Centre. This is a unique opportunity to network, learn and work with industry professionals.
• Opportunity to work with ACCEL, Centennial’s in-house business incubator, to bring your ideas to market.
• Gain industry experience through STORYWORKS, a course that provides the opportunity to work with real-world clients of all kinds.

In Centennial College's three-year Journalism program, you gain the skills you need to navigate and succeed in a changing industry. By going from the classroom to the newsroom, you come to understand the multifaceted and fast-paced journalism industry, which focuses on interesting people, places and things.

In this advanced diploma program you:

• Cover a variety of topics while developing the critical foundation skills you need for the industry.
• Apply your newsroom skills to an award-winning community newspaper, a news website and radio-television news, all of which makes you versatile and industry-ready as soon as you graduate.
• Develop new multiplatform skills for the evolving world of news reporting.
• From covering breaking news to exploring human interest stories, as a journalist you will be responsible for reporting events, interviewing newsmakers and examining the issues of our times.

Please note: This program requires you to have and use a mobile computing device that meets or exceeds the recommended hardware and software requirements. 

Program Highlights

• You experience one-on-one interaction with faculty members in an ultra-modern, professional newsroom.
• The Story Arts Centre campus, where the Journalism program is facilitated, offers you access to publishing, broadcast and Internet facilities.
• Hands-on, real-world experience is available through award-winning community media, including the East York Observer newspaper, Freshly Pressed magazine, the Toronto Observer news website, radio and television newscasts available online.
• With a stellar faculty, whose combined credits include NBC News, CBC News, CTV News, OMNI, The Toronto Star, Toronto Sun, National Post, Globe and Mail and more, your journalism training is relevant, demanding and highly effective.
• You connect with excellent faculty, mentors and guest speakers and get to partake in exclusive field trips.
• Through the field trips and your field placement, you have the opportunity to make exclusive news media connections.