Bachelor of Business Administration - Marketing Concentration

at Northern Alberta Institute of Technology (NAIT) Canada

NAIT’s Materials Engineering Technology Program prepares students for a diverse and rewarding career in their profession. Our graduates have employment opportunities in a wide variety of industrial settings including oil and gas, chemical processing, mining, construction, pulp and paper and research and development.

A Materials Engineering Technologist is an important member of the engineering team. Our curriculum has been developed in close co-operation with industry leaders ensuring our students have relevant hands on experience and theoretical instruction. They will have a working knowledge of the properties and behavior of engineering materials in a range of environments.

A Materials Engineering Technologist’s expertise is sought after by industry for their understanding of metals, polymers, ceramics and composites. Technologists give advice in material selection, asset and integrity inspections, weld inspections and fabrication. In laboratory settings they are involved in research and development, failure analysis and material testing. Many of our Alumni have gone on to start their own successful businesses and employ our graduates.

With help from the Applied Financial Services certificate program, you could fast track your way into the financial services industry. In less than a year, you’ll be prepared for a career in financial services firms through a combination of technical and interpersonal skills development that builds your confidence and provides you with the skills you need to succeed.

Our courses focus on in-class business simulations that combine financial service with foundational business knowledge. As you progress in the program, you will learn to integrate the complexity of managing business processes with excellent service skills.

What You Will Learn
Hands-on, industry-relevant skills
The Applied Financial Services program will show you how to advise clients on their day-to-day financial needs. In addition to communication, financial and information technology training, our program will show you the ins and outs of general business administration.
You will discover and master:

• Financial advising
• Commercial banking services
• Business software and technology
• Introductory accounting principles
• Professionalism and business ethics
• Marketing basics

Diagnostic Medical Sonographers are highly trained, in-demand professionals who use ultrasounds to produce and record images of important organs, masses and fetal images. This hands-on accredited program will allow you the opportunity to participate in clinical rotations in major Alberta hospitals. You’ll receive training on industry-standard equipment and get the opportunity to learn on the same technology you’ll use in your practicum placement – and career.

The Digital Media and IT (DMIT) program is multi-disciplinary in its approach. Spanning a range of career opportunities from business analyst to visual designer, this innovative program allows you the ability to meet industry demand while developing skills aligned with your individual talents and inclinations.

The IT Business Analyst area of emphasis will show you how to translate business requirements into a language that IT developers can use to create software and hardware solutions.

What You Will Learn
Hands-on, industry-relevant skills
In the IT Business Analysis area of emphasis, you will learn how to help organizations determine their needs, identify problems and plan and implement IT solutions to those problems. You will learn how to design effective and efficient business processes, and how to clearly communicate business strategy and IT development plans.

You will also learn how to:

• Elicit business and software requirements directly from stakeholders
• Document requirements using industry-standard tools and templates
• Map and evaluate business processes
• Manage business analysis activities

Co-op Opportunities
As a result of DMIT's close connection with industry, various co-op opportunities exist for students in the DMIT program. Many companies offer our students paid co-op positions that provide direct experience in specific areas of study. Co-op is also seen as a staffing strategy for many organizations.

NAIT’s Geoscience Technology program provides students with a diverse education and hands on training in the field of earth sciences. From resource exploration to environmental remediation, graduates use their knowledge of geology, hydrogeology, geophysics, geochemistry and other geosciences to inform major decisions across broad spectrum of industries.

As a graduate of the Geoscience Technology program, you will be trained to make professional contributions to the environmental, energy and mining sectors.

Hands-on, industry-relevant skills
In addition to lectures and labs, the program has a two one-week Field Schools. One is located in the foothills of the Canadian Rockies mapping geological outcrops and the other is on campus using a suite of groundwater monitoring wells, where students are trained in groundwater monitoring and sample collection. These activities allow students to better understand the how and why of classroom theory, as well as collect field data for classroom analysis.

You’ll participate in a wide range of activities, including:

• Researching, interpreting and mapping geology of a given area
• Identifying common rocks, minerals, glacial deposits
• Using software applications used in the field
• Performing basic topographic, geophysical, geochemical, and geological surveys
• Conducting environmental site assessments
• Creating conceptual site models for remediating contaminated sites
• Evaluating natural resources for production and extraction

On average you can expect to spend:

• 28 hours per week attending classes and labs over the course of a semester
• 10 to 20 hours per week studying and completing class assignments

Technology like computers, robots, lasers, fibre optics, artificial intelligence and satellite communications all use microelectronic technology.

In this program, you will gain the ability to solve technical and scientific problems with these and other technologies, while learning principles of electricity, embedded systems, communications, industrial electronics and problem solving skills. You'll also learn fault and failure isolation (troubleshooting) skills that are applicable to the immediate needs of employers.

The program emphasizes practical skills and state-of-the-art applications to ensure immediate applicability to the needs of industry.

Hands-on, industry relevant skills:-
Through an emphasis on practical skills that you can take straight to industry, the Electronics Engineering Technology will help you gain a comprehensive understanding of the principles of electricity, microcontrollers, communications, control systems and industrial electronics. You'll be given the opportunity to design and develop complex electronic systems and find solutions to real-world problems. 

Do you have a love for the outdoors and a desire to help keep Canada’s natural spaces healthy and prosperous? Does the idea of searching for clues and investigating cause/effect interest you?

The Biological Sciences Technology – Conservation Biology 2-year diploma program will help you develop the skills needed to ensure that our natural resources are used in an optimal way that is sustained for future generations. Your knowledge and technical expertise will also allow you to engage in resource management activities without compromising the integrity or sustainability of the ecosystems in which they work.

Hands-on, industry-relevant Skills
In this program, you’ll acquire skills used in field sampling, environmental education and resource management by studying chemistry, botany and the biology and ecology of birds, fish, mammals, insects, plants, rivers, lakes and soils.

You’ll also explore genetics, wildlife surveys, plant and animal diversity, soil and range management, water quality issues, parks management and environmental education projects.

With the help of support instructors with years of industry experience, you’ll learn in a combination of classroom, lab and field settings. Our facilities will provide you with practical, job-ready experience using a variety of modern laboratory and field instruments, and simulation and computer applications. You may also learn through work experience, field trips, applied research and other opportunities. 

The Digital Media and IT (DMIT) program is multi-disciplinary in its approach. Spanning a range of career opportunities from business analyst to visual designer, this innovative program allows you the ability to meet industry demand while developing skills aligned with your individual talents and inclinations.

In the Visual Communications area of emphasis, learn how to create high-quality, eye-catching products by applying advanced design principles.

What You Will Learn
Hands-on, industry-relevant skills
The Visual Communications area of emphasis will give you the skills you need to be a professional graphic designer. Courses will focus on 2 core software tools that will help you accomplish this goal: Adobe Photoshop and Adobe Illustrator.

Supplemental courses will teach you the practical and theoretical sides of visual design, such as colour theory, typographic history and the art of telling a story using characters and images. To round out the program, you will also take time developing a portfolio and learning the business side of this industry.

The Electrical Installations Technology diploma is your pathway to apprenticeship, and a unique opportunity to get the technical and career essential skills you need to succeed in the electrical industry.

The program focuses on theory and hands-on training required for the installation, repair and maintenance of electrical systems in residential, commercial and industrial environments. This program also teaches career essential skills such as communication, professionalism and collaboration, which will help you pursue a career in the Electrical Installations Technology field.

The Electrical Installations Technology diploma offers a direct pathway into trades training at NAIT without having to first be a registered apprentice.

Industry-approved training
A career in the electrical industry calls for an understanding of both technical knowledge and career essential skills. Learning outcomes for this program include:

• Understanding of industry standards, legislation, policies and practices
• Ability to:
  • Identify safety hazards
  • Explain, discuss and apply electrical theory and mathematics
  • Install, analyze and maintain rotating, static and solid-state electrical equipment and controls
  • Design, interpret and convert drawings and schematic diagrams for electrical installations
  • Communicate effectively using written, verbal and graphical means
  • Navigate, interpret and apply applicable sections of the Canadian Electrical Code Part 1 for electrical installations

The program content and structure aligns with Alberta Credential Framework expectations. This 2-year diploma program provides you with immediate opportunities for employment in the field of electrical installation. After completing the program, you will be eligible to enter into an apprenticeship and complete apprenticeship hours to receive a journeyperson’s certificate.

The NAIT Advanced Care Paramedic program prepares graduates for a rewarding and challenging career in providing emergency medical services to the sick and injured. Advanced Care Paramedics are members of the inter-professional health care team, working collaboratively with other emergency medical personnel, physicians, nurses, and other health professionals. They primarily provide care of patients at emergency scenes in the pre hospital care setting, but can also have roles in emergency departments and other settings within an acute care hospital setting. They are responsible for assessing a patient’s condition to determine the extent of his or her injury or illness and immediate care needs, and providing treatment that includes advanced life support procedures, airway management, medication administration, tending to traumatic injuries, intravenous catheterization, bandaging, splinting, suturing child birth, mental health crisis interventions, and more. Patient care often includes initial stabilization of the patient and transport via ambulance to health care facilities for further treatment.

Demands of the job and practicum training as a student include standing, reaching, walking, crouching, bending, and lifting of heavy equipment, as well as exposure to stressful emergency situations where patients are critically ill or injured, and quick decisions must be made in managing the patient and delegating roles to first responders. There are also risks for exposure to chemicals, bodily fluids, needle sticks, moving traffic, weather conditions.

The NAIT Advanced Care Paramedic program utilizes facilities at NAIT, active treatment hospitals, and ambulance services to train and prepare students for graduation and employment.

 What You Will Learn
Hands-on, industry-relevant training

In this 2 year diploma program you will build on your prior learning as a primary care paramedic and learn about providing advanced emergency care, including assessment and treatment of patients with a variety of medical disorders and injuries. Your learning environment will consist of lectures, labs, clinical simulations and practicum. Areas of learning will be focused on but are not excluded to:

• Human anatomy, physiology and pathophysiology
• Advanced life support skills including medical and trauma management
• Pharmacology
• Child birth and neonatal care
• Pediatric patient care
• Diverse patient populations
• Professionalism, inter professionalism, and medical legal aspects

You will also be trained in physical and mental health self-care, to ensure you are prepared for a demanding patient care environment.

Practicum will consist of placement with ambulance services and a variety of acute care hospitals. You will be expected to work shifts including evenings, nights and weekends, and you may be required to travel outside of Edmonton for your practicum placement.

The first year of the program consists of lectures, labs and clinical simulations. The second year of the program consists of some lectures, labs and clinical simulation in advanced courses, as well as approximately 1200 hours of practicum.

You can expect to spend, on average:

• 28 hours per week attending classes over the course of a semester
• 15 to 20 hours per week studying and completing class assignments
• 40 hours per week on practicum