Graduate Certificate in Marketing Management

at Georgian College - Barrie Campus Canada

Students are instructed in the use of current Web and Internet technologies to create innovative, interactive products for a variety of users, platforms, and devices. They are taught to plan, design, and develop engaging and intuitive user interfaces. Courses cover the use of current technologies including HTML, CSS, JavaScript, the Document Object Model (DOM), Application Programming Interfaces (APIs), and a variety of popular scripting frameworks. With a focus on user-centred design, students apply human-computer interaction principles, standards-based technologies, and web application best practices to create an accessible, usable, and captivating user experience

Students are provided a degree-level education in business with a special focus on management and leadership. Students explore current issues, trends and technologies preparing them to adopt innovative approaches to evolving management and leadership issues. Entrepreneurship is a Georgian College signature learning experience, and a number of core and optional courses focused on entrepreneurship and intrapreneurship are offered. Interactive curriculum delivery in this program promotes critical thinking and problem solving. A strategically sequential co-op structure serves to maximize the link between theory and practice.

Students are prepared to manage a food services department while adhering to professional standards, quality management programs, nutritional and healthy living principles and marketing and promotional activities. In addition, graduates are able to employ a number of more complex functions supporting organizational effectiveness including supporting the design of food and nutrition human resource plan, financial analysis and control, and collaborating in the preparation of an organization's business plan or client care plan. Students apply research competencies to the assessment, analysis and problem solving with regard to nutritional needs and diagnoses.

Program Learning Outcomes

• The graduate has reliably demonstrated the ability to:
  • plan menus to accommodate the nutritional, dietary and medical needs, cultural and religious requirements, and personal preferences of clients;
  • manage handling, preparation and service of food to ensure compliance with relevant legislation, policies, procedures, and industry best practices for health, safety, sanitation, quality assurance and client satisfaction;
  • manage nutritional needs of diverse clients in health care and other food service settings in collaboration with or under the direction of health care professionals;
  • support others to work professionally and ethically in accordance with industry, organization and legal standards;
  • monitor relevant local, national and global trends, emerging technologies, changes to legislation and best practices to enhance work performance that may impact the management and delivery of food and nutrition services;
  • deliver customer service that anticipates, meets and/or exceeds individual expectations and is consistent with organization standards and objectives;
  • contribute to the hiring, coaching, training, scheduling, supervision and performance management of department staff in accordance with human resources, labour relations, workplace health and safety, and industry best practices;
  • apply industry best practices, financial constraints, and principles of social responsibility and environmental sustainability to inventory management and procurement of goods and services;
  • contribute to the analysis of food and nutrition services and operations, and the implementation and evaluation of changes, to support continuous improvement;
  • contribute to the planning and administration of budgets consistent with organization objectives and legal requirements for nutrition and food service departments;
  • select and use information and industry-specific technologies to enhance individual work performance and the management and delivery of food and nutrition services;
  • promote food and nutrition services and healthy living to support marketing plans and the general well-being of clients;
  • apply basic entrepreneurial strategies when considering new business opportunities within the hospitality and tourism industry.

In this program, students prepare  for careers as Denturists. Students  develop knowledge, skills and attitudes consistent with their scope of practice, in particular assisting clients in attaining and maintaining oral health. Students gain knowledge and train specifically in clinical and laboratory aspects related to their field, including complete, partial and immediate dentures, and dentures over implants. Students use a problem-solving framework, basing all decisions, judgments and interventions on current research and theory. Students are prepared for the legal and ethical responsibilities of a Denturist with an understanding of business practices related to self-employment. 

Additional program specific fee information for Denturism

The Acupuncture diploma program provides students with the knowledge and skills necessary to meet the entry-level standards of practice set by the College of Traditional Chinese Medicine Practitioners and Acupuncturists of Ontario  (CTCMPAO). This program provides in-depth theoretical and clinical components of Acupuncture. Students benefit from expert clinical training that combines integrative healthcare models with Traditional Chinese Medicine, providing graduates with the necessary skills to practice as a regulated healthcare professional.

Students in this program prepare to assume positions as certified dental assistants, level II. Corresponding with the level of study and in accordance with current legislation, students of this program experience a variety of practical experiences including placements in the Georgian College Oral Health Clinic and in the community, involving all clinical roles, specialty practice, education, health promotion, business administration and treatment coordination. Students also learn to fabricate dental appliances and manipulate a variety of dental materials. To emphasize how dental assistants are vital members of the oral healthcare team, students explore the meaning of professionalism, and develop their own professional identity.

Students safely set-up and operate standard machine tools and complex machining equipment, such as CNC lathes and mills. Knowledge and skills learned are used to repair or manufacture components, assist with design of jigs, fixtures, tools, moulds and dies and perform troubleshooting to enact repairs on production tooling. Students use accurate testing methods to ensure accuracy of manufactured components.

This program prepares graduates to work collaboratively with registered pharmacists and the interprofessional health care team within their scope of practice. Students will learn dispensing and compounding skills using knowledge from labs and supervised clinical practice. Courses focus on professionalism, relevant legislations, pathophysiology, and pharmacology, customer care, software systems, and principles of quality assurance. Students will utilize current technologies for an understanding of inventory control and customer service to accurately prepare and dispense medication. Guiding principles of safe medication practice; including aseptic technique, accurate calculations and labelling, use of current, credible sources of information are emphasized in lectures, simulated labs and community and institutional placements.

The philosophy and curriculum of this collaborative program incorporate and utilize the concepts of caring and human science as the basis of nursing practice. Students work collaboratively with peers and faculty to explore nursing knowledge and caring practice. 

In the classroom, student learning activities focus on the nursing care of individuals, families, groups and the global community. In the practice setting, under the guidance of a practicum mentor or preceptor, students integrate knowledge from program courses to provide holistic, client-centred nursing care. In order to provide quality practicum placements, students are placed in a variety of agencies in the region serviced by the campus. Students are required to provide their own transportation to practicum placements.

NOTE: Years 1 and 2 are offered at Georgian and years 3 and 4 are offered through York University.

Students are provided with the theoretical and practical training to perform most basic welding techniques. At the completion of the program, students are eligible to test for welding tickets based on their level of expertise. It is expected that most of the graduates will be prepared to enter the workforce as a Welder following the successful completion of this program.

Students are exposed to topics including health and safety, blueprint reading and sketching, applied math, communication, shielded metal arc welding, gas metal arc welding, introduction to computers, and all position pipe welding.