Bachelor of Design in Graphic Communication Design

at World University of Design India

In an interdisciplinary way, the strategy & innovation concentration would have you actively practice Design strategy & Human Centred Design through a pathway of studio courses that teach how to use market insights to build products, create experiences, and launch businesses. In addition to dedicated studio space for heads-down work, students have access to model-making, rapid prototyping, and multimedia technology for the range of projects they take on to bring this work to life. By the end of this programme, you would gain adequate competence enabling them to understand and map the opportunities and design transformational strategies, manage innovation and new business development in any of all the diverse sectors from products to services, governance, crafts to ICT, life and entertainment, etc. and will be equally equipped to enter any industry, social enterprises, consultancy or jobs always contributing to the top management function either as team players or as team leaders or even initiate start-ups.

Given the growing application of digital technology across most sectors and domains, the need for digital tools and application has never been more important. Individuals who marry the skills of creativity and design with the ability to build reliable and supportable software will be increasingly in demand. This course is designed to achieve just such an interdisciplinary skill-set and equip graduates for many opportunities across many fields such as the arts, entertainment/ games, mobile application development, multimedia, product/web design, cyber security, digital analytics and other interactive systems across all sectors. There’ll be an increasing focus on user experience, Interaction Design and Design Methods in all IT products and services.

PhD is a doctorate degree that focuses on academics and research.

This course is designed to help students to understand the nature of creativity by letting go of stale habits and conditioning that prevent one from making contact with the natural flow of creative energy. Both inner and outer worlds and their relationship to colour will be explored during the course, through painting from a life model as well as from imagination.

Painting and Drawing fuses traditional expertise and technique with cutting-edge contemporary approaches to art making. In this program, you can study virtually every approach to painting and drawing, from traditional oil painting to graphic novel production and 3D spatial installation. Your technical, formal and conceptual skills will be developed through focused studio production and instruction in theory, art history and cultural studies. Drawing incorporates a wide array of materials and explores body, gestures, mark making, the construction of visual space, as well as symbols and storytelling. In Painting classes, you will explore colour through paint application, tools and techniques along with the formal language of painting and its use in abstract, figurative and hybrid/expanded modes.

Mobility has always been a basic human need. The transportation design programs at WUD focuses not only on automotive and car design but also on transportation systems across land, water, air or even space; which enhance mobility for humans and commodities.

The program considers transportation products in the context of present day economic and social needs, success or failure of existing systems and devices, and propositions for future transport solutions. It seeks to cover practical problem-solving as also solutions relevant to our future society and the environment. While topics like Emerging Technologies, Composites, Aerodynamics, Fluid Dynamics, Automobile engineering, Automotive Modeling, Transportation for Specific Needs, Vehicle Packaging Design and Use of Automotive Clay & GFRP will equip them with relevant knowledge, diverse practical projects will help students link their developmental skills, with knowledge and understanding.

This concentration is aimed at future leaders and managers of service-based organizations. It is not sector specific and applies to a wide range of industries including healthcare, finance, IT, travel, retail, education and even oil and gas. The course examines the complex cultural, technological, and systemic issues facing businesses and governments to create new services for now and the future.

The programme will prepare students on

• Creation of new consumer services by identifying human needs via Human Centred Design, transformational services, and delivery in complex organisations, for example in retail, banking and hospitality
• Development & innovation in public service and policy in areas such as transportation, health and education
• Speculative futures to envision radically new services and user experiences driven by technological, environmental and social challenges.

In this course, the students will be equipped with the knowledge and confidence to respond creatively to a design brief within the fashion industry. WUD’s own brand of fashion education nurtures creativity while providing a rigorous grounding in the practical and technical skills exposing one to the real demands and practices of the fashion world.

You'll learn the fundamentals of professional draping, patternmaking, and sewing techniques. You'll master computer-aided design (CAD), and learn how to take a design from concept to finished garment. The course teaches important research methods, how to produce initial design ideas, and how to develop designs through to a finished 3D prototype and do a catwalk presentation. This singular program guides you to become not only a designer with your own creative vision, but a professional prepared to take your place in this challenging industry.

The undergraduate course will prepare the student with a strong base in the theories of performance, the nuances of the classical, folk and contemporary arts, the rudiments of production and presentation along with rigorous insight. They will be exposed to the practical and theoretical practices of performance and introduced to literary, historical, traditional and cultural explorations of performing arts across cultures.

Interior Design program at WUD focuses on designing and planning of interior spaces for all kinds of human needs. Students will learn to design spaces – interior and exterior - according to their functional hierarchies and interrelationships, including components like furniture, seating, storage, lighting etc for added functionality and aesthetics.

Courses would cover a blend of space design as well as design of furniture & lifestyle products within the space. Technical and skill based inputs like Ergonomics, Architectural drawing, Building technology, Prototype making etc will enable the students to look at spaces in holistic manner and design the interiors and furniture to enhance its functionality.

The programme is aimed at working professional and candidates from other streams aspiring to enter Fashion Industry. The intensive programme will focus on interactive learning, integrating theoretical knowledge with essential skills required for practicing fashion design. Students will be introduced to Fashion Illustration, Fashion Studies, Elements of Textiles, Fashion Designing, Pattern Development, Garment Construction, Traditional Indian Textiles, Marketing& Merchandising etc.