Bachelor of Arts in Journalism and Mass Communication

at Jagran Lakecity University India

The Master in Public Policy and International Affairs program equips future decision-makers with the knowledge and practical skills to make sound International policy decisions. The course aims to provide comprehensive analysis of various streams in international affairs like conflict resolution, diplomacy, human rights, international finance and international law. This programme student acquires the substantive knowledge, practical skills and real-world experience to address the big issues of international affairs. The curriculum integrates extensive experiential learning, including capstone workshop projects with organizations around the world. Students pursue a customizable core curriculum, including a wide range of courses on international politics and political economy. Students also choose from a broad range of majors: International Security Policy, International Finance and Economic Policy, Economic and Political Development, Human Rights and Humanitarian Policy, Energy and Environment, and Urban and Social Policy.

The program seeks to develop creative thinkers, strategic planners and project execution professionals who can communicate effectively, harness the global environment and develop future talent that is acclimatized to working in the current multicultural and diverse world with a perspective of inclusion. The event and entertainment domain is global and multi-faceted with various media streams. Hence a global perspective with adequate knowledge of media integration is pivotal. We empower our students with in-depth and applicable knowledge of the Live Media domain. Students who major in Events & Entertainment management enter a variety of careers which include domains like Project Management, Business Development, Wedding Planning, Marketing & Sponsorship, Experiential Marketing, Social & Digital Media, Hospitality & Logistic Management, Production & Operation Management, Artiste Management, Hybrid Event Specialist, Creative Development, Event Visualiser, On-stage & Backstage Management etc.

The Course introduces the students to the vast and dynamic world of Events & Entertainment management. The students are equipped with adequate knowledge and skills to build a strong foundation that provides them with an opportunity to explore various opportunities with Corporates, Event Agencies, PR agencies, Broadcast, Content Producers, OTT Platforms and Advertising Agencies.

M.Des (UX) program and make tech come alive. From mobile devices to intelligent clothing, automobile interiors to health care informatics, user experience (UX) designers engineer experiences that are approachable, meaningful, and memorable. At SCAD, UX design students employ state-of-the-art resources to research, design, program, and test new products for consumers to enjoy.

The day-to-day business operations of companies’ across the globe have changed with advancement of technology and rapid digitalization. ‘Design’ of digital product influences business decisions and that’s the primary reason of need of ‘UX Designers’ in industry. Our programs in User Experience Design have been devised and designed by UX Industry professionals considering the needs of the job market.

The program includes valuable industry experience through projects, assignments and industry internships. It’s taught by the best in-house faculty, accompanied with guest faculty from industry with expertise in UX. The program offers 100% placement assistance; therefore, students looking for well-paying jobs in numerous fields can opt for these programs.

Master in Business Administration (MBA) is a minimum 2 year full time programme in management. The programme offers options to specialize or earn a major or a minor in a pre-specified functional area. It brings an internationally benchmarked learning context. It primarily aims to help students up to 5 years of experience including fresh graduates, and/or students and with family business background emerge as business managers and leaders.

BA Liberal Arts (Economics) is a course in applied economics and alongside the academic training in order to sharpen essential skills in marketing and communication, the students undergo corporate summer training, to get a better understanding of business environment and real organizational problems. This course provides students with the necessary conceptual and analytical skills to understand a broad range of themes in business and economics. It prepares students for a wide range of careers in private and public sector organisations.

Considering the vastness of English studies today which is becoming multi-disciplinary both in text, authors and genres, the students will get an opportunity to read and write on Shakespeare, Romantic poetry, Victorian poetry and analyse the same in the light of literary theory and criticism. An in depth study of the different authors, will make the students explore and enhance and stretch their horizons pertaining to language and literature. They will also have ample space to delve into Nobel award-winning post-colonial works from Africa, Asia, North and Latin America, and Modern Europe. This course aims the students to be able to understand the literatures belonging to different ages and to be able to analyze and interpret the same. The students will also be able to understand and appreciate literature as a reflection and reproduction of culture. In addition to this the course strives to enable students to comprehend movements like existentialism, surrealism, impressionism, imagism, Marxism, psychoanalysis, structuralism and post modernism. This Course provides students with an opportunity to assess their interests and be able to build a strong foundation for self literary works.

B. Tech in Computer Science & Engineering (UX) is an undergraduate programme which aims to develop graduates that are not only well versed with computing approaches, tools, and technologies, but are also experienced with Design approaches and new Media technologies & uses. The program has a small set of core courses in CS and Design, and many electives which can be taken from CS as well as Design and Digital Media. This enables the students to build a program most suitable for them. The program will prepare students to work in the IT industry as well as digital media industry like gaming, animation, virtual/augmented reality, etc. The program will also allow students, who want to pursue higher studies, to take up higher studies in CS/IT or in Design.

The Master of Arts program in Journalism trains budding and experienced journalists to go deeper and equips them with subject-area expertise, so they can explain complicated issues to the public. Students develop an intellectual grounding in their concentration that enables them to ask more informed questions, evaluate evidence for competing theories and produce sophisticated and nuanced stories. This MA gives you the practical skills to work as a journalist at the highest level in broadcast, print and online. We will learn what news means, and where it comes from. We will give you the ability to write compelling features and interviews. We’ll also be focusing on the kinds of questions you need to ask – of the individual, the state or the organs of power. And we address how the new digital world has transformed the way we go about journalism, adding new platforms and new technical skills.