Home

>

Study in UK

>

Universities in UK

>

University of Buckingham

>

Master of Science in Strategic Marketing and Customer Experience Management

Master of Science in Strategic Marketing and Customer Experience Management

at University of Buckingham United Kingdom

Overview

This strategic marketing MSc will be invaluable to anyone wishing to pursue a career in marketing (e.g. marketing management, brand management, customer experience and customer service management).

In today’s global, digital world, effective strategic marketing puts the customer and their needs at the centre of decision-making, and a clear focus on customer experience is a critical part of this.  An understanding of this need for customer-centricity is at the core of our MSc in Strategic Marketing & Customer Experience Management.

This leading-edge programme is designed to be totally relevant to today’s organisations, exposing you to managerially relevant theory and practice, which will be of value in real-world business contexts.  The programme will provide you with the knowledge, understanding and skills required to help firms address the marketing challenges that lie at the heart of their business.

This programme provides an in-depth understanding of how firms can develop compelling value propositions, within the context of the strategic marketing planning process, and then how to deliver these value propositions across the customer journey, creating a positive customer experience.

In addition, the programme will enable you to examine the concept of service from many perspectives, by exploring service systems as well as service leadership, along with the critically important area of managing employees in a service-focused culture.

The programme also provides an understanding of consumer behaviour and digital and social media marketing – essential knowledge in this complex, digital world where consumers increasingly expect a seamless omnichannel experience throughout their customer journeys.

Additionally, a practical research methods module will set you up to embark on a dissertation, which will give you the opportunity to ‘deep dive’ into an aspect of the programme which is particularly inspiring.

Read More

30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

University of Buckingham

Location

Master of Science in Strategic Marketing and Customer Experience Management Assistant Fee

$15180

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Master of Science in Strategic Marketing and Customer Experience Management Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's degree.
plane

Get superfast admissions at top Master of Science in Strategic Marketing and Customer Experience Management institutes in 2024

Benefits of choosing

edmission

Admission’s guaranteed at Top institutes across the world.

Enjoy exclusive application fee waiver’s with Edmissions.

Unlimited FREE Counselling sessions with Edmission’s Experts

Get Tips from industry veterans to crack the IELTS exam in 1 week.

Assistance with scholarships, loans, forex, student accommodation and visa guidance.

Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

12

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

87.0

Minimum Overall Score

59.0

Minimum Overall Score

Other Courses by University of Buckingham,United Kingdom

With military history one of the fastest-growing areas of academic study, the University of Buckingham introduced a one-year MA in Military History, by research, in 2009. This is a groundbreaking programme: the first one-year Research MA in Military History, and the first with an integral course of seminars by visiting lecturers of international repute. The programme was enthusiastically reviewed by The Financial Times, which noted that “Intellectually curious professionals are signing up for a new course that gives them the opportunity to exchange thoughts on security, diplomacy and the armed forces over dinner with stellar historians and military top brass.”

The programme is London-based and directed by one of the country’s finest military historians, Professor Gary Sheffield. The lectures offered by the Course Director will be supplemented by a series of ten guest seminars by some of the most eminent scholars and authors in the field, including Professors N.A.M. Rodger, Sir Hew Strachan, Richard Overy, Sir Richard J. Evans, David Reynolds, Saul David, and Sir Antony Beevor.

12 month

Duration

$ 15497

Tuition

Based in the city that gave Charles Dickens inspiration throughout his writing life, this groundbreaking London research programme offers students unique access not only to world-class scholars and practitioners drawn from the field of Dickens Studies and the media but furthermore to the unique collections of the Charles Dickens Museum

Charles Dickens Museum - interior and exterior photography is directed by Professor John Drew and Dr Pete Orford, Dickens experts of international reputation, who are also full-time members of the University’s highly regarded Department of English and Digital Media.

The course enables the student to undertake research on a specific topic, agreed with the supervisor, in any area of Dickens Studies: his novels, short fiction, journalism, plays, the public readings, adaptations of his work (cinematic, theatrical) as well as comparative work on translations, writing by precursors, contemporaries, rivals, imitators and inheritors. The research is presented in the form of three ‘Project Preliminaries’: an extended research proposal, an annotated bibliography, and a short research-based case study for which students will be invited to investigate either the archive holdings of the Charles Dickens Museum or the network of Dickens’s collaborators for his journals, as made available by the University’s celebrated project Dickens Journals Online. On successful completion of these three preliminary projects, students will then progress to their dissertation, written under the guidance of the supervisor, of not less than 20,000 words.

A central feature of the course will be its series of ten evening seminars with distinguished speakers, held both at the University’s Gower Street premises and in the Board Room of the Charles Dickens Museum, each followed by a dinner and discussion, in private rooms at a nearby restaurant in Bloomsbury.

12 month

Duration

$ 13283

Tuition

This unique MA in French and British Decorative Arts and Interiors, taught in partnership with the Wallace Collection, focuses on the development of interiors and decorative arts in England and France in the “long” eighteenth century (c.1660-c.1830) and their subsequent rediscovery and reinterpretation in the nineteenth and twentieth centuries.

A key element of the course is the emphasis on the first-hand study of furniture, silver and ceramics, where possible in the context of historic interiors. Based in central London, it draws upon the outstanding collections of the nearby Wallace Collection and the Victoria and Albert Museum as well as the expertise of the Wallace Collection curatorial staff and other leading specialists who participate in the teaching.

The MA is designed to appeal to those wishing to pursue careers in heritage organisations, antique-dealing and auctioneering, museums, conservation, interior design or university teaching and research. However, those with a strong personal interest in studying the subject for its own sake are also very welcome.

12 month

Duration

$ 18976

Tuition

Recent corporate scandals across the world have drawn attention to the importance of accountancy and finance. BSc Accounting and Finance 2-year degree programmes are designed to meet the demands of the 21st Century, but which still teach the underlying skills, make it an exciting time to be studying accounting and finance at Buckingham.

The flagship BSc Accounting and Finance degree programme (previously known as BSc Accounting and Financial Management) provides an academically rigorous study of the principal accounting and finance disciplines. It also has a strong vocational orientation, providing significant exemptions from the examinations of the Chartered Association of Certified Accountants (ACCA) and Chartered Institute of Management Accountants (CIMA). The combination of a fast-track two-year programme and the number of exemptions attained makes Buckingham Business School a very attractive option to the Accounting and Finance student.

24 month

Duration

$ 17984

Tuition

This programme of study aims to train first-degree holders in computing-related areas into specialists in selected areas of IT and computing. Based on the current expertise in the Department, the programme offers students opportunities for in-depth study in secure mobile and wireless communication systems, biometrics and authentication, data mining and knowledge discovery, and Software Project Management techniques and applications.

The programme is carefully designed to suit the varied needs of different students from different backgrounds and with different career objectives, in the IT fields.

On graduating from this programme, you will be able to:

  • Understand a range of modern computing technologies
  • Apply these technologies in practice
  • Describe the roles that modern computing technologies have in many areas of application
  • Demonstrate the value of state-of-the-art development in one specific technology and its applications

18 month

Duration

$ 13283

Tuition

LLB Law with Business Management (2-year + one term degree – September entry) combines the study of law with that of business to develop knowledge and skills that will boost your legal career. The Business Management component contextualises your legal knowledge within a business framework and reinforces that legal knowledge, for example deepening understanding of company law and commercial law. However, if you are not interested in qualification as a lawyer, it provides an excellent foundation for careers in banking, the civil service and management.

Law with Business Management also satisfies the necessary first step for qualifying as a lawyer in various common law jurisdictions, including Canada, Nigeria, the Bahamas, and Bermuda.

For those interested in qualifying as a solicitor in the UK, Law with Business Management provides you with thorough preparation for the Solicitors Qualifying Exam 1 (SQE1), enabling you to choose the accelerated SQE1 preparation courses after graduation. Our innovative and diverse law curriculum also contributes to preparation for the practice-orientated SQE2, both SQE1 and SQE2 being necessary for qualification as a solicitor.

For those UK and international students wishing to qualify as an English barrister, Law with Business Management also satisfies the academic component of Bar training,  the necessary first step to qualifying as an English barrister.

Buckingham Law School also offers a broad range of extra-curricular opportunities to develop your professional skills and experience of legal practice. These opportunities include the possibility, between the first and second year of your LLB, of a sandwich year placement with a professional organisation.

We often accommodate the particular requirements needed to practise in various common law jurisdictions other than the UK. If you are an international student from one of these jurisdictions, we are happy to discuss what subjects you must take to qualify.

The Business Management component of the degree develops skills in solving business problems that are transferable, organisationally and internationally, across business environments. We teach business and management as live subjects, incorporating practical and real-life projects to enhance learning and produce graduates equipped to meet the needs of commerce and industry. This approach is often highly participatory and may involve visits to selected companies to complement classroom activities.

Our LLB with Business Management graduates who gain a second-class honours degree, or higher, are guaranteed a place on our LLM programme in International and Commercial Law. This opportunity greatly enhances specialist knowledge and enables our students to acquire two degrees in only three years.

24 month

Duration

$ 17984

Tuition

The three year BSc Psychology with foundation is designed for students who need additional preparation prior to the undergraduate level study. The first year of the programme is intended to provide a foundation in both knowledge and academic skills for the more specialist subjects in years two and three. When you apply for this programme, we will be able to advise whether this 3-year (BA/BSc with integrated Foundation) option or our 2-year UG degree is the best option for you.

As a student, you will learn core theory and have the opportunity to study the eight areas of practitioner psychology, enabling you to make an informed choice on your future career as a psychologist. In addition, we have modules in distinct areas of study such as creativity and cyberpsychology.

The BSc Psychology with foundation programme at Buckingham has been designed to integrate the unique Buckingham tutorial teaching model into the teaching of psychological science. The programme is based on three core elements. First, covering the core theoretical content required for British Psychological Society accreditation meaning that the degree has both national and international recognition. Second, strong research methods and analysis skills embedded within the programme so that Buckingham graduates have begun to develop a range of highly employable skills.

36 month

Duration

$ 19670

Tuition

The BSc Biomedical Sciences with integrated foundation (3 years) is taught on the Crewe campus awarding graduates of this course a BSc (Hons) in Biomedical Sciences degree.

Biomedical science focuses on how cells, organs and metabolic systems function in the human body. Through this understanding of health and disease processes, new treatments and therapies can be created or developed, contributing to necessary advances toward solving significant health problems facing today’s society

Our Certificate in Medical Foundation Studies is a level 3 qualification designed for those students who wish to study on our BSc (Hons) Biomedical sciences programme but do not currently meet the entry requirements and require additional preparation prior to undergraduate level study. The programme is intended to provide a foundation in both knowledge and academic skills for a seamless transition into the BSc.

36 month

Duration

$ 22265

Tuition

The MA in English Literature by research is taught through seminars, group sessions, and personalised one-to-one teaching with a first and second supervisor. A postgraduate reading group, and seminars led by staff and guest speakers, gradually develop the insights needed to complete your research project.

English MA brochure coverThere are four parts to the qualification:

  • A research proposal
  • A bibliography
  • A short essay
  • A longer Dissertation
  • There are no exams.

This is an opportunity to work closely on a writer or topic that fascinates you, within a supportive environment. You can undertake research in most literary topics within the period 1550 to the present day. You start by developing the Project Preliminaries with your supervisors: the research proposal, bibliography, and essay. Then you progress to the full Dissertation (25,000-30,000 words), written under the guidance of your supervisors.

The MA commences in September or January each year, on a full- or part-time basis. The MA takes one year full-time, two years part-time.

For the MA, full-time attendance on campus is not required, but overseas students in particular, or home students wishing to use libraries intensively, may apply for a room in University accommodation. Alternately, you can travel in for the teaching days, usually Wednesdays during term. The one-to-one sessions with your supervisors can be arranged for any day of the week.

12 month

Duration

$ 13283

Tuition

Investigating American and European art markets and cultures of collecting from the Renaissance to the present day, it is taught by staff from the University of Buckingham and Waddesdon Manor with participation from the National Gallery and outside experts.

 

12 month

Duration

$ 15435

Tuition

View All Courses by University of Buckingham, United Kingdom

Top Study Abroad Exams

GRE Exam

The Graduate Record Exam (GRE) is a necessary and popular enteryway exam that learners must pass in order to be acc.. Red More

GMAT Exam

The Graduate Management Admission Test (GMAT) is a well-know evaluation for being accepted into MBA programs. Per... Read More

SAT Exam

The SAT is a Standardized evaluation that is necessary for enrolling in underaduate cur... Read More

Popular Universities to Study Abroad

Study in Canada
Study in USA
Study in UK
Study in NZ
Study in India
Study in UAE

Explore Colleges and Courses in United Kingdom

Popular States
Popular Cities
Popular Streams

Latest Blog Posts

blogcardImg

UK

2024-02-05 08:53:40

1867 Views

What is the CAS Letter UK?

Trending Blog Posts

edmission

Search, Shortlist, Apply and get accepted! It’s that Simple to pursue your dream to Study abroad with Edmissions. Our team of experts provide you the right guidance that helps you to take admission in your dream college in countries like Canada, the USA, the UK

© 2021-2024 Edmissions - All rights reserved.

TALK TO OUR EXPERTS

whatsapp