Bachelor of Science (Hons) in Business and Digital Marketing

at Falmouth University - Penryn Campus United Kingdom

You’ll learn to tell stories in an inventive and meaningful way, within a specialist facility, working with industry professionals. A focus on narrative, craft and practical making, alongside critical thinking, will help you develop the skills needed to succeed in the fast moving television industry.

You will:

• Work on professional commercial briefs with MAYN, our award-winning in-house creative agency. 
• Benefit from opportunities for industry-based placements and work experience. 
• Attend masterclasses, this year these have included showrunners, Emma Frost and Matthew Graham; directors Sam Masud, Stroma Cairns and Jon East, director of Killing Eve and Lost in Space; and Otto Bathurst, director of Black Mirror and Peaky Blinders.
• Have the opportunity to apply for The Hothouse, a placement with the acquisitions team at NBCUniversal in London.
• Study in a facility that's part of CILECT, the global association of the world's best film, television and animation schools.

Combining the expertise of our School of Entrepreneurship with the visionary and pioneering Eden Project, this course offers a unique approach, with sustainability at its core. You’ll be at the heart of the action from day one; taking part in regular live projects, destination visits along with local and global placements.

You will:

• Study on one of the first courses in the world accredited by A Greener Festival.
• Have the chance to work on a live project at an international tourism destination, with your travel and accommodation expenses (up to a value of £400) funded as part of the course.
• Undertake multiple micro-placements at the Eden Project and various other locations.
• Develop a sustainable approach to management in the globally expanding tourism industry.
• Explore the moral and political pressures of tourism and how to manage them sustainably.
• Be industry-ready with a full degree in just two years.
• Be part of a course in the hospitality, event management and tourism sector where Falmouth holds a top ten ranking in the Guardian University Guide 2021.

This course is accredited by A Greener Festival.

Throughout your studies we'll help you understand key business and marketing theories. From developing complex problem-solving skills to navigating consumer psychology, digging deep into big data to understand the ethics of your practice, you'll learn to harness creativity, cultural awareness and business acumen to deliver impactful marketing strategies across a range of digital platforms.

You will:

• Be an active part of Gallos, our thriving student-led agency
• Work on live briefs, building your industry network
• Collaborate with digital innovators across the region, including company founders in our award- winning Launchpad programme
• Work with industry connected and research active staff

Business & Digital Marketing BSc(Hons) is accredited by the leading professional marketing body, The Chartered Institute of Marketing (CIM). This means students who successfully complete the full undergraduate degree are part-accredited for qualifications CIM offers professional marketing practitioners.

You'll be taught by experts from the Games Academy and the School of Entrepreneurship, to help you become a daring computer scientist capable of leveraging scientific principles and cutting-edge technology to create new and compelling products and services.

You will:

• Get practical hands-on experience, doing a lot of computer programming and software engineering to build your own software
• Work on complex real-world problems set in partnership with industry and explore a range of market-led incubation opportunities identified by our RealWORKS employability team
• Advance your knowledge of computer science and computing technologies in a way that enables you to incorporate cutting-edge advances into the digital products and services you create
• Leverage user-centred design thinking in your system development lifecycles, taking advantage of our research strengths in this area
• Collaborate in multidisciplinary agile teams that span the Games Academy and the School of Entrepreneurship to realise projects with real commercial potential using approaches that mirror industry

This dynamic MA will help you build the craft and critical skills to place your work in line with current industry trends. You'll engage in practical projects mirroring professional workflows and creative environments. To develop an up-to-date, original practice, you'll also study the cultural contexts of global film and television markets.

The School of Film & Television is a member of CILECT, the global association of the world's best film, television and animation schools.

You will:

• Learn from our award-winning staff and interact with high-profile film and television professionals, who regularly lead our master classes
• Become part of our School of Film & Television, a member of CILECT— the global association of the world's best film and TV schools, and establish a socially sensitive practice that fits into global networks of production
• Build craft and critical skills to situate your work against current industry trends by taking part in production and research that mirror real-world practices
• Become involved in our unique in-house slate of micro-budget short and feature filmmaking and graduate from a ScreenSkills-accredited course
• Work on extra-curricular live briefs and get involved with our own creative agency, MAYN

If you're stylistically eclectic and keen to experiment, this is the course for you. Whether you aspire to be a performer, composer, session musician, music educator, sound artist or to work in a mixture of these disciplines, we'll offer an insight into the modern music industries.

You will:

• Learn to play in a range of musical styles and genres, in a variety of professional contexts.
• Play regularly in ensembles, including session bands, vocal groups, contemporary music groups and laptop orchestras
• Benefit from guest speaker artists and ensembles. Recent visitors include Adrian Utley (Portishead), Graham Fitkin (composer), Kenny Werner (pianist), Ed O'Brien (Radiohead) and Kevos (ensemble).
• Have the chance to gain industry experience through a three-month placement or internship, from shadowing a professional composer or interning with a record label, to working with a professional orchestra.
•     Have the opportunity to take advantage of our prestigious international exchange partners, including CalArts (USA), Griffith University (Australia), LASALLE (Singapore) and Nagoya University (Japan).

Our academic team members are experienced practitioners, with broad industry backgrounds, who will teach you how to work collaboratively and take a creative approach to organising events, from cutting-edge fashion experiences and music festivals, to weddings, business events and product launches.

You will:

Organise at least four live events over the three-year course

• Study on one of the first courses in the world accredited by A Greener Festival
• Be involved in industry events and take part in workshops with organisations such as Attitude is Everything
• Take micro-placements throughout the course, with previous destinations ranging from Cornwall to California
• Explore the future of sustainable and digital event management
• Be supported to develop creative approaches and specialise in an area you’re passionate about
• Be part of a course in the hospitality, event management and tourism sector where Falmouth holds a top ten ranking in the Guardian University Guide 2021

You'll be taught by experts from the Games Academy and the School of Entrepreneurship, to help you become a daring computer scientist capable of leveraging scientific principles and cutting-edge technology to create new and compelling products and services.

You will:

• Get practical hands-on experience, doing a lot of computer programming and software engineering to build your own software
• Work on complex real-world problems set in partnership with industry and explore a range of market-led incubation opportunities identified by our RealWORKS employability team
• Advance your knowledge of computer science and computing technologies in a way that enables you to incorporate cutting-edge advances into the digital products and services you create
• Leverage user-centred design thinking in your system development lifecycles, taking advantage of our research strengths in this area
• Collaborate in multidisciplinary agile teams that span the Games Academy and the School of Entrepreneurship to realise projects with real commercial potential using approaches that mirror industry