Master of Science in Strategic Marketing and Customer Experience Management

at University of Buckingham United Kingdom

Over 70% of the world’s economy is services. The MSc Management in a Digital Service Economy aims to equip graduates with the ability to create and deliver reliable customer centred service –  a key differentiator for business today. In many industries, profit margins on product sales have shrunk enormously, leading to an increased focus on generating profits through value-added services. Thus, the best firms now bundle customer-centred service with a manufactured product and create service centred solutions. Some, like IBM have moved completely to service and solutions.

Service Management as a body of knowledge has made immense progress in the last decade. Economies are more and more service-focused and it has become imperative to study all aspects of managing service. Buckingham is among the very few universities in the world to have responded to the demand for the creation of expertise in this area and to have established a track-record of success

Launched in January 2006, our BSc Business Enterprise BBE is the first undergraduate Venture Creation Programme (VCP) at a university anywhere in the world. This means students are required to start and run a business as part of their degree, this is not your typical degree programme as this programme is split between real-world application and theoretical knowledge.

The BSc Business Enterprise (BBE) Programme will interest you if you want to:

• Start and develop your own new business at the same time as studying for an honours degree.
• Make a positive contribution to the strategic development of a family business or other small or medium enterprise.
• Develop an entrepreneurial or “can do” approach to life to enhance your future career anywhere.

Students pitching to the Buckingham AngelsThis course provides the opportunity for you to ‘pitch’ for ‘seed-corn’ capital of up to £5,000, enabling you to start and run your own business as an integral part of your honours degree.  We offer a range of business subjects that will help you to establish your business and develop your qualities of entrepreneurship, management and innovation.

In the first semester, you will learn how to create an effective business plan. This will form the basis of your ‘pitch’ to obtain your ‘seed-corn’ capital from our investment panel ‘Buckingham Angels’.

During the following 18 months, you will be establishing and ‘growing’ the business, at the same time as developing your academic knowledge in-depth across the range of business subjects needed to obtain an honours degree in Business Enterprise.

LLB Law degree allows our students to become confident, competent lawyers, able to practise almost anywhere in the world after just two years (eight or nine terms) of study.

With an English ‘qualifying law degree’ from Buckingham you will be recognised by the Solicitors Regulation Authority (formerly the Law Society) and the Bar Standards Board as qualified to be exempt from the academic stage of training for entry into the legal profession. Every LLB programme at Buckingham (whether single honours or combined honours) provides our graduates with this qualification.

We can usually accommodate the additional requirements needed to practise in some countries and if you are an overseas student we are happy to discuss exactly what subjects you must take in order to qualify for your jurisdiction.

During your study for the Buckingham LLB Law you will become proficient in written and oral presentation, perfect your research techniques and learn to solve problems in a logical and structured way.

The LLM by Research requires an original contribution to the body of knowledge in a particular academic or professional discipline. It will take approximately one year to complete with full-time study and two years of part-time study.

Our MSc in Finance and Investment has been developed to produce practical and proactive finance specialists, able to meet the demand of the financial sector both locally and abroad.

The programme offers rigorous and advanced intellectual training in the area of finance and investment, based on the most current and modern academic thinking and industry best practice. We also place emphasis on our students’ roles in and duties towards the financial community to prepare them for life after they graduate.

Our MSc Finance and Investment offers a well-focused education in the theories and methodologies that are utilised today for valuation using financial tools from both the investor’s and institutional perspective. It also examines the complexities behind the decision making processes required at all levels.

This unique MA in French and British Decorative Arts and Interiors, taught in partnership with the Wallace Collection, focuses on the development of interiors and decorative arts in England and France in the “long” eighteenth century (c.1660-c.1830) and their subsequent rediscovery and reinterpretation in the nineteenth and twentieth centuries.

A key element of the course is the emphasis on the first-hand study of furniture, silver and ceramics, where possible in the context of historic interiors. Based in central London, it draws upon the outstanding collections of the nearby Wallace Collection and the Victoria and Albert Museum as well as the expertise of the Wallace Collection curatorial staff and other leading specialists who participate in the teaching.

The MA is designed to appeal to those wishing to pursue careers in heritage organisations, antique-dealing and auctioneering, museums, conservation, interior design or university teaching and research. However, those with a strong personal interest in studying the subject for its own sake are also very welcome.

The MSc programme in Money, Banking and Central Banking focuses on the changes in the banking and financial markets during and since the Global Financial Crisis, as well as the changes made by major central banks in the running of their monetary policies since then. The programme will pay particular attention to the assessment of the policy responses given by world leading central banks to the Covid-19 crisis and their effects on prices and output over the medium and long term.

Banks and central banks play a pivotal role in the sound functioning of modern monetary economies. The 2008-09 Global Financial Crisis was a powerful reminder of how important it is to understand their functioning and operations, and the relationship between the quantity of money and the overall economy.

Unlike any other programme in the UK, ours emphasises the importance of high quality monetary and banking analysis, allowing our students to assess which policies are compatible with stable economic growth and long term financial stability.

Our students will leave with expert knowledge of monetary economics, monetary policy, risk assessment and how financial institutions operate. They will be equipped with the specialised knowledge and skills required for a career in central banking, as well as monetary analysis suitable to pursue a career in consultancy businesses, research departments and specialised media.

The BSc Accounting and Finance 3-year programme is designed for individuals who wish to study an undergraduate degree but have non-standard academic qualifications.

Year one will follow the Foundation Pathway programme, and introduce students to key concepts and study skills. In years two and three students will build on these skills and enhance their knowledge, understanding and practice in core subjects. Throughout the three years a student will be equipped with the skills to reach their potential in academic studies.

Recent corporate scandals across the world have drawn attention to the importance of accountancy and finance. Our BSc Accounting and Finance Degree programme is designed to meet the demands of the 21st Century, but which still teach the underlying skills, make it an exciting time to be studying BSc Accounting and Finance at Buckingham.

The flagship Accounting and Finance programme (previously known as Accounting and Financial Management) provides an academically rigorous study of the principal accounting and finance disciplines. It also has a strong vocational orientation, providing significant exemptions from the examinations of the Chartered Association of Certified Accountants (ACCA) and Chartered Institute of Management Accountants (CIMA).

BSc Psychology with English Literature looks at the discoveries and hypotheses of psychologists who over the last 100 years have been enriching the study of English literature, either as a way of understanding the mind of the artist or of the characters they create. Studying BSc Psychology with English Literature at Buckingham as with English Literature as your minor subject, gives you the chance to ‘apply’ the insights which the scientific study of individual and group psychology provides to a range of powerful and enigmatic works of literature, from the plays of Shakespeare, through the Gothic and Romantic projections of the late 18th-century, to the short stories and novels of British and American women writers writing in a post-Freudian universe.

Both subjects require the close analysis of texts (spoken, written, uttered) and the discipline of clear report and essay-writing. Their combination in this programme gives you the imaginative scope of an arts programme with the vocation and professionalism of a Bachelor of Science degree.

The course includes a series of seminars (see below), given by a range of eminent guest speakers, to supplement students’ private research. These will provide a broad chronological survey of the period and an introduction to major themes in the political and social history of 20th century Britain. The seminars will take place at the elegant Reform Club in Pall Mall, and supervisory meetings will be held at the Humanities Research Institute offices at 51 Gower Street in Bloomsbury.

The programme’s major concentration will be on politics and society, but there will be a subsidiary focus on cultural history and historiography. Guest speakers will include the contemporary historians Sir David Cannadine, Lord Hennessy, David Kynaston and Michael Bentley.

Assessment is via a dissertation of approximately 25,000 words on a topic of the student’s choosing, which is completed under the guidance of a supervisor and submitted at the end of the academic year.