Bachelor of Art (Hons) in Animation

at Falmouth University - Penryn Campus United Kingdom

During this unique business degree you'll get the chance to collaborate with creatives from across the University, including students from our Launchpad business incubation programme, to proactively build your network.

You'll be able to immerse yourself in new ideas while learning theory and applying it to your own practice. You'll explore the social and environmental contexts of business, learn the art and science of building brands and collaborate with peers and professionals. You will be supported to take micro placements, engage with student-run businesses and potentially start your own enterprise.

You will:

• Be encouraged to hone your entrepreneurial skills in a live project environment
• Respond to business challenges informed by the 4th industrial revolution
• Build your business network through collaborative work with other students and external organisations

Studying in Cornwall, home to several of the UK’s most exciting festivals, you’ll get hands-on industry experience, both here and further afield. Alongside tuition from experienced professionals, you’ll benefit from the expertise within our School of Entrepreneurship – including finance, marketing and project management. 

You will:

• Develop a sustainable approach to management in the globally expanding festival industry. 
• Study on one of the first courses in the world accredited by A Greener Festival.
• Organise live events and engage with industry experts. 
• Be industry-ready with a full degree in just two years. 
• Benefit from the expertise and knowledge of specialist staff with music, events, hospitality, technical and entrepreneurial backgrounds. 
• Undertake multiple micro-placements, at the Eden Sessions and other locations.
• Be part of a course in the hospitality, event management and tourism sector where
  Falmouth holds a top ten ranking in the Guardian University Guide 2021.

While you learn, you’ll be able to put these skills to the test on live projects with industry partners, creating technology with a purpose. By the time you graduate, you’ll be equipped with the skills and knowledge to bring new and exciting technologies to a range of different industries.

You will:

• Develop immersive experiences that have the power to fundamentally change the way we interact with technology.
• Collaborate in multi-disciplinary teams designed to simulate working in a way that connects to live research and industry partnerships.
• Graduate with a varied portfolio of VR and XR experiences.
• Work alongside a community of game artists, animators, designers and writers.
• Have the chance to be the first to market with new, interesting and disruptive technology.

Our academic team members are experienced practitioners, with broad industry backgrounds, who will teach you how to work collaboratively and take a creative approach to organising events, from cutting-edge fashion experiences and music festivals, to weddings, business events and product launches.

You will:

Organise at least four live events over the three-year course

• Study on one of the first courses in the world accredited by A Greener Festival
• Be involved in industry events and take part in workshops with organisations such as Attitude is Everything
• Take micro-placements throughout the course, with previous destinations ranging from Cornwall to California
• Explore the future of sustainable and digital event management
• Be supported to develop creative approaches and specialise in an area you’re passionate about
• Be part of a course in the hospitality, event management and tourism sector where Falmouth holds a top ten ranking in the Guardian University Guide 2021

Gaining a solid understanding of advertising, marketing, branding, narrative and audience, you'll produce innovative photographic, video and multimedia content. You'll learn how to tell compelling, omni-channel stories and shoot real commissions with our in-house agency, building your professional network through work experience in the industry.

You will:

• Work on real industry challenges, building the skills to respond to client briefs, from concept through to pitch and delivery
• Collaborate with other Falmouth students on live campaigns and brand strategies
• Explore still life, food, product, portrait, beauty, fashion, location, lifestyle, documentary, interiors and architecture in both still and moving image
• Gain a thorough understanding of planning, project management and workflow, including pre and post-production, design, layout and retouching
• Use the latest camera technology and professional lighting systems in our state-of-the-art studios and digital post-production suites
• Evolve valuable skills in creative problem solving, critical thinking, negotiation and collaboration, alongside budget management and legal and ethical considerations

This dynamic MA will help you build the craft and critical skills to place your work in line with current industry trends. You'll engage in practical projects mirroring professional workflows and creative environments. To develop an up-to-date, original practice, you'll also study the cultural contexts of global film and television markets.

The School of Film & Television is a member of CILECT, the global association of the world's best film, television and animation schools.

You will:

• Learn from our award-winning staff and interact with high-profile film and television professionals, who regularly lead our master classes
• Become part of our School of Film & Television, a member of CILECT— the global association of the world's best film and TV schools, and establish a socially sensitive practice that fits into global networks of production
• Build craft and critical skills to situate your work against current industry trends by taking part in production and research that mirror real-world practices
• Become involved in our unique in-house slate of micro-budget short and feature filmmaking and graduate from a ScreenSkills-accredited course
• Work on extra-curricular live briefs and get involved with our own creative agency, MAYN

You can choose a pathway in 2D, 3D or stop-motion and develop your own specialism, be that as a director, producer, animator, rigger, texture, concept or background artist. The course has a strong focus on teamwork, the perfect platform for a successful career in animation for film, TV and games.

You will:

• Study as part of a CILECT (The International Association of Film and Television Schools) film school
• Learn from staff with industry backgrounds and experience in film, children's TV, advertising and post-production
• Work in multi-skilled teams, reflecting industry practice
• Identify your strengths and develop your technical and creative knowledge through character animation, storytelling, concept
  art and software
• Hone your skills in stop motion and Computer Generated (CG) animation, working in professional-standard facilities
• Underpin your creative work with theoretical and historical understanding
• Gain a working knowledge of industry practice
• Graduate with a varied and professional portfolio

Our course has an uncompromising emphasis on learning by doing. And it works. Our alumni network is one of the most successful in the world. You'll find Falmouth folk working in renowned ad agencies including Ogilvy, Wieden+Kennedy, Iris Worldwide, DDB, McCann, Havas and many more.

You will: