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Master of Science in Strategic Marketing

Master of Science in Strategic Marketing

at Middlesex University London United Kingdom

Overview

Today’s customers are more knowledgeable than ever before, demanding wider variety and better quality in products and services. Organisations are looking to marketing strategists to ensure they understand the needs of their customers, how to evolve and grow their customer base and provide the drive towards innovation that will secure them a place in new and emerging markets

Any strategic marketing role requires both a broad vision for the organisation and an understanding of the impact of differing marketing channels. Developed for marketing practitioners and graduates from areas such as marketing, management and social sciences, this course provides knowledge and skills in the three key areas of strategic marketing; Strategic Analysis, Strategic Marketing and Leadership, and Implementation.

The course has a strong focus on applying theoretical concepts to practice situations, employing real-life case studies. Given a potential ease of lockdown and social distancing regulations, we will run a  week-long residential*, which will give you a true understanding of strategic marketing practice.

Course Highlights

  • Gain practice skills and in-depth knowledge in the three core subject areas of Strategic Marketing and Leadership, Strategic Analysis, and Implementation
  • Week-long residential* in the UK gives you a fantastic opportunity to gain a practical and applied perspective of marketing
  • You’ll receive free electronic textbooks for every module, among other university services
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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

Middlesex University London

Location

Master of Science in Strategic Marketing Assistant Fee

$16800

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Master of Science in Strategic Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's degree.

 

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Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

12

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

87.0

Minimum Overall Score

59.0

Minimum Overall Score

Other Courses by Middlesex University London,United Kingdom

Natural Sciences & Mathematics

Master of Science in Financial Mathematics

A combination of mathematics, statistics and computing, financial mathematics is a specialism vital to the day-to-day functioning of the world's economic institutions. Highly technical and theoretical aspects of mathematics take on a practical importance which can affect millions of lives through this fascinating discipline, which involves predicting the behaviour of markets and suggesting strategies for investment.

We believe strongly that the work you do must be relevant to the world of work – that's why our course has a strong practical slant. It also has the unusual and significant advantage of including from-scratch training in computer programming, allowing you to develop first-class computing skills alongside your mathematical expertise. You'll need a good degree in maths, or a related subject like physics or engineering, but no prior knowledge of finance.

Course Highlights

  • Our course combines a comprehensive grounding in the theory of financial mathematics with thorough practical training
  • Our subscriptions to Bloomberg and Datastream allow you to work with real datasets
  • We'll teach you to code for financial mathematics in widely-used programming languages, without the need for prior experience
  • The course is designed either for graduates considering a financial career, or for those already working in the industry looking for a greater understanding of finance and insurance risk
  • As a student of this course you'll receive a free electronic textbook for every module.

12 month

Duration

$ 15300

Tuition

A topic of global importance since the late 1980's, 'sustainable development' refers to "development that meets the needs of the present without compromising the ability of future generations to meet their own needs" (Brundtland Report, 1987). It encompasses responsible utilisation of environmental resources and the establishment of social and economic relations which enable that. Sustainable development is at the heart of global policies such as Agenda 21, which emerged from the UN Earth Summit in 1992 and the 17 Sustainable Development Goals enshrined in a UN resolution since 2015.

Quality of governance is increasingly recognised as central to sustainable development, which requires achieving just and legitimate outcomes in major global socio-economic and environmental issues such as poverty, climate change, food security and biodiversity loss.

As sustainable development now constitutes a significant global policy goal,  intergovernmental, and governmental agencies, as well as private sector companies urgently need  professionals that possess the kind of knowledge and skills required to ensure that it is enacted in practice.  This master's degree aims to provide you with the analytical skills and enhance your knowledge with respect to global governance issues, approaches and instruments so that you can become such a professional.

You will explore various approaches to how intergovernmental and national strategies, policies and projects pertaining to these global governance issues are formulated, implemented and evaluated. The critical case study approach used in teaching will enable you to develop the skills required for working in the private sector or with global and national public or third sector agencies leading and managing change in a global environment.

You will have an opportunity to apply to gain work experience through two different work placement modules offered as options through the programme. One short term-time placement option undertaken in any London based work place and another longer option that may replace the research dissertation and can be taken over the summer period, in any organisation in the UK or abroad. Both placements are secured by the student, with support from our Careers Services and staff.

Our international mix of students exposes you to a range of different cultural and national viewpoints, offering valuable insights and a genuine basis for informed discussion.

Course Highlights

  • You have the opportunity to apply for related internship and work-based learning opportunities which gives you the chance to intern at institutions such as the United Nations, the Organisation for Economic Co-operation and Development, and NGOs.
  • You can take part in our Brief Cases at Middlesex partnership as your placement option, where you'll work to a brief set by The Heaven Company Ltd and receive feedback from a panel of industry representatives.
  • You will learn from international experts in the field of global governance and sustainable development.

12 month

Duration

$ 14800

Tuition

The need for environmental sustainability is increasingly acknowledged in policy areas throughout the developed and developing world. For this reason, our course is designed for those looking to gain a high-level qualification in the theory and practical application of sustainable environmental management.

Our Master's degree in Sustainability and Environmental Management (suited to those with science and technical experience) offers insight into the causes and solutions to a range of environmental issues. You will develop the ability to evaluate the constraints and opportunities facing a variety of institutions and acquire the skills required to implement sustainable policies. You will undertake problem solving scenarios, develop analytical skills and critically evaluate environmental management policies.

You will study alongside students from a range of cultural backgrounds offering you the chance to learn in an international arena and share ideas on a global scale.

Course Highlights

  • Our teachers are actively linked to a variety of governmental and non-governmental organisations and these links are fed into the programme delivery.
  • This course is accredited by the Institution of Environmental Sciences.
  • Teaching by specialist staff including practitioners and researchers from our world-renowned Flood Hazard Research Centre inspires our students and in turn, expands their ambitions.
  • We provide an exciting and motivating programme of guest speakers, seminars, field visits and external visits, COVID-19 permitting.
  • As a student of this course, you'll receive a free electronic textbook for every module.

12 month

Duration

$ 14800

Tuition

You enrol on a four-year course, which includes the one-year foundation course. If you complete this year successfully you progress directly onto our three-year media degree courses listed below. The number of students who progress to degree study are very high - in fact some of these students have gone on to become some of our most successful graduates.

BA Digital Media and Communications

Combining theoretical knowledge and practical skills, you gain skills in areas such as new media, video production, website design, culture and more. Practice-based work includes video production (following Government safety guidelines), web design and HTML programming, data visualisation and smart environments. Great emphasis is also given to the management and analysis of social media platforms, with APIs and other sources used to present and assess social data.

48 month

Duration

$ 14700

Tuition

The MA Youth Justice, Community Safety and Applied Criminology degree is designed for people working or seeking to work in the area of crime and criminal justice. It offers a detailed understanding of contemporary issues facing professionals and managers in the criminal justice system and of the changing roles and responsibilities of the agencies and practitioners which make up that system.

Delivered by leading researchers and drawing on the expertise of those currently working in the field, this degree provides both traditional academic provision in the form of lectures, seminars and tutorials and the opportunity to undertake up to a third of the course via work-based learning (for those already working in appropriate contexts) or an internship with an agency such as a Youth Offending Team, a Drug and Alcohol Support Service or a Community Safety Partnership.

  • The core elements of the programme are delivered on one evening per week so as to allow for those in work to attend. The remainder of the programme is made up by either studying optional modules available during the daytime or (in the case of one module) via distance learning or by a combination of a long or short dissertation and/or the long or short work-based learning or internship modules.
  • This flexibility, both in the choice of content as well as in the mode of delivery/learning, allows students to tailor the course as much as possible to their own needs. This includes the option to study the programme over one year full-time or two years part-time.

Course Highlights

  • Study in a highly reputable criminology department with a long history in training the very best criminologists
  • The option to complete up to a third of the course through work-based learning or an internship within a criminal justice agency
  • Delivery by academic staff who are involved in pioneering research in the field including work on the links between victimisation and offending, 'status dogs' and gangs, online child safety, recent developments in probationary services, mental health and offending, joint enterprise and political violence and terrorism.
  • Enjoy teaching that incorporates guest lectures delivered by experts working in the field of offender management, gang life and culture, urban policing, and prisoner care and welfare.

12 month

Duration

$ 14800

Tuition

Gain essential technical skills while we prepare you for a stimulating career in the fashion industry, whether you want to be a designer, maker, stylist, or photographer. As well as technique, we will equip you with the confidence and independence you need to engage with the fashion world and move forward in your fashion education with us at Middlesex.

Course Highlights

  • Gain essential technical skills while we prepare you for a stimulating career in the fashion industry
  • Build the confidence and independence you need to engage with the fashion world and move forward in your fashion education
  • Benefit from a blended approach learning including a combination of online learning and access to our excellent studios and facilities at our Hendon campus
  • Learn from expert tutors that cover extensive knowledge and experience

48 month

Duration

$ 14700

Tuition

During the foundation year you will learn how computers are used by a broad range of people and organisations as well as acquiring fundamental software development skills and knowledge of hardware. You also gain relevant mathematical and statistical skills and develop useful communication skills.

BSc Computer Science

You’ll gain an understanding of the key principles of computer science while you develop your programming, system engineering, and project experience skills. You’ll also get the support, encouragement and confidence to put your skills into practice through individual and group projects. Your first year will be entirely project led, ensuring you practice your skills from the very start.

48 month

Duration

$ 14700

Tuition

The Masters in Social Work is an academic and professional qualification where you will experience an integration of practice and research. Social workers have a key role in working with other professionals to offer support to some of society's most vulnerable citizens.

This innovative and accelerated postgraduate social work course offers the opportunity to engage with an intensive and immersive programme of teaching and learning integrating practice placements. Over the duration of the programme, you will develop into a competent and enthusiastic social work practitioner ready to engage with the rigours of this dynamic and exciting profession.

We have excellent relationships with local employers through our long-standing stakeholder group. As a result, some of your teaching with be co-delivered by practising social workers and service users.

This programme offers an accelerated route to becoming a professional social worker for highly motivated recent graduates or for career changers looking for new challenges and opportunities. You will be able to develop into an excellent and valued social worker with the capacity to work in all statutory social work settings and in a wide variety of private and voluntary workplaces in the UK and abroad. You will also be able to take advantage of high quality placements in both adult and children’s services including a final 100 day placement where you will undertake statutory interventions.

Course Highlights

  • You will benefit from high levels of tutor contact time through extended teaching sessions, interactive workshop style seminars and e-learning resources
  • You will be taught by staff from within our Department of Mental Health & Social Work, where prominent and pioneering research projects in the disciplines of social work and mental health is undertaken
  • As a student of this course you'll receive a free electronic textbook for every module, free printing and copying, 24 hour library services and access to a range of other valued resources

14 month

Duration

$ 16500

Tuition

Our information systems degree gives you the skills, experience and expertise you need to succeed in the computer-based sector – and beyond.

You’ll get to grips with the specialist equipment, systems and technologies that will give you the experience, expertise and confidence to apply your skills (due to Covid-19, access to the specialist software may be online rather than in on-campus labs). Our degree will prepare you for career paths that range from organisational management and systems architects to chief information officers and enterprise architects.

This is an interdisciplinary course meaning the content's structured in ways that map explicitly to modern technology, including systems design, application development, client-side programming, and much more

Build your information systems skills
You’ll have the opportunity to take a year-long, paid work experience placement as part of a four-year study path (subject to securing an organisation that is able to support such a placement during the COVID-19 pandemic). We’ll also give you industry professionals and work experience opportunities to help you further develop your professional skills and network. In the past, our students have taken part in Sky's hackathon which tested their knowledge and team-working skills.

We’re in the process of gaining BCS (British Computer Society) accreditation for our computer science degrees, which means you’ll be able to gain BCS membership once it’s awarded.

60 month

Duration

$ 14700

Tuition

The career of an engineering project manager is an exciting and challenging one - overseeing complex projects, taking charge of teams and delivering on time and on budget. Yet there's a worldwide shortage of graduates who have the elusive combination of technical knowledge and the management capability that such a demanding role needs. This Masters degree was created to meet that demand.

This in-depth, technical and practical course is designed specifically for those students who have studied engineering at university level and are looking to develop an advanced mastery of the subject.

Middlesex University is the only institution in London to offer a course in engineering project management and our strong links with such industry giants as Ford, Jaguar Land Rover, Mitsubishi, BAE Systems, IBM and Siemens, means that you will be studying a highly relevant degree with up-to-date research and practices.

This course offers an extensive hands-on experience, with practical work incorporated into every module. Instead of a thesis you'll work on a team project designed to resemble a real-life industry scenario.

You will have access to technology, software, studios, laboratories and workshops which are well-equipped with specialist and industry standard software. You'll also have the opportunity to work towards a Prince2 Certification as part of your studies.

If you do not wish to study the full MSc, you can apply to the PGDip where you study only four modules or a PGCert where you study only two modules.

Course Highlights

  • Our teaching staff are internationally renowned for their research expertise and include Dr Andrew Tizzard, a former design engineer with Ministry of Defence contractor Rank Pullin Controls
  • The course is supported by the National Centre for Project Management. Based at Middlesex the centre carries out research into project management and provides training for professionals, working with organisations including BT, HBOS, Morgan Stanley and Fujitsu.
  • As a student of this course you'll receive a free electronic textbook for every module.

12 month

Duration

$ 15300

Tuition

View All Courses by Middlesex University London, United Kingdom

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